Neil Patel

SEPTEMBER 20, 2020

.” Businesses that rely on local SEO companies dominate these micro moments in the long run. We’ll take a look at a few of the best Local SEO companies in the industry today. 6 of the Best Local SEO companies. NP Digital – Best for Conversion-Driven Local SEO. Which company is best for your business?

SEO 130

SEO Agency Search Engine Optimization Keywords 130

Agency Content Writer

MAY 25, 2023

Marketers who prioritized blogging received 13X more ROI than companies that did not in 2019. If you’re not sure, check out Hammersmith Support’s article Absolutely Everything You Need to Know About SEO. Companies with blogs produce an average of 67% more leads monthly than companies that don’t blog.

Search Engine Optimization 130

Search Engine Optimization Writing Blog Blogging 130

Moz

JANUARY 26, 2021

Posted by LydiaGerman It’s a common misunderstanding that working with a small budget for SEO means you can’t generate results. That’s a small spend for SEO, but making the right changes at the right time, and focusing our efforts on the most important aspects, generated these positive results. Implement technical SEO.

Insurance 69

Insurance Content Creation Utilities Keywords 69

Moz

MAY 21, 2019

Posted by Dr-Pete One of the many bits of news from Google I/O 2019 was that Google would soon start displaying podcasts in search results. We know that Google has offered a speech-to-text service as part of Google Cloud Platform since 2017, which has already undergone a few iterations and upgrades. Can Google transcribe audio content?

SEO 58

SEO Text Entertainment Engineering 58

ContentWriters

DECEMBER 7, 2022

They don’t generally release details about core updates, instead pointing to the best practices for search ranking that haven’t changed since the August 2019 core update. This applies to the largest image or text block on the page when it loads. Develop High-Quality, SEO-Enhanced Content. seconds from access.

Script 98

Script Search Engine Optimization Manufacturing Engineering 98

Animalz

JANUARY 23, 2023

They can generate text faster. Most SEO content doesn’t usually need a complex narrative to be successful: it’s enough to present clear ideas and arguments in an organized way. have changed dramatically since 2019. They don’t suffer from mental blocks or creative ruts. don’t require a complicated narrative.

Content Marketing 143

Content Marketing Writing Content Marketing 143

The Hoth

NOVEMBER 18, 2022

If you’ve been around SEO for a while, you know that Google doesn’t look at guest posts the same way that it did in 2014. . You probably also know that in the SEO community, there are a few different opinions on what it takes to find a high-quality guest post placement. Various on-page, and technical SEO elements.

Search Engine Optimization 95

Search Engine Optimization SEO Engineering Website 95

Moz

FEBRUARY 4, 2020

Posted by Suganthan-Mohanadasan Without a doubt, it is our job as SEOs to keep an eye on the future and anticipate what Google is planning, testing, or looking to drop on our doorsteps. Over the past half-decade, artificial intelligence has become a pioneering force in the evolution of SEO. But what does this mean for SEOs?

SEO 93

SEO Architecture Concept Keywords 93

Moz

JULY 23, 2019

Posted by katemorris Editor's note: This post first appeared in April of 2017, but because SEO (and Google) changes so quickly, we figured it was time for a refresh! Meta tags represent the beginning of most SEO training, for better or for worse. You should always have a unique title tag on every page that describes the page. . <META

SEO 63

SEO Ad Copy Keywords Text 63

Moz

APRIL 18, 2019

Posted by randfish The final episode in our six-part One-Hour Guide to SEO series deals with a topic that's a perennial favorite among SEOs: link building. Today, learn why links are important to both SEO and to Google, how Google likely measures the value of links, and a few key ways to begin earning your own.

SEO 68

SEO Editorial Text Engineering 68

Moz

AUGUST 1, 2019

In today's Whiteboard Friday, master technical SEO Paul Shapiro shares why it's so important for SEOs and marketers to take the programming plunge, explains key concepts, and helps you determine the best course of action for you to get started when it comes to leveling up your technical prowess. Become a better technical SEO.

SEO 51

SEO Concept Construction Utilities 51

Moz

MARCH 25, 2019

One of the biggest challenges in SEO is measuring impact — we know what matters (or doesn’t matter) until the rules of the game have changed. I decided to put together a list of what I consider to be steadfast SEO recommendations. page copy or text at the bottom of the page) was referring to older dates. Posted by Paola-Didone.

SEO 73

SEO Recruitment Creativity Keywords 73

The Hoth

MARCH 15, 2023

In 2019, the company invested $1 billion into OpenAI and $2 billion for the next two consecutive years. What Does Bing AI Mean for Digital Marketing & SEO? Since AI chatbots are shaking up search engines, there WILL be implications & changes for SEO campaigns.

Content Creator 59

Content Creator Engineering Digital Marketing Collaboration 59

The Hoth

NOVEMBER 28, 2022

YMYL is a vital part of the latest Google Search Quality Evaluator Guidelines , and its importance only increased from the July 2019 update. That’s why understanding E-A-T is vital to SEO success. . MC can be images, text, videos, or even page features. YMYL compared to E-A-T has become a priority for Google. .

Medical 98

Medical Content Creator Landing Page Hospitality 98

The Creative Penn

MARCH 13, 2023

I mean, one of the things that I did through those years I wasn't writing was getting some stuff republished because I had gotten a whole bunch of rights back at the end of 2019 and the early part of 2020. Images of text are used all the time in our industry. Oh, this link text, I wish that was something better for people, you know.

Content 98

Content Text Creativity SEO 98

Neil Patel

MARCH 4, 2023

Localization will often require translation, but it also means changing the text based on what people in that region expect. As of 2019, people can now read languages like Hebrew or Arabic with right to left language support. Translation converts words into another language and keeps the exact meaning of the original language.

Content 81

Content Consulting Communication Keywords 81

Neil Patel

JANUARY 12, 2021

Since the social media platform closed its doors in 2019 , consumers have been looking for another option to match the features, traffic, and SEO benefits. Boost your local SEO by optimizing your GMB profile with keywords to help you rank higher in local search results. It may be easier than you think!

Social Media 111

Social Media Brand Awareness Promotion Sales 111

Moz

DECEMBER 26, 2019

I'm Niki Mosier, a senior SEO account manager at Two Octobers , and I'm here today to talk to you about the not-so-secret value of podcast transcripts. Why we think this is relevant right now, as you may know, Google announced, at I/O 2019 , that they are indexing podcasts. Video Transcription. Hey, Moz fans. Transcribe it.

Keywords 65

Keywords Text Ads Education 65

Neil Patel

MARCH 25, 2021

Using keywords in your social networks is the best way to improve your SEO on TikTok. iamfabianbern) November 14, 2019. Video template tool: This tool allows you to create a video ad using a TikTok template and any existing photo, text, and logo assets. It’s also important to provide accurate information about your brand.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

Content Marketing Institute

JANUARY 9, 2019

Text mining: Reveal topics, keywords, and hidden problems. Text mining is an application of AI that ingests content (e.g., text) to classify, categorize, and make sense of it. Chris notes that text mining uses vectorization, which transforms words into numbers. Extract hidden insights via text mining.

Content Marketing 89

Content Marketing Marketing Content Text 89

Moz

SEPTEMBER 27, 2020

That’s what SEO is all about nowadays, right? Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate most of SEO news.

Content 74

Content Keywords Ad Copy SEO 74

Bramework

DECEMBER 21, 2023

Click To Tweet Most bloggers state that bitesize paragraphs, bolding and imagery are all ways to get people engaged for more on-page SEO. Does Blogging Help SEO? 8 Easy Ways to Optimize Your Blog Posts for SEO! 37 – Provides Data for Better On-Page SEO Google needs something to track when it comes to your website.

Blog 98

Blog Blogging Brand Awareness Search Engine Optimization 98

Content Marketing Institute

OCTOBER 16, 2018

? ? ? The value of building SEO content is second to none. However, I’m not merely talking about properly optimized content that has the right meta information, links, keywords, and technical SEO. Powerful #SEO content is the equivalent of a best-selling novel that people gobble up, says @JuliaEMcCoy. Click To Tweet.

Content 100

Content Editorial Team Keywords Construction 100

Moz

SEPTEMBER 15, 2019

SEO is an everchanging industry; what worked yesterday might not work today. There is a notion among many digital marketers and SEOs that if you simply create great content and valuable resources, the users will come to you. I can’t believe that there are still people who think this in 2019, but there are.

Text 58

Text Keywords SEO Sales 58

Content Marketing Institute

JANUARY 16, 2019

Glenn LaFollette, who leads brand strategy and editorial at JLL, helps his team find the magic in commercial real estate services, telling moving, impactful stories through text and videos on JLL’s Ambitions website. Don’t worry, you’ll hear more about them later in 2019. You can find great, moving stories in any industry.

Content 82

Content Editorial Contractor Persuasion 82

Content Marketing Institute

OCTOBER 24, 2018

Mobile search, video marketing, SEO – all of that has been changing and advancing content marketing for the past few years. texting, Facebook Messenger) to communicate with businesses. HANDPICKED RELATED CONTENT: Conversational Content: How to Market Through Text Messaging and Chatbots . Conversational marketing is nothing new.

Editorial Team 90

Editorial Team Content Editorial Communication 90

Moz

NOVEMBER 28, 2019

Posted by Suzzicks What are "fraggles" in SEO and how do they relate to mobile-first indexing, entities, the Knowledge Graph, and your day-to-day work? In this glimpse into her 2019 MozCon talk , Cindy Krum explains everything you need to understand about fraggles in this edition of Whiteboard Friday. Video Transcription. Hi, Moz fans.

Concept 65

Concept Keywords SEO Text 65

Content Marketing Institute

FEBRUARY 5, 2019

Look at some hallmarks of the technique (when executed properly): They take an immersive, sensory-driven approach to storytelling: Branded content typically leverages multimedia formats like audio and video , which can enable deeper topical conversations and more emotionally resonant experiences than text and/or static images alone.

Brand 95

Brand Banking IT Entertainment 95

Neil Patel

JANUARY 15, 2019

Digital marketing is going to change drastically in 2019. Drastic Change #1: SEO won’t look the same. SEO is moving to voice search. It’s one of those topics that SEOs just wish didn’t exist. And sadly, you aren’t going to like a lot of the changes. And no, I don’t mean change from a competition standpoint. That’s crazy!

Digital Marketing 112

Digital Marketing Marketing SEO Engineering 112

Intergrowth

MARCH 10, 2023

One caveat: I run an SEO-centric content marketing agency. The Problem: As of 2019 , 68% of all website traffic comes from search engines. The ROI of SEO justifies the cost, largely because the initial investment requirements create a barrier to entry that prevents everyone from creating content. I’m biased.

Content Marketing 59

Content Marketing Marketing Content Creation Content 59

Content Marketing Institute

FEBRUARY 4, 2019

2019 will be a rough ride for keyword rankings and SEO professionals will feel the squeeze each time Google downplays traditional search engine results. If your organic #SEO is taking a hit, see what you should be doing to recover from traffic dips. Should You Worry About Your SEO and Google’s Mobile-First Index? .

Keywords 104

Keywords SEO Advertising Consulting 104

Backlinko

JANUARY 4, 2024

And let’s be clear about something: This is NOT your average “SEO in 2024” guide. We’ll cover the most important SEO trends, but also share our own opinions on them, and advise how to adapt. SEO: A Year in Review As we look back on 2023 there have been some important updates that will shape SEO strategies in 2024 and beyond.

SEO 109

SEO Engineering Keywords Social Media 109

Moz

NOVEMBER 16, 2020

Despite the slowdown, the industry will spend more on native ads in 2020 than they did in 2019, but at a much smaller growth rate. We're seeing increases in click-through-rates (CTRs) for the following photo elements: Photos without text. According to eMarketer , $47.33 billion will be spent on native ads in 2020 — a 4.8% growth spurt.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Words Matter by Wix

FEBRUARY 1, 2021

The median annual wage for writers and authors , which culminated at $63,200 in May 2019, in the U.S., Ghostwriter is someone hired to write text for another person who will be officially credited for that content. You can craft a killer email subject line by using precise language and engaging text. hides huge discrepancies.

Writer 69

Writer Social Media Education Copywriter 69

Content Marketing Institute

SEPTEMBER 26, 2018

The goals of content marketing are simple: you build your brand awareness by personalizing your brand, you establish yourself as a thought leader in your industry, and you increase traffic to your website with each post by using SEO friendly keywords. The short answer is that people in charge lacked a basic understanding of SEO.

Content Marketing 92

Content Marketing Marketing Content Content Creator 92

Neil Patel

JANUARY 18, 2023

But for some marketing pros and SEOs, that’s what happens. Every year sees new trends and priorities for SEOs, and 2022 was no exception. These changes caused SEOs to adjust their strategy and see past content differently. Sites that continue to lag and fail to improve their technical SEO will fall to the back of the pack.

Engineering 113

Engineering SEO Advertising Social Media 113

Moz

JULY 17, 2019

Plus: You asked and we delivered: the 2019 MozCon speaker walk-on playlist is now live and available here for your streaming pleasure. A piece of information and an anchor that scrolls directly to the information on the page @Suzzicks #MozCon — Warrior Forum (@warriorforum) July 17, 2019. First learning of the day: Fraggles.

Content Creator 45

Content Creator Landing Page Keywords Sales 45