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How to Write Seductive Sales Copy Like Apple [2022 Edition]

Enchanting Marketing

But its sales copy is almost as seductive as its design. Apple uses a lot of subheads, and these subheads tell the key story, guiding web visitors through the sales information. Even if you read only the subheads you get the gist of the sales pitch. Your sales copy is about your product, right? Delightful.

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10 Copywriting Formulas to Convert Skimmers to Buyers

Buffer

And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Someone might revisit your website even if you have a poor copy, but your audience is aggressively skimming on social media.

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The 5 Most Effective B2B Copywriting Strategies

Copywriter Collective

Copywriting is an essential component of successful B2B marketing campaigns. It’s a key element in creating compelling and targeted content that can help build relationships with potential customers and generate leads and sales. A renowned B2B marketing agency uses a variety of strategies to sell to business buyers.

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What Is Generative AI? A Comprehensive Guide

Grammarly

Generative AI refers to a specific branch of machine learning where models are trained on large amounts of raw data to create original outputs, whether it’s text, images, or other kinds of content. These techniques build a model of the tone properties of text, based on many examples, and then use that model to evaluate new inputs.

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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

Like Gyubee, aim for differentiators that are relevant to your customers and defendable—aka not easily copied by competitors. Highlight them in these crucial areas: Website and marketing copy Social media bios and posts Product descriptions and packaging For example, Gyubee highlights its differentiators across various touchpoints.

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White Paper vs. eBook: Examining Content Marketing Strategies

ContentWriters

While they are a gated marketing asset, white papers focus on the research and data to sell a product or idea instead of a straightforward sales pitch. Graphics Both eBooks and white papers utilize graphics, but a white paper will have fewer stock images to break up text and more charts and graphics illustrating a point.

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A Complete Guide to AI Digital Assistants for Marketers

Neil Patel

If you no longer have to spend time finding relevant content to share with your audience or scrolling through countless Instagram profiles to find the “perfect” influencer for your next campaign, you get to focus on what you do best: Creating, implementing, and fine-tuning your marketing strategy. The result?

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