Content Marketing Institute

DECEMBER 5, 2018

While it might seem like any information you find in a book also can be found on the web, books have a lot to offer content creators. HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. Books and your local library. Investigative journalism.

Content Creator 99

Content Creator Content Creativity Content Marketing 99

Neil Patel

SEPTEMBER 15, 2020

Improve pin quality by creating enticing graphics and stimulating content people will want to share. Pinterest assesses how active you are and whether your content is well received to assess your overall quality as a content creator and pinner. Pinterest debuted The Taste Graph in 2017 to enhance targeting.

SEO 145

SEO Keywords Brand Awareness Content Creator 145

ContentWriters

SEPTEMBER 6, 2023

On that page, expand the info to include images and videos, links to other writings and awards, and anything else important for the reader to know about the content creator and his or her relationship to your brand. Include links to author bio pages in the bylines of articles.

Education 59

Education Writer Content Creator Brand 59

Neil Patel

JANUARY 27, 2021

The average blog post was 808 words in 2014, but was 1142 words in 2017. Big brands like Apple, Google, and Facebook are investing big money in original programming, with revenue-sharing between the platform and the creators. Those are two of the biggest goals of content marketing in one fell swoop. This will continue.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Content Marketing Institute

FEBRUARY 9, 2018

HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. CCO: Which content creators inspire you? You need to recharge in order to come in ready to kick butt the next morning.

Storytelling 111

Storytelling Script Content Creator Content Marketing 111

Content Marketing Institute

MAY 22, 2018

Virginia Aquarium (@VAAquarium) January 25, 2017. To access the template, consumers simply had to enter their name and email on a home page pop-up, comment “yes,” on a LinkedIn Pulse article that 24Slides posted, or share the Pulse article with other aspiring content creators.@24Slides pic.twitter.com/D9zDWXxuDb. Click To Tweet.

Content Marketing 99

Content Marketing Marketing Content Storytelling 99

Content Marketing Institute

JANUARY 31, 2018

Consider these findings on its engagement benefits from Edison Research’s 2017 Podcast Consumers report: Listener growth is strong: The percent of monthly podcast listeners has increased from 21% to 24% of the population year over year. Power of the podcast. Just how large an opportunity could podcasting represent for marketers?

Brand 106

Brand Storytelling Creativity Content Marketing 106

Content Marketing Institute

DECEMBER 11, 2017

Platforms like Outbrain , Sharethrough , and Taboola disseminate your content using recommendation engines – which are essentially small widgets placed at the bottom or right margin of an article that recommend further reading. Use platforms like @outbrain, @sharethrough & @taboola to disseminate content, says @soloportfolio.

Editorial Team 86

Editorial Team Editorial Content Creator Content 86

Moz

OCTOBER 23, 2018

The research Here's how many infographics have been featured as part of an article on Entrepreneur.com over the years: As we’ve not yet finished 2018 (3 months to go at the time this data was pulled), we can estimate the final usage will be in the 380 region, putting it not far from the totals of 2017 and 2016. Infographics vs Photography.

Brand Awareness 56

Brand Awareness Content Creator Agency Creativity 56

Neil Patel

DECEMBER 8, 2020

In 2017, Facebook launched its answer to the burgeoning streaming video market: Facebook Watch. Helpful Hint: Facebook prioritizes longer videos (3+ minutes) and content that engages the audience and sparks conversation. They’re looking for content creators who respond to user comments and pin the best comments to the top of the feed.

Script 129

Script Engagement Ads Content Creator 129

ProBlogger

DECEMBER 9, 2016

If you’re looking for some direction for 2017, this might just help you figure it out. Make 2017 your Best Year Ever | Dotti Media. There has been talk that an algorithm introduced after Google bought YouTube has resulted in a drop in traffic for the platform’s content creators. Love these questions.

Creative Director 44

Creative Director Blog Blogging Content Creator 44

Content Marketing Institute

AUGUST 9, 2018

Long decried as evidence that AI will herald in a new soulless age, machine-made content is one of the most controversial applications of AI … but, under the right circumstances, it may be the most pro-creative. ArtificialIntelligence under right circumstances, might be the most pro-creative content creator. Let me explain.

Marketing 59

Marketing Retail Entertainment Manufacturing 59

Content Marketing Institute

DECEMBER 22, 2017

That purchase will, of course, be 21st Century Fox ( Editor’s note: This deal was confirmed on December 14, 2017)… I think it’s a great deal – it’s the reunion of Marvel. Disney is going to make a purchase, and it will do so before the end of the year. It makes perfect sense.

Marketing 78

Marketing Content Creator Advertising Content Creation 78

Content Marketing Institute

SEPTEMBER 6, 2018

But it’s how HIMSS approaches content improvement through analytics that truly stands out, enabling it to continually refine its key audience segments, content pillars , and topics, as well as its use of distribution channels like social media. HANDPICKED RELATED CONTENT: How to Take Your Travel Content on a Better Trip.

Content Marketing 73

Content Marketing Editorial Healthcare Entertainment 73

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Cover image by Joseph Kalinowski/Content Marketing Institute.

Creativity 106

Creativity Content Marketing Marketing Content 106

Content Marketing Institute

DECEMBER 29, 2017

This second idea stolen from Paul comes with a great payoff: Use the oft-derided pop-up to offer content suggestions rather than to gather email addresses.@HealthCatalyst HealthCatalyst uses pop-ups to offer content suggestions. That way, every new piece can point the audience to more content that may be useful. Click To Tweet.

Content Marketing 99

Content Marketing Marketing Editorial Content 99

ProBlogger

OCTOBER 9, 2017

But after reflecting on this conversation from last year it struck me that while I often talk up blogging, and share the benefits of doing it and the tactics of building profit, it may be worth acknowledging some of the hard stuff we face as content creators. In today’s episode, I want to go there.

Blogger 44

Blogger Content Creator Construction Blog 44

Content Marketing Institute

DECEMBER 13, 2017

But the researchers assert that AI can aid in the content-creation process and free human content creators to do “more complex and qualitative work.”. AI-aided content frees human content creators to do more complex & qualitative work, says @AssociatedPress. Why human-created content is an opportunity.

Content Creator 100

Content Creator Content Creation Content Storytelling 100

Content Marketing Institute

DECEMBER 21, 2018

Bottom line: Whether you’re looking for a book to help you reinvent your content marketing or a gift for someone who realizes they need a fresh approach, the shelves are filled with options. Here are some of the best options published in 2018 (and, in one case, the closing months of 2017). Chan Kim and Renee Mauborgne.

Content Marketing 87

Content Marketing Storytelling Marketing Content 87

Content Marketing Institute

NOVEMBER 9, 2017

It’s one of those posts that is consistently well received because it hits a nerve: Whom do you need on your team to make content marketing work in your organization? Never start your team with the content creators. Have a strategy and editorial plan BEFORE you hire a content creator, says @MicheleLinn.

Content Marketing 88

Content Marketing Editorial Proofreader Content Creator 88

Content Marketing Institute

OCTOBER 26, 2018

Our BuzzSumo Annual Content Trends Report looked at 100 million articles and found a similar decline in the number of social shares. The average fell from eight in 2015 to just four in 2017. HANDPICKED RELATED CONTENT: Want Engaging Social Media Content? Even publishing great, high-quality content is not enough.

Content Creator 98

Content Creator Promotion Social Media Engineering 98

ProBlogger

JULY 3, 2017

Episode 193 – How to Become a Prolific Content Creator (an interview with Kelly Exeter). There was one recently about how to become a prolific writer or content creator with Kelly Exeter. Episode 53 – How I made over $500,000 with the Amazon Affiliate Program. That’s in now Top 10 Most Listened To Podcasts.

Content Creator 49

Content Creator Blogger Blog Blogging 49

Content Marketing Institute

JUNE 5, 2018

Reenergizing your content team. It can be hard for content creators to stay focused and motivated when they are producing the same content pieces over and over. HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. Creativity in content.

Creativity 108

Creativity Marketing Content Creator Construction 108

Moz

OCTOBER 25, 2019

Their presence in the SERPs grew over 1700% between July 2015 and March 2017, so they certainly exploded in popularity just a few years ago. 2016) How the "People also ask" box is evolving (2017). How should content creators consider featured snippets when crafting written content? What is their intent?

Keywords 49

Keywords SEO Insurance Content Creator 49

Content Marketing Institute

JUNE 22, 2018

And, judging from the sheer number of content creators who operate in this space, I’m not the only one. The program earned recognition as a 2017 Content Marketing Awards finalist for Best Content Marketing Program in Travel/Tourism.

Hospitality 94

Hospitality Storytelling Content Content Marketing 94

ProBlogger

APRIL 3, 2017

The easiest way to get those different types of mediums onto your blog is to embed content other people have created. That content creators wants you to embed that content on your blog and this is the easiest way to get these different mediums onto your blog alongside that written content you’ve created.

Content 31

Content Text Social Media Blogger 31

ProBlogger

MAY 1, 2017

If you just have an image on the top, if you’re super old school and you just have the one horizontal image at the top, you need to get up to date into 2017. The post 191: Tools for Creating Great Visual Content for Your Blog appeared first on ProBlogger. People hit the Pinterest button, there’s the big tall graphic.

Content 52

Content Blog Blogging Text 52

Content Marketing Institute

DECEMBER 19, 2017

Like the weary holiday shopper, content creators are always pressed for time, eager to please, and challenged to deliver something of value to everyone on the subscriber list. But who’s to say your best content gifts can’t be existing assets resurrected, repurposed, repackaged, and resurfaced? And who knows?

Long Form Content 88

Long Form Content Editorial Team Editorial Content Marketing 88

ProBlogger

JUNE 26, 2019

Let’s look back at my keynote presentation titled, Evolve Don’t Revolve , from ProBlogger’s Evolve event in 2017. . Plus, the 2017 keynote features a Q & A with Pat Flynn, who shares how he achieved success by evolving his blog, Smart Passive Income. It’s also probably relevant for other content creators as well. .

Blog 24

Blog Blogging Blogger Architecture 24

ProBlogger

MAY 7, 2018

The best way to do it is to find win-win ways of working together with other bloggers, other content creators. You could outsource, you could hire a team but most bloggers don’t have the resources to do that. I did this very early on in my blogging. I showed you my blog design before.

Blog 48

Blog Blogging Collaboration Social Media 48

Content Marketing Institute

DECEMBER 27, 2017

The DIY tool: If you are looking to create content that not only grabs your audience’s attention in the short term but also compels them to act and extend the engagement after they’ve consumed it, build your stories around one of the crave-worthy content themes outlined by Scott Aughtmon: . Leverage content curation.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

Content Marketing Institute

OCTOBER 13, 2017

Chris Bondhus, senior director of demand generation for Brightcove, posed those questions to a panel of marketing experts at Content Marketing World 2017. Drew Bailey, manager of content strategy and curation, FedEx, and a 2017 Content Marketer of the Year finalist. Failure to get on same page.

Content Creation 74

Content Creation Content Content Marketing Content Creator 74

Content Marketing Institute

MARCH 26, 2018

Bitcoin (added for six months during 2017). Focus your content on those areas and hire content creators who are obsessed with the same things. Hire #content creators who share your readers’ obsessions, says @jlauf. HANDPICKED RELATED CONTENT: How the Best Newsletters Get – and Keep – Readers’ Attention.

Content 95

Content Content Creator Manufacturing Finance 95