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Storyscaping in the Realm of Book Editing

Melanie Saxton

A master’s degree in mass communication/digital media made sense because my self-publishing authors needed help in marketing their books. Each connection inspires engagement with another, so the brand becomes part of the customer’s story. “Start creating worlds” were the words that resonated most.

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Business Trade Books of All Kinds — Why Not Write Yours?

Melanie Saxton

Elevating your brand, highlighting your goods and services, and establishing yourself as a subject matter expert are among the top. I’m among the few writing professionals with graduate-level coursework in digital media, advertising, marketing, communications, social media, and more. Is a trade book in your future?

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People Round-Up, Mid October 2023

Publishing Trends

Kristen Klemens has joined as client manager for Simon & Schuster Publishing Services , She was formerly partner manager for trade sales and marketing at Rebel Girls. At Tin House Books , publisher Craig Popelars has stepped down after four years with the company. She will continue to be publisher of Harper Wave until March 31.

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What to do With an English Degree Besides Teach: 7 Unconventional Suggestions

Make a Living Writing

Good copy is stirs up emotions and ultimately steers audiences toward taking desired actions, such as making a purchase, signing up for an email list, or engaging with a brand. Publisher If you’re a bookworm , you might want to look at jobs in the publishing industry. Editing could be just what you are looking for.

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The 15-Year Author Business Pivot With Joanna Penn

The Creative Penn

In the intro, We used to do that [Seth Godin ]; Penguin Random House has acquired Hay House [ Publishing Perspectives ]; Business for Authors ; Your Author Business Plan ; OpenAI has announced a partnership with Axel Springer , the first publishing house globally to partner with them to integrate journalism with AI technologies.

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10 Automated Video Creation Tools, Tips, and Resources

Neil Patel

That’s why we’re taking a closer look at automated video creation and some of the best tools your brand can use to expand its content strategy. Some platforms offer limited features aimed at supporting brands with little to no video marketing budget. Make sure your visual elements are consistent with your brand presentation.

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People Round-Up, Mid-October 2022

Publishing Trends

At Penguin Random House , SVP, Director of Publishing Operations Sue Malone-Barber will retire at the end of the year. Previously she was VP of Brand Development and Marketing at Warner Bros. Grace Rambo joins as Manager for Children’s Advertising and Paid Digital Media. Jessica Turner joins Webtoon as SVP of Marketing.