Content Marketing Institute
AUGUST 2, 2018
Heather’s team worked with Nationwide Children’s Hospital Columbus Marathon , which draws about 20,000 athletes and 100,000 spectators. But at the end of the day, content marketing is storytelling ,” Heather says. “We Conversational Content: How to Market Through Text Messaging and Chatbots. Target the ready audience.
Ann Handley
FEBRUARY 9, 2023
A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. You need to do the work to become a better, more confident writer. * * * Part of me hates that bold text above—that “writing is work” business. Actual footage from the party tent.
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Neil Patel
FEBRUARY 24, 2021
B2B buyers are typically large organizations (like enterprise companies, hospitals, or universities) that market their products or services to other businesses. Storytelling. Visual content grabs and holds attention much more effectively than text. What is B2B Paid Social Media? Your aim is to delight and engage your B2C buyers.
Content Marketing Institute
FEBRUARY 28, 2018
In those days, Jordan Winery was known for its food, hospitality, and elegant wines, not for its people. Make a montage with text overlays. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. Where are the people? This kind of marketing makes wine intimidating.”. No one knew the Jordan family.
Men With Pens
FEBRUARY 27, 2010
The meta description for your site is the text that visitors see below your link when they do a search in Google and possible matches are returned. The “Free Consultation&# is good, but that text needs to pack more punch. After reviewing all of my motorcycle cases from this past 2 years, all but one called me from the hospital.
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