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Why Your Business Should Invest in Digital Marketing

Blogtrepreneur

As technology has grown over the years, so has the importance of digital marketing. While traditional marketing has its place, it’s important that you consider the potential of digital media. With so many great advantages, it’s become the ideal way to connect directly with your target audience.

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How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

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Why Businesses Should Blog

Melanie Saxton

A blog is a marketing resource that helps increase your online footprint, get your message out there, and draw people to your products and services. It bridges time and space and can introduce your goods and services to audiences far and wide. A trained blogger understands the best practices and how digital marketing works.

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Digital Asset Management: What It Is and Why You Need It

Content Marketing Institute

Editor’s note: The following is adapted from the author’s book, Digital & Marketing Asset Management: The Real Story of DAM Technology & Practice , published by Rosenfeld Media and copyright by Real Story Group. Navigating all this digital media creates challenges for consumers and enterprises alike.

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How To Prepare for a Recession: Securing Longevity Through Proactive Decision-Making

BKA Content

How To Capitalize on Content Marketing: The Gift That Keeps on Giving. Marketing efforts in the new age combine traditional and digital media. Digital marketing presents several advantages for a business trying to understand how to prepare for a recession. Content marketing is a subset of digital marketing.

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B2B Marketing with Print Materials

Susan Greene

The result will be qualified leads from members of your audience. For B2B marketing, you’ll certainly want to maintain a strong online presence. and the world to create professional-grade print and digital marketing materials. * * *. Include features on all packaging. Work with a B2B Copywriter.

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Reading Roundup: What’s New in Blogging Lately?

ProBlogger

Escaping the Digital Media Craptrap | The Information. digital content to attract audiences will evolve. 5 New Facebook Live Features for Marketers | Social Media Examiner. And who doesn’t love exponential growth? Not only by experimentation, but learning from it too. It’s the only way.

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