Neil Patel

MARCH 12, 2021

You may want to include another angle, such as paid ads. Some of the best marketing campaigns integrate several elements, so potential customers start to see your brand in different places and from different angles. Today, we’ll talk about one of those combinations: paid ads with influencer campaigns.

Ads 139

Ads Brand Awareness Social Media Persuasion 139

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. Answer Pet Owners’ Questions. Why do cats: Purr?

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Ads Food Brand Awareness Marketing 129

Neil Patel

OCTOBER 13, 2021

You have three months left to hit your sales targets and end the year on a high note. Your sales pipeline is dry. I’ve compiled some of my top strategies which will help you increase B2B sales and smash your Q4 targets. Let’s dive in and open the B2B sales flood gates. 10 Ways to Increase B2B Sales.

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Sales Social Media Government Script 135

Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. In order for your ads to be successful, you need to understand the demographics and characteristics of Gen Z so you can tailor your campaign accordingly.

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Ads Advertising Social Media Recruitment 145

Neil Patel

DECEMBER 14, 2020

As a savvy internet user, you might think no one clicks on Facebook ads. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. You can learn more and create your first ad at Facebook.com/advertising.

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Ads Landing Page Advertising Text 144

Neil Patel

OCTOBER 14, 2021

There’s no better time than the Black Friday season to boost your sales. From product launches to store-wide promotions, businesses ramp up their sales and marketing efforts during this time to match the high customer demand. Black Friday ad campaigns are one of the quickest way to drive revenue. Make Your Sales Specials Clear.

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Ads Ad Copy Social Media Copy 125

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). These are special websites that allow writers to post an article and get paid for it.

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Website Portfolio Retail Writing 224

Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. Ask questions like: What were your sales in the last few months?

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Ads Ad Copy Social Media Advertising 126

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

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Ads Ad Copy Brand Awareness Keywords 86

Neil Patel

APRIL 26, 2021

With ad options on both their free and paid platforms, Pandora music ads are a great opportunity for advertisers who want to increase their audience. How Do Pandora Ads Work? Pandora advertisers can choose among three types of ads, all of which include several subsets. Pandora Music Content Ads. Brand Stations.

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Ads Brand Awareness Landing Page Advertising 77

ContentWriters

OCTOBER 14, 2022

Even if you’re not familiar with this particular tune, it’s safe to assume you’re well aware of the way these two iconic brands fight tooth and nail to dominate the beverage market. Coke vs. Pepsi ads, such as blind taste tests , have become classic ads that have spawned similar campaigns for other brands.

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Ads Food Marketing Advertising 98

Neil Patel

MARCH 15, 2021

Instagram ads are paid content that show up with organic content in newsfeeds and stories. How much do Instagram ads cost to run? 12 Factors That Affect the Cost of Instagram Ads. First, how can you tell which posts in your feed are ads? Look for the word “sponsored” appearing under the brand’s name.

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Ads Social Media Advertising Ad Copy 104

Neil Patel

NOVEMBER 17, 2021

That makes it a powerful tool for businesses to reach their marketing, sales, and revenue goals. Unfortunately, navigating the world of Facebook ads is not always easy. This is usually a result of not following Facebook’s guidelines on ads. That’s why it is crucial to avoid getting put in Facebook ads jail.

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Ads Recruitment Government Advertising 116

Smart Blogger

JULY 12, 2023

How can it send your sales sky-high? Understanding Social Commerce By Breaking Down the Basics Social commerce is the meeting point of social media and ecommerce — a sweet spot where brands sell their products directly through social platforms. Increased engagement, broader reach, and ultimately, enhanced sales.

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Sales IT Social Media Storytelling 68

Fat Joe

APRIL 20, 2022

Meta has actually made it easier to manage video ads and reach more people. Facebook could serve ads to their users that they are most likely to be interested in – now this is the bit that hasn’t changed. This means you have no way to attribute conversations or sales to Facebook ads, making ROI even harder to prove.

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Ads Brand Awareness Lead Generation Script 52

Neil Patel

JANUARY 31, 2022

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Advertising comes into play once they actually recognize your brand.

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Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

MARCH 16, 2021

Yes, your PPC campaigns can be expensive if you haven’t mapped out your ads to the buyer’s journey. However, when you combine PPC with customer journey mapping, you effectively guide your potential customers through all the phases to make a sale. With PPC campaigns, the action is sales.

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Brand Awareness Ads Keywords Education 113

Bramework

DECEMBER 21, 2023

One of the beautiful benefits of blogging is that it is a portal to the world without coming off as a cheesy sales pitch. In-Depth Content is King: Creating Helpful, Authoritative Content 5 – Brand Awareness This is a big one! Brand awareness starts with your website but does not end there. That’s easy.

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Brand Awareness Blog Blogging Search Engine Optimization 98

Neil Patel

JUNE 11, 2021

These can include, but aren’t limited to: Profit-based goals: making sales Growth-based goals: increasing subscribers, fans, etc. Awareness-based goals: gaining unique visitors. Marketing Objectives to Increase Brand Awareness. Marketing Objectives to Increase Sales. Improve page visits by 50 percent.

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Social Media Media Brand Awareness Marketing 130

Smart Blogger

JANUARY 22, 2024

Now, you might be wondering, how does this differ from a sales funnel ? On the other hand, the sales funnel is more focused and kicks in at the later stages of the customer journey. On the other hand, the sales funnel is more focused and kicks in at the later stages of the customer journey.

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

Neil Patel

MARCH 4, 2021

The first step to improve sales on Amazon is to get an Amazon Storefront. This gives your brand a customizable home on Amazon. It’s not enough just to have a storefront; you need to make sure it’s in good working order and designed with your customers in mind to maximize sales. Increase Brand Awareness.

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Brand Awareness Advertising Proofreader Social Media 130

Neil Patel

JUNE 24, 2021

Have you thought about incorporating the AI magic of chatbots with the wide net of a PPC ad campaign? Where do you want people to go once they’ve seen your ad and shown some interest? Do you want to make a sale or provide information? Or did you have to dig for the information promised by the ad?

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Neil Patel

DECEMBER 2, 2021

Add those to the traditional boost in consumer spending that occurs in the run-up to the holidays, and you have a recipe for a record sales quarter. A comprehensive and thoughtfully crafted digital marketing strategy is necessary to make those sales rack up. Run awareness-based campaigns on every major paid ad channel.

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Digital Marketing Marketing Retail Brand Awareness 140

BKA Content

JANUARY 1, 2024

The people who click onto your website and respond to your CTAs, whether they are for actual sales or adding a client to your newsletter list, already have an interest in your company and products. However, as your ranking increases, you can also get greater brand recognition. These leads are organic.

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SEO Brand Awareness Advertising Insurance 77

Contently

DECEMBER 26, 2022

Here are some common engagement metrics you can use to showcase how your content impacts brand awareness. Organic Traffic: How many people found your content organically, without clicking a link on a paid ad or sponsored blog post? Sales and marketing teams must work together to identify the criteria for an MQL and SQL.

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Lead Generation Content Brand Awareness Sales 86

ContentWriters

FEBRUARY 8, 2023

They create brand awareness, increase website traffic, and improve sales. Video Ads Video ads are great for gaining attention and creating a brand’s story. Brand Videos Brand videos are short films focusing on your company’s mission and uniqueness.

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Marketing Brand Awareness Social Media Promotion 115

Neil Patel

AUGUST 19, 2021

Besides the earning potential, advertising your services online has other benefits like: Instilling trust: You set yourself up as an authority and expert by having a professional website with sales pages and blog posts. Brand awareness: Almost 92 percent of people use Google to answer their most pressing questions.

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Brand Awareness Marketing Keywords Digital Marketing 145

Credible Content

JUNE 23, 2023

A pop-up ad that says “Don’t Miss This Limited-Time Offer! ” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it. .”

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Copywriter Copywriting Promotion Persuasion 130

Article Writing

OCTOBER 26, 2022

This can include writing website content, creating sales materials, or crafting email marketing campaigns. The goal of B2B copywriting is to generate leads and sales for the business. . Sales Materials: Sales materials, such as brochures and product catalogs, are typically used by companies to generate leads and close sales.

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Copywriter Copywriting Persuasion Brand Awareness 89

The Hoth

NOVEMBER 15, 2022

Yet, when it comes time to make a purchase, they convert after clicking on a social media ad – which will take full credit for the conversion (despite the obvious attribution your SEO content had on the sale). . For e-commerce websites, it’s pretty straightforward as they automatically send sales conversion data to GA. .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

Neil Patel

OCTOBER 4, 2021

30 percent of all retail sales occur between Black Friday and Christmas. The level of competition for Black Friday e-commerce sales is off the charts, which means it pays to start preparing now. Organize Your Featured Sales. We all love a good sale. Sales promotions aren’t just about savings.

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Retail Brand Awareness Sales Digital Marketing 120

CoSchedule

JANUARY 27, 2023

They created a unique brand image for themselves that resonated with the target buyers. The brand grew social proof so people could trust it, helping increase sales. The take-home message here is simple: don’t be afraid to show your brand personality, voice, and values.

Social Media 126

Social Media Media Marketing Storytelling 126

Smart Blogger

AUGUST 30, 2023

Would you trust a highly polished ad or the photo from Jane in Minnesota who’s shared how the jacket withstood a blizzard? Enhances Engagement Notice how a meme shared by a friend can capture your attention better than any high-budget ad? Brands collaborating with their audience results in a content avalanche.

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Brand Awareness Content Social Media Persuasion 64

Verblio

OCTOBER 19, 2022

Traffic is the number of people who visit your website from any channel, for example, organic search, paid ads, social media, email, referrals (i.e., An SQL (sales qualified lead) is a potential customer who’s ready to talk to the sales team. Owned by: Marketing, sales, and CS. links), and affiliate marketing.

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Content Marketing Marketing Content Brand Awareness 98

Neil Patel

MARCH 3, 2021

As consumers enter the geofence, they’re sent location-based ads on their devices. Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations.

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Marketing Brand Awareness Advertising Ads 140

Contently

APRIL 20, 2023

As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services. In contrast, paid traffic refers to traffic that comes from paid advertising, such as Google Ads or Facebook Ads.

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Brand Awareness Content Content Marketing Keywords 83

Neil Patel

JANUARY 13, 2022

A great example is adding scratch-off tickets to email marketing campaigns. Games encourage people to interact with your brand and create a real relationship. Grow Brand Awareness. Kids are growing up with a “skip ad” button in the corner of every screen. Even if they have to watch an ad, they often tune them out.

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Marketing Brand Awareness Food Engagement 120