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Is Freelance Writing Safe from AI of the Future? The Impact of Technology, Opportunities & Challenges

Elna Cain

Maybe you want to give up freelance writing before you even start. It’s all about generative AI, and you are worried if freelance writing is safe from AI now and in the future. But as I used these AI writing tools , I started to think about how this could hurt freelance writers.

Freelance 188
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In a world of AI-generated marketing, where’s the Creative Director?

Nick Ursborne

How does this work in the world of AI automation? There are now numerous service tools and agencies out there that use AI to generate a company’s creative output. These AI models can create work at incredible speed. But it appears to be altogether absent in the world of AI-automated marketing. I see the attraction.

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How to be more collaborative when working with AI.

Nick Ursborne

When not asking questions, we simply instruct these tools to write something, or design something. Write me an email promoting our latest product launch. How to work with AI tools in a more collaborative way. I’ve often said that not a word in my blog is written by AI. A lot of people feel a little adversarial towards AI.

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If you’re worried AI might threaten your future as a copywriter, it’s time to get futureproofed.

Nick Ursborne

Right now there are plenty of conflicting views when it comes to the future impact of AI on the careers of writers and copywriters. At one extreme, there are those who claim AI is just hype, a passing fad, and that it will never replace human writers. Should they welcome AI or fear it? I don’t shy away from AI.

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The urgent need to get ahead of AI writing tools in 2024.

Nick Ursborne

According to a survey by Neil Patel of agency NP Digital, over 60% of text content is now being created purely through AI. through a combination of AI and humans. In other words, AI now plays a significant role in the creation of over 85% of all new content being written for digital media. through a combination of AI and humans.

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According to a recent report from the IMF, 60% of jobs in the US will be impacted by AI.

Nick Ursborne

To be fair, the IMF is careful to point out that they are absolutely not saying 60% of jobs will be replaced by AI. And yes… marketing, writing, media and the like are in the front lines here. Our jobs are already being significantly impacted by the rise of AI. Step 1 is to lean into change and become an expert in the use of AI.

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Lead with Emotional Intelligence before you use your AI prompts.

Nick Ursborne

Which comes first, AI or EI? Do you start your writing project with AI, and then tweak the outputs to make the copy more emotionally intelligent? Let’s say I want to write a short blog post about saving for retirement. Does this mean I can rely on AI tools to create emotionally intelligent copy?