Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

Ads 140

Ads Ad Copy Copy Keywords 140

Neil Patel

MAY 24, 2021

You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. What Is Click Fraud? Types of Click Fraud.

Ads 142

Ads Landing Page Social Media Advertising 142

Neil Patel

APRIL 21, 2021

One way to ensure you’re getting your products in front of the right audience is to make use of eBay ads. How Do eBay Ads Work? eBay ads can boost the visibility of your products by allowing them to feature at the top of the listings. 3 Types of eBay Ads. Display Ads. Promoted Listings.

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Ads Advertising Keywords Promotion 121

Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. These ads are available as link ads or text ads. These ads are ideal for large companies with large budgets.

Ads 110

Ads Sales Banking Advertising 110

Neil Patel

MAY 19, 2021

Twenty-nine percent of keywords featuring a question word like “why” or “can” triggers the featured snippet. Combine it with lucrative keywords, and it can be a winning recipe to grow site traffic and drive conversions. Why Is Answering Users’ Queries With High Potential Keywords an Effective Strategy?

Keywords 139

Keywords SEO Digital Marketing Landing Page 139

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

The Hoth

JANUARY 25, 2024

If you don’t have 3 to 6 months to spend working on an SEO strategy and all that comes with it (creating content, link-building, on-page, and technical optimizations) – search engine marketing (SEM) is the way to go. SEM is where you use paid search ads to market your business. What’s that? The primary difference?

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. I went from getting $.10/word 10/word to $.50/word 50/word and more.

Content Writer 237

Content Writer Writer Content Writing 237

ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers. Landing pages.

Copywriter 52

Copywriter Copywriting Engagement Long Form Content 52

Backlinko

DECEMBER 21, 2023

Your click-through rate (CTR) is one of the most important metrics to track if you’re running online ads or investing in SEO campaigns. It gauges the frequency with which users click through to your site froom a search result, ad, or link within an email, relative to the number of impressions (views) the link received.

IT 106

IT Ad Copy Keywords Landing Page 106

Kristi Hines

AUGUST 2, 2023

Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Implement Sembot for proficient management of your client’s search engine marketing, offering detailed reports on keywords, CPCs, domain visibility, and SEO results.

Utilities 246

Utilities Transportation Medical Content Creation 246

Express Writers

APRIL 9, 2024

Content includes all the assets on your website, such as blog posts, landing pages, and web pages. Leave no page overlooked. Reviewing your analytics during your audit builds a clear picture of your topics and formats that generate the most traffic, engagement, and conversions. What Is a Website Content Audit?

SEO 79

SEO Content Landing Page Keywords 79

BKA Content

APRIL 24, 2024

The average conversion rate for most landing pages is only about 2.5%. Our engaging and helpful blog articles can connect with dozens or hundreds of potential buyers, making a great impression every time. Research Topics and Keywords Figuring out which topics your target audience cares about can be easier than you think.

Landing Page 67

Landing Page Content Social Media Keywords 67

Freelance Union

APRIL 16, 2024

  While you don’t necessarily have to spend thousands on a website, you should consider optimizing it for organic search terms by incorporating relevant keywords, engaging content and clear calls-to-action (CTAs) to give your site some SEO gravitas.

Freelance 88

Freelance Lead Generation Prose Social Media 88

Income Diary

MARCH 19, 2024

From savvy SEO strategies and engaging with guest posts, to leveraging email marketing and navigating the world of Google AdWords, each step is a stride towards a thriving online business. Paid advertising also provides the flexibility to continually optimize campaigns for improved targeting and engagement.

Promotion 105

Promotion Website Social Media Advertising 105

Neil Patel

MARCH 19, 2021

It allows advertisers to place ads on search engines, social media platforms, and third-party websites, paying a fee whenever the ad is clicked. Generating over $134 billion in ad revenue , Google is the largest provider of PPC services. Its platform, Google Ads, is often the first stop for people beginning PPC marketing.

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

BKA Content

APRIL 1, 2024

What Are Examples of SEO Keywords for Accountants? Also known as search terms, keywords are phrases that users type into a search engine such as Google. Keywords are to SEO what numbers are to bookkeeping. Ideas for Accounting Keyword Phrases Keywords and content ideas go hand in hand.

Website 76

Website SEO Search Engine Optimization Landing Page 76

Smart Blogger

MAY 15, 2023

From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques. When you pair up these two terms, you’re looking to enhance your online content writing with SEO keywords that Google considers relevant based on a searcher’s intent.

Copywriter 127

Copywriter Copywriting SEO Landing Page 127

Neil Patel

SEPTEMBER 16, 2021

They want to tick that careful balance between keyword optimized and “ keyword stuffed ,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content. Use Long-Tail Keywords. Again, your keywords will come in handy here.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Credible Content

MAY 29, 2023

Understanding the fundamentals of copywriting empowers you to effectively communicate your message, engage your audience, build trust, and create persuasive content across different channels. Engaging and Persuasive Content Copywriting helps you create content that grabs attention and keeps readers engaged.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Neil Patel

JULY 12, 2021

Marketing automation is the act of using software and technology to create and implement applications to automate repetitive tasks, such as (yes) email marketing, ad campaigns, tracking, and much more. Plus, Constant Contact allows you to quickly embed custom forms on your landing pages. Use AdRoll to Automate Ad Campaigns.

IT 145

IT Landing Page Marketing Sales 145

BKA Content

AUGUST 9, 2023

Increases Engagement A whitepaper is typically presented as a downloadable link. You can increase engagement by adding the link to your website as well as to your social media posts and emails. It’s often easier to convert sales from whitepapers in a more cost-effective way than sponsored ads and other types of marketing.

Utilities 78

Utilities SEO Search Engine Optimization Landing Page 78

BKA Content

NOVEMBER 15, 2023

Brands go out of the way to direct clients to physical stores, from discounts to ad campaigns. This type of content is: Persuasive Friendly Authoritative Engaging We help you make a great first impression with potential customers. Engaging Blog Articles High-quality blogs help your website rank higher in search results.

SEO 77

SEO Retail Search Engine Optimization Landing Page 77

Content Marketing Institute

NOVEMBER 8, 2018

If you want to leverage search intent with SEO keywords on Google and other search engines, it’s best to balance the methods with the false hopes. Mostly, I want to share a perspective to help you suppress your excitement about choosing the perfect keyword scenarios for SEO. Informational keywords. Navigational keywords.

Keywords 87

Keywords SEO Architecture Landing Page 87

Backlinko

JANUARY 25, 2024

This makes it easier for potential customers to find and engage with the business. Well, there are many, many reasons such as increasing your business’s visibility and enhancing customer engagement. This is vital for engaging potential customers as a significant number of them rely on reviews when making purchasing decisions.

Food 87

Food Keywords Management Landing Page 87

Smart Blogger

JULY 11, 2023

SEM Basics: What You Need to Know The heart of SEM beats with three core elements: keywords, bidding, and ads. Here’s how they work together: First, businesses spot those golden keywords that their customers are likely to use when they’re looking for the products or services they offer.

Engineering 59

Engineering Landing Page Marketing Construction 59

Elna Cain

JULY 16, 2023

When searching the job board, narrow your focus to specific job ads relevant to your niche. For example, when looking at the Superpath job site, I saw a job ad with Plot. From there, you can keep track of the job boards you visited and the job ads you applied to. What I like to do is search for the company on LinkedIn first.

Copywriter 177

Copywriter Copywriting Freelance Copywriting Freelance 177

BKA Content

AUGUST 11, 2023

H2 and H3 headings: Headings show Google your page’s outline and make your content more engaging for readers. Lists: Bullet lists are attractive on the page, good for featured snippets and useful for keeping readers interested. Location-Based Landing Pages Are the majority of your customers local?

SEO 84

SEO Construction Landing Page Social Media 84

Neil Patel

FEBRUARY 22, 2023

SEO Tips for The Travel Industry There are many aspects to travel SEO that overlap with typical SEO, such as keyword research, building backlinks, and optimizing your images. For example, most people use general search terms and keywords to find travel information and rarely convert on the first visit. Let’s look at some examples.

SEO 81

SEO Landing Page Social Media Keywords 81

Bramework

OCTOBER 19, 2023

Download Now for Engaging, High-Quality Posts ! Across the web, we found that the average landing page conversion rate was 2.35% , and the top 25% are converting at 5.31% or higher. What are these landing pages doing that the others are not? Avoid using overly worded copy in titles, headings, and ads.

Website 52

Website Landing Page Lead Generation Blog 52

Article Writing

NOVEMBER 4, 2022

In the past, efficient search engine optimization was all about keywords and links and using them to draw traffic to your content. However, people do tend to keep their searches shorter and simpler, something that should be taken into account when planning keywords and SEO. Long-Tail Keywords. Keyword Research.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

Neil Patel

JANUARY 25, 2021

Google Smart Campaigns is a simple way for businesses (particularly small businesses) to create ads in Google. With Google Ads, you have to figure out keyword research , bidding on keywords, geo-targeting, and a slew of other aspects. You’ve probably seen Smart Campaign ads at the top of your own searches in Google.

Landing Page 132

Landing Page Architecture Keywords Text 132

BKA Content

OCTOBER 27, 2023

Conduct Keyword Research A successful SEO strategy for marketing technology companies requires thorough keyword research. Keywords are the phrases and terms your target audience searches for online. The ideal keywords have a high search volume but low competition.

SEO 80

SEO Search Engine Optimization Utilities Social Media 80

Elna Cain

OCTOBER 7, 2022

Most job ads will state the company and what they are known for, what the job entails, and then have a section on the responsibilities of a freelance writer. For this job ad, the freelance writer’s responsibilities include the following: Experience in graphic design. Freelance writing responsibilities. Being a Great Researcher.

Freelance 156

Freelance Writer Portfolio Contractor 156

ContentWriters

OCTOBER 27, 2022

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. As customers search online, paid search ads appear at the top of the results.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

BKA Content

NOVEMBER 13, 2022

Keyword research should also inform your ebook topic selection. If you’re new to keyword research, get started with an intuitive tool like Ahrefs Keyboard Explorer. If you’re new to keyword research, get started with an intuitive tool like Ahrefs Keyboard Explorer. Landing Page Essentials.

Landing Page 85

Landing Page Proofreader Recruitment Lead Generation 85

BKA Content

DECEMBER 7, 2022

For example, if you’ve never ventured into the copywriting space, you’re missing a variety of lucrative, engaging projects. Writing ads may not seem like creative work, especially if you’re used to fiction writing. With so many projects available, you can stave off boredom by finding something new and engaging.

Copywriter 88

Copywriter Copywriting Freelance Content Creation 88