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A 3-Step Path to Adding Emotional Intelligence to Your AI-Generated Copy and Content.

Nick Ursborne

Companies find it hard to resist the math of using AI to write at least some of their copy and content. Wherever you are along the sales funnel, you’ll achieve higher conversion rates with copy that has a stronger emotional appeal. Does the copy include elements of story? Is the copy respectful and non-manipulative?

Copy 215
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How to Prod, Poke, and Fire Up Your Readers: 8 Science-Backed Tips for Impactful Writing

Enchanting Marketing

Shorter paragraphs, shorter sentences, and shorter words indicate that a text is easier to read. Of course, including specific details makes a text a tad more complicated and a bit harder to read. Or do they make a text needlessly complicated? In sales copy, we don’t let readers wait long to find out the answers on questions.

Writing 184
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What are the differences between Copywriting and Content writing?

Content Writing

In terms of attracting readers’ attention to content writing (electronic medium of copies), the last few decades have been phenomenal. It is about writing ad copy and providing “CAPTIONS” that resonate with the brand voice. This is all about persuading readers to take sales-related action. Website Sales Copy.

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Web Copywriting: 3 Steps to Write Successfully for the Web

The Write Life

Web copywriting is any text that is written with the purpose of advertising and marketing on the internet. You are trying to sell something with your words, and sometimes this is referred to as “sales copy.” Every great piece of copy I’ve ever read, I knew it was great because I simply kept reading it!

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7 Tips to Highlight Product Features on Your Website

Neil Patel

It could be how it looks (a design feature), how you can use it (a functional feature) or what it comes with (an added-value feature). Use a bold heading to grab your reader’s attention and back this up with short, sharp copy and eye-catching imagery. Make sure they are easy to read and stand out from the rest of your copy.

Website 142
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

Well, you can either wait until they post job ads, then compete against everyone else who applies…. They could use someone to do their research, proofreading, copy editing jobs, etc. Reverse-Engineer Writing Samples From Job Ads. Most job ads ask for relevant writing samples. That’s where you come in.

Freelance 126
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What is Copywriting: A Basic Guide to Compelling Copy (+ Types)

Smart Blogger

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. Picture this: an ad campaign filled with vivid images but no words, just silent messages. But what exactly is copywriting? Its primary objective? To inspire action.