Content Marketing Institute

JULY 7, 2023

Marketers in your industry will weaponize automated AI-created content to come after your search traffic and tell your brand’s story. Are you prepared for the fight? Continue reading →

Marketing 111

Marketing Content 111

Verblio

OCTOBER 20, 2022

Artificial intelligence (AI) and its impact on various industries has been a hot topic as of late. Depending on who you are, what your job description is, and other factors, you are very likely to have strong opinions one way or the other about what AI means for the future. Machine Learning In Content Marketing Today.

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Content Marketing Institute

SEPTEMBER 20, 2023

Does the company you work for have an AI policy? Whether it does or not, you need one specific to AI’s use in content marketing. An AI operations plan will help you make (and share) sound decisions about its use, governance, and risk mitigation. Here’s what to consider.

Content Marketing 109

Content Marketing Government Marketing Content 109

Intergrowth

MARCH 10, 2023

I’ve read every article I can find, listened to every podcast episode, spent hours experimenting with ChatGPT, and spoken to dozens of marketers, developers, and entrepreneurs to hear their thoughts. Today, I want to talk about where AI is today and how it will change the way businesses acquire new customers online. I’m biased.

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Content Marketing Institute

APRIL 7, 2023

Behind all the headlines around AI-generative content news in recent weeks is a memo from the U.S. It should prompt content marketers to make more deliberate decisions about who or what creates content. Copyright Office. Continue reading →

Content Marketing 109

Content Marketing Content Marketing IT 109

Content Marketing Institute

APRIL 28, 2022

Content marketing is on the verge of a tech-enhanced revolution. Learn how businesses can pair the benefits of human creativity with AI efficiency to create better content with less time and effort. Continue reading →

Content Marketing 127

Content Marketing Marketing Content Creativity 127

ContentWriters

JUNE 21, 2023

In the world of content marketing, artificial intelligence (AI) has become a hot topic. As the CEO of ContentWriters, I’ve been closely following the evolution of AI in our industry. These polls shed light on how professionals are incorporating AI into their content strategies.

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Content Marketing Institute

AUGUST 16, 2023

How much do content marketers earn on average? What impact do they think generative AI will have on their jobs? Get those answers and more in this overview of the newly released Career and Salary Outlook for 2024.

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Content Marketing Marketing Content 85

Nick Ursborne

APRIL 6, 2024

You have a lot of choices when using AI to write content. Then you have dozens, if not hundreds of new AI-writing platforms, most of which are using these models as the engines that drives them. It’s little wonder the web is being flooded with new AI content, most of it sounding like it was written by a well-meaning robot.

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Copywriter Copywriting Writing Freelance 255

Verblio

JANUARY 20, 2023

AI content is everywhere. The only question that matters: Can we actually identify AI content when we see it? That’s part of what we wanted to know when we surveyed over 150 marketers about all things AI In December of 2022. Beyond that, though, marketers did no better than chance.

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Marketing Content Text Creativity 52

Content Marketing Institute

APRIL 9, 2024

Generative AI isn’t serving marketers well. All the options make it easy to apply, but all the options make it more difficult to decide what to do. To help, use this categorization chart that looks at capabilities and efficiencies.

Marketing 110

Marketing Content IT 110

Nick Ursborne

MARCH 14, 2024

He’s talking about when AI achieves Artificial General Intelligence, AGI. AGI is broadly defined as the stage at which an AI model gains enough skills to perform any task that humans can do, with equal or better proficiency. This isn’t just about marketing, it applies to all knowledge work. Images, videos, campaign ideas?

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Copywriter Copywriting Agency Creativity 224

Jasper

DECEMBER 8, 2022

Learn how AI is used to create art, whether AI art is really art, how AI art can benefit content marketers, and 12 AI art generators to try out.

Content Marketing 59

Content Marketing Marketing Content 59

Nick Ursborne

SEPTEMBER 2, 2023

AI is the big thing right now. This is a problem for writers and marketers who rely too heavily on AI. They end up with a ton of content which fails to connect with its readers at an emotional level. Here are five ways in which emotionally intelligent writing raises the bar way above what AI alone can achieve. #1

Writing 241

Writing Copywriter Copywriting Persuasion 241

Nick Ursborne

DECEMBER 26, 2023

According to a survey by Neil Patel of agency NP Digital, over 60% of text content is now being created purely through AI. through a combination of AI and humans. In other words, AI now plays a significant role in the creation of over 85% of all new content being written for digital media. It’s already happening.

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Content Marketing Institute

JANUARY 6, 2020

Artificial intelligence already plays a role in your content marketing. Check out these 5 AI tools to help you be smarter in your content marketing. Continue reading → The post 5 AI Tools to Help You Get Smarter in Your Content Marketing appeared first on Content Marketing Institute.

Content Marketing 113

Content Marketing Marketing Content IT 113

Content Marketing Institute

JANUARY 9, 2019

marketing automation, predictive lead scoring, etc.). Beyond that, I found the concept hard to grasp until Chris Penn’s presentation at Content Marketing World, How to Use AI to Boost Your Content Marketing Impact. But most marketers don’t have data science and computer programming skills.

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Content Marketing Marketing Content Text 91

Nick Ursborne

JANUARY 29, 2024

Well… We’re at a similar juncture now, with the rise of AI. Here are three things you need to do… First, you need to start finding and connecting with other professionals who are leaning into AI. Most of the people I’m already connected with aren’t as into AI as I am. Second, subscribe to some new AI newsletters and podcasts.

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Copywriter Copywriting Education Engineering 228

Nick Ursborne

NOVEMBER 14, 2023

Marketing writing. It not only sets your writing apart from anything done by AI alone, but can also be more deeply rewarding for you as a writer and a person. It made me think about the people who would be reading my copy and content. I’m a big fan of AI, and I use it a lot. Academic writing. Business writing.

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Copywriter Copywriting Writing Landing Page 230

Nick Ursborne

JANUARY 17, 2024

To be fair, the IMF is careful to point out that they are absolutely not saying 60% of jobs will be replaced by AI. And yes… marketing, writing, media and the like are in the front lines here. Our jobs are already being significantly impacted by the rise of AI. Step 1 is to lean into change and become an expert in the use of AI.

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Copywriter Copywriting Writer Writing 221

Nick Ursborne

FEBRUARY 8, 2024

Using AI to write copy and content offers incredible productivity benefits. But… AI output can feel dry and generic. At every stage of using these AI writing tools, ask yourself how to make the copy more emotionally engaging. The promotional content focuses on Alex’s emotional journey from despair to triumph.

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Copy Copywriter Copywriting Food 230

Nick Ursborne

FEBRUARY 14, 2024

AI tools like ChatGPT, Gemini, Claude, and others are flooding the web with millions of pages of new content. The quality of the content varies, from average to pretty good. Because an AI can read about love, but can’t feel it. We can outshine the work of AI by writing with a high level of emotional intelligence.

Freelance 202

Freelance Copywriter Copywriting Copy 202

Nick Ursborne

JANUARY 22, 2024

We’ve now had over a year to become proficient with AI writing tools like ChatGPT. And there is no question that companies large and small are attracted by the price and productivity benefits of using AI to help produce more content at lower costs. But… Are you optimizing that copy and content for Emotional Intelligence?

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Copy Copywriter Copywriting Writing Style 216

Kristi Hines

JUNE 1, 2023

AI Agents – Harness the combined power of multiple AI systems to maximize productivity. AI Showcase – Find the optimal AI tool tailored for your personal and business applications through AI Showcase. Ambition – Access a vast database of job opportunities near your location.

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Transportation Utilities Finance Portfolio 264

Kristi Hines

AUGUST 2, 2023

Using ChatGPT plugins , anyone can leverage AI to create products, offer services, automate workflows, and tap into new revenue streams. This comprehensive guide will walk you through 147 ways to monetize ChatGPT plugins, allowing you to turn your creativity and the AI assistant into a money-making machine. Let’s dive in!

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Utilities Transportation Medical Content Creation 246

Elna Cain

JANUARY 13, 2023

Have you been hearing a lot about AI and AI writing tools? The age of an AI writing tool is here, and as freelance writers, we need to EMBRACE this new way of writing. In fact, with the advent of using an AI writing tool, you can offer new jobs – prompt engineering – as a freelancer!

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Freelance Writer Script Writing 284

Elna Cain

MAY 8, 2023

You go through the onboarding process with your new client, and they give you a content brief in the next few days. You write the content and source examples and use Grammarly to check for errors. The email says they ran your article through an AI detection tool, and it came out over 90% AI-generated. So you get to work.

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Nick Ursborne

DECEMBER 14, 2023

The same is true today when it comes to AI. You don’t need to be a leading expert in AI. Over the next 12 months, one way or another, the world of digital marketing will be transformed, and in many cases automated beyond recognition. Your clients and prospects are already engaging with AI. Freelancers who are ignoring AI?

Copywriter 187

Copywriter Copywriting Freelance Agency 187

Jasper

NOVEMBER 27, 2022

SEO content marketing should be a key part of a marketing strategy if your goal is growth and revenue. We share how using Jasper can help you scale it easily.

Content Marketing 98

Content Marketing SEO Marketing Content 98

Nick Ursborne

SEPTEMBER 29, 2023

It’s impossible to achieve if you rely too much on AI for your marketing communications. So where does AI come into our journey to authentic communication? This is where AI can help, simply because it is so good at crunching, analyzing and summarizing huge piles of data. Many writers see a huge divide between AI and EI.

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Writing Copywriter Copywriting Communication 246

Enchanting Marketing

DECEMBER 19, 2023

2023 has, of course, been the year of AI Everyone seems to talk about Artificial Intelligence and how to use it to be more productive. Writing this blog is not just a business venture I don’t think of it as content marketing. There’s much pressure online to produce more content, and that makes the call of AI so tempting.

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Writing Creativity Food Publisher 229

Nick Ursborne

AUGUST 30, 2023

This has always been the case… before AI, before the Web, before computers. But AI tools like ChatGPT don’t lead with emotion. ChatGPT is an AI. As a result, when it writes copy or content, ChatGPT does a great job in pretty much every respect, except for one… there’s barely any emotion there. It has zero feelings.

Copywriter 191

Copywriter Copywriting Writing Script 191

Elna Cain

MARCH 3, 2023

It’s all about generative AI, and you are worried if freelance writing is safe from AI now and in the future. I own several blogs, and as a blogger, the thought of creating tons of content quickly was amazing. But as I used these AI writing tools , I started to think about how this could hurt freelance writers.

Freelance 188

Freelance Writing Copywriter Copywriting 188

Grammarly

APRIL 10, 2024

It’s been said that artificial intelligence is not going to eliminate everyone’s job; it’s going to eliminate jobs for people who don’t know how to use AI. This sentiment may be especially applicable to brand marketing. What is gen AI? Gen AI changes all that, marking a paradigm shift in brand narrative development.

Brand 91

Brand Storytelling Creativity Text 91

Ahrefs

MAY 1, 2024

GoDaddy helping you use Bing AI, or Zendesk sharing catchy sales slogans. Judged by content marketing best practice, these articles are bad. HubSpot teaching you how to type the shrug emoji or buy bitcoin stock. Salesforce sharing inspiring business quotes. … Read more ›

Content 102

Content Content Marketing Sales Marketing 102

Grammarly

MARCH 28, 2024

What can you use generative AI for? You’re likely reading this because you’ve heard the buzz and are curious about how you can use AI in your life. We hope the following use cases and applications spark ideas about how generative AI capabilities can enhance your personal life and work. Generative AI can help with that, too.

Medical 111

Medical Transportation Manufacturing Banking 111

Grammarly

APRIL 12, 2024

Chatbots have emerged as one of the most common forms of generative AI. Claude AI is a chatbot built with ethics and safety in mind. Here’s an overview of what Claude AI is, how to use it, and which limitations you should be mindful of. Table of contents What is Claude AI? How Claude AI works Who created Claude AI?

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IT Architecture Text Banking 96