Melanie Saxton

MAY 26, 2023

They love taking care of business in a natural environment within walking distance of outstanding hotels, retail, dining, arts, and entertainment. I would love to work on your books , web content, blogs , white papers , and editorial for magazines and journals. Everyone I meet loves The Woodlands, and so do I,” says Eddins.

Writer 130

Writer Food Banking Government 130

Publishing Trends

FEBRUARY 6, 2024

Wendy Ceballos has joined HarperCollins in the newly created role of director of retail marketing. Allegra Martschenko , formerly editor at University Press of Colorado, has joined as editorial coordinator. Heidi Kilgras has been promoted to executive editorial director and Jasmine Hodge has been promoted to associate editor.

Art Director 82

Art Director Editorial Publisher Publishing 82

Publishing Trends

NOVEMBER 20, 2023

At Ten Speed Press , Ginee Seo has joined in the newly created position of VP, editorial director of children’s publishing, reporting to publisher Aaron Wehner. She was formerly the editorial director at Princeton Architectural Press. At the University of Pennsylvania Press , Isaiah Holbrook has joined as editorial assistant.

Art Director 75

Art Director Editorial Recruitment Architecture 75

Jane Friedman

AUGUST 29, 2023

Almost all news outlets have op-ed sections, where writers not affiliated with the publication’s editorial board can contribute. Fun fact: Op-ed is short for “opposite the editorial page,” and not “opinion.”) Many online publications feature op-eds as well. This piece was published in AARP’s The Girlfriend.

Editorial 104

Editorial Government Persuasion Retail 104

Publishing Trends

NOVEMBER 17, 2022

At Wonderwell , Eva Avery joins as Editorial Director. Katherine Devendorf has been promoted to VP and Director of Managing Editorial at Simon & Schuster Children’s Publishing. Michael Petranek becomes Editorial Director at Scholastic, AFK , and Graphix Media. Wilson has been named Director, effective January 2023.

Art Director 87

Art Director Warehousing Editorial Recruitment 87

Publishing Trends

AUGUST 1, 2023

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. Hinton, Jacqueline Woodson, Mildred Taylor, Jon Scieszka, Roald Dahl and others.

Agency 68

Agency Editorial Editorial Team Copy Editor 68

Publishing Trends

APRIL 24, 2023

He was most recently retail sales manager/digital strategy specialist at Grove Atlantic. Brianna Skelly has joined Scholastic as editorial assistant. Janel Brown to managing editor on the trade managing editorial team. Will Anderson joins WaterBrook and Multnomah as senior editor.

Art Director 72

Art Director Creative Director Editorial Team Portfolio 72

Publishing Trends

DECEMBER 19, 2022

Following a reorganization, Leigh Haber has left her position as VP of Books at Oprah Daily and Editorial Director of Oprah’s Book Club. Additionally, Fernanda Martínez has launched an editorial services agency, Fernanda Literary Services. At Princeton Architectural Press , Holly La Due has been promoted to Editorial Director.

Architecture 89

Architecture Agency Finance Editorial 89

Jane Friedman

AUGUST 24, 2023

As there are no distributors or retailers adding gross markup (which commonly accounts for 55% of the list price of a book), our authors receive a much higher royalty for the sale of their book while offering a competitive discount, when compared with other retailers.

Publisher 75

Publisher Publishing Publishing Retail 75

Publishing Trends

MAY 6, 2024

HarperCollins has announced Mary Beth Thomas , the VP and director of independent retail sales, has left the company. Olivia Valcarce is launching a freelance editorial endeavor specializing in middle grade and YA fiction and can be contacted at BookOliviaV@gmail.com. At Chegg Inc. Grossman has been rebranded as SGIP.

Art Director 45

Art Director Finance Insurance Retail 45

Smart Blogger

OCTOBER 31, 2022

Neiman Marcus is a luxury retailer in the United States. Nordstrom is a high-end retail store selling apparel, shoes, accessories, and cosmetics. Sephora is a retail store that sells skincare and beauty products. Previous job postings include: Fashion Writer Editorial Assistant Digital Fashion Writer. Neiman Marcus.

Writing 75

Writing Contractor Freelance Copy Editor 75

Content Marketing Institute

MARCH 22, 2018

This is a particularly valuable group to Intel because they care deeply about the topics iQ shares and can help steer the program’s editorial strategy. When taking on a new topic, such as the future of virtual reality , the editorial team designed a serial approach. Match tools to touchpoints. Primary stories.

Audience 109

Audience Editorial Team Editorial Social Media 109

Neil Patel

OCTOBER 8, 2020

Editorial calendar : Use this to streamline the production and publication schedule of blogs or articles. For B2C retailers, core themes of marketing campaigns revolve around specific seasons or dates. This calendar includes your team’s marketing functions, content marketing campaigns, podcast series, SEO tasks, etc.

Marketing 145

Marketing Social Media Search Engine Optimization Projects 145

Content Marketing Institute

AUGUST 10, 2018

The internally developed magazine is an editorial blend of content from internal communications, public relations, and service lines such as the Project and Development Services (PDS) team. As the editorial director, Glenn also writes content, rewrites stories from other groups, and checks the quality of everything produced.

Content Marketing 64

Content Marketing Art Director Creative Director Storytelling 64

Content Marketing Institute

DECEMBER 19, 2018

Moleskine is no stranger to imaginative extensions of its brand; in 2016, the company opened the Moleskine Café – equal parts coffee shop, retail space, and art gallery – in Milan, where the Italian company is headquartered. The online magazine is accompanied by #unfoldthefold messages on Facebook, Twitter, and Instagram.

Content Marketing 89

Content Marketing Government Marketing Food 89

Moz

FEBRUARY 9, 2021

For example, in my current job, I’m focused on creating content for retail store owners and others in the brick and mortar retail industry. When working with your content team on this, make sure you emphasize that this is a new content type that can be added to editorial planning. Respect their expertise. Writing is hard.

Writer 60

Writer SEO Writing Content 60

Content Marketing Institute

OCTOBER 11, 2018

However, the last-touch voice commerce experience has yet to reach the mass adoption levels that retailers like Amazon initially envisioned. Research from OC&C Strategy Consultants projects that voice shopping will jump to $40 billion in 2022 (up from $2 billion today). Content conclusion.

Content Marketing 101

Content Marketing Marketing Storytelling Content 101

Content Marketing Institute

JANUARY 31, 2018

Establishing a smooth workflow and sound editorial processes will make the process easier to navigate and can help your team stay on schedule – and on topic – even when glitches occur. HANDPICKED RELATED CONTENT: The Art of the Cart: How Retail Brands Can Cash in on Content Marketing. @jayacunzo Click To Tweet. The McKinsey Podcast.

Brand 108

Brand Storytelling Creativity Content Marketing 108

Content Marketing Institute

MAY 9, 2018

Some of the fashion magazines are offering opportunities for advertisers to align products with editorial in the same issue. HANDPICKED RELATED CONTENT: The Art of the Cart: How Retail Brands Can Cash in on Content Marketing. Magazines like Time are introducing new ways to read print by overlaying AR.

Brand 97

Brand Storytelling Food Manufacturing 97

Content Marketing Institute

NOVEMBER 20, 2017

Similarly, in October 2016, the lingerie retailer Cosabella replaced its digital agency with an AI platform named Albert. “It Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. HANDPICKED RELATED CONTENT: Should You Trust Artificial Intelligence to Drive Your Content Marketing?

Marketing 107

Marketing Content Agency Content Marketing 107

Content Marketing Institute

JULY 6, 2018

At the same time, the team understands what it means to work for a retail brand. “We @REI’s @paolojr looks to hire people who have the skills & mindset of journalists for the #content team. Click To Tweet. We know – and want our readers to know – we’re serving a different kind of purpose than a traditional publisher.

Content Marketing 106

Content Marketing Marketing Content Retail 106

Jane Friedman

MAY 2, 2023

Get the price right from the start Leaving margins aside, your paperback’s retail price can generally be competitive with traditionally published trade paperbacks. You can add or update editorial reviews as they come in. The book was not available from any retailer for pre-order, and Bowker had the only public record.

Retail 119

Retail Editorial Publisher Publishing 119

Kayleigh Moore

AUGUST 28, 2023

By keeping an “ear to the ground” on what’s happening in the spaces I work within (retail, ecommerce, influencer marketing, etc.), We already have a full editorial calendar.” “Our In particular, we discuss how some discern critical writing abilities and editorial chops, as well as things to be mindful of when applying for roles.

Freelance 130

Freelance Writer Content Marketing Editorial 130

Content Marketing Institute

NOVEMBER 28, 2018

These seven retail brands have committed, consistent, and differentiated content programs. HANDPICKED RELATED CONTENT: How Content Can Ring Up a Better Retail Experience. With a more traditional digital editorial look and feel, the blog addresses a slew of news- and business-related topics of interest to Walmart’s wide audience.

Content Marketing 88

Content Marketing Brand Retail Marketing 88

Content Marketing Institute

OCTOBER 17, 2018

Review your conversion rates and your editorial calendar. Review your editorial calendar against conversion rates. Explore what works better and update your editorial calendar to reflect that. Let’s say that you’re in the retail camping equipment industry. Measure impact of content schedules and other efforts.

Landing Page 103

Landing Page Editorial Lead Generation Social Media 103

ProBlogger

AUGUST 15, 2012

Bloggers have an advantage that static and retail websites don’t. I’m referring to legitimate, high-quality editorial contributions to only the sites with the highest standards. . And of course, Darren wrote earlier today advocating a more level-headed approach to backlinks. The answer is, a lot. Link building post-Panda and Penguin.

Blogger 42

Blogger Post Social Media Keywords 42

Backlinko

MAY 26, 2023

Let’s say you’re a wine retailer, and you’re competing with a site like Good Housekeeping (a very broad domain). Good Housekeeping has over 140,000 referring domains across the entire site: But the wine section only has 40 referring domains: A much more realistic target for our independent wine retailer. But wait, there’s still more.

Text 73

Text SEO Retail Engineering 73

Content Hacker

OCTOBER 25, 2022

When it comes to editorial tools, 73% of content marketers use a keyword research tool like Semrush for search engine optimization during the content creation process. The stats: Since the pandemic started, 64% of marketers updated their editorial calendars. growth), retail (72.6%), and education (63.7%).

Content Marketing 96

Content Marketing IT Search Engine Optimization Marketing 96

Content Marketing Institute

NOVEMBER 26, 2018

Many companies have access to anonymized user data to report interesting insights (tech companies and online retailers are most likely to be sitting on data treasure troves). Finally, think about how your research will dovetail with the other themes on your editorial calendar. Click To Tweet. Analyses of owned data. Click To Tweet.

Content 93

Content Editorial Freelance Projects 93

Neil Patel

APRIL 22, 2021

It’s a physical product, and you, as the retailer, have to arrange for shipment and other logistics. Russ Henneberry, Director of Editorial for Digital Marketer, strategically uses the power of instant gratification to craft his call-to-action messages. His call to action wording is “Get Ebook,” but it’s been converting well for him.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Content Marketing Institute

NOVEMBER 2, 2018

In retail, for instance, a one-second delay in mobile load time can cost up to a 20% decrease in conversions. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. You know audiences now are used to receiving information almost at the speed of light.

Website 100

Website Editorial Team Landing Page Script 100

Content Marketing Institute

OCTOBER 8, 2017

SurveyMonkey found something similar in 2013, uncovering the fact that 70% of consumers first click on search results from “known retailers.”. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. Was it urgency, testimonials , color? It was brand name.

Content Creator 104

Content Creator Audience Script Content 104

Moz

JULY 15, 2019

Whether you’re a national brand without physical storefronts or you’re a single-location retail store, localization has a huge impact on how you show up to your audience. The truth is, most of us are still link building like it’s 1948 with “planned editorial” content.

Editorial 47

Editorial SEO Retail Storytelling 47

Content Marketing Institute

JANUARY 16, 2018

For example, by using AIDC software to recognize a loyalty program member who entered the store and using the member’s profile data with AI-managed push notifications, retailers could deliver anything from personalized welcome messages to on-the-fly discount offers or customized product recommendations.

Brand 106

Brand Content Storytelling Editorial Team 106

Content Marketing Institute

JANUARY 4, 2018

Google is now working with retailers like Mattress World (and many others) to provide in-store beacons that will assist with data collection. Please note: All tools included in our blog posts are suggested by authors or sources, not the CMI editorial team. Registration is open. Sign up today. .

Content 110

Content Editorial Team Keywords SEO 110

Moz

OCTOBER 14, 2019

This is a fantastic schema type that lets Google know that your blog content is more editorial in nature. Instead, third-party retailers that also carried their products were often outranking them. As well, if you use Shopify’s blog functionality, you should use “ Article ” structured data.

SEO 53

SEO Architecture Utilities Keywords 53

CoSchedule

FEBRUARY 28, 2023

Additionally, it optimizes the editorial process to save time, deliver more, and eliminate content bottlenecks. – Verified Retail Director via Gartner Accolades Honoring Asana as a Top Performer in Marketing Management Software and Project Planning Software , Capterra rates Asana 4.5 out of 5 stars.

Projects 62

Projects Management Marketing Collaboration 62