The Creative Penn

NOVEMBER 13, 2023

How can you reframe the direct author business model to take advantage of creative possibilities for different kinds of products and long-term marketing? So I started my first creative business in 2004. Then comics are really expensive, and they take forever, so I started writing books in the interim between comic projects.

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Retail Prose Sales Script 98

Neil Patel

JUNE 3, 2021

The project is still able to be iterated. For example, an automobile manufacturer does not launch a new car without first having a consistent project and studying its insertion and acceptance in the market. You might remember a beer brand that made fun tv ads with a short and chubby actor with a mustache as the protagonist.

IT 102

IT Concept Manufacturing Sales 102

Content Marketing Institute

FEBRUARY 5, 2019

of communications professionals say they rely on branded content in their campaigns or why 67% project that their and/or their clients’ spending on branded content will increase over the next 12 months, according to a USC Annenberg survey. Projects , and Original. of communication professionals rely on branded content.

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Brand Banking IT Entertainment 95

Content Marketing Institute

JUNE 8, 2018

While Vans funded the project, the filmmakers retained creative license. There are no Vans ads running along the bottom of the screen and no gratuitous shots of major characters wearing Vans outfits head to toe. Be creative. And, believe it or not, many do make themselves available to work on projects for brands.

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Storytelling Content Entertainment Script 98

The Creative Penn

MAY 12, 2023

Stephen Marche talks about the creative process behind Death of an Author , 95% written by AI, out now from Pushkin Industries. How authors might approach co-creating with AI if they want to work with traditional publishers What remains the same despite advances in technology: “Creative AI is going to change everything.

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Writing Prose Text Creativity 98

The Creative Penn

MAY 8, 2023

How can we make choices for our own creative business while respecting the decisions of others? Michael Anderle (LMBPN), Joanna Penn (The Creative Penn), and Dan Wood (DRaft2Digital) at London Book Fair, April 2023 Dan Wood is the COO of Draft2Digital , which helps authors self-publish alongside excellent support. What do we do next?

Retail 98

Retail Publisher Publishing Publishing 98

Neil Patel

AUGUST 24, 2021

In 2012, the site netted him $500,000. Memes are a source of creative outlet for online communities, and their message and content can’t be controlled. How to Go Viral: Creativity Meets Relevancy. To produce relevant content that has any chance of going viral, you’ll need to get creative. Get Outraged.

Marketing 145

Marketing Creativity Social Media Advertising 145

ProBlogger

MARCH 13, 2017

In 2012, Barclays launched the mobile app Pingit , a mobile payment service that lets users transfer money easily through their mobile phones. For instance, users were delighted about the balance checking feature, which was only added as a side feature. Available only for U.K.

Brand 52

Brand Storytelling Banking Social Media 52

Backlinko

AUGUST 17, 2023

Retargeting ad campaigns involve targeting products to users who have previously visited your site or bought one of your products in the past. With this data gathered, you can create intricate target audiences for future social media and Google Ads campaigns. With this, you can get ahead of the curve in terms of emerging user trends.

Landing Page 82

Landing Page Ads Engagement Warehousing 82

Income Diary

APRIL 2, 2024

Brin is working on other, more personal projects that reach beyond Google.Brin and Page are trying to help solve the world’s energy and climate problems at Google’s philanthropic arm, Google.org, which invests in the alternative energy industry to find wider sources of renewable energy. 5 Sergey Brin: Founder of Google is worth $136.6

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Engineering Finance Education Entertainment 52

The Creative Penn

MARCH 6, 2023

I actually think that type of job is going to be an emergent one in the future because it's like a project manager role, really. You know, just like you don't want to manage your ads, maybe you don't want to manage your Kickstarter. This is before paid ads, this is before all of this stuff, right?

Writing 98

Writing Publisher Publishing Publishing 98

Content Marketing Institute

DECEMBER 21, 2018

I speak from review experience, as I’ve been sharing the plusses and minuses of content marketing books since 2012. Blue Ocean Shift details the how’s and the why’s of each step as a reinvention project moves forward. The Creative Cure: How to Develop the Right Idea at the Right Time. Allen Gannett.

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Content Marketing Storytelling Marketing Content 86

The Creative Penn

MARCH 18, 2024

Claire: Well, I did like a semi-self-publishing thing, one of those hybrid borderline rip off kind of things in like 2012. What I also do is hoard books for future projects, and a lot of them are hard backs, a lot of them are expensive, beautiful books. If you just start doing Amazon ads, your books will take off.

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Publisher Publishing Publishing Consulting 52

ProBlogger

AUGUST 2, 2015

I happened across a post from my archives a few weeks ago, something I had written in the summer of 2012. I experimented with different income streams including private ads, sponsored campaigns, and affiliate work, but it was only ever enough to pay my blogging bills and have a little extra play money on the side.

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Blogger Blog Blogging Entertainment 55

Neil Patel

FEBRUARY 16, 2021

The spider notes new documents and changes, which are then added to the searchable index Google maintains. Those pages are only added if they contain quality content and don’t trigger any alarms by doing shady things like keyword stuffing or building a bunch of links from unreputable sources. If you’re on YouTube, get creative!

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Website Search Engine Optimization Social Media Engineering 141

ProBlogger

JANUARY 29, 2017

Creative “blindness” happens when you’ve been staring at the same project for too long. More is added each day. See your content with fresh eyes. It doesn’t allow you to see what a piece needs, or notice the errors you’ve made. Why You Should Focus on Creating Less Content — But Better Content.

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Publisher Publishing Publishing Content Creation 49

ProBlogger

JANUARY 29, 2017

Creative “blindness” happens when you’ve been staring at the same project for too long. More is added each day. See your content with fresh eyes. It doesn’t allow you to see what a piece needs, or notice the errors you’ve made. Why You Should Focus on Creating Less Content — But Better Content.

Publisher 48

Publisher Publishing Publishing Content Creation 48

ProBlogger

NOVEMBER 30, 2014

Whereas a post written for a A-grade blog in 2012 might generate 300 hits to my site, these days it might only generate 30. Readers have started to get smart to the methods of blog advertising – they might avoid affiliate links, scoff at “sponsored content” and glance over your sidebar ads without a single click.

Blog 55

Blog Blogging Social Media Advertising 55

The Creative Penn

APRIL 17, 2023

When we published books, I felt I was adding something to the world that people were getting something from and would keep and treasure. The post The Challenges Of Small Press Publishing With Jon Barton first appeared on The Creative Penn. And the more stuff I can persuade somebody to have, the more money we would make. That was great.

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Publisher Publishing Publishing Sales 98

ProBlogger

MAY 25, 2014

No need to hustle affiliates, join an MLM, or pepper your site with Google Ads. Again, from Adrian himself: “I ended up doing 22 websites in 2012, all by myself, all in the gift…every single client has supported me in whole. . *you just need 5 figures and a subscriber list of thousands to start. I could go on, but you get the point.

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Consulting Website Copywriter Copywriting 52

ProBlogger

JUNE 5, 2017

Nikki: I think sort of locked away all those years as a journalist was someone who was just yearning to have a chat as opposed to writing in an editorial structure or creative structure. Actually, on the blog was a banner ad, probably 2010, later that year or in 2011 first sponsored post. Go, “Okay, those tips are still relevant.

Blogger 42

Blogger Blog Blogging Social Media 42

ProBlogger

JUNE 5, 2017

Nikki: I think sort of locked away all those years as a journalist was someone who was just yearning to have a chat as opposed to writing in an editorial structure or creative structure. Actually, on the blog was a banner ad, probably 2010, later that year or in 2011 first sponsored post. Go, “Okay, those tips are still relevant.

Blogger 36

Blogger Blog Blogging Social Media 36

CoSchedule

FEBRUARY 27, 2023

Matthew Woodward Matthew Woodward started his blog back in 2012 and currently focuses on topics primarily related to SEO. Show people creative ideas for using your products. Apart from its informational content, Musician Tuts also features creative blog ideas like expert roundup posts and joke collections. Get creative.

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Creativity Blog Blogging Food 98

Moz

MAY 19, 2019

In the end, Silver’s “computer” (actually a sophisticated model that FiveThirtyEight explains in great depth and open-sources ) predicted every state correctly in 2012. Our creatives—the ones working with data—may want to build something enormously complex that crams as much data as possible into the smallest space they can.

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Content Marketing Marketing Content Storytelling 58