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20 Success Lessons From the Top Marketing Blogs

Neil Patel

Content Marketing Institute Blog – Success Focus: Editorial Calendars. The more topics you cover and the more writers you bring on board, the more important it is to create an editorial calendar. Its post on human behavior (originally written in 2016 but updated in 2020) is an excellent example of this.

Marketing 143
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100+ Amazing Content Marketing ROI Statistics That Prove It Works

Content Hacker

Several years back, HubSpot published a report that finally answered a burning question: “How much should you blog?”. It was found that companies with over 400 published blogs get 2x more traffic on average. Publishing 2-4 blog posts per week offers the highest conversion rate and traffic. Email Content Marketing ROI Statistics.

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How to Optimize Google My Business and Leverage It for More Sales

Neil Patel

After your company information is added, you can access your dashboard to start personalizing your listing. You should consider your keyword strategy when adding your business category and attributes. In 2016, they eliminated users’ ability to edit GMB descriptions and introduced attributes to provide a more accurate listing.

Sales 145
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A Step-by-Step Guide to Audience Development

Content Marketing Institute

In 2016, when Intel iQ boasted 2 million monthly readers who averaged more than two minutes per visit, the iQ team wondered what is the additional value of a returning reader versus a first timer? Luke Kintigh, head of publishing at Intel iQ, shares how they did it. A lot, it turns out. Click To Tweet. Define sequencing touchpoints.

Audience 106
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My Blogging Income Breakdown for the First Half of 2016

ProBlogger

This report is based upon the first six months of 2016. This is partly because we’ve attracted a bit more direct sponsorship (see the next category) and given up some of the ad inventory that AdSense used to serve, but it is also because we’ve seen our RPM decline over the last few years. Sponsorships. A Word on Expenses.

Blog 33
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

Here’s how Karen MacKenzie asked for a testimonial after we published her first post on Smart Blogger: “Would it be possible to get a testimonial for my website? also publish a great deal of content. e-Commerce companies with blogs tend to publish a lot of content. Study their content to get an idea of what they publish.

Freelance 126
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The New Marketing: How to Manage a Media Arm Within Your Company

Content Marketing Institute

In their new book, Killing Marketing , Joe Pulizzi and Robert Rose recount the story of how Arrow Electronics, one of the world’s largest companies, spent millions between 2015 and 2016 to purchase more than 50 media properties to acquire their valuable subscriber lists and editorial talent. Click To Tweet. This view is controversial.