Neil Patel

FEBRUARY 17, 2021

For example, the color of your CTA button or the pictures on your landing pages can impact conversions. If you can optimize your site to include those triggers, you can boost your sales. How Psychology Impacts Sales Through Neuromarketing. Promote Benefits to Relieve Fears. Psychology, like people, is complicated.

Sales 142

Sales Landing Page Storytelling Government 142

Neil Patel

MARCH 16, 2021

If you guessed Facebook ads, you’d be correct. Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? The issue is a number of factors can impact the cost of Facebook ads. 3 Factors That Impact Facebook Ad Costs. Facebook Ad Type. in the U.S.

Ads 116

Ads Brand Awareness Advertising Education 116

Neil Patel

MAY 7, 2021

Often, with a for-profit company, the goal in advertising is the sale at the end. It’s not just about a transactional sale, so you want to be clear as well as inspiring. People are used to being shown ads for a shoe or a new table. You’re not just trying to convert a sale. Where you run the ad might change too.

Ads 128

Ads Marketing Recruitment Social Media 128

Neil Patel

APRIL 20, 2021

In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Your ability to persuade others in this way by appealing to their emotions will increase your sales.

Sales 137

Sales Content Creation Advertising Education 137

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

Promotion 145

Promotion Social Media Content Creation Ads 145

Neil Patel

MAY 27, 2021

If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads , social media marketing , etc. That’s why today, we’re going to take a look at the potential of audio ads. What Are iHeartRadio Ads? AdBuilder is a self-service platform designed to help marketers create and promote audio ads.

Ads 119

Ads Script Advertising Long Form Content 119

Neil Patel

DECEMBER 8, 2020

Optimizing mobile ads is a tactic in almost every business owner’s toolbox. More often than not, the CTA on those ads is asking for a conversion of some sort. But is that all mobile ads are good for? Is that even what mobile ads are best for ? Mobile ads themselves aren’t a waste of money.

Engagement 145

Engagement Ads Advertising Social Media 145

Neil Patel

SEPTEMBER 13, 2021

In one freak accident, a car company advertising with Tripod purchased a banner ad on a page that was… decidedly not about cars. Everyone was trying to find the next big thing and monetize the web, yet in that moment of sheer dread, the designers at Tripod conceived the bothersome window we’ve all come to recognize: The popup ad.

Script 122

Script Advertising Ads Marketing 122

Neil Patel

FEBRUARY 4, 2021

While they aren’t as catchy as that song, vanity web addresses are something you need to be paying attention to, especially when it comes to paid ads. Here’s what you need to know to leverage them to increase clicks and drive conversions for your paid ads. What is a Vanity URL, and How Are They Used for Paid Ad Campaigns?

Ads 116

Ads Pharmaceutical Landing Page Keywords 116

Neil Patel

DECEMBER 30, 2021

One of those tools is Facebook lead ads. What Are Facebook Lead Ads? Facebook lead ads allow marketers to generate leads on Facebook among users who might be looking to buy your product or services. Facebook users will then see lead ads in different site areas, including news feeds, Messenger, and even articles.

Ads 133

Ads Advertising Lead Generation Text 133

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates.

Ads 86

Ads Ad Copy Brand Awareness Keywords 86

ContentWriters

NOVEMBER 22, 2023

Read on for tips on how to build an effective email sales funnel and email marketing strategy, including newsletter examples. However, even if your website is perfectly optimized for sales, each shopper is in a different stage of the buying process; only some are ready to buy. How Can Newsletters Help My Business?

Sales 59

Sales Healthcare Hospitality Text 59

BKA Content

APRIL 24, 2024

The average conversion rate for most landing pages is only about 2.5%. By mapping your content to each stage of the buyer’s journey, you improve your chances of attracting leads and making sales. How To Approach Content Mapping Easily and Efficiently Getting website visitors to click on your “buy now” button isn’t easy.

Landing Page 67

Landing Page Content Social Media Keywords 67

ContentWriters

MAY 8, 2024

SEMRush defines search engine marketing (SEM) as the “practice of promoting websites by increasing their visibility in search engine results pages (SERP) primarily through paid advertising…” It’s also sometimes called “pay-per-click” (PPC) advertising. SEO is typically used when discussing types of organic (i.e.,

SEO 64

SEO Search Engine Optimization Keywords Engineering 64

Elna Cain

JANUARY 12, 2023

For example, if you want to be a content writer that writes about sales technology since you were in sales at your last job, then research topics that you would see on technology sites that talk about sales: Sales forecasting and analytics software. Sales enablement technology. Pinterest Ads. Instagram Ads.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Kristi Hines

AUGUST 2, 2023

Freelance Writing Services Utilize the Copywriter plugin to provide sales copywriting services. By sending a URL, get tailored copywriting suggestions for any page, helping businesses drive their sales and improve conversion rates. These can be used in your online store, blog, or social media ads.

Utilities 246

Utilities Transportation Medical Content Creation 246

Contently

DECEMBER 13, 2022

For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Not every piece of content is meant to drive a sale or even generate a lead. Email: Open rate, click-through rate.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

The Hoth

JANUARY 16, 2024

Paid ads are also getting an overhaul, as they’ll appear in conjunction with Google’s new generative AI features. Read on to learn everything you need to know about paid ads and organic SEO, including notable pros and cons. Unpacking PPC: How Effective are Paid Ads for Promoting Your Business?

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Elna Cain

OCTOBER 19, 2023

I call these types of writing gigs, ad hoc gigs since it’s a one-off type of submission. You can also have ad-hoc clients that call on you a few times a year as well (I’ve had a few of those types of writing jobs too ). You can change it for every client you land or if you pivot or offer a new service.

Website 224

Website Portfolio Retail Writing 224

Freelance Writing Jobs

JANUARY 22, 2023

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. They’re designed with one goal—to increase conversions and secure a potential sale.

Writing Style 75

Writing Style Script Landing Page Writing 75

Quick Sprout

JULY 22, 2022

They provide a host of lead nurturing tools to help you grow your contact list: Landing pages. Create actionable and engaging web pages to collect leads for you. Facebook ads. Retargeted ads. Powerful ads based on a user’s previous online interactions. Sign up forms. Premium — $65 per month. Visit Omnisend.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Neil Patel

FEBRUARY 10, 2021

These are the goals of your sales funnel. If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. The Basics of a Successful Sales Funnel. A sales funnel is simply a series of steps that you design to guide visitors toward a buying decision.

Landing Page 133

Landing Page Lead Generation Social Media Brand Awareness 133

Neil Patel

MARCH 25, 2021

These new customers have real buying power—–combined, they influence more than $350 billion in annual sales in the US. TikTok’s unique algorithm means even accounts with little to no followers can go viral on the TikTok For You page (FYP). How to Set up an Account in TikTok That Will Drive Sales.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

ProBlogger

JUNE 20, 2017

If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can help you achieve your conversion goals.

Landing Page 53

Landing Page Persuasion Copy Text 53

BKA Content

AUGUST 9, 2023

It should be more educational than a sales pitch and should be written in a professional tone. You can increase engagement by adding the link to your website as well as to your social media posts and emails. Technical Whitepapers A technical whitepaper outlines how something works and is most often used to promote a new product.

Utilities 79

Utilities SEO Search Engine Optimization Landing Page 79

Neil Patel

OCTOBER 13, 2021

For example, it can show how changing an ad headline impacts conversions or whether using questions in titles drives more traffic. Instead, they’re making decisions based on how specific changes impact traffic, sales, and ROI. Sure, you may rather have sales. Say you run two variations of an ad. Not necessarily.

Landing Page 137

Landing Page Digital Marketing Social Media Ads 137

Contently

MARCH 23, 2023

Personalized landing pages: Brands can create personalized landing pages for their website visitors based on their search terms, referral source, or demographics. They include metrics such as return on ad spend (ROAS), customer lifetime value (CLV), and conversion rates.

Engagement 142

Engagement Content Landing Page Brand Awareness 142

ContentWriters

NOVEMBER 14, 2022

People don’t want to miss holiday sales, bargain discounts, and special promotions not found at other times of the year. Announcing special promotions, exclusive offers, and limited-time sales entices holiday shopping. Consider how many sales events you’ll hold and which promotions to put in place.

Marketing 97

Marketing Social Media Landing Page Promotion 97

Neil Patel

APRIL 1, 2021

Social media for e-commerce has become a critical element in sales growth for many businesses. Let’s look at what you can do to promote your e-commerce business with social media and which tools and best practices you should use. Fill out your profiles completely, adding helpful information wherever you can.

Social Media 145

Social Media Media Landing Page Advertising 145

Neil Patel

SEPTEMBER 3, 2020

According to Unbounce, half of the people who click on your ads are more likely to make a purchase than those who came from an organic link. You’d think with 600 million devices running ad blockers —advertising would be less effective. Google Ads commands 73.1 Google Ads commands 73.1 Google Ads are effective.

Agency 131

Agency Landing Page Advertising Ads 131

Neil Patel

DECEMBER 21, 2020

Before we go in-depth about natural language generation and how it can help your promotions, let’s take a minute to explain what precisely natural language generation is and what it does. With its ability to personalize and tailor content, natural language generation has a lot of potential for writing ads. These are just examples.

Digital Marketing 144

Digital Marketing Telecommunication Marketing Landing Page 144

Neil Patel

JANUARY 26, 2021

In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. Visitors can watch the YouTube video within the blog post without leaving the page. Your only option is to turn off ads altogether.

Landing Page 117

Landing Page IT Storytelling Text 117

Neil Patel

APRIL 19, 2021

If you woke up with a $250K ad budget tomorrow, how would you spend it? Some e-commerce sellers would buy first-page ads on Google for a year; others might see if they could run a commercial after the Super Bowl. Maybe hire a few hundred influencers to promote your business? What’s so special about retail sites?

Advertising 113

Advertising Retail Concept Ads 113

Quick Sprout

AUGUST 8, 2022

In addition to mail, you’ll also benefit from mail tracking, targeted Facebook follow-up advertisements, Instagram ads, Google follow-ups, and call tracking. PostcardMania targets the people who receive your promotions in the mail across digital advertising channels. This is a multi-channel marketing effort that includes direct mail.

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Contently

FEBRUARY 23, 2023

For example, say traffic to one of your webinar landing pages is much higher than usual, dropping your conversion rate. It turns out the company you partnered with recently got some negative press, and that news outlet linked to your webinar page. Part of your presence there will be the launch of a series of NFTs for sale.

Content 133

Content Brand Awareness Landing Page Brand 133

Express Writers

JANUARY 31, 2023

Direct response copywriting is the antithesis of the ad copywriting you see on TV. It can be an important tool to improve conversion rates on landing pages, blogs, and other types of content. When this ad came out, most cars had loud and obnoxious engines. Those TV copywriters are focused on a long-term game.

Copywriter 96

Copywriter Copywriting Landing Page Persuasion 96

Neil Patel

JANUARY 31, 2022

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. E-commerce marketing can have a variety of goals, from building brand awareness to driving sales, and use a variety of approaches including SEO , paid ads, social media, and affiliate marketing. Publish your ad.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107