Neil Patel

DECEMBER 29, 2021

It’s incredible growth considering there were only 500,000 podcasts in 2018. There’s considerable brand awareness and buying power on podcasts. If you’re a publisher, you definitely want to check it out. Once your profile is set up, you’ll have access to a publisher dashboard.

Management 111

Management Engineering Brand Awareness Publisher 111

Buffer

NOVEMBER 8, 2023

But the sheer volume of metrics can be a little overwhelming when you start digging into the data — pinpointing the ones that matter for your brand and business isn’t always easy.  We saw amazing organic website traffic results in our peak publishing years, 2014 to 2018. It was (and is!)

Content Marketing 52

Content Marketing Marketing Social Media Search Engine Optimization 52

Neil Patel

OCTOBER 12, 2020

With the right digital assistant in your back pocket, you’ll have a secret marketing weapon tailored to your brand’s needs. The Salesforce State of Marketing Report noted that AI adoption with marketers is up by a whopping 186% from 2018, with 84% using AI technology. And late adopters? You’re getting left behind.

Marketing 136

Marketing Landing Page Content Creation Social Media 136

The Hoth

NOVEMBER 22, 2022

Google is well aware of this, which is why it published a document on it a few years back in 2018. . If your goal is to build brand awareness, tailoring content around informational intent keywords is okay and actually a good idea. . Search intent also refers to how far along a consumer is in the sales funnel.

Keywords 118

Keywords SEO Sales Brand Awareness 118

Intergrowth

MARCH 5, 2023

Brand Identity Your brand identity consists of all the visual elements that distinguish your business from every other business. Anything that influences the public’s perception of your company is a component of your brand identity. All of these things impact the way that potential customers view and feel about your brand.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Moz

OCTOBER 23, 2018

However, they are still being used daily and gaining amazing placements and links for their creators — and the data shows, they are already more popular in 2018 than they were in 2013. I believe the best way to determine this is by taking a look at what journalists are publishing and mapping that over time. DM me for it.

Brand Awareness 56

Brand Awareness Content Creator Agency Creativity 56

Neil Patel

JANUARY 12, 2021

So, when Google announced its decision to start phasing out Google Plus due to low usage in 2018, it made sense. Getting on GMB can help you appear as a business profile and on Google Maps, both on desktop and mobile, when users search for brands like yours. Use reviews to build your brand credibility. The only problem?

Social Media 111

Social Media Brand Awareness Promotion Sales 111

Moz

JUNE 23, 2020

On July 14th & 15th , we'll be charting brand-new territory with MozCon Virtual: with a choose-your-own-adventure two-stream show, robust opportunities for online networking , and some of the industry's top speakers, you're in for all the turbo-charged SEO education and peer interaction of in-person MozCon with none of the troubles of travel.

Consulting 80

Consulting Brand Awareness SEO Keywords 80

Fat Joe

AUGUST 9, 2023

It can help you get high-quality backlinks , build brand awareness , and establish thought leadership. Here are three primary benefits: Enhanced SEO And Brand Visibility HARO can help you obtain backlinks from authoritative sources. Once the piece has been published, share it on your social channels and tag the journalist.

Agency 52

Agency Keywords Brand Awareness SEO 52

Moz

JUNE 23, 2020

On July 14th & 15th , we'll be charting brand-new territory with MozCon Virtual: with a choose-your-own-adventure two-stream show, robust opportunities for online networking , and some of the industry's top speakers, you're in for all the turbo-charged SEO education and peer interaction of in-person MozCon with none of the troubles of travel.

Consulting 74

Consulting Brand Awareness SEO Keywords 74

Write Freelance

AUGUST 12, 2020

As a content writer, you develop targeted content marketing strategies that help brands improve their organic traffic, search engine rankings, conversions, and overall brand awareness. It is vital to maintain a personal brand and an online presence, especially when you are looking for online freelance writing jobs.

Freelance 130

Freelance Writer Writing Portfolio 130

Buffer

OCTOBER 3, 2018

Building your website traffic in 2018 is no easy task. We recently teamed up with Tim Soulo , head of marketing and product strategy at Ahrefs , to discuss what the most successful businesses are doing to generate quality website traffic in 2018. Prefer video? But the traffic didn’t drop over time.

Social Media 52

Social Media Media Brand Awareness Landing Page 52

Content Marketing Institute

JUNE 8, 2018

When Facebook announced the latest changes to its news feed in January, its intention was clear: to reduce further the amount of content users see from brands and publishers, particularly what it deems low-quality “engagement bait.”. A brand-made documentary must be honest and true to the brand’s values and culture.

Storytelling 98

Storytelling Content Entertainment Script 98

Neil Patel

JUNE 22, 2021

Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021. How to Choose Which Content Marketing Strategies Are Right for Your Brand. When it comes to content marketing, you’ll want to be particularly aware of your brand voice.

Content Marketing 145

Content Marketing Marketing Landing Page Content 145

Content Marketing Institute

JULY 24, 2018

We asked the presenters at Content Marketing World 2018 to share what they would do. HANDPICKED RELATED CONTENT: How Brands Use Pop-Up Experiences to Make a Lasting Impression. Jason Schemmel , social media manager, Harper Collins Christian Publishing . What could you do with an additional $1,000? CMWorld Click To Tweet.

Content Marketing 102

Content Marketing Marketing Content Content Creation 102

Backlinko

MAY 26, 2023

So, nofollow links still promote your content to users, which can lead to increased trust AND brand exposure. So long as you follow the tips provided throughout this article (like ensuring you use relevant, well-placed anchors and only buy links from relevant, high-quality publishing sites), you’ll be fine.

Text 73

Text SEO Retail Engineering 73

Content Marketing Institute

SEPTEMBER 21, 2018

19 Favorite Tools for Content Promotion in 2018. But if you treat it as something you do after you publish your content, you’re missing an opportunity. Once your content is published, reach out to the influencers you partnered with in the creative process. Book publishing opportunities. Click To Tweet.

Promotion 105

Promotion Brand Awareness Editorial Team Content Creation 105

Content Marketing Institute

DECEMBER 27, 2017

Ready or not, 2018 is on its way. They can help you tackle your usual tasks with less effort, so you can conserve your time and energy to prepare for whatever surprises 2018 might bring. Editorial plans should outline brand identity characteristics, voice, style, & standards. First and foremost – follow the framework.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

Moz

APRIL 3, 2019

Content goal: Brand awareness. If you’re a new brand or a lesser-known brand in your vertical, it’s crucial to expose your audience to your brand and demonstrate how it can solve their problems. 7 Personal Finance Lessons Learned in 2018) or something happening in the news (i.e. Syndication.

Brand 68

Brand Government Finance Brand Awareness 68

Content Marketing Institute

JANUARY 14, 2019

The buyer loses interest in you but is still aware of your brand. Aware of your brand. High-quality content that builds authority around your brand and domain, and establishes a base level of trust . Blogs that build brand awareness (creative stories, real-life experiences, pieces with entertainment value).

Sales 103

Sales Marketing Concept Digital Marketing 103

Content Marketing Institute

OCTOBER 8, 2018

I’m talking about something more fundamental – something that can help that good video work to have the impact every marketer and brand wants from their investment. I’ve seen it harm brands often without them realizing it. A brand wants to produce a piece of video content. Don’t say “engagement” or “brand awareness.”

Marketing 108

Marketing Editorial Team Promotion Social Media 108

Moz

MAY 21, 2020

We're happy to report that 2020's MozCon is on like Donkey Kong, and as you can tell from its brand-new name, the format this year is just a tad bit different. We know agencies, brands, and freelancers are struggling in the midst of the economic downturn, and that it's more important than ever to hone skills and build new ones.

Digital Marketing 70

Digital Marketing Brand Awareness Consulting SEO 70

Content Marketing Institute

APRIL 25, 2018

Putting in the time – and money – makes sense because research works , but you can do much more beyond publishing the initial findings. Research works & you can do much more beyond publishing the initial findings says @michelelinn. TIP: If your primary goals are brand awareness, traffic, or backlinks, forgo the gate altogether.

Projects 95

Projects Landing Page Editorial Brand Awareness 95

Moz

FEBRUARY 4, 2019

Interest Rate: The percentage of interested publisher replies to pitches per the number of total pitches sent. Decline Rate: The percentage of declining publisher replies to pitches per the number of total pitches sent. media mentions) secured per the number of total pitches sent.

Landing Page 49

Landing Page Agency Publisher Publishing 49

Content Marketing Institute

DECEMBER 25, 2018

Some of the most common goals marketers pursue through their content programs include: Brand awareness. Don’t be generic: Distinguish your brand in the statement, whether it’s by geography, industry, niche, etc. Distinguish your brand content. Describe your ideal brand voice in three words. Audience engagement.

Content Marketing 108

Content Marketing Marketing Content Editorial 108

Content Marketing Institute

OCTOBER 29, 2018

Additionally, our timing of publishing a post noting Henry Ford’s assembly-line accomplishment comes at the most inopportune moment given the tragedy of the past few days. The latter resulted from an advanced publishing queue and unforeseen events colliding in a very unfortunate way.

Content Marketing 73

Content Marketing Marketing Content Editorial 73