Neil Patel

DECEMBER 14, 2020

As a savvy internet user, you might think no one clicks on Facebook ads. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. You can learn more and create your first ad at Facebook.com/advertising.

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Ads Landing Page Advertising Text 144

Neil Patel

NOVEMBER 25, 2020

This is achieved by strategically placing the right ads in front of the right people at the right time. It could also serve the purpose of raising brand awareness in your specific locale. That’s because most of the people targeted by hyperlocal ad campaigns are already looking for the product or service you offer.

Ads 145

Ads Brand Awareness Keywords Advertising 145

Grammarly

DECEMBER 21, 2023

It depends on your business and branding goals. If you struggle with any of the areas discussed below, adding a case study to your website, social media, or other public outreach might help. It can also highlight your company’s strengths, influence how your brand is perceived, or address common complaints and concerns.

Writing 82

Writing Proofreader Copywriter Copywriting 82

The Creative Penn

FEBRUARY 5, 2024

Isabelle Knight talks about the importance of author brand in an age of limitless content, and gives tips on how to discover yours. Show Notes Brand and it's importance in the age of AI Is human connection more important than content? Joanna: Well, that's definitely most of the listeners. Tell us— What is a brand?

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Brand Social Media Publisher Publishing 98

Neil Patel

DECEMBER 13, 2021

In this post, we’re going to explore how you can set up some LinkedIn Ads that will connect you with your target customer – without annoying them. We’ll go through the process of setting up your ad account and also teach you how you can improve your advertising campaign over time, perfecting your messaging, brand voice, and approach.

Ads 126

Ads Sales Social Media Advertising 126

The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international. Why Bother with Local PPC?

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Neil Patel

AUGUST 19, 2021

Tinder could be the hookup your brand is looking for. Let’s take a deep dive into how Tinder Ads can help your business. How Do Tinder Ads Work? NP Digital offers custom Tinder ad buys through a direct buy with Tinder, programmatically through Google’s DV360, and through both Google and Facebook’s Ad Networks.

Ads 84

Ads Ad Copy Copy Creativity 84

Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 100

Brand IT Consulting Social Media 100

Neil Patel

MARCH 17, 2021

When used properly, these ads enable your brand to gain visibility and attract more followers, click-throughs, and app downloads. But how much do Twitter ads cost? You’ll find it hard to find a definitive answer to this. Naturally, the cost of Twitter ads varies for every marketer. Are they worth the cost?

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Ads Advertising Promotion Social Media 118

Neil Patel

APRIL 23, 2021

In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Today’s Brands Need to Be Transparent. What if someone Googles your brand name and finds defamatory content?

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Management Social Media Food Healthcare 145

Neil Patel

MAY 3, 2021

It can be used to test everything from website copy to sales emails to search ads. A/B testing is a marketing strategy that pits two different versions of a website, ad, email, popup, or landing page against each other to see which is most effective. Create two versions of the same ad, landing page, etc.

Landing Page 144

Landing Page IT Copy Sales Copy 144

Neil Patel

JULY 9, 2021

Let’s look at some of the best practices for getting added to Google News XML sitemap and how you can get real-time traffic. Don’t copy from other sites. Google knows that reputable authors and columnists don’t copy news stories from other sources which is why they get included in their XML sitemaps.

Ads 145

Ads Website Search Engine Optimization Engineering 145

Neil Patel

NOVEMBER 25, 2020

It’s similar organic SEO , but with an added geographical component. Collect and prominently display testimonials from local customers on your website for an added local SEO boost. By adding the appropriate Schema markup for local businesses to your website, you’re telling Google you’re a local business and not some big brand.

SEO 145

SEO Engineering Contractor Manufacturing 145

Smart Blogger

JULY 11, 2023

But how do you keep up and ensure your brand remains visible in the vast digital sea? SEM Basics: What You Need to Know The heart of SEM beats with three core elements: keywords, bidding, and ads. Once that’s set, they whip up eye-catching ads that make people want to click and find out more. With SEM, that’s how!

Engineering 64

Engineering Landing Page Marketing Construction 64

The Creative Penn

AUGUST 7, 2023

How can you leverage the tools available for authors to sell more copies? So very similar to Book Bub, we just happen to have a family of brands that do that, we don't have one single brand like Book Bub. This is all around Facebook and Amazon ads. Ricci Wolman from Written Word Media gives her tips.

Ads 98

Ads Marketing Retail Publisher 98

Neil Patel

OCTOBER 14, 2021

Join the businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular social media platforms. As new tools are being added, you can stay updated by joining the Pinterest newsletter. Their followers will see your brand, too!

Brand 145

Brand Social Media Marketing Keywords 145

Credible Content

JUNE 23, 2023

A pop-up ad that says “Don’t Miss This Limited-Time Offer! A sense of scarcity and exclusivity that creates a fear of missing out and motivates the reader to act fast 10 definitions of direct response copywriting from famous copywriting books 10 definitions of direct response copywriting.

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Copywriter Copywriting Promotion Persuasion 130

Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 52

Brand IT Consulting Social Media 52

Shorthand Content Marketing

OCTOBER 7, 2022

Content writing is used to attract potential customers and educate them about the products and services of a brand. The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., copied) and shared with a broad audience of readers. . A Definition of Copywriting.

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Copywriter Copywriting Writing Content 97

Ashleyn Writes

FEBRUARY 7, 2022

AI copy generators are similar. In a nutshell, AI content writing tools & software can let you outsource pieces (but that’s key … outsource pieces ) of the writing process … tools you can train to edit for YOUR brand voice, write similar to YOUR top-performing ads or emails, etc. . You’re welcome.

Copywriter 130

Copywriter Copywriting Script Writing 130

Elna Cain

OCTOBER 13, 2022

One common term that you should definitely know about is a byline. When you’re getting paid to write articles for clients that feature your name as the author, or you are guest posting on other sites, a well-written byline is key to adding legitimacy to the article to show you are an expert! But what is a byline? Incentive/Link].

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Portfolio IT Freelance Storytelling 154

Neil Patel

DECEMBER 15, 2022

At the end of the day, if you want more people to find your fashion brand online, SEO for fashion e-commerce is what you need. Make sure your copy isn’t cut off or moved onto a separate line due to the smaller screen size. One study found that adding a sense of urgency increased convection rates by 332%.

SEO 80

SEO Keywords Text Landing Page 80

Ashleyn Writes

FEBRUARY 16, 2022

The first copy I include when I write a media pitch (even before the hook). The difference in PR and marketing, + multiple media pitch examples so you can swipe copy for your own email pitch template—which you can craft by the end of this post. … but let’s get some definitions established. Helen Woodward. That’s important.

Media 147

Media Copy Advertising Creativity 147

Express Writers

APRIL 1, 2024

Even the term copy has different meanings. For copywriters, copy refers to materials or content that they write. However, copyrighters deal with people who want to duplicate another’s property, so copy in that sense refers to the legal right to duplication. Then, they’ll use the editor to double-check the copy.

Copywriter 86

Copywriter Copywriting Persuasion Food 86

Neil Patel

JULY 25, 2019

If you’re trying to optimize your mobile app , I’m sure you’ve already tinkered with the layout, fonts, copy, and more, but there’s one thing you probably haven’t…. A mobile app downloaded through a Facebook Ad might look different than when it’s downloaded through a Google Display Ad, for example. Mobile deep linking.

Engineering 103

Engineering Advertising Ads Brand Awareness 103

Contently

SEPTEMBER 20, 2022

The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. What is social media plagiarism? Be inspired.

Social Media 126

Social Media Media Content Creator IT 126

Smart Blogger

JANUARY 23, 2024

Here’s what we’ll explore: The definition of an oxymoron. Oxymoron Definition? Steven Erikson, Dust of Dreams When my boyfriend gave me a definite maybe about going out this Friday night, that was the last straw. The purpose of an oxymoron. How it differs from paradox , irony, and juxtaposition. Let’s get started.

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Government Script Food Concept 105

Express Writers

MAY 29, 2024

There is definitely some Matrix-like inception going on in today’s blog. While you may know them for their landing pages, popups, and sticky bars, you might have also seen the ultimate guide that skyrocketed their brand to success. It took an already-talented brand and strapped a rocket to their back. The year was 2011.

Writing 95

Writing Content Creator Keywords Freelance 95

Backlinko

MARCH 19, 2024

WriteSonic: Best for developing a distinctive brand voice. link] It’s ability to establish a unique brand voice and reuse data with an infobase Ability to personalize communication at scale Free with $19/mo pro option GPT-4 Character.AI No need to copy and paste content across apps.

Architecture 86

Architecture Entertainment Utilities Search Engine Optimization 86

Smart Blogger

MARCH 14, 2023

I’ve written copy professionally for about 12 years, earning millions from it (yes, I said millions). I’ve also paid professional copywriters hundreds of thousands of dollars to write great copy on my behalf. You’d think copywriting would have a simple, standard definition, but it doesn’t. What is a Copywriter?

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Copywriter Copywriting Freelance Copywriting Script 122

Elna Cain

OCTOBER 7, 2022

Most job ads will state the company and what they are known for, what the job entails, and then have a section on the responsibilities of a freelance writer. For this job ad, the freelance writer’s responsibilities include the following: Experience in graphic design. Freelance writing responsibilities. Being a Great Researcher.

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Freelance Writer Portfolio Contractor 156

Copyhackers

SEPTEMBER 10, 2020

Inside: 3 CRO-killing trends to avoid in your SaaS web copy What was REALLY going on in the NNG study that suggested people don’t read online 5 factors for winning SaaS website copy Yes, sometimes short copy is better than long copy 3 actions to improve your web copy performance. It’s too long.”. If so, why?

Copy 52

Copy Website Copywriter Copywriting 52

The Hoth

JANUARY 16, 2024

Paid ads are also getting an overhaul, as they’ll appear in conjunction with Google’s new generative AI features. Read on to learn everything you need to know about paid ads and organic SEO, including notable pros and cons. Unpacking PPC: How Effective are Paid Ads for Promoting Your Business?

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Neil Patel

MARCH 29, 2021

If you run an e-Commerce brand, there’s a good chance you have an Instagram account. Often, however, it’s often an afterthought for brands that care more about their posts than their profile as a whole. Bios aren’t user’s first impressions of your brand and set the tone of the whole account. That’s a mistake.

Copy 143

Copy Keywords Brand Social Media 143

Article Writing

OCTOBER 26, 2022

Below, learn about each type of copywriting and how you can use different methods to create copy that converts for your website. B2C Copywriting Definition. This type of writing applies to any copy you, as a business, create for your consumers. B2B Copywriting Definition. This is where branding comes into play.

Copywriter 89

Copywriter Copywriting Persuasion Brand Awareness 89

Income Diary

MARCH 19, 2024

Platforms such as Facebook, Instagram, and YouTube offer a variety of advertising options, including sponsored posts, mobile ads, video ads, and display ads. By monitoring the performance of your ads, you can adjust your approach to ensure that your promotional efforts consistently resonate with your potential customers.

Promotion 105

Promotion Website Social Media Advertising 105

Buffer

DECEMBER 11, 2023

Account protection: Meta promises “added protection for your profile with proactive impersonation monitoring” as part of the offering. Before you begin the process, make sure you have a clear copy of your identity document ready to upload.   Tap the hamburger menu (the three lines on the top right).

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Social Media Government Engagement Copy 117