Neil Patel

OCTOBER 27, 2020

You’ve started a business, brand, or website, and it’s time for you to start distributing content. What you might not be thinking about is how to find a font that represents your brand. You want to search for fonts that are unique to your brand and easy for your subscribers to read and comprehend. Congratulations. Line length.

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Brand Creativity Electronics Manufacturing 144

Content Hacker

MARCH 15, 2023

Ultimately, this type of content is totally unique to the brand and the people creating it. For example, he references concepts he wrote about in his book, Belonging to the Brand. I wrote an entire book on these concepts!” Your brand’s work culture, mission, and values. But how do you do that?

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Long Form Content Content Digital Marketing Concept 98

The Hoth

FEBRUARY 22, 2024

Things like voice-powered search, brand-new SERP features, and generative AI have increased the number of zero-click searches by a significant margin. It has to do with a concept called ‘page real estate.’ As an example, here’s what Google looks like whenever we enter the keyword ‘SEO.’ How Do Zero-Click Searches Hurt SEO?

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IT SEO Brand Awareness Keywords 59

Neil Patel

JANUARY 7, 2023

Semantic search is a type of search that understands the user’s intent and the relationship between concepts. With the addition of semantic search, Google has become even better at understanding the relationship between concepts. NLP is used to understand the meaning of the text. Semantic Search Explained.

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IT SEO Concept Keywords 95

BKA Content

SEPTEMBER 25, 2023

Focus on Google’s E-A-T concept, which stands for expertise, authoritativeness, and trustworthiness. SEO Blogs Create Brand Awareness Posting new and original content on an ongoing basis sets you apart from your competitors. When people more regularly visit your website for the information they need, it builds brand awareness.

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Website SEO Search Engine Optimization Brand Awareness 87

The Hoth

MAY 18, 2023

Before that, search engines relied entirely on keyword usage to rank websites in their results pages, which caused a high influx of low-quality sites capitalizing on keyword spam. That’s why it’s worth targeting at least a few links that have high DA scores, as it can help your brand-building efforts in a big way.

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Construction Contractor Search Engine Optimization Text 98

The Hoth

JANUARY 9, 2023

Read on to learn how you can acquire a Google knowledge panel for your brand name. . Yet, they can also show up for abstract concepts, such as influencer marketing or SEO. . The team at Google wants you to be able to search for a keyword and find the perfect information you need within a few minutes (or seconds).

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Copywriter Collective

NOVEMBER 11, 2022

You like what you see, and the text fully describes what a social media manager should do. Strive to: Shorten lengthy chunks of text. SEO recommendations (main keyword, related keywords, etc.). Links to specific resources (if any) and specific anchor texts for each. Learning/testing new concepts.

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Copywriter Copywriting Marketing Concept 64

ContentWriters

JUNE 14, 2023

Avoiding keyword stuffing. This includes strategically incorporating relevant keywords, creating compelling meta descriptions, and structuring the content so search engine algorithms can easily understand and index. The primary focus of content writing is to engage the target audience, establish brand authority, and drive conversions.

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Content Writer SEO Writer Search Engine Optimization 91

ContentWriters

MARCH 22, 2023

But more words are not better if they don’t add value, offer new ideas, define difficult concepts, or improve the quality of the reader’s experience. Whenever possible, try to: Use subheadings to introduce white space and break up the text. Keep paragraphs short and use visuals. Promote the content by re-purposing.

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Long Form Content IT Electronics Content 98

Quick Sprout

FEBRUARY 19, 2023

Blogging is one of the best ways to build brand awareness, engage your audience, promote your products, and deliver value to your customers. List posts are great for SEO because they tend to contain lots of keywords (and links) spread throughout them. You can also use this template to compare topics and keywords.

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Blog Post Post Blog Blogging 77

Neil Patel

MAY 12, 2021

Likewise, you’ll need to write a description that sells your product or service while explaining your concept. You can also add different keywords. Use a free keyword tool like Ubersuggest to find suggestions, or try out the paid version to get extra features. Personalize Where You Can and Add Images. User-Generated Content.

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Social Media Advertising Creativity Brand Awareness 145

Smart Blogger

MAY 26, 2023

For instance, consider the copywriter who was tasked with advertising a new brand of sneakers. Every business, every brand, every entity with a digital presence needs compelling content. This involves integrating keywords seamlessly into your text and understanding how to optimize your copy for search engine rankings.

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Copywriter Copywriting Persuasion Freelance Copywriting 74

Neil Patel

DECEMBER 5, 2022

You don’t want to negatively impact your brand by failing to post regularly because of writer’s block. It’ll cost you both organic traffic and brand awareness. Perhaps your topic isn’t working, or your keywords need beefing up. You can expand keyword long-tail phrases, drawing from sources like videos or images.

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Copywriter Copywriting Keywords Creativity 80

Contently

NOVEMBER 10, 2022

It’s almost as if the word “marketing” itself needs a marketing campaign because it no longer encompasses all that goes into building brands and growing revenue. New content ideas come from all corners of a company, but you’re also probably sourcing ideas from keyword research, industry news, and events.

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Management Freelance Content Management System Content 124

Moz

SEPTEMBER 14, 2020

Alt text: Google Trends chart for the keyword “roller skates”, which shows relatively steady numbers until a sharp increase in March 2020]. Alt text: Google Trends chart for the keyword “engagement rings”, which sees relatively steady numbers until a sharp decrease in March 2020.]. Lots of people (including me!)

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SEO Concept Retail Text 58

Content Marketing Institute

JANUARY 9, 2019

Beyond that, I found the concept hard to grasp until Chris Penn’s presentation at Content Marketing World, How to Use AI to Boost Your Content Marketing Impact. His examples helped transform abstract concepts into tangible use cases. Later in this article, I share Chris’ advice about how marketers can apply these AI concepts.

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Content Marketing Marketing Content Text 93

Pronto Marketing

MAY 8, 2023

Your task is to craft an effective outline that contains optimal headings and subheadings with relevant keywords. Refer to the existing landing page text provided for inspiration. copy and pasted landing page text].” List the tiles one-by-one and include an accompanying keyword to target for SEO purposes.”

Projects 52

Projects Landing Page Persuasion Marketing 52

Pronto Marketing

MAY 8, 2023

Your task is to craft an effective outline that contains optimal headings and subheadings with relevant keywords. Refer to the existing landing page text provided for inspiration. copy and pasted landing page text].” List the tiles one-by-one and include an accompanying keyword to target for SEO purposes.”

Projects 52

Projects Landing Page Persuasion Marketing 52

Pronto Marketing

MAY 8, 2023

Your task is to craft an effective outline that contains optimal headings and subheadings with relevant keywords. Refer to the existing landing page text provided for inspiration. copy and pasted landing page text].” List the tiles one-by-one and include an accompanying keyword to target for SEO purposes.”

Projects 52

Projects Landing Page Persuasion Marketing 52

The Hoth

MAY 10, 2023

Before that, search engines relied entirely on keyword usage to rank websites in their results pages, which caused a high influx of low-quality sites capitalizing on keyword spam. That’s why it’s worth targeting at least a few links that have high DA scores, as it can help your brand-building efforts in a big way.

Construction 59

Construction Contractor Search Engine Optimization Text 59

Neil Patel

JUNE 1, 2021

Another popular use of YouTube is to learn and get more information about products and brands via product reviews. Users love videos where people or brands explain things to them. If you can tell a story they empathize with, they can identify with you, and this may encourage them to spend money with your brand. Explainer Videos.

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Creativity Storytelling Concept Audience 141

Smart Blogger

MAY 26, 2023

A key feature to explore is Facebook Groups — whether you’re joining existing groups relevant to your industry or starting your own, this feature offers a sense of community, engagement, and visibility that can lead to increased brand awareness and customer loyalty. YouTube: The Video Behemoth Monthly active users: 2.68

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Social Media Media Search Engine Optimization Architecture 111

Content Hacker

FEBRUARY 9, 2023

First, let’s review the concept of SEO. These on-page elements include titles, headings, meta tags, images, alt text, etc. It was the mid-90s, when the internet as we know it was brand-new. What Is SEO? SEO stands for Search Engine Optimization. Why was Jefferson Starship’s manager angry?

SEO 98

SEO Search Engine Optimization Content Creation Engineering 98

Moz

MAY 24, 2020

This doesn’t make any sense in my mind, as the About page is one of the most important brand assets, and unlike link building and social media marketing, it doesn’t require any ongoing effort or investment. Creating a solid About page is a one-time task, but it will boost both brand loyalty and conversions for many months to come.

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Landing Page Concept Social Media Education 81

Animalz

NOVEMBER 28, 2023

Those incorrect facts, figures, and fantasies have branded AI as untrustworthy. Forget table stakes like using AI to brainstorm headlines or expand a list of SEO keywords. Here are some ways to phrase such a request: “Please summarize the key concepts and insights related to {insert your topic} from the following LINK.

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Content Consulting Engineering Content Marketing 108

Content Hacker

FEBRUARY 20, 2024

I’ll also share my secrets on how to generate revenue from a free blog through strategies like advertising, selling branded products, and offering unique subscriber-only content. Videos and images do wonders for breaking text monotony and keeping readers engaged. Let’s get your voice out there without breaking the bank.

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Blog Blogging Social Media Collaboration 52

Neil Patel

DECEMBER 10, 2021

That included keyword stuffing and creating spammy backlinks on a regular basis. Similarly, Penguin (the fan-titled the “webspam algorithm” ) has seen a few changes over the last few years – meaning the anchor text you use in your backlinks and internal links is more important than ever. What Are Anchor Texts, and Why Bother?

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Text SEO Keywords Engineering 145

Text Mercato

FEBRUARY 18, 2020

Infact, they will understand the brand better than anyone else outside the company.” No matter how good your in-house team of writers is, they can soon grow biased towards your brand. For the majority, SEO means writing articles using certain keywords. ” And rightly so, you can do just that. And that’s that.

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Agency Writing Copy Editor Content 52

BKA Content

MARCH 8, 2023

This technology represents a rich opportunity for brands to access organic traffic when they buy SEO articles. Learn how to optimize for Google Discover with smart tactics and increase the amount of fresh traffic you receive from organic searches and position your brand for expanded visibility.

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Writing Services Agency SEO Concept 52

Neil Patel

DECEMBER 9, 2020

What’s stronger than a text-based review? Let them tell stories about their success and mention your brand, or even encourage video reviews of your product. You can apply the same concept to encourage online reviews. Choose a few terms like your personal name, business name, brand, and specific products.

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Food Copy Concept Agency 142

Digifloat

JANUARY 26, 2022

But it’s all about incorporating the right keywords, graphics, meta and title tags, and links. Small SEO Tools MarketMuse Canva SparkToro Hemingway Editor Content Row SimilarContent Keyword Tool Dominator Keyworddit LSI Keywords Generator by Keysearch Google Search Console. Keyword Tool Dominator. Small SEO Tools.

Content 52

Content Keywords Engineering Social Media 52

Content Powered

APRIL 1, 2023

Don't spam keywords. There are also site or brand-level factors, like credibility. This is pretty heavily focused on SEO and will help you find opportunities to mention other keywords, synonyms, and improve your content relevance. It's all negative signals. Don't spam links. Don't hide content or pages. Don't be deceptive.

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Blog Post Post Blog Blogging 52

Neil Patel

FEBRUARY 7, 2023

Source: Brian Nuckols – Visme Not only do visuals leave more of an impression and make content more engaging, they also: break up long blocks of text, making your content more visually appealing and easier to read. illustrate complex concepts or ideas in a way that is easy for your audience to understand.

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Utilities Architecture Communication Retail 84

ContentWriters

AUGUST 23, 2023

Does your brand use Oxford commas? It ensures your content is consistent and on-brand, helping you maximize its performance. An editorial style guide creates cohesion among your writers, projecting a clear and consistent brand identity. An in-depth editorial style guide facilitates a consistent, cohesive brand identity.

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Editorial Content Creator Writer Entertainment 52

Moz

SEPTEMBER 24, 2020

So to kick things off, I learned about this weird concept called brood parasites this summer, and it's fascinating. So we are going to use this concept to our advantage. Another one is a text generator. You can summarize text, which is really valuable. Let me just walk you through what that looks like. So check that out.

SEO 52

SEO Keywords Concept Text 52

Moz

JUNE 10, 2020

Look at relevant keyword rankings, keyword clicks, and CTR (if you trust Google Search Console). Without validation and understanding that it was the exact changes you made that led to the results, you won’t be able to scale the winning concept to other channels or parts of the site. When to run an SEO split-test.

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