The Hoth

MAY 30, 2023

I’m going to kick this off by saying that this post is going to be a little different than what we normally publish on The HOTH blog. How will Google treat AI content? Or, will AI put sites in danger of a Google penalty or create assets with little value? We help people at The HOTH. Will AI content rank?

Content 105

Content Blog Blogging Content Creation 105

Fat Joe

AUGUST 25, 2023

If Google can’t find and index your pages, your website won’t appear in search results. We’ll cover: Why technical SEO is important The factors that affect technical SEO performance How to perform a technical SEO audit What Is Technical SEO? Technical SEO provides a solid foundation for organic growth. In a recent survey, 55.6%

SEO 89

SEO Architecture Engineering Search Engine Optimization 89

Bramework

NOVEMBER 22, 2023

In 2024, creating an effective internal linking structure will require adapting to Google’s latest algorithms while keeping the user experience top of mind. When pages link to each other, it signals to Google that they are topically related. When pages link to each other, it signals to Google that they are topically related.

Text 52

Text SEO Engineering Social Media 52

The Hoth

JUNE 26, 2023

Link-building is one of the most important aspects of SEO , especially for Google campaigns. In fact, it’s been discovered that the #1 ranked page on Google has an average of 3.8x It differs from a guest post in that you’re placing the link into an older blog post instead of creating a new one. What are niche edits?

SEO 59

SEO Text Engineering Keywords 59

The Hoth

MAY 4, 2023

For many years now, consistent blogging has been an integral part of all SEO strategies. No matter your niche or industry, if you were trying to reach the top of the SERPs, relevant blog posts containing target keywords were how to get there. There are more than 600 million blogs online out of 1.9

SEO 59

SEO Blog Blogging Healthcare 59

Quick Sprout

NOVEMBER 7, 2022

That’s why it’s important to understand how Google and other search engines treat a website’s backlink profile. How Link Building For SEO Works. Google and other search engines use backlink profiles to determine a website’s authority. What is Link Building? Link building is the process of acquiring backlinks.

SEO 126

SEO Brand Awareness Engineering Text 126

Neil Patel

AUGUST 26, 2021

Below, we’ll explain the best practices for creating meta descriptions to help you dominate Google search results. Below, we’ll explain the best practices for creating meta descriptions to help you dominate Google search results. Even search engine giant Google recommends writing meta descriptions on your site.

Writing 145

Writing Keywords Engineering Social Media 145

Contently

MARCH 22, 2024

You can spend thousands of dollars making your website beautiful, but if you don’t know how to create an SEO editorial calendar with strategic content, your efforts could be wasted. This applies to all sorts of content, including blogs, videos, podcasts, and content offers like e-books. What Is SEO Content?

Editorial 52

Editorial SEO Keywords Engineering 52

Content Powered

DECEMBER 4, 2022

Modern blogs take many forms, but "web writing" has gradually been distilled into a series of best practices. I'm going to cover both of these blog post format strategies in a practical way here, starting from the top! First, let's start with general tips on formatting blog posts for the best effect. General Tips.

Blog Post 52

Blog Post Post SEO Blog 52

Fat Joe

JULY 5, 2023

We’ll cover: What URL canonicalization is Why it’s important How to do it What Is URL Canonicalization? Google introduced the tags back in 2009 as a way for website owners to address issues with duplicate pages. According to Google Webmaster Trends Analyst Gary Illyes, 60% of the internet is duplicate content.

SEO 52

SEO Engineering Retail Utilities 52

Neil Patel

JANUARY 4, 2022

Google is constantly updating its algorithm to ensure users get the best search results. Following this approach, Google has introduced yet another update—this time focused on product reviews. While product reviews are popular in general, a Bizrate Insights study shows Google is the most popular channel for finding product reviews.

Manufacturing 99

Manufacturing Retail Content Creator Publisher 99

Fat Joe

SEPTEMBER 6, 2023

That’s how you know what to do, what to avoid, and how to get the best results for your clients. There are plenty of benefits if you stick to the rules and keep Google happy. No Risk Of Penalties Search engines penalize sites that don’t play by the rules. Black hat SEOs are the rogue outlaws.

SEO 52

SEO Search Engine Optimization Engineering Keywords 52

The Hoth

JULY 6, 2023

Product description search engine optimization (SEO) involves tweaking your eCommerce product pages to rank better on search engines like Google. That means using persuasive writing, highlighting the benefits of your product (how your audience will transform), and using CTAs (call-to-action) to boost your conversion rate. What’s that?

Copy 98

Copy SEO Keywords Persuasion 98

Fat Joe

SEPTEMBER 1, 2023

Backlinks are one of the most influential Google ranking factors. We’ll cover: What buying backlinks really means The pros and cons How to buy links the right way What to avoid Should You Buy Backlinks? Google’s John Mueller has previously praised digital PR and said it’s “just as critical as technical SEO.”

IT 52

IT Freelance Agency Engineering 52

Neil Patel

DECEMBER 16, 2020

You’ve poured a ton of time into creating a blog. A study from VigLink (now Sovrn) shows that affiliate marketing is the biggest revenue generator for publishers after Google AdSense. A study from VigLink (now Sovrn) shows that affiliate marketing is the biggest revenue generator for publishers after Google AdSense.

Marketing 134

Marketing Social Media Promotion Script 134

Backlinko

MAY 8, 2024

For example, Google, “employment lawyer Seattle.” Here are the results: HKM Employment Attorneys has the top spot on Google Maps and in Google search. monthly visitors to the firm’s website, which would cost over $7,000 in Google Ads. monthly visitors to the firm’s website, which would cost over $7,000 in Google Ads.

SEO 71

SEO Agency Keywords Engineering 71

Neil Patel

OCTOBER 8, 2019

For today’s blog post, I thought it would be fun to break down all of the free SEO tools. First of all, it shows you how many searches a keyword has had over the last 12 months so you can see if there is any seasonality. That way you know how many links you need to build to rank well. SEO doesn’t just exist on Google.

SEO 111

SEO Keywords Concept Website 111

Moz

AUGUST 6, 2020

This flowchart was kind of built out of that mentality of we need a logical workflow to be able to diagnose exactly what happened so we can make really pointed recommendations for how to fix it, how to get our client's rankings back. Click on the whiteboard image above to open a high-resolution version in a new tab! Hey, everyone.

SEO 73

SEO Keywords Website Agency 73

Neil Patel

JANUARY 19, 2023

You need to understand how SEO for Shopify works and the best way to implement it. On the plus side, though, the platform uses SEO best practices and keeps up-to-date with Google’s latest guidelines. I think it’s fair to say that Shopify is one of the best e-commerce platforms. You don’t have to take my word for it.

SEO 85

SEO Keywords Engineering Text 85

The Hoth

JUNE 15, 2023

Link-building strategies are still crucial for SEO , especially for campaigns on Google. How do we know? The challenge comes in how you convince site owners to insert one of your backlinks into an older piece (more on this in a bit). How Do Link Insertions Fit Into Link Building? What are link insertions? What’s that?

SEO 59

SEO Search Engine Optimization Text Content Creation 59

Neil Patel

JANUARY 29, 2021

There are few things Google likes more than updating its ranking signals. Or is it just another small change in Google’s ever-evolving algorithm and ranking factors? There’s good news: Passage indexing is not a huge Google update. What is passage indexing? What is Passage Indexing? What does that actually mean?

SEO 132

SEO Long Form Content IT Keywords 132

The Hoth

JUNE 1, 2023

Links rot over time, keywords trend down, and search engines like Google are constantly updating their algorithm, which is why you need to keep a keen eye trained on the health of your SEO profile. SEO audits involve making tweaks to your website (and off-page content) to improve your performance on search engines, most notably Google.

SEO 101

SEO Architecture Keywords Text 101

Neil Patel

MARCH 25, 2023

Black hat strategies involve everything from keyword stuffing and private blog networks (PBNs) to content automation and tiered link building. I won’t bore you with the reasons you should avoid black hat SEO when trying to get better search results, as you already know them. So, what is black hat SEO, exactly? Even LinkedIn.

SEO 119

SEO Search Engine Optimization Keywords Engineering 119

Fat Joe

MAY 12, 2023

From great copywriting on your product pages to dynamic video content in your blog posts, on-page SEO is everything your customers, and therefore Google, could interact with at a surface level. Technical SEO On-page SEO is paired with technical SEO to ensure that Google, and your users, can crawl and read the great content you produce.

SEO 59

SEO Lead Generation Keywords Landing Page 59

Fat Joe

OCTOBER 26, 2022

After dozens of emails back and forth with bloggers, links might not improve your ranking, leaving you or your clients stuck in the depths of the Google search results. . This post explores why you should outsource link building, what to look for in a link-building agency, and how to track results. Get Results Faster.

Agency 52

Agency Prose Writer Keywords 52

The Hoth

MARCH 21, 2023

AI technologies like ChatGPT & GPT-4 are capable of generating entire blog posts, landing pages, and images from scratch, which have massive potential for the future of content creation. That’s how the AI is able to write text, play games, and even generate images.

Digital Marketing 59

Digital Marketing Marketing Content Creation Proofreader 59

The Hoth

MAY 2, 2023

For instance, how are you supposed to know how fast your pages load without using a tool to check them? For instance, how are you supposed to know how fast your pages load without using a tool to check them? In fact, you may disappear from the SERPs altogether. Why Do Technical SEO Tools Matter?

SEO 59

SEO Architecture Medical Website 59

Quick Sprout

OCTOBER 22, 2022

When someone types “dry cleaner” or “nail salon” into a search, Google shows them the top results based on the user’s location. WebFX is our top recommendation for local SEO services due to its proven track record and extensive list of local marketing solutions. Request your free proposal to get started. The Top 6 Best Local SEO Services.

SEO 88

SEO Agency Digital Marketing Contractor 88

Content Marketing Institute

OCTOBER 3, 2018

HANDPICKED RELATED CONTENT: Avoid Legal Action: Take Proper Steps to Own the Content. Google Images has a reverse image search feature that allows users to click on the camera then upload an image and view the websites using that image. HANDPICKED RELATED CONTENT: How to Use Content That Isn’t Yours. Click To Tweet.

Social Media 108

Social Media Brand Media Content Creator 108

Intergrowth

MARCH 5, 2023

Buzzwords to Avoid Note: This page is long. For example, you might use Google Analytics to learn about the people who visit your website. It also shows you how many visitors convert into customers. When I first started working in marketing, I had no idea what the hell anyone was talking about half the time. Marketing Acronyms 7.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Smart Blogger

JULY 17, 2023

What is Local SEO & How Does it Work? At its core, Local SEO, or Local Search Engine Optimization, is a tailored digital marketing strategy designed to optimize your online presence, aiming to attract more business from relevant local searches happening on Google and other search engines. Why is Local SEO Important?

SEO 52

SEO Keywords Search Engine Optimization Utilities 52

Smart Blogger

MAY 25, 2023

Have you ever wondered, “What is copywriting, and how can I use it to create compelling content?” This article isn’t just about defining copywriting; it’s about showing you, yes you, how to turn ordinary words into extraordinary messages that captivate your audience. Let’s dive right in! To inspire action.

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Content Powered

MARCH 2, 2023

A little while ago, I did a deep dive review into Jasper , the business content AI promising to revolutionize blogging, which I found to be… decidedly unthreatening. On their blog, one of them is front and center as a warning when you sign up and throughout your usage. Jasper isn't the only AI on the block, though.

Content Writer 52

Content Writer Writer Content Long Form Content 52

Moz

JANUARY 28, 2019

Google has confirmed that links and quality content (which we covered back in Chapter 4) are two of the three most important ranking factors for SEO. How do you go about earning them from other websites? How do the engines evaluate all those links? How do the engines evaluate all those links? But what is a link, exactly?

SEO 51

SEO Brand Awareness Editorial Engineering 51

ProBlogger

NOVEMBER 22, 2015

So recently Gary Illyes from Google announced that hopefully by the end of 2015, Penguin updates will be carried out in real-time. Waiting for the next Penguin update has been the bane of many a website owners’ life, and getting hit with a penalty can cost thousands in lost revenue. A penalty that will kill your positions on Google.

Text 37

Text SEO Website Engagement 37

Moz

MARCH 15, 2020

The majority of your potential customers still use Google to find local businesses near them — businesses where they will spend their hard-earned money. This begs the question: “What’s the best way to catch the attention of local searchers on Google?”. The answer: through Google Maps marketing. What is Google Maps marketing?

Utilities 74

Utilities Collaboration SEO Insurance 74

Backlinko

JUNE 2, 2023

I’m going to show you how AI content generators will actually make your life a lot easier. Some of its most useful templates include video script outlines, blog idea outlines, photo post captions, and social media ad posts. It has a Google Search integration that returns source links, allowing you to fact-check the output.

Content 67

Content Landing Page Ad Copy Copy 67