Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. And here’s an example of what a Shopping ad looks like: Google SERP – Shopping Ad Clicking on the blue text or image within one of these Shopping ads will contribute to the CTR.

IT 106

IT Ad Copy Keywords Landing Page 106

Melanie Saxton

MARCH 5, 2023

Digital Media Assistance for Authors When authors come to me for digital media assistance, I offer them the following: Social media administration Social media monitoring Optimized Website Content Writing SEO business blogging (and yes, your book IS your business) Ad copy and slogans Marketing content and coordination, including press releases, newsletters, (..)

Digital Media 130

Digital Media Media Script Ad Copy 130

Melanie Saxton

FEBRUARY 16, 2023

Blogging and Web Copy SEO blogging, keyword-rich and powerful web pages, industry-standard best practices, researched and wordsmithed to be compelling, created to reach target audiences, and written with expertise across industries.

Hospitality 130

Hospitality Editorial Ad Copy Projects 130

Neil Patel

JANUARY 19, 2022

How is it different from local SEO? What’s the Difference Between Local Search Marketing and Local SEO? It’s difficult to understand the differences between local marketing and local SEO, but there are some significant differences. This includes factors such as misrepresentation to inappropriate ad copy.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

Smart Blogger

JUNE 14, 2023

With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Jasper Price : Free trial, $49/month (Creator), $125/month (Teams) Jasper is a dynamic AI writing tool that excels in crafting engaging marketing copy.

Copywriter 85

Copywriter Copywriting Content Creation Ad Copy 85

Grammarly

JULY 28, 2023

Marketing AI writing tasks 9 Web page copy Web page copy is trickier than it seems. It must explain the advantages of an organization or a product, speak in a tone that resonates with its target audience, and also include relevant SEO keywords—all at the same time. For this, AI writing software can be a help.

Writing 96

Writing Ad Copy Text Copy 96

Kayleigh Moore

OCTOBER 3, 2022

Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. Moonbeam is an AI-powered tool aimed at helping speed up the blog-writing process by adding efficiency from the outlining phase all the way to the final draft.

Freelance 173

Freelance Writer Writing Social Media Copy 173

Neil Patel

OCTOBER 14, 2021

Then, the rest of the ad copy is written in simple language to draw attention to the Black Friday ad. How do you make sure your Black Friday ad campaign makes your offers clear and attractive? Make it easy to understand with simple ad copy like in the Clash of Clans image. Keep the ad copy clear.

Ads 125

Ads Ad Copy Social Media Copy 125

Moz

JULY 23, 2019

Posted by katemorris Editor's note: This post first appeared in April of 2017, but because SEO (and Google) changes so quickly, we figured it was time for a refresh! Meta tags represent the beginning of most SEO training, for better or for worse. It's the ad copy that will determine if users click on your result.

SEO 63

SEO Ad Copy Keywords Text 63

Creative Little World

OCTOBER 26, 2023

Some examples of AI tools relevant to copywriting include: NeuronWriter : A powerful AI copywriting tool that can help you to generate high-quality content for a variety of purposes, including blog posts, social media posts, ad copy, and email newsletters.

Copywriter 52

Copywriter Copywriting Ad Copy Storytelling 52

Grammarly

SEPTEMBER 18, 2023

In digital AI copywriting, it’s especially important to mention any SEO keywords you’re targeting specifically, or perhaps even ask the AI to suggest some for you. 3 Branding voices Ads for lawyers don’t use the same language as ads for sports drinks. Your prompt can be as vague or detailed as you want.

Copywriter 95

Copywriter Copywriting Script Marketing Copy 95

Moz

NOVEMBER 22, 2018

In today's edition of Whiteboard Friday, our fabulous guest host Dana DiTomaso explains how SEOs can improve their game by taking cues from paid search in this Whiteboard Friday. I'm President and Partner at Kick Point, and one of the things that we do at Kick Point is we do both SEO and paid. Hire me for your SEO."

SEO 55

SEO Keywords Copy Ad Copy 55

Backlinko

JUNE 2, 2023

I added these details: “$9.99 For the tone of voice, I chose “fitness fanatic”: And then let Jasper generate my content: Features Search engine optimization (SEO) : Jasper has Surfer SEO integration, so you can create perfectly-optimized content with just a few clicks. You’ll never lose that much-needed ad copy again!).

Content 67

Content Landing Page Ad Copy Copy 67

Smart Blogger

MAY 26, 2023

SEO Knowledge : The ability to apply SEO principles in copywriting is key. This involves integrating keywords seamlessly into your text and understanding how to optimize your copy for search engine rankings. Technical Copywriter : Translates complex, often jargon-heavy information into understandable and engaging copy.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

Content Writing

DECEMBER 20, 2022

It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. SEO: Be it content writing or copywriting, anything that matches search intent should be relevant to the search query. Copywriting. The concept of “copywriting” is still misunderstood by many.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Smart Blogger

JULY 13, 2023

Now, here’s a common question that pops up… How are SEM tools different from SEO tools? While SEO focuses on organic traffic, SEM tools are turbo-charged with features to handle both organic and paid traffic. Google Ads Editor Google Ads Editor acts like a turbo-charged word processor for your ad campaigns.

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

Smart Blogger

JULY 11, 2023

But wait, isn’t that what Search Engine Optimization (SEO) does? SEO is about climbing up the rankings organically , using quality content and backlinks to draw people in. This ensures that your ads aren’t shown to people looking for budget cameras, saving you from wasted clicks. Well, not quite.

Engineering 59

Engineering Landing Page Marketing Construction 59

Smart Blogger

JULY 31, 2023

From social media captions to ad copies, Copy.ai The real stand-out feature is the platform’s creativity, producing compelling copies that resonate with the audience. Ink For All Ink for All is an AI-powered writing tool built with SEO in mind. is an AI-powered tool that shines at creating marketing content.

Blog Writer 72

Blog Writer Writer Content Creation Long Form Content 72

Income Diary

MARCH 22, 2024

can be used to generate a wide range of content types, such as blog posts, social media posts, product descriptions, ad copy, and more. Thirdly, Writesonic offers a wide range of content formats such as blog posts, social media posts, product descriptions, ad copy, and more. Versatility: Copy.ai Creativity: Copy.ai

Engineering 52

Engineering Content Creation Content Content Creator 52

BKA Content

JANUARY 19, 2023

WordPress is one of the best platforms out there as it is SEO friendly and there are several drag-and-drop web builders such as Divi, Elementor, etc., Being able to make changes is essential in order to help your website with Search Engine Optimization (SEO). to make updating and changing your website a breeze.

Marketing 52

Marketing Search Engine Optimization Lead Generation Insurance 52

The Hoth

OCTOBER 31, 2022

That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. . The content AI tools produce is already SEO -optimized , with your target keywords already injected in the right spots. SEO and content marketing strategies involve a ton of manually written content. The best part?

IT 105

IT Proofreader Writing Content 105

Freelance Writing Jobs

JANUARY 22, 2023

It’s not a chore to write with SEO principles in mind if you consider the benefits of doing so. With ad copy usually being cut off after just one line of description these days, and with mobile devices having even shorter content limits, you’re going to have to somehow communicate a lot with very few words.

Writing Style 75

Writing Style Script Landing Page Writing 75

Neil Patel

MARCH 10, 2023

And yet, for anyone that knows Amazon, a vendor manager might not be truly informed of what best for SEO on their own platform. They are not SEO specialists, but rather generalists, mainly concentrating on relationships, logistics, and profitability of accounts. I don’t want ever to give clients or teams bad advice.

Writing 72

Writing Electronics Utilities Keywords 72

The Hoth

OCTOBER 20, 2022

Providers like Google Ads and Bing Ads, show your ads to people who actively search for different keywords. . You’re able to set up campaigns by writing an ad copy , selecting the right keywords, and choosing a landing page for your website. . Display ads.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Neil Patel

APRIL 19, 2021

When it comes to getting your message across in your mobile-first PPC ad, getting right to the point is key. Short ad copy can pack a punch. A/B Test Your Mobile First PPC Ad Copy. You should be A/B testing no matter what kind of ad you are creating, but mobile-first PPC ads can especially benefit from it.

Ads 73

Ads Landing Page Ad Copy Copy 73

Neil Patel

DECEMBER 28, 2021

Google is pretty good at equipping users (and businesses) with information about what it considers important by providing resources like their search engine optimization (SEO) guides and the annual Search Trends report. You can also perform in-depth keyword research , use popular trends in your ad copy, and find new niches to target.

Content 115

Content Entertainment Search Engine Optimization Digital Marketing 115

Moz

SEPTEMBER 27, 2020

That’s what SEO is all about nowadays, right? Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate most of SEO news.

Content 74

Content Keywords Ad Copy SEO 74

Neil Patel

MAY 14, 2021

SEO agency Pushfire starts with the question, “Tired of SEO services that take shortcuts or attempt to game the latest algorithm?” Since SEO is a broad and complicated topic, the loaded question helps give a brief introduction of what their agency offers and how hard they’re willing to work for you.

Utilities 104

Utilities Ads Engagement Agency 104

Copywriter Collective

JANUARY 24, 2023

They can make a pretty standard ad copy sound so exciting. These include opinion pieces and white papers Email copywriting and SEO copywriting for brand communication and visibility. But you can also churn out copy for SEO, email, or brand copywriting. The history of copywriting goes way back to 1477.

Copywriter 52

Copywriter Copywriting Creative Director Portfolio 52

ContentWriters

NOVEMBER 9, 2022

You can test different ad copy, call-to-action buttons, images, and more to see what drives the best results. If you work in SEO, you know that the world of Google rankings is always changing. Or, you might want to test different call-to-action buttons to see which color results in more clicks. The sky is the limit!

Landing Page 98

Landing Page Copy Ad Copy Website 98

The Hoth

FEBRUARY 2, 2023

The only things that needed to be added were a team and a budget large enough to scale the business. They A/B tested their ad copy, subject lines, calls to action, images, and other types of content with their audience and stuck with what worked the most. Their solution?

Manufacturing 96

Manufacturing Consulting Construction Retail 96

Neil Patel

AUGUST 25, 2020

Do you need help with design or ad copy as well? Perhaps it’s a suggestion to improve your ad copy or headline. Directive Consulting specializes in helping software companies conquer every marketing channel from paid search and shopping ads to SEO and CRO. What channels are you considering?

Agency 133

Agency Landing Page Digital Marketing Ads 133

Neil Patel

JUNE 29, 2021

If you know exactly who your target is, you’ll have a much easier time acquiring them because your ad copy, text, images, and products will speak their language. You need to understand basic SEO and realize that this is a long-term strategy and can take months before you see results. Determine Goals. Social Media.

Lead Generation 132

Lead Generation Social Media Advertising Persuasion 132

Moz

NOVEMBER 2, 2020

In 2020, it’s time to turn up the local SEO industry’s dial on conscious spending. For agencies: Be more than a local SEO — be a local business advocate. Local SEO agencies know, first-hand, the difficulties they and their clients have been through in 2020. Collectively, ten of my favorite local SEOs have about 130,000.

Marketing 71

Marketing Agency Education Food 71

Moz

JULY 14, 2020

Sarah also laid out her thoughts on major SEO trends for 2020. Andy Crestodina — Thought Leadership and SEO: The 3 Key Elements and Search Ranking Strategies. Realize that steady performers can consistently impact weighty SEO KPIs. It’s always inspiring to hear from our fearless leader. AAAAAND WE'RE OFF! entities 3.

Brand Awareness 59

Brand Awareness Ad Copy Keywords Brand 59

Moz

JULY 14, 2020

Sarah also laid out her thoughts on major SEO trends for 2020. Andy Crestodina — Thought Leadership and SEO: The 3 Key Elements and Search Ranking Strategies. Realize that steady performers can consistently impact weighty SEO KPIs. It’s always inspiring to hear from our fearless leader. AAAAAND WE'RE OFF! entities 3.

Brand Awareness 58

Brand Awareness Ad Copy Keywords Brand 58

Moz

JULY 14, 2020

Sarah also laid out her thoughts on major SEO trends for 2020. Andy Crestodina — Thought Leadership and SEO: The 3 Key Elements and Search Ranking Strategies. Realize that steady performers can consistently impact weighty SEO KPIs. It’s always inspiring to hear from our fearless leader. AAAAAND WE'RE OFF! entities 3.

Brand Awareness 58

Brand Awareness Ad Copy Keywords Brand 58