article thumbnail

How to Create Long-Form Content (& Why It Matters)

Content Hacker

It would be easy to assume that long-form content is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-form content reigns supreme. Learning how to create long-form content is therefore a waste of time. Overwhelmingly, written content.

article thumbnail

How to Evolve Your Storytelling for Better Engagement and Conversion

Contently

But before you start creating content for a campaign, you first need to identify the purpose of each clearly. Creating Content for Engagement vs. Conversion. Not every piece of content is meant to drive a sale or even generate a lead. Optimize Your Storytelling for Engagement and Conversion.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What Should My First Blog Post Be About? Expert Guidance from 12 Years of Blogging

Content Hacker

As you embark on your blogging journey, the question of “What should my first blog post be about?” The blank blog draft can intimidate anyone, whether or not you’re a writer. So, what should you write about for that first, all-important post? What Should My First Blog Post Be About?

article thumbnail

B2B Copywriting: How To Amplify Conversions and Engagement

ContentWriters

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers. What Is B2B Copywriting?

article thumbnail

How To Write a Blog Post Outline Quickly and Easily

BKA Content

How To Write a Blog Post Outline Quickly and Easily Does your company’s website have a blog on it? In fact, research shows that maintaining a blog leads to an average of 55% more visitors to your website. Furthermore, companies that have blogs produce nearly 70% more leads per month than companies without one.

article thumbnail

Long-Form Written Content: How to Create It and Why It’s Important

ContentWriters

Written content is often how potential customers generate interest in your company, get details about products and become convinced to learn more or walk away. Let’s take a closer look at the two sides of the written content coin: long-form content and short-form content. Guides and tutorials.

article thumbnail

How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. This helps me understand my client better and equips me for when I write product-led blog posts. But you can create MoFu blog posts by doing comparison guides.