Backlinko

MAY 14, 2024

Create a Visual Identity Your brand’s visual identity should be a unique, memorable reflection of your business. It includes your: Logo Color palette Typography Imagery style A polished visual brand signals to customers that you’re credible, trustworthy, and attentive to detail. Take baby clothes shop MiniOlie, for example.

Marketing 103

Marketing Social Media Keywords Engineering 103

Contently

DECEMBER 13, 2022

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Regardless, fitting smaller stories into your larger brand narrative and defining where they fall within the funnel will drive a lot of your strategic decisions.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

Bramework

NOVEMBER 3, 2023

Building a business is hard work — but it’s a good idea to build brand awareness as your first step in the long journey to success. ” Learning how to build a brand begins with the passion it took to get it started in the first place. Without awareness, a brand is lost in the mix of all the other brands in the market.

Brand Awareness 52

Brand Awareness Brand Blog Blogging 52

ContentWriters

NOVEMBER 22, 2023

Customers and prospects who subscribe to your newsletter are high-value contacts because they’re interested enough in your brand to give you permission to deliver content directly to their inbox. Read on for tips on how to build an effective email sales funnel and email marketing strategy, including newsletter examples.

Sales 59

Sales Healthcare Hospitality Text 59

Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? For example, if you want to be a content writer that writes about sales technology since you were in sales at your last job, then research topics that you would see on technology sites that talk about sales: Sales forecasting and analytics software. Copywriter.

Content Writer 162

Content Writer Writer Medical Copywriter 162

ContentWriters

OCTOBER 12, 2022

Content marketing ROI feels hard to pin down, which is why smart brands monitor ROI with tools and continue to invest in content marketing. While this is usually a product or service with a dollar value, in the example of a recruiting event, it’s the value of acquiring a new employee.

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

Neil Patel

JULY 12, 2021

For example, brands could create an automatic lead generation funnel that gathers an email address, sends a recorded demo, then invites the prospect to schedule a live demo. Plus, Constant Contact allows you to quickly embed custom forms on your landing pages. This tool is perfect for helping sales teams shorten sales cycles.

IT 145

IT Landing Page Marketing Sales 145

Quick Sprout

AUGUST 24, 2022

Design landing pages that convert. Contact the HubSpot sales team to request a free demo. Moosend — Best For AI-Powered Sales Campaigns. With that you’ll be able to set up landing pages and transaction emails. Get customers to come to you is what they preach, and their software can help you do it.

Marketing 126

Marketing Landing Page Lead Generation Sales 126

Quick Sprout

JULY 25, 2022

You can generate leads and add people to your subscriber list with GetResponse landing page tools and webinars. In addition to the autoresponder, GetResponse makes it easy to manage your sales funnels and lead magnet funnels. Free for 1,000 subscribers Starts at $25 per month Landing pages and signup forms 14 day free trial.

Landing Page 135

Landing Page Lead Generation Management Sales 135

Grammarly

NOVEMBER 9, 2023

When they’re used for marketing purposes, think of a one-pager like a landing page. Just like a landing page, a one-pager is focused on a specific offer and written in a direct tone that aims to make the reader want to take advantage of the offer. Stay on-brand Everything your organization publishes is part of its brand.

Landing Page 93

Landing Page Concept Education Copy 93

BKA Content

MAY 18, 2023

One way to do this is by creating local SEO landing pages. By building out local SEO landing pages catered to each specific location you serve, you increase the probability of someone in that area finding your business. So what is a local SEO landing page? What is a Location Page?

Landing Page 52

Landing Page Keywords SEO Collaboration 52

Ashleyn Writes

JANUARY 27, 2022

2020 we hit $1M in sales in a single year, and I didn’t swing that in 2021. We hit $875,000 in sales, with $623,000 in expenses before taxes. But back to our sales vs. profit: it was an invest-heavy year, and I worked as a non-pregnant person starting in August. Gutted & re-branded my shop to The Copy Bar.

Contractor 130

Contractor Landing Page Agency Copywriter 130

Neil Patel

MARCH 30, 2023

The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. I use them on a daily basis to drive sales and traffic to my businesses. Now, don’t get me wrong.

Ads 113

Ads Landing Page Advertising Copy 113

Quick Sprout

JULY 22, 2022

They provide a host of lead nurturing tools to help you grow your contact list: Landing pages. Create actionable and engaging web pages to collect leads for you. Up to 1MM emails Marketing automation Facebook ads Retargeted ads Landing pages Telephone support. Sign up forms. Facebook ads. Premium — $65 per month.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide. Describe Your Brand in Your Bio.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

ContentWriters

NOVEMBER 14, 2022

If your brand is deeply rooted in a specific community, religion, or tradition, your company may prefer using holiday-specific phrases, like “Merry Christmas,” “Happy Hanukkah,” or “Happy Kwanzaa,” to address its audience in a more personalized manner. Instead of focusing on your brand, focus on the holiday meaning to your customers.

Marketing 97

Marketing Social Media Landing Page Promotion 97

BKA Content

NOVEMBER 13, 2022

When you need to fill your sales pipeline, generate fresh leads, expand the audience of your content and build your email list, consider creating a new long-form content asset with the help of an ebook ghostwriter. Because ebooks are educational rather than promotional or sales-focused, they increase your company’s credibility.

Landing Page 85

Landing Page Proofreader Recruitment Lead Generation 85

Contently

FEBRUARY 23, 2023

We’ll look at how to measure sentiment using examples from brands with successful programs. Customer sentiment measures how people feel about you — specifically your brand, products, or marketing campaigns. They needed to refresh the feeling that their brand was just for older men and wanted to attract more millennials.

Content 133

Content Brand Awareness Landing Page Brand 133

Neil Patel

JANUARY 27, 2023

You may recall some of the events shown in Google Trends above.) It shows us the key events that always capture the world’s attention. Building content around seasonal themes or events. If you’re a B2C company or brand, you know that your consumers’ buying habits change. Because seasonal SEO impacts your entire strategy.

SEO 91

SEO Keywords Content Creation Landing Page 91

Make a Living Writing

APRIL 15, 2024

Copywriting Copywriting involves crafting persuasive and compelling content with the aim of driving sales and conversions. Remote copywriters create advertisements, email campaigns, landing pages, and sales copy for businesses. Tips for Success : Gain experience in content management systems (e.g.,

Freelance 75

Freelance Proofreader Portfolio Persuasion 75

Neil Patel

JULY 31, 2021

Awareness: First, a person discovers your brand and becomes a lead. Based on the AIDA model, then, a traditional-style sales marketing funnel might look something like this: The problem? This is a rigid and fairly unrealistic way to view how people move through the stages of a sales cycle. Do some competitor research, too.

Landing Page 145

Landing Page Sales Social Media Brand 145

Smart Blogger

FEBRUARY 20, 2023

It also requires 3-5 years of experience in social media, brand, or project management. Yet, online marketing refers to web-based promotional mediums exclusively — websites , landing pages , social media marketing , blog content , email marketing , and SEO. Others insist they differ.

Marketing 83

Marketing Collaboration Social Media Digital Marketing 83

Smart Blogger

FEBRUARY 23, 2023

The US ebook sales generated a staggering $2.12 Event Photography At $100-$250 per hour, professional photography is a lucrative small business idea. Companies of all sizes need event photography to give their business credibility and exposure. Virtual Event Planning Most business relied on virtual events during the pandemic.

Food 96

Food Consulting Agency Freelance 96

Neil Patel

JANUARY 2, 2021

Lead routing, lead tracking, campaign measurement, all the emails and landing pages, lead nurturing, dozens of segmentation lists, it goes on and on. The best sales teams already work with top Salesforce partners to get everything set up from the beginning. Sales wants to tweak the lead scoring or MQL definition.

Marketing 145

Marketing Landing Page Projects Agency 145

Backlinko

AUGUST 17, 2023

It has always been a reliable tool, but the newest version, GA4, reaches brand-new peaks in terms of usefulness. Determining the probability of such events manually would be next to impossible — which is why the addition of machine learning to GA4 is so useful. Or, users who are likely to purchase a product in the next 7 days.

Landing Page 82

Landing Page Ads Engagement Warehousing 82

Neil Patel

MAY 28, 2021

Boost Brand Awareness. Multiple-location SEO can raise awareness of your product or service by increasing traffic to product pages. When customers use keywords related to your business’s offerings, your product pages could appear in the top search results. The bottom line is adopting a local SEO strategy can increase sales.

SEO 145

SEO Landing Page Brand Awareness Retail 145

Smart Blogger

SEPTEMBER 28, 2023

This method ensures customers receive relevant content, increasing both engagement and trust in the brand. An automated workflow can suggest complementary products, enhancing sales, while automatic email reminders can recover abandoned cart sales. And Justin Welsh’s is no exception.

Communication 85

Communication Retail Engagement Landing Page 85

Freelance Magic

JANUARY 3, 2023

For instance, you can demand a premium for case studies because clients use them directly to close more sales. Similarly, research reports, long-form blogs, and landing pages help clients bring more revenue or visibility to their company—making them highly lucrative. 7: Attend events and workshops. No worries if not!

Freelance 130

Freelance Portfolio Agency Contractor 130

Smart Blogger

MAY 8, 2023

In short, copywriters make the sales and marketing process come alive — they are its voice. It’s tempting to think copywriting simply means throwing some buzz words on a page and calling it a day. Writing for businesses is much different than writing for individual consumers: Business sales material is often stuffy and boring.

Copywriter 90

Copywriter Copywriting Brand Awareness Social Media 90

Neil Patel

MAY 3, 2021

Stories are a great way to show off your brand, showcase your uniqueness, and draw attention to yourself. We all know urgency is a huge factor when it comes to sales, and telling someone that something will disappear after a period of time can get them to make a quick decision and react before the opportunity is gone. Post About Sales.

Marketing 132

Marketing Landing Page Social Media Engagement 132

Freelance Magic

SEPTEMBER 17, 2022

But here’s a general list of what a freelance writer does apart from writing content: Networking Spending time creating a personal brand on social media Getting on a call with clients Invoicing Pitching to new clients. It can be start-ups, small businesses, or big, household name brands and enterprises. And, of course, writing.

Freelance 130

Freelance Writer Freelance Copywriting Copywriter 130

The Hoth

NOVEMBER 15, 2022

Yet, when it comes time to make a purchase, they convert after clicking on a social media ad – which will take full credit for the conversion (despite the obvious attribution your SEO content had on the sale). . For e-commerce websites, it’s pretty straightforward as they automatically send sales conversion data to GA. .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

Neil Patel

DECEMBER 16, 2021

Hiring a content mill to fill pages with overstuffed keywords that provide no value to readers won’t do you any good. Blogs allow customers to build trust and relationships with brands. Getting involved in other forums is a great way to spread the word about your brand (and sprinkle backlinks around the web).

Marketing 145

Marketing Social Media Keywords Digital Marketing 145

Buffer

NOVEMBER 8, 2023

But the sheer volume of metrics can be a little overwhelming when you start digging into the data — pinpointing the ones that matter for your brand and business isn’t always easy.  For example, if one person visits the page ten times, ten page views will be recorded.

Content Marketing 52

Content Marketing Marketing Social Media Search Engine Optimization 52

BKA Content

MARCH 10, 2023

Along with formatting and readability, every webpage, email newsletter, social media blast and blog post should have a call to action encouraging the reader to take the next step, whether you want them to sign up for a free consultation, attend an event or make a purchase. But do websites do all of this on their own? What draws customers in?

Copywriter 52

Copywriter Copywriting Website Persuasion 52

Backlinko

JANUARY 8, 2024

It is one of the biggest travel brands in the world. It’s also one of my favorite programs because of the high conversion rates thanks to the popularity of the brand name. It might not be the best commission rate on offer, but Expedia is a reliable name and a trusted brand. And you can be a part of it.

Insurance 101

Insurance Transportation Banking Social Media 101

Smart Blogger

MARCH 3, 2023

These emails act as brand awareness to nurture subscribers and help them get to know your brand, message, and products. Dedicated Landing Page Creating a landing page for your offers can help your conversion rates by as much as 43%. Sarah Titus uses landing pages for many of her incentives.

Marketing 98

Marketing Landing Page Social Media Brand Awareness 98