Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

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Neil Patel

MARCH 8, 2021

If you’re here, you must be wondering “how much do Bing ads cost?” ” You’re smart to focus on Bing and other search engines instead of just Google ads. In this article, we’ll share everything you need to know about Bing ads. Factors Affecting the Cost of Bing Ads. Types of Bing Ads.

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Neil Patel

SEPTEMBER 20, 2021

If you’ve been creating paid ad campaigns for a while, you’ve likely noticed how competitive online advertising has become. Businesses are spending more and more money on paid ad campaigns to attract a growing number of online users. What is the return on investment from previous niche paid ad campaigns?

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Neil Patel

NOVEMBER 25, 2020

This is achieved by strategically placing the right ads in front of the right people at the right time. That’s because most of the people targeted by hyperlocal ad campaigns are already looking for the product or service you offer. Or, they’ll be served one of your ads on their social media timelines. Easy to Set Up and Run.

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Ads Brand Awareness Keywords Advertising 145

Backlinko

SEPTEMBER 28, 2023

Tracking your Google keyword rankings is vital if you want to determine if your SEO efforts are heading in the right direction. Continually ranking high for your target keywords proves that your content resonates with your audience and that the SEO tactics you implemented have been successful.

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Keywords SEO Engineering Website 103

Neil Patel

NOVEMBER 23, 2021

This is because most businesses are going digital, increasing their reach online, and leveraging paid ads. To help you stand out from the crowd, you should consider running responsive display ads. What Are Responsive Display Ads? Google Responsive Display Ads are your typical Google Display Ads with a twist.

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Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

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Keywords Blog Post Post Blog 95

The Hoth

APRIL 6, 2023

Google recently expanded its SEO Link Best Practices document in February 2023 to include new guidelines for how to use anchor text correctly. Backlinks and internal links are a crucial part of any SEO strategy , so you need to make sure you’re formatting your anchor text properly. What’s the Anchor Text Google Update?

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Text SEO Search Engine Optimization Digital Marketing 52

The Hoth

NOVEMBER 14, 2023

It involves adding AI-enhanced overview at the top of the SERPs, even appearing above organic SERP features (which were long considered position ‘zero’). This is a big reason why SEOs predict a 25% drop-off in traffic, as most users will find what they need in the AI Overview, SERP features, or paid ads. Read on to find out.

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Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

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Neil Patel

OCTOBER 26, 2020

Chances are, Amazon ads spurred some of those sales. Amazon ads allow companies to pop to the top of search results. Amazon, in return, makes a profit on ad sales (to the tune of $3 billion in some years). Killer keyword strategies matter too. Why Your Business Should Use Amazon Ads. What Are the Amazon Ad Types?

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Neil Patel

DECEMBER 1, 2020

And keywords hold the keys to that kingdom. When you’re setting up paid social media campaigns , keywords can help you make those critical connections and ensure your campaign’s success. Knowing which keywords to use throughout the copy of your campaign can be a pain. In the world of digital marketing , content is king.

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The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international. Why Bother with Local PPC?

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Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. 9 Ways to Target Pet Owners Using Paid Ads. They also create starting points for keyword research.

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Neil Patel

NOVEMBER 22, 2022

Here’s where keyword research comes into play! The point is, you can also search your own product’s name or product category and see what keywords the top ranked results share. Some names sound ok, maybe a few seem like a good fit, but no one on your team can agree on a winner. Think about it. click-through rate.

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Keywords Social Media Script Engineering 84

The Hoth

FEBRUARY 22, 2024

Whenever a SERP feature or AI-generated Snapshot appears at the top of the results page for a keyword, you’ll always be at a disadvantage traffic-wise, even if you’re ranked in the #1 organic spot. As an example, here’s what Google looks like whenever we enter the keyword ‘SEO.’ What should SEOs do about it?

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IT SEO Brand Awareness Keywords 59

Neil Patel

JULY 29, 2021

If you answered yes to that question, you should consider Reddit ads. What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. These ads are available as link ads or text ads. 5 Strategies to Use Reddit Ads to Increase Your Sales.

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Neil Patel

JANUARY 7, 2023

In 2015, Google added 3.5 NLP is used to understand the meaning of the text. In the past, keyword stuffing was a common SEO tactic. This involved cramming as many keywords into your content as possible, regardless of context. However, semantic search has made keyword stuffing obsolete. Semantic Search Explained.

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IT SEO Concept Keywords 95

Neil Patel

JULY 9, 2021

Let’s look at some of the best practices for getting added to Google News XML sitemap and how you can get real-time traffic. To be included in news XML’s your reporting must be original, honest, and well-structured with quality anchor texts, meta tags, and an authoritative voice. But that isn’t a guarantee. What is News?

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Ads Website Search Engine Optimization Engineering 145

Neil Patel

NOVEMBER 16, 2021

You’ll never be able to eliminate some friction points, of course—for instance, not everyone who views an ad needs or can afford a car. Fortunately, when you want to market vehicles on social media, dynamic Automotive Inventory Ads (AIAs) can reduce friction dramatically. What Are Automotive Inventory Ads (AIAs)?

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Neil Patel

APRIL 2, 2021

You can start gaining traffic through a sponsored app ad campaign. Wondering what a sponsored ad campaign is and how to run one effectively? This includes how to use a sponsored ad campaign to get traffic directly to your app through major players like the Apple App Store and Google Play. What is a Sponsored App Ad Campaign?

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Ads Advertising Finance Promotion 107

Express Writers

NOVEMBER 29, 2022

When creating online content, optimizing web copy with keywords is an essential piece of the puzzle. It can be easy to laser focus on weaving keywords into your copy, but that can distract from giving your readers a useful experience. Prioritize Solutions Over Keywords. So, where does keyword optimization come into play?

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Kristi Hines

JUNE 1, 2023

AI2sql – A tool that translates natural language text into SQL queries. Appy Pie App Builder – An AI-enabled Text-to-App Generator that transforms your app concepts into functional Android and iOS apps via text input. Algorithma – Embark on your virtual journey with this immersive life simulation game.

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Transportation Utilities Finance Portfolio 264

Top Content Consulting

JULY 18, 2022

In that case, you’ve likely been researching the best SEO practices regarding keyword usage and figuring out how many SEO keywords per page are optimal to land on the first page of the search results. And, does it matter how many SEO keywords per page you use? If so, how many keywords SHOULD you use?

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Neil Patel

APRIL 15, 2021

Google’s call-only ads make it easy for customers to call your business. This article explains what these useful ads are, how they could benefit your business, and how you can start running them today. What Are Call-Only Ads? Call-only ads, officially called “ call ads ” by Google, lets customers call you directly from Google.

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Content Hacker

APRIL 17, 2024

I’m going to show you how to take content from keyword research all the way to published and live on your site in under five minutes. This article ranked #1 for a global keyword, driving 3,300 organics/month. Some are already ranking for over 1,500 keywords, with over 100,000 impressions in a month for organic SEO.

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Content Writer Writer SEO Content 95

Kristi Hines

AUGUST 2, 2023

Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Implement Sembot for proficient management of your client’s search engine marketing, offering detailed reports on keywords, CPCs, domain visibility, and SEO results.

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Utilities Transportation Medical Content Creation 246

Elna Cain

JANUARY 13, 2023

ChatGPT is here, and everyone is going bonkers on Twitter. Wherever you look, it’s on Youtube, Medium, and Google! The age of an AI writing tool is here, and as freelance writers, we need to EMBRACE this new way of writing. I know many writers are thinking this is the end of freelance writing, but it’s not. The AI Writing Tool I Use.

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Content Hacker

DECEMBER 5, 2022

70% of consumers would rather learn about a company through articles vs. ads. It would be easy to assume that long-form content is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-form content reigns supreme. Learning how to create long-form content is therefore a waste of time.

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Long Form Content IT Content Keywords 104

Write Freelance

JUNE 13, 2023

Content writing and editing tools #1- Google Docs A must-have tool in every freelance content writer’s arsenal Google Docs is one of the popular free content writing apps for creating and editing text documents online. Sounds a lot, doesn’t it? There’s also a Grammarly keyboard available on Android and iOS devices.

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Writing Content Freelance Keywords 245

Bramework

OCTOBER 31, 2023

“ If so, you must accept that AI writers are a thing now. Yes, it’s officially the future ! Well, the future is now. Artificial Intelligence is now capable of creating a large amount of content, and it’s growing by the day. Many people have strong opinions about AI writers, but some don’t know much about them. What is an AI Writer?

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Income Diary

MARCH 19, 2024

Platforms such as Facebook, Instagram, and YouTube offer a variety of advertising options, including sponsored posts, mobile ads, video ads, and display ads. By monitoring the performance of your ads, you can adjust your approach to ensure that your promotional efforts consistently resonate with your potential customers.

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Promotion Website Social Media Advertising 105

Jane Friedman

JANUARY 30, 2024

Let’s say you’re running some Facebook ads and you’re getting lots of clicks, but no sales. So if you’re thinking about your own Facebook ads (or even your Amazon ads) that are getting lots of clicks but no buys, you may want to consider how it’s impacting your relevancy score and your overall visibility on Amazon. Yes, really.

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Credible Content

OCTOBER 19, 2022

Considering and answering these questions will help you write copy that resonates with your audience and enables you to rank for the right keywords. Use keyword-rich phrases. To rank for specific keywords, you need to use them in your copy. Instead, focus on using keywords throughout your copy in a natural way.

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Copywriter Copywriting SEO Search Engine Optimization 130

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. It’s about putting your business in the spotlight, grabbing attention, and turning that into revenue. This guide will teach you how to market your small business using six best practices. Including demographic information.

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The Hoth

JANUARY 19, 2023

Yet, SEO is a complex process that requires in-depth keyword research, content creation, technical audits, link-building, and lots of competitor research. So if your company only uses paid ads, you can still benefit from Semrush. It’s easy to see why, as SEO ROI can be as high as 12x your original marketing spend.

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SEO IT Keywords Search Engine Optimization 108

Neil Patel

AUGUST 24, 2021

It was founded in 2009, and now boasts millions of users and hundreds of thousands of questions on questions topics ranging from the “what is the creepiest text you’ve ever received?” To find topics, use the search box at the top and start typing in a keyword. Adding Questions. Adding Answers.

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