Smart Blogger

FEBRUARY 11, 2023

They can help you blast through even the most stubborn writer’s block and turn a “meh” piece of text into compelling copy that produces the desired results for your client. Great copy makes you feel like the writer knows Jedi mind tricks — how else could they get inside your head so effectively? Let’s dive in.

Copywriter 95

Copywriter Copywriting Writing Sales Copy 95

The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. Local PPC (pay-per-click) refers to paid online advertising focused on a specific local area. This could be a city, state, zip code, neighborhood, or a custom local radius.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

The Hoth

MARCH 23, 2023

You see, you can generate all the organic traffic in the world to a landing page – but if it’s not optimized to convert – you won’t see any increases in revenue. If you only focus on SEO, you’ll generate a ton of organic traffic, but you won’t see an increase in sales.

SEO 59

SEO Landing Page Lead Generation Keywords 59

Neil Patel

DECEMBER 4, 2020

With pay per click (PPC) advertising, you can bring people directly to your real estate website, where you own the medium and are in control of how you present yourself. For PPC to work for you , you also need to ensure your landing pages reflect the keywords you’re advertising for. Lauderdale.

Marketing 127

Marketing Advertising Landing Page Keywords 127

The Hoth

OCTOBER 20, 2022

Have you been thinking about buying pay-per-click advertising for your business? In fact, nearly all small businesses advertise and about 45% of small businesses use PPC regularly. . In basic terms, PPC is when an advertiser pays for an advertisement each time it’s clicked. Social Media Advertising. Display ads.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Article Writing

OCTOBER 17, 2022

Whether you’re on Shopify or Squarespace, having a strong landing page is essential. As the bridge between your marketing and your conversions, a bad landing page can sink your business. You can also integrate features like digital asset delivery for more lead generation. . Ecommerce blogs.

Manufacturing 98

Manufacturing Landing Page Finance Search Engine Optimization 98

The Hoth

NOVEMBER 30, 2022

Landing pages featuring free webinars or live demos of your product . As an example, if you offer home renovation services, a landing page covering basement renovations is a great idea. Podcast advertisements (sponsors) . Influencer advertising (Instagram, TikTok) . TV and radio advertisements .

Marketing 105

Marketing Education Construction Landing Page 105

Neil Patel

APRIL 20, 2021

Email marketing is the most effective lead generation tactic , followed by websites/landing pages and then content marketing. For example, Dan Kennedy wrote sales copy that generated over $10 million in sales over the years. In advertising, the result is the data — that is, the actionable metrics.

Sales 137

Sales Content Creation Advertising Education 137

Article Writing

OCTOBER 17, 2022

A strong landing page is essential whether you’re on Shopify or Squarespace. As the bridge between your marketing and your conversions, a bad landing page can sink your business. As the bridge between your marketing and your conversions, a bad landing page can sink your business. Instapage. eCommerce blogs.

Manufacturing 64

Manufacturing Landing Page Finance Search Engine Optimization 64

Shorthand Content Marketing

JANUARY 5, 2023

She shows you how to improve the copy on your web pages, landing pages, blog posts, customer emails, marketing offers, etc. As content marketing overtakes conventional advertising, it is crucial to know how and why you use it in your business. Are you looking to use content marketing to grow your business?

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Fat Joe

AUGUST 18, 2023

pic.twitter.com/Qybd7lXUwJ — Neil Patel (@neilpatel) August 23, 2021 Keyword Research LSI Keywords Latent Semantic Indexing keywords are semantically related terms that help search engines understand the context of a website or web page. HTML tags used to indicate the context of a web page to search engines and increase readability for users.

SEO 52

SEO Search Engine Optimization Keywords Engineering 52

Neil Patel

JANUARY 20, 2021

The advertiser count to date has surpassed 9 million. Reason 1: Nurture More Leads and Organic Conversions. Lead generation is one of the missed opportunities. The more organic reach that you have, the better your lead generation and conversion funnels will work. Absolutely. Yes and yes. Here’s why.

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. That is the action button you should be focusing some energy on for quality lead generation. Not all call to action messages are created equal.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

ProBlogger

JANUARY 8, 2013

Whether it’s the copy or button itself, you need to use the appropriate color choices that best connect with your audience to increase the chances of people acting on your CTA. This color wheel shows how each color is perceived by users: The color you will use on your landing page will depend on the site’s theme.

Landing Page 48

Landing Page Lead Generation Advertising Copy 48

Neil Patel

AUGUST 18, 2020

Paid advertising offers a 200% ROI. But whether you’re an excellent PPC manager looking to outsource or have no experience running pay per click advertising campaigns , choosing the right PPC agency isn’t always straightforward. Ads in search engine results aren’t the only type of PPC advertising. Let’s dive in!

Agency 144

Agency Landing Page Consulting Portfolio 144

Neil Patel

MAY 14, 2021

Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? For example, maybe you decide you want a social media post advertising a new yoga class. JPMorgan Chase used an AI copywriting tool to improve its CTAs and online ad copy for home equity lines of credit.

Copywriter 143

Copywriter Copywriting Writing Script 143

Neil Patel

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Here are my top lead generation tips.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Neil Patel

SEPTEMBER 22, 2021

On top of that, retargeting efforts are pretty cheap compared to most types of advertising. Here are three examples of retargeting that actually work, how to copy them, and what you need to know about the future of retargeting. I visited their webinar-training landing page and was immediately retargeted after not converting.

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

Neil Patel

APRIL 5, 2023

Scroll down through the length of the page, and you get data like: Top organic keywords The distribution of how these keywords rank Main organic competitors A map of where they are positioned organically Branded search traffic Paid keywords Referring domains Landing pages Even better, it allows you to search keywords by intent, and it’s all free.

Social Media 133

Social Media Keywords SEO Advertising 133

Neil Patel

APRIL 8, 2021

Then there are all the different ad formats to consider, making sure your images pass the text checker, writing the copy, getting final creative approval–and that’s all before you set up targeting inside the Ads Manager. Next, you want to fill in the copy for your ad such as: Primary Text: This is the caption for your ad.

Creativity 110

Creativity Landing Page Ads Lead Generation 110

Neil Patel

SEPTEMBER 24, 2020

So why not make the most of this opportunity and use Facebook to market your products and services for generating leads and driving sales? Advertising on Facebook can be customized to suit your brand image and business goals. This also means you get direct access to 2.6 billion people on a single platform. Everything.

Ads 99

Ads Agency Advertising Social Media 99

Content Marketing Institute

OCTOBER 8, 2017

I can write about the need to A/B test your landing pages all I want. But if I write, “We A/B tested click pop-ups over landing pages for our gated content and saw a 44.3% Try a search or display advertisement, a blog article, a press release, etc. Inherent trust. Start your research.

Content Creator 101

Content Creator Audience Script Content 101

ProBlogger

JANUARY 29, 2018

That eBook sold tens of thousands of copies. They’ll help you to then convert those subscribers into customers by helping you design landing pages and customize the look of your pages and blog posts as well. It’s not just about landing pages. You know when you’re doing a sales page and you’re just, “Ugh.

Landing Page 45

Landing Page Sales Blogger Blog 45

ProBlogger

MAY 31, 2012

Everything from copy, to layouts and button placement, and color schemes. Landing pages with high time but few conversions require further testing to improve conversions. Common click paths users take can determine pages that could be optimized for subscriptions or sales. The About page.

Communication 40

Communication Landing Page Lead Generation Copy 40

Neil Patel

JULY 28, 2021

It helps you be at the forefront of your customer’s mind, for recommendations, word of mouth marketing, and lead generation. A/B test everything : subject lines, signatures, CTA’s, interval between each email, the time you send each email, and, of course: the copy itself. like PPC but they still bring in big results.

Marketing 142

Marketing Social Media Brand Awareness Landing Page 142

Neil Patel

MARCH 31, 2021

When building your advanced Twitter strategy, attract potential leads by sharing snippets of your success stories. To ensure your audience can access the story in its entirety, create landing pages users can click that provide more information. To make these case studies engaging and consumable, follow these best practices.

Text 145

Text Brand Awareness Social Media Engagement 145

Content Marketing Institute

NOVEMBER 7, 2017

I’m sure you’re familiar with the standard formats used in paid advertising – banner ads, sponsorship deals, paid product placement, and the like – and you can certainly use these techniques to promote your content just as you would a product or service. Native advertising. . Click To Tweet. Image source.

Promotion 103

Promotion Content Social Media Advertising 103

Neil Patel

JANUARY 15, 2021

Leads coming from a search have a 14.6% from channels like print or direct mail advertising. Google isn’t an advertising company. Create SEO Optimized Landing Pages. A well-designed landing page can improve your lead generation and sales. close rate , compared to just 1.7%

SEO 145

SEO Landing Page Keywords Social Media 145

Neil Patel

FEBRUARY 25, 2021

Each carousel card has a URL that users can click to view a specific product page or landing page. Unlike the typical ad, Facebook Carousel ads let you add different CTAs to different landing pages. Include a URL to specific product pages of featured products or your mobile app download page.

Ads 116

Ads Landing Page Brand Awareness Social Media 116