Neil Patel

APRIL 19, 2021

Marketers are likely to use desktop computers to create and deploy paid ad campaigns, so we may be primed to design with a desktop user in mind. With so many people using mobile devices, however, the chances of people viewing those ads on mobile devices are high. Why Should You Create Mobile First PPC Ads?

Ads 73

Ads Landing Page Ad Copy Copy 73

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 106

IT Ad Copy Keywords Landing Page 106

Neil Patel

APRIL 19, 2021

To run a Twitter ad campaign, you must set objectives. In other words, Twitter shoulders some of the risks involved in running paid ads on their platform. Twitter Ads Are Dirt Cheap. However, there’s even more incentive: Twitter ads are dirt cheap. 3 Types of Twitter Ads You Can Leverage. Promoted Tweets.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Jane Friedman

APRIL 19, 2023

In this Q&A, she reveals some of the terrible titles it spat out (while keeping the really good ones to herself), acknowledges the complicated moral question of writers allowing ChatGPT to do their writing for them, and lists the many ways AI has been helpful to her both creatively and practically. Those two things can co-exist.

Creativity 128

Creativity Ad Copy Copy Writer 128

Content Writing

DECEMBER 20, 2022

If by any chance you want to harness advantages of digital marketing to promote your business, you should distinguish content writing from copywriting. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. Website Sales Copy. Cost-per-mills (CPM ads). Emails Newsletters .

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Content Hacker

JUNE 30, 2023

We’ll discuss collaborating with niche experts, creating supplementary materials, the power of CTAs, using social media channels for promotion, and more on how to sell my course through my blog. Potential cross-promotion opportunities between your audiences. A wider network of connections leads to increased exposure for your course.

Collaboration 98

Collaboration Blog Blogging Banking 98

ContentWriters

NOVEMBER 15, 2023

In the past couple of years, even more advanced tools have emerged to generate entire articles, product descriptions, social media posts, books, ad copy, and more. However, while it can be well-written, AI lacks the creativity of the human mind, limiting its ability to develop unique ideas.

SEO 64

SEO Content Content Creation Finance 64

Neil Patel

JUNE 23, 2021

Most ads are a waste of money. If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

The Creative Penn

DECEMBER 10, 2023

If you join the community, you get an extra solo Q&A show monthly, as well as behind-the-scenes videos on AI and creative business, plus, discounts, early access, and more. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. I'd love to know what you think in the comments.

Keywords 98

Keywords Advertising Text Engineering 98

The Hoth

OCTOBER 31, 2022

As robust as these AI tools are, they still cannot replicate human creativity, emotions, or passion. . While AI tools can’t match human creativity and emotion, robots have us beat when it comes to accuracy. That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. .

IT 105

IT Proofreader Writing Content 105

Neil Patel

JANUARY 20, 2021

Paid reach is the people who see your content as a result of paid promotions. It is influenced by your Ad targeting options and can also impact organic reach. The network’s ad platform has cushioned the damage for those who’ve made the most of it. Wouldn’t we be better off focusing on Facebook ads ? Yes and yes.

Social Media 145

Social Media Persuasion Promotion Ads 145

Copywriter Collective

JANUARY 24, 2023

But copywriters are creatives who can manipulate language in a unique way. They can make a pretty standard ad copy sound so exciting. The seven-line advert he crafted had the intention of promoting a handbook for priests. In marketing, copywriters create written content or copy for advertising purposes.

Copywriter 52

Copywriter Copywriting Creative Director Portfolio 52

BKA Content

JANUARY 19, 2023

The first is via paid traffic such as paid ads. Paid Traffic Marketing Paid traffic, also known as pay per click (PPC), is a method of marketing where you can pay to have ads targeted to your prospective customers in the hopes they will click your ad to land on your website. Which one is best? Let’s get into it.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

ProBlogger

JUNE 21, 2016

By ProBlogger Facebook and Instagram Ad Expert Angela Ponsford. And there’s been even more buzz around Instagram over the past 9 months, with the introduction of ads to the platform and the newsfeed algorithm that’s been rolling out since March. Instagram ads are set up from within Facebook. Getting Started. An image or video.

Ads 33

Ads Ad Copy Management Advertising 33

Neil Patel

MARCH 28, 2023

Getting traffic is easy with ad copy. Boosting your click-through rate requires improving ad copy and laser-targeting it to your audience. A great way to start is with a conversion-based Facebook ad campaign. However, if you want to be successful, you need to know how to craft Facebook ads that convert.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

Ads 113

Ads Landing Page Advertising Copy 113

The Creative Penn

APRIL 24, 2023

In the intro, Alliance of Independent Authors Indie Author Income Survey results ; Experience of book to TV show [and previous episode, Johnny B Truant's creative pivots ]; Michael Anderle expands on his AI-assisted goals [ 20Books To 50K Facebook ]; Loop earplugs. You can add it to any ad copy for any Facebook ads or Amazon ads.

Marketing 98

Marketing Publisher Publishing Publishing 98

Neil Patel

AUGUST 5, 2021

Below, you’ll find some of my top Snapchat ad strategies, tips, and resources to help you run successful campaigns. However, before we dive in, we need to establish if Snapchat ads are actually worth your time and money. On Snapchat’s Inspiration page , you can see tons of businesses have found massive success with Snap Ads.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

The Creative Penn

AUGUST 7, 2023

How can authors reframe marketing to be more of a positive choice, something even creative and worth investing in? I feel like this is something that authors struggle with, because on the one hand, we feel like we're artists and creatives, so we don't want to think that our book is the same as any other product.

Ads 98

Ads Marketing Retail Publisher 98

Neil Patel

APRIL 8, 2021

According to a study by HubSpot, over 30 percent of marketers say Facebook Ads provide the highest return on investment. Struggling to see ROI with your ads? It’s tough making a Facebook ad that stands out, appeals to your audience, and converts. What Is Facebook Creative Hub? You’re not alone. Find Inspiration.

Creativity 110

Creativity Landing Page Ads Lead Generation 110

Moz

NOVEMBER 2, 2020

Bring creativity to bear in publicizing your most compelling reasons to shop local on Facebook, Twitter, Instagram, YouTube, and other social media platforms. Mention was made of the famous Nike ad featuring abolitionist, Colin Kaepernick. Social profiles. Build good internal links to these pages.

Marketing 71

Marketing Agency Education Food 71

Neil Patel

AUGUST 19, 2021

Let’s take a deep dive into how Tinder Ads can help your business. How Do Tinder Ads Work? You can purchase Tinder ads with a direct buy through Match Media Group, who also manages advertising on the dating apps Hinge, Plenty of Fish, Match, and OkCupid, if you can meet their minimum spend requirements. Tinder Ad Tips.

Ads 84

Ads Ad Copy Copy Creativity 84

ProBlogger

MARCH 20, 2016

That’s good news for your readers, who will undoubtedly appreciate your creativity and your ability to stand out from the rest. With a little bit of creative thinking, you will be able to come with topics to marry into your niche in no time at all! It is incredibly easy to get started with Facebook ads. No More Comments.

Blog 35

Blog Blogging Social Media Construction 35

Neil Patel

APRIL 5, 2023

More specifically, we’ll explore how you can get an inside look at your competitors on each of the following fronts: SEO and web traffic Social media PPC and ads Blog content 1. iSpionage It can be tough to make headway when you’re competing on price, creative elements, and competitors’ budgets, but have no fear.

Social Media 133

Social Media Keywords SEO Advertising 133

Moz

JANUARY 16, 2019

Posted by bsmarketer Content promotion isn’t tweeting or upvoting. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition. Instead of using Buffer to promote new posts, though, Zach likes MeetEdgar.

Promotion 57

Promotion Content Social Media Manufacturing 57

BKA Content

DECEMBER 7, 2022

Becoming a copywriter is a great way to explore your creativity while ensuring steady work. Explore Creativity. Writing ads may not seem like creative work, especially if you’re used to fiction writing. Who creates ad copy to entice consumers? Written Content Creation. Social media posts.

Copywriter 87

Copywriter Copywriting Freelance Content Creation 87

Smart Blogger

MAY 25, 2023

It’s a crafted blend of creativity, psychology, and market savvy that’s designed to catch your attention, engage your interest, and guide you towards a specific outcome. Picture this: an ad campaign filled with vivid images but no words, just silent messages. Consider a promotional email for an upcoming sale.

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Content Marketing Institute

OCTOBER 25, 2017

My relationship with Facebook ads had its first sparkle two years ago. Since then, I’ve overseen 80-plus Facebook ad campaigns that reached more than 2 million people across 30-plus countries. You learn them once and keep applying the same best practices across all your Facebook ad campaigns. pewresearch Click To Tweet.

Advertising 104

Advertising Landing Page Editorial Team Creativity 104

Moz

DECEMBER 14, 2020

You can look at ad copy, keywords, landing page content, calls to action, audiences, and different strategies altogether within the advertising platform. We’ve measured positive results for clients in varying industries and in different platforms by changing aspects of the ads we ran. Promotions.

Landing Page 58

Landing Page Ad Copy Advertising Copy 58

The Creative Penn

JANUARY 6, 2023

Different ways to monetize your brand to make ads profitable. The effect of Apple's privacy rules on Facebook ads. But then they added different abilities and different mechanisms that enabled you to reach different segments of your potential readership, and the advertising platform was built. It takes years.

Advertising 98

Advertising Marketing Ads Social Media 98

The Creative Penn

FEBRUARY 5, 2024

I started working with—because I'd come from the creative industries—I was working with people who are writing books. I'd spent a long time, 20 years or so, working with people to essentially make them famous and make their creative output famous. Who are you at the heart of your books? So I took my business online. That's great.

Brand 98

Brand Social Media Publisher Publishing 98

The Creative Penn

FEBRUARY 24, 2023

After many years of people saying, “AI can never be creative, AI could never write fiction (i.e. How can we use the tools to achieve our creative purpose in an ethical manner, and understand that we need to curate, edit, and take responsibility for any usage? Some only use AI tools for generating sales descriptions or ad copy.

Text 98

Text Creativity Publisher Publishing 98

ProBlogger

SEPTEMBER 22, 2012

It’s how you place ads on it’s search engine and on the huge network of sites that use AdSense. There are many other ways to get even more keyword ideas, so get creative and see what you can find. These you will want to add to your negative terms list so that people who search those terms don’t see your ad or cost you any money.

Promotion 39

Promotion Ad Copy Advertising Landing Page 39

Backlinko

FEBRUARY 19, 2024

Ads from the highest bidders are then displayed in the SERPs when users search for these keywords. Content Distribution Channels This involves recognizing the platforms or mediums competitors use to promote and share their content , which may include social media, email newsletters , or external platforms.

Ad Copy 90

Ad Copy Landing Page Social Media Keywords 90

The Creative Penn

MARCH 17, 2023

This podcast is sponsored by Written Word Media , which makes book marketing a breeze by offering quick, easy and effective ways for authors to promote their books. She also uses AI tools as part of her creative process, which is what we're talking about today. Can you explain how your creative writing process works now?

Writing 98

Writing Creativity Marketing Copy Copy 98

Moz

NOVEMBER 18, 2019

Furthermore, the content on the page is not optimized either: Rather than answering the question of how often to change a toothbrush concisely (like the page that has earned the rich snippet), the content is closer to ad copy. As Matt Cutts famously said (we miss you, Matt!), “Link building is sweat, plus creativity.”.

IT 60

IT SEO Concept Content 60

Content Marketing Institute

NOVEMBER 7, 2017

If you want your #content discovered at scale, amplify its power through paid promotion, says @joderama. Below is an overview of some paid promotion opportunities content marketers should be considering, along with some helpful guidance on how to get the most value from those efforts. Click To Tweet. Click To Tweet. Paid search.

Promotion 106

Promotion Content Social Media Advertising 106