Contently

DECEMBER 21, 2022

Families visiting the Montgomery Ward in-store Santas would get a copy for free, the boss explains; Marketing hopes the allure of the story and the free-book promotion would boost holiday sales more than the generic coloring books Montgomery Ward Santas usually passes out to kids. Product Storytelling Framework. The problem.

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Kristi Hines

JULY 13, 2021

Do you want to go offline with a good book? In this post, I’ll share 25 books on content marketing. Content Marketing Books. Have you read one of the books on this list? The post 25 Books on Content Marketing appeared first on Kristi Hines. Or find something to listen to on the drive to work?

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The Write Life

JUNE 5, 2023

You might have heard how important storytelling is when it comes to content and writing in general. No matter what type of writing you are doing, learning how to use storytelling to your advantage can help your work stand out and draw in readers. Table of Contents What Is Storytelling? Why Is Storytelling Important?

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iWriter

DECEMBER 6, 2023

Have you ever been completely enthralled by a story, unable to put the book down or tear your eyes away from the screen? Great storytelling can leave us spellbound. Get ready to embark on a thrilling journey through the art of storytelling! We all have. But what makes these stories so compelling?

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Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. And when it comes to leveraging your expertise and showcasing your authority, e-books can be an incredibly powerful tool. What Is E-Book Writing and Publishing? Design elements may be included to enhance the aesthetics and readability of the e-book.

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Enchanting Marketing

JANUARY 17, 2023

In her book The Art of Memoir , Mary Karr discusses the importance of revision , and she shows us a rough draft of a sentence from her memoir Lit : Mother drove me to college in our yellow station wagon, and every night we stayed at a Holiday Inn, where we got drunk on screwdrivers. As Karr shows, storytelling can be hard, yet rewarding work.

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Content Marketing Institute

JUNE 1, 2018

Great storytellers come from all sorts of places. Great storytellers come from all sorts of places, says @EditorStahl. storytelling Click To Tweet. Let’s take a look at the secrets to their storytelling success. Great storytellers collaborate. Great storytellers know who they want to enchant. But that’s OK.

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Write Freelance

JANUARY 21, 2023

There are many brands who need storytelling writers and even poets. Why enroll in a creative writing course? Here are some of the great creative writing courses available online: (These courses are suitable for writers who are thinking about writing a fiction book but aren’t sure how to start.

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Animalz

SEPTEMBER 19, 2022

” I went down a Google rabbit hole, hoping to find out more about storytelling in content marketing. So I decided to settle for a lesser quest: finding out when to use storytelling in content marketing. So You Think You’re a Storyteller? ” – Stefan Sagmeister in You are not a storyteller.

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Content Marketing Institute

FEBRUARY 9, 2018

Kate Santore took the stage at Content Marketing World to share Coca-Cola’s storytelling ethos – and in the process inspired marketers to ask, “What if?”. Santore: We begin every brief with a storytelling thought-starter question “what if?” CocaCola begins every creative brief w/ a #storytelling thought-starter question: What if?

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Jane Friedman

FEBRUARY 28, 2024

Photo by Daisa TJ Today’s post is by romance author and book coach Trisha Jenn Loehr ( @trishajennreads ). Tropes have developed from storytelling patterns appreciated by readers and writers alike. realizing that half the books on your shelf feature a protagonist battling against—and ultimately overcoming—an evil empire of some kind).

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Jane Friedman

JANUARY 24, 2024

Put aside your preconceptions: while there were plenty who penned memoirs for actors and athletes, there were at least as many focused on thought leadership and advice books from business executives, consultants, health experts, and scientists bent on boosting their audiences. Storytelling remains an enduring and fundamental human talent.

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Content Marketing Institute

DECEMBER 21, 2018

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. In addition, some acclaimed authors returned with new books. Drivers of content marketing. Aha,” I said.

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Grammarly

APRIL 9, 2024

Writing a book is not an easy feat, and writing an epistolary novel can be especially challenging. If you want to emphasize pop culture in your book, you could use a combination of blogs, social media posts, reviews, and text messages to string together a story. How do you write an epistolary novel?

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Jane Friedman

JANUARY 12, 2024

Today’s post is excerpted from The Nonfiction Book Marketing and Launch Plan by Stephanie Chandler, founder and CEO of the Nonfiction Authors Association. The goal is to build a relationship that not only leads to book sales but creates fans that stay with you for the long-term. Your theme might come directly from your book—or not.

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Jane Friedman

NOVEMBER 28, 2023

One such class addresses a storytelling weakness that shows up a lot in my writing and editing practice: high-tension scenes that rush to their finish with the speed of a bullet train. Going too fast is one of the biggest mistakes storytellers make, Dicks says. But a more relaxed pace is precisely what this book doctor prescribed.

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Melanie Saxton

FEBRUARY 1, 2023

Writer Melanie Saxton — author, book editor , ghostwriter , journalist , and web copy/SEO strategist. Not only is she one of my very best friends, but is also the person I recommend to self-publishing author clients for manuscript formatting, book cover design, and uploading books to Amazon through SuburbanBuzzPublishing.com.

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Smart Blogger

DECEMBER 11, 2023

Fiction captures our imagination with its diverse storytelling methods. Common Fiction Genres Fiction comes in many flavors , each genre presenting a unique world of storytelling: Literary Fiction : This genre is celebrated for its depth, character development, and introspective narratives.

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Make a Living Writing

AUGUST 28, 2023

About the Podcast: The “SPS Podcast” is a treasure trove of insights and expertise in the realm of business growth, book writing, and publishing, not to mention marketing. What We Love: An informative podcast for non-fiction writing or business books. ? The Power of Storytelling ? Check out Creative Happy Writers 7.

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Jane Friedman

NOVEMBER 17, 2022

This month’s Ask the Editor is sponsored by Legacy Launch Pad’s Bestselling Book Bulletin. On the one hand, you’ve collected all the material you’ll need to write an interesting book. Storytelling. Storytelling: Recording life events and telling a story are not the same thing. Want to be considered? None were new writers.

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Melanie Saxton

FEBRUARY 16, 2023

I work in the world of words, from book editing, ghostwriting, and copyediting to editorial journalism. Whether there are books to sell or goods and services to promote, a seasoned marketplace copywriter creates content that sparks interest and engages with the right audiences. Learn more about my copywriting services HERE.

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Melanie Saxton

OCTOBER 17, 2022

I have helped dozens of authors write their autobiographies, memoirs, legacy books, and historical fiction novels. So You Want to Publish a Ghostwritten Book. I pay close attention to what makes your story unique and ensure the storytelling is precisely what you envision. Count on me for Texas ghostwriting services! An outline?

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Enchanting Marketing

NOVEMBER 15, 2022

In his book An Immense World , Ed Yong describes the sensory experiences of animals. Yong’s book doesn’t just provide fascinating lessons in sensory biology, it also shows us how to use concrete language to get readers out of their bubbles and invite them into a different world. Secondly, they harness the power of storytelling.

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Enchanting Marketing

NOVEMBER 15, 2022

In his book An Immense World , Ed Yong describes the sensory experiences of animals. Yong’s book doesn’t just provide fascinating lessons in sensory biology, it also shows us how to use concrete language to get readers out of their bubbles and invite them into a different world. Secondly, they harness the power of storytelling.

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Publishing Trends

APRIL 8, 2024

John Sicilliano is now executive editor for Viking and Penguin Life , in addition to his current title of executive editor for Penguin Classics and Penguin Books. At Hachette Book Group , Pierre Leroy is retiring as deputy chief executive officer. At the New York Times , Trish Daly has joined as book development editor.

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Melanie Saxton

NOVEMBER 29, 2022

Now I’m inspired to write about The Polar Express — the book itself, the movie, and the extremely popular THE POLAR EXPRESS Train Rides around the nation and worldwide. This classic was written by master storyteller Chris Van Allsburg and published on January 1, 1985. Count on me for book editing and ghostwriting services!

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Ann Handley

NOVEMBER 18, 2023

Source: Wiley A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. this week when writing sales copy for the dust jacket of my new book. between the tire and curb.) * * * “But I’ll never write a book,” you might be saying to yourself.

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Sales Copy Copy Sales Storytelling 78

Ann Handley

JUNE 3, 2021

Image Cred: Powell’s Books. A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. > *. “How do you know when the time is right to draft your first book? You eye a certain book tucked on a shelf. What books?

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Publishing Trends

JUNE 16, 2023

How has AI been used for storytelling ? What step has Illinois taken against book bans ? Why was ‘Eat, Pray, Love’ author Elizabeth Gilbert’s new book withdrawn ? What impact will AI have on publishing jobs ? Should the literary canon be dismantled?

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Credible Content

JANUARY 21, 2023

Dr. Roberts Cialdini has written a complete book on the topic of persuasion: Influence: The Psychology of Persuasion. The book lists multiple principles you can use to influence and persuade people through copywriting. You use a mix of language and storytelling to create an emotional connection with your audience.

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Publishing Trends

MAY 26, 2023

Why does the US need its own book fair ? How is AI being used for storytelling? Why did Masha Green resign from the PEN America board? Why was Amanda Gorman ’s inaugural poem banned from a Florida school? The post Top 5 Publishing Articles/Blog Posts of the Week 5/22- 5/26 appeared first on Publishing Trends.

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Credible Content

JUNE 23, 2023

It may be buying a product, signing up for your newsletter, downloading an e-book, or clicking a link. A landing page call-to-action may look like this: Book your seat today for our seminar. Get exclusive industry insights and special offers by booking right now. It has a sense of urgency. We have limited seats.

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Grammarly

OCTOBER 4, 2023

Imagine, for a moment, that you’re standing in a library searching for a book by your favorite author, Truman Capote. But with one sign pointing toward the fiction titles and another indicating that nonfiction is on a different floor, you realize you’re not sure what genre the book, based on a true story, belongs to. What is fiction?

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Jane Friedman

MARCH 7, 2024

Today’s post is by author and book coach Susanne Dunlap. A wise woman, Tabitha Carvan, wrote in her fabulous, entertaining memoir This Is Not a Book about Benedict Cumberbatch , that the pursuit of novelty on the part of today’s authors is a recent goal in fiction. Bottom line, don’t judge a book by its genre.

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Credible Content

MAY 25, 2023

As a persuasive copywriter, you should be able to choose the right words, structure sentences effectively, and weave storytelling into the copy. Innovative approaches to messaging and storytelling. Innovative approaches to messaging and storytelling Experiment with different storytelling techniques to make your copy more memorable.

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Jane Friedman

MAY 5, 2023

Today’s post is by regular contributor Susan DeFreitas ( @manzanitafire ), an award-winning author, editor, and book coach. There are two fundamental modes in fictional storytelling: summary and scene. Summary is important, and it’s a tool that hearkens back to the very roots of storytelling.

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Jane Friedman

APRIL 30, 2024

Photo by Nate Neelson on Unsplash Today’s post is by book coach Ayesha Ali. As a storyteller, you can leverage this stress to create very tense opening scenes. Your protagonist must have a story goal. That is a piece of writing advice that rarely gets elaborated upon. Ask yourself: What is my protagonist trying to avoid?

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