Neil Patel

NOVEMBER 9, 2020

With the ability to take a lot of guesswork out of conversion rate optimization, eye-tracking software and heat maps can reveal some startling insights into increasing conversions (and avoiding sales killers) that can benefit every business. Now look at the browsing patterns when an image of the baby facing the text was used.

Marketing 145

Marketing Persuasion Copy Sales 145

ContentWriters

MAY 31, 2023

From the language on your landing page to the content in eBook downloads, your B2B copy guides your audience through the entire sales journey, from catching their eye to closing the deal. Short-form B2B content often drives readers to explore those long-form pieces, moving them along the sales funnel. Landing pages.

Copywriter 52

Copywriter Copywriting Engagement Long Form Content 52

Backlinko

DECEMBER 21, 2023

For example, if a user lands on your site after: Clicking on a Google text ad or Shopping ad Clicking on a display ad on a website or social media site like Facebook Here’s an example of what a paid ad looks like when it appears in Google’s search results: When a user clicks on any of the blue text, it’s included in your PPC CTR data.

IT 106

IT Ad Copy Keywords Landing Page 106

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Susan Greene

OCTOBER 8, 2017

I specialize in writing copy that generates leads and sales. I work with small- to mid-sized companies that can’t afford a full-service marketing firm or ad agency but appreciate the value of high quality, persuasive copy in their marketing materials. Lost time = lost sales! Get the job done. Websites and More.

Copy 130

Copy Freelance Copywriting Copywriter Copywriting 130

Copyhackers

SEPTEMBER 10, 2020

It’s a distraction from what’s actually important: Forming a persuasive argument that gets your ideal visitors to take the next step in the customer journey. Sometimes the most persuasive argument you can form is longer. Remember, the point is conversions and sales. Yes, two pages may differ in length. I’m outta here.”

Copy 52

Copy Website Copywriter Copywriting 52

Moz

FEBRUARY 7, 2021

The best user experience I’m encountering on EV charger station listings is when the listing links to a landing page for the location I’m researching. On the flip side, you may get a ranking boost if you link to the brand’s homepage, instead, due to homepages typically having greater Page Authority than landing pages.

SEO 65

SEO Landing Page Transportation Keywords 65

Content Marketing Institute

FEBRUARY 5, 2019

Look at some hallmarks of the technique (when executed properly): They take an immersive, sensory-driven approach to storytelling: Branded content typically leverages multimedia formats like audio and video , which can enable deeper topical conversations and more emotionally resonant experiences than text and/or static images alone.

Brand 99

Brand Banking IT Entertainment 99

Neil Patel

JANUARY 20, 2021

You need to attract potential buyers and funnel them into your sales funnel. These can increase the usability of your page as well as amplify your marketing efforts. If you’ve built a sizable following elsewhere, you can use these platforms to grow your Facebook page. Lead generation is one of the missed opportunities.

Social Media 145

Social Media Persuasion Promotion Ads 145

Creative Little World

FEBRUARY 21, 2023

In the busy world of online marketing, landing pages are an effective element for driving conversions and achieving a specific action and goal. But what exactly is a landing page? In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Creative Little World

APRIL 19, 2023

In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landing page and tips and best practices for creating one. Let’s start by getting a better understanding of how landing pages work.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Men With Pens

AUGUST 18, 2011

Some blog posts, sales pages and ebooks just work. Once you’ve finished, you feel like you’ve learned something (yes, even with a sales page). First section , called “The cornerstone of my new approach&# , where Darren explains a landing page and why it’s important. Getting a Grip on Structure.

Landing Page 73

Landing Page Writing Creativity Persuasion 73

Moz

JANUARY 28, 2019

Transportation and travel services (auto sales and maintenance, auto rentals, travel agencies, tour guides, charging stations, etc.) If you have multiple locations, create a unique page on your website for each location, complete with its full contact information and useful text for website visitors. Now, begin outreach.

Marketing 60

Marketing Food Electronics Persuasion 60

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. His button text uses two words, “Download Now,” and also uses simple button design to appeal to people’s emotions and persuade them to opt in to a bigger email campaign.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Moz

OCTOBER 22, 2018

Pro Tip: Large, multi-location enterprises should consider pointing each location’s Knowledge Panel to the right landing page. According to a new study, when both brand- and location-specific pages exist, 85% of all consumer engagement takes place on the local pages (e.g., Facebook Local Pages, local landing pages).

Editorial 54

Editorial Landing Page Utilities Persuasion 54

Neil Patel

MARCH 30, 2023

The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. I use them on a daily basis to drive sales and traffic to my businesses. Now, don’t get me wrong.

Ads 113

Ads Landing Page Advertising Copy 113

Smart Blogger

MAY 25, 2023

Ready to unlock the secrets of persuasive writing? If so, congratulations, you’ve encountered the persuasive power of copywriting ! In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Let’s dive right in!

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Neil Patel

MARCH 28, 2023

Driving customers—not just visitors—to your landing page is the best way to make sales. You’re paying for the extra emphasis; while that’s great if your goals include engagement or generating leads and sales, it’s not so great for discovery and brand awareness. My video landing page converts 56% of the people who visit.

Ads 145

Ads Landing Page Ad Copy Advertising 145

BKA Content

MARCH 10, 2023

While business websites once functioned more like an online Yellow Pages listing, today you need to grab the reader’s attention to get noticed. The secret is creating quality content that is persuasive and succinct. Sales emails, ads, landing pages, fundraising letters and sales scripts all fall into the direct-response category.

Copywriter 52

Copywriter Copywriting Website Persuasion 52

Neil Patel

JUNE 23, 2021

Try to outdo their persuasion – whether they’re focusing on price or are using a testimonial from an industry influencer. Back up your claims with data and testimonials on your landing page/ad copy/ and social media adverts. Record label RCA Victor used the strategy to get more sales on the ninth album by Elvis Presley.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Content Hacker

JULY 21, 2023

Great content can help generate inbound leads, build relationships with your customers, and drive sales. I’ll also show you a new formula that will supercharge your strategy, resulting in more leads and sales–with a new approach called AOFU, or All of Funnel. Let’s talk about it. It results in content with higher conversions.

Content Marketing 97

Content Marketing Persuasion Marketing Government 97

ContentWriters

DECEMBER 14, 2022

Within the context of marketing, it usually refers to written material that is persuasive or prompts the reader to a particular action. This kind of title is more persuasive and promotes more clicks. You can also send convenient links within marketing texts that send prospects to that same landing page.

Copy 98

Copy Writing Persuasion Landing Page 98

Income Diary

MARCH 31, 2024

All you do is identify a product, sign up for its affiliate program, promote it, generate sales, and get paid commissions. The more relevant the product you promote, the more your chances of generating sales and commissions. As an affiliate marketer, the best affiliate sales I have ever made have come from a product I use myself.

Marketing 52

Marketing Promotion Sales Blogger 52

Susan Greene

DECEMBER 30, 2020

I’d long since lost my copy but my daughter managed to find one for sale on eBay and surprised me with it on my birthday last year. I also enjoy writing landing pages because they’re tightly focused. What is your sales process? How important are sales skills for a freelance copywriter? How do you make money?

Freelance Copywriting 130

Freelance Copywriting Copywriter Copywriting Freelance 130

Neil Patel

MARCH 30, 2021

If you want to build a thriving online business and survive in the everchanging world of SEO, your job is to create useful content that’s interesting, persuasive, and well-optimized for search engines; and you have to do it consistently. That’s when brand storytelling will help improve your organic ranking, traffic and sales conversions.

Copywriter 144

Copywriter Copywriting SEO Writing 144

Content Marketing Institute

OCTOBER 4, 2018

Is your content persuasive? If your content doesn’t include data, it is less likely to be trusted, persuasive, or even read. Almost three-fourths (73%) say content with data is more persuasive (6% say it’s less persuasive). Persuasive #content? Almost one-third (32%) prefer data as part of the text.

Persuasion 106

Persuasion IT Content Entertainment 106

Income Diary

AUGUST 29, 2023

I’ve been doing Empathy Mapping ever since because to me it’s the quickest, easiest way to write sales copy. Four months ago I found an even easier way to use The Empathy Map to get sales copy to practically write itself. Armed with this information you can write emails, blog posts, landing page copy, etc.

Content Creator 115

Content Creator Engineering Blogger Copywriter 115

Neil Patel

MARCH 1, 2021

For your blog, your long-form copy, and most of the text on your website, always go with black (dark) text on a white (light) background. For your calls to action and other smaller, more impactful text elements, however, test each of the basic eight colors (or whatever colors fit with your design). Video vs. Text Sales Pages.

Website 145

Website Landing Page Copywriter Copywriting 145

Neil Patel

JANUARY 15, 2021

There’s more that goes into conversion optimization than just getting traffic, like making sure you have a clear lead capture form, a sales page, and descriptive product pages. Auditing your website helps you figure out why you’re not getting enough search traffic and sales. Create SEO Optimized Landing Pages.

SEO 145

SEO Landing Page Keywords Social Media 145

Neil Patel

AUGUST 2, 2021

Scientists found that 99 percent of web pages have a negative aging effect. When website visitors hit your landing page, they’re skeptical. They’re quickly scanning the page, looking for a reason to abandon your site. It’s common for organizations to treat their FAQs as a low-key sales page.

Persuasion 145

Persuasion Landing Page Advertising Website 145

Smart Blogger

OCTOBER 16, 2023

Sprinkle in a few and you can transform dull, lifeless words into persuasive words that compel readers to take action. Power words are persuasive, descriptive words that trigger a positive or negative emotional response. Power words are like a “cheat code” for boosting conversion rates. And the best part? Let’s dive in.

Persuasion 98

Persuasion Copywriter Copywriting Freelance 98

Backlinko

MAY 14, 2024

Say you want to grow sales by 15% over the next 12 months. Signup forms that promise exclusive access to new products or sales are also effective. Persuasive Copy Clearly communicate the value of your offer on your lead capture form to get visitors to take the action you want. And can boost page authority. Or interactive.

Marketing 74

Marketing Social Media Keywords Engineering 74

Kristi Hines

AUGUST 4, 2023

This comprehensive article explores the landscape of generative AI solutions available for businesses in areas like marketing, sales, customer service, coding, HR, legal, and finance. This tool empowers users to rapidly create, supplement, erase, or replace images with straightforward text commands.

Marketing 130

Marketing Utilities Recruitment Social Media 130