Jane Friedman

AUGUST 4, 2023

The story won a Watty Award in 2011 and went on to accumulate almost 20 million reads before being published. BR: Only that I wasn’t able to get a DVD/physical copy (I’m a big fan of keeping DVDs of my favorite movies)! CT: To be able to capture a wider audience for my writing has been really rewarding.

Script 62

Script Entertainment Publisher Publishing 62

Buffer

NOVEMBER 13, 2023

In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.” They even closed their stores and sent their employees home. Their goal was for their customers to feel empowered to skip Black Friday and #OptOutside.

Marketing 122

Marketing Social Media Retail Search Engine Optimization 122

Content Hacker

DECEMBER 15, 2022

I’ve been in content since 2011. The AI-generated copy is full of fluff. ChatGPT is a recipe game changer because it writes the exact recipe I need, and I copy and paste that into my Notes for seamless stove-side cooking and reading! Chrissie Riese at DataDrivenRebel: 10x Higher Ad Costs From AI-Written Copy.

Copywriter 103

Copywriter Copywriting Writing Copy 103

Income Diary

APRIL 2, 2024

After stepping aside as Google CEO in August 2001 in favour of Eric Schmidt, he re-assumed the role in April 2011. This is the largest single funding round since Groupon in 2011, when it raised $950 million in its fifth funding round. Page is the chief executive officer (CEO) of Google’s parent company, Alphabet Inc. billion valuation.

Engineering 52

Engineering Finance Education Entertainment 52

Neil Patel

JANUARY 22, 2023

For instance, if you made a series of pages for individual locations of a business, but didn’t add enough unique copy. In 2011, Google used rel=prev/next markup as a ranking factor, and to show the relationship with paginated pages. Thin content could be a concern, but only if you put limited content on a page. Not anymore.

SEO 144

SEO Engineering Keywords Social Media 144

Fat Joe

JULY 21, 2023

It can include creating blog posts, web copy, press releases , and other content assets. Here’s why: Expand Production Capacity Back in 2011, the average blog post was around 300-500 words. You’re not copying your competitors. Bear in mind, though, that you shouldn’t just blindly copy what they already have.

Agency 52

Agency Content Creation Writing Content 52

Neil Patel

AUGUST 18, 2021

and sell 200 copies per month, your total income will be $398. You can use your blog to promote your Kindle books, give discounts, and give away free copies of your book in order to generate honest reviews (which are essential for boosting your Kindle book rankings & sales). Probably doesn’t sound too encouraging, right?

Freelance 145

Freelance Blog Blogging Blogger 145

Neil Patel

JULY 14, 2021

Voice recognition has been around for a long time ( since the early 1950s ), but it wasn’t until 2011 when IBM’s Watson (you may remember it beating contestants on Jeopardy! Make sure you’re creating content that’s relevant to your local area and integrating local keywords into your copy. Today, voice search is everywhere.

SEO 144

SEO Engineering Keywords Text 144

Content Hacker

NOVEMBER 6, 2022

Let’s take a peek at exactly what to look for to find the perfect content writer for your exact needs, based on what I’ve learned from hiring and managing hundreds of content writers since 2011. Heck, I’ve used them since 2011 with the advice of a mentor who used them even before that. Get all nine in this free guide.

Content Writer 111

Content Writer Writer Contractor Content 111

Buffer

NOVEMBER 13, 2023

In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.” They even closed their stores and sent their employees home. Their goal was for their customers to feel empowered to skip Black Friday and #OptOutside.

Marketing 52

Marketing Social Media Retail Search Engine Optimization 52

The Creative Penn

FEBRUARY 27, 2023

Around 2011, 2010, around that time, I was building out Twitter and becoming a Twitter influencer, and I started writing more inspirational content that I felt would help people. From 2011, that's more than a decade ago, so you put out your first poetry book. So 2011, I was thinking about the poetry book, but I had almost no direction.

Landing Page 98

Landing Page Ads Publisher Publishing 98

ContentWriters

OCTOBER 14, 2022

More than a million copies of the jingle were placed in jukeboxes across the United States. Diet Coke passed Pepsi for second place in 2011 as Pepsi cut back on traditional advertising. Another aspect of marketing is knowing whether or not you can justify upping your product’s price. Coke sold more than 31.3

Ads 98

Ads Food Marketing Advertising 98

Content Powered

FEBRUARY 14, 2023

Back in 2011, when Google released Panda and changed content marketing forever, blog posts ranged from 300 words to maybe 1,000 from a particularly ambitious marketer. Some people write slowly but rarely ever need more than a quick pass for basic copy-edits. The average length of a good blog post seems to be increasing every year.

Blog Post 59

Blog Post IT Post Writing 59

The Creative Penn

APRIL 9, 2023

She put it away in a drawer for 30 years, and then eventually in 1977 when she was 84, she took it back out, reread it, and then she self-published it by paying for a print run of 3000 copies to Aberdeen University Press. Merryn: Well, she had given away a lot of copies. So how did it get out there?

Writing 98

Writing Publisher Publishing Publishing 98

The Creative Penn

MARCH 20, 2023

And so those books have sold more than a million copies worldwide, have done very well for me as an indie writer, where they didn't find the audience that I had hoped they would have found back as a traditional published work. Because the series has been out since 2011, 2012. So yeah, I've been doing both for a number of years now.

Writing 98

Writing Projects Publisher Publishing 98

Men With Pens

FEBRUARY 6, 2013

Maybe he wants a new website, or some copy, or marketing advice. first appeared on Men with Pens Copyright 2006 - 2011, All Rights Reserved. So how often do you say it to your prospects? Maybe you should be saying it a little more often. You know how it goes: Some potential client emails you about working together.

Consulting 72

Consulting Copywriter Copywriting Projects 72

The Creative Penn

SEPTEMBER 6, 2023

So in 2011, I started the website, Damonza.com. So we don't want to copy anyone or anything like that. Once you can start creating any image you want, why would you need to copy somebody else's? And why would you copy my image, why would you take my image, when you can generate your own, basically?

Creative Director 98

Creative Director Creativity Copy Ads 98

Men With Pens

DECEMBER 1, 2011

It’s the end of 2011. Maybe you need brilliant copy. We usually sell our 5-page web copy package for $2,387. Need a website AND web copy? 5 pages of brilliant web copy, ready to help boost your sales. One custom-designed website AND 5 pages of web copy. I’ve got news for you: The coming year?

Copy 48

Copy Copywriter Copywriting Social Media 48

Men With Pens

APRIL 8, 2012

Sure, I could tell the difference between average copy and stellar copy, but I didn’t really see what that difference was. And as I began writing more and more website copy, I became frustrated and fascinated by this one missing piece of the puzzle. Have you seen website copy like this before? Or the decoder ring.

Copywriter 71

Copywriter Copywriting Agency Copy 71

The Creative Penn

MARCH 27, 2023

If you find it for sale elsewhere, then it is a secondhand copy. My copy is full of underlining and notes, and it was on my desk for months so Noisette, one of our British short-hair cats, curled up on it a lot. I even sent a copy to my mother-in-law, which I have never done before! Limited to 10. Nohelty and Monica Leonelle.

Retail 98

Retail Projects Social Media Sales 98

Men With Pens

JANUARY 28, 2013

Everything I’ve just said isn’t news – all the pros tell you this: Write compelling website copy to pull in new customers. How do you make website copy more compelling and effective for your business?… first appeared on Men with Pens Copyright 2006 - 2011, All Rights Reserved. In fact, it’s likely you’ll fail.

Writing 46

Writing Persuasion Consulting Copywriter 46

Men With Pens

JANUARY 15, 2012

In every way, concise web copy is better web copy. If you want to learn how to write better web copy, register for the Damn Fine Words writing course. You’ll have vastly better copy on your website in 20 minutes by following these two simple steps: Go look at your web copy right now. You’ll thank yourself for it.

Website 55

Website Content Copywriter Copywriting 55

Content Marketing Institute

NOVEMBER 12, 2017

In 2011, it raised over $6 million to study the landscape of how to create “human-free stories” (such an oxymoron to say). That’s darn good copy for a bot. It describes itself as: “Humanizing data like never before, with technology that interprets your data and transforms it into ‘intelligent narratives’ at speed and scale.”.

Content Creation 107

Content Creation Content Editorial Team Storytelling 107

ProBlogger

JANUARY 27, 2013

It presents long-winded introductory copy. Of course you have to explain what you do, but at a certain point your introductory copy begins to have a negative effect. Even at 100 words, you’ve got to break copy up into bite-sized chunks. Do any say copyright 2011? That point is at about 100 words. It displays old dates.

Blog 46

Blog Blogging Landing Page Copy 46

The Creative Penn

FEBRUARY 26, 2024

I sent the ebook and audiobook out yesterday and a few people also have printed copies. This might seem like a minor thing, but we last had a cat, Shmi, in Australia in 2011, so it’s been over a decade since I felt settled enough to commit to looking after animals again. I’m writing this in mid-February, 2023.

Writing 98

Writing Projects Publisher Publishing 98

Men With Pens

MARCH 20, 2011

They want web copy that sells. Copyright 2006 – 2011, All Rights Reserved. Here’s what really makes me roll my eyes, though: If you’re in business, changing lives isn’t an elevator pitch. It’s redundant. You’re in business. You’re supposed to change lives. People are plunking down money for this – they want results.

Entertainment 85

Entertainment Food Copy Sales 85

BKA Content

MARCH 13, 2023

Although there were only about 2,200 cars on the road in France at the time (this was back in 1900), the entrepreneurial Michelin brothers, André and Edouard, were so confident that their efforts would pay off that they distributed 35,000 copies of the first publication for free. Spun Version #1: “The canine hopped over the gate.”

Content Marketing 52

Content Marketing Marketing Content Content Writer 52

ProBlogger

APRIL 15, 2021

Within 24 hours we’d sold 1,100 copies and made $15,000. And by the end of the week that number grew to 4,000 copies. But as I said earlier, we sold 1,100 copies in the first day. In 2011 I was approached by CBM, a not-for-profit that helps people with disability, to go to Tanzania and see the work they were doing.

Blog 45

Blog Blogging Hospitality Advertising 45

Men With Pens

JANUARY 3, 2012

Write compelling website copy to land clients and sales. How to create compelling web copy. It showed in their web copy, because it didn’t bring in sales. It first launched in September of 2011 to resounding success. All the pros tell you to write – and write lots, too. No one tells you how. How to draw readers in.

Writing 43

Writing Content Creation Copy Copywriter 43

Men With Pens

DECEMBER 11, 2011

He’ll read some copy and look for clues that reinforce his original judgment. Well-written copy. first appeared on Men with Pens Copyright 2006 - 2011, All Rights Reserved. Does it look professional? Can I trust this business? Simple as that. If the answer is yes, your new visitor will hang about. Nice design.

Website 70

Website Copywriter Copywriting Copy 70

Men With Pens

JUNE 15, 2012

Pick a page of web copy and add some rich adjectives, metaphors or play up the mood of the scene. How to Paint Magical Words with Storytelling Impact first appeared on Men with Pens Copyright 2006 - 2011, All Rights Reserved. This week, bring colour to your writing. Make movies for your readers’ minds. Go ahead, paint pictures.

Storytelling 63

Storytelling Copywriter Copywriting Copy 63

Men With Pens

JULY 29, 2012

Far too many blog posts and pages of web copy are “I” or “we” focused like this: In this post, I’m going to teach you… We are a prize-winning company… Some “I” language is fine. Forget that – it’s absolutely fine to use contractions in blog posts, pages of web copy, sales copy and so on.

Blog Post 90

Blog Post Writing Post Sales Copy 90

The Creative Penn

FEBRUARY 24, 2023

The tsunami of crap” all over again Back in 2011, JA Konrath, one of the early and most successful indie authors, wrote a blog post entitled, ‘ The tsunami of crap.’ Some only use AI tools for generating sales descriptions or ad copy. So I was born in the United States, but I've been up here now since 2011. JA Konrath, 2011.]

Text 98

Text Creativity Publisher Publishing 98

Men With Pens

NOVEMBER 10, 2011

How you got them more clients – with great web design, fantastic copy, killer marketing strategies – was a detail. That strategy still works in web copy. Once you understand your elevator pitch, it becomes the basis for every piece of copy you’ll create. What was important was what they could accomplish for the client. “I

Copy 76

Copy Concept Copywriter Copywriting 76

Men With Pens

NOVEMBER 29, 2011

It doesn’t matter if you’re writing a poem, a short story, a novel, an article, website copy, marketing slogans, pamphlets, brochures, press releases, daily newspapers, or the best goddamned literary porn of all time. 5 Reasons Not to Criticize First Drafts first appeared on Men with Pens Copyright 2006 - 2011, All Rights Reserved.

Freelance 79

Freelance Projects Copy Writer 79

Men With Pens

DECEMBER 22, 2010

Bundle Up Your Web Copy. Yank out that old, limping web copy on your site (you know, the content you probably wrote yourself that isn’t working hard to help you make money). Fill your business back up with a Gold package of results-focused web copy, specifically written to reach your target audience and hook them from hello.

Copy 48

Copy Copywriter Copywriting Sales 48

Men With Pens

JULY 22, 2012

Pop quiz: You’re writing copy to introduce a fabulous new product or service. Which means that once you’ve grabbed their attention, your audience isn’t just passively watching (or reading your copy); their brain is lit up. What’s the most effective way to proceed? They’re actively engaged in trying to figure out what will happen next.

Sales 62

Sales Copywriter Copywriting Construction 62