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8 Tips for a Brand Awareness Campaign

Neil Patel

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

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9 Tactics to Increase Brand Awareness (Tried & Tested)

Ahrefs

Countless tactics can increase your brand awareness. Technically, any piece of your marketing communication can be the first time someone from your target audience hears about you. But we’ll focus only on what’s truly impactful here. Let’s go through nine … Read more ›

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10+ Practical Brand Awareness Strategies for 2023 (& Beyond)

Smart Blogger

Ready to catapult your business into the limelight by amplifying your brand awareness strategy? So, are you prepared to take your brand from being known to unforgettable? Such campaigns not only foster a community around your brand, but also provide you with a wealth of authentic content that can be shared on your channels.

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Why Is Brand Consistency Important? 7 Ways to Ensure Your Brand Stays On Message

Grammarly

Brand identity encompasses everything from the name and logo to the voice and tone of business communications to experiential details, like the tip jar by the cash register. Research confirms that quality, consistent communication retains customers and impacts the brand experience.

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Choosing the Right Content Marketing Agency 

Article Writing

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. It’s also important to discuss the agency’s communication style and how often they will provide updates on your campaign’s progress.

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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness. From building brand awareness to driving traffic and boosting engagement, content marketing podcasts can be a game-changer for your business.

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What is direct response copywriting? 22 advantages of using direct response copywriting to promote your business

Credible Content

Schwartz: “Direct response copywriting is the art of communicating a product’s unique selling proposition in a way that engages the prospect’s attention, creates desire, and compels them to take action. Clearly communicate how your offerings can enhance their lives, save them time, or solve their problems.