Remove category
article thumbnail

5 Steps To Write More Compelling Category Descriptions

BKA Content

5 Steps To Write More Compelling Category Descriptions SEO category descriptions are an increasingly important part of content strategy and are becoming a larger part of the e-commerce content marketing mix. The tone of your writing is a large part of this. Don’t get too technical in your category content copy.

Writing 52
article thumbnail

Optimizing Category Page Content for Traffic and Conversions

ContentWriters

Usability and having great product and category page content are paramount for e-commerce, impacting conversion rate, customer loyalty, and brand reputation. What Is Category Page Content? What Is Category Page Content? Category page content serves as the online equivalent of physical store aisles.

Content 59
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SEO for Category Pages: 11 Proven Ways to Optimize

Neil Patel

While many e-commerce owners focus on product home pages, it’s easy to neglect your category pages. When introducing SEO for your category pages, you aid their discoverability and encourage more traffic, which can increase sales. Tip 1: What Are Category Pages and Why Are They Important? Sound good? Why is this? Not bad, huh?

SEO 91
article thumbnail

Free Workshop: Using AI to Boost Your Writing Efficiency

Kayleigh Moore

I know, at this point, you’re probably sick of hearing people talk about AI writing tools. To clarify a bit more , I’m not a writer who writes a prompt for ChatGPT and lets it kick out an article. Instead, I sometimes use it for pieces of my writing process and take the suggestions it provides as a jumping-off point.

Writing 130
article thumbnail

How to write content based on E-A-T?

Credible Content

The E-A-T content writing framework E-A-T is a content writing framework introduced by Google. The acronym stands for: Expertise Authoritativeness Trustworthiness This content writing framework is especially recommended for YMYL type of content that stands for “Your Money or Your Life”. What does that mean?

Medical 130
article thumbnail

Your Online Writing Portfolio: 11 Must-Haves for a Standout Portfolio

Elna Cain

I recently checked out my online writing portfolio, and guess what I found? Since I’ve been freelance writing for almost a decade, for some reason I wasn’t paying too much attention to my portfolio. So let’s look at how to create a writing portfolio with online posts (and examples) that actually help you stand out.

Portfolio 243
article thumbnail

How to Choose Google My Business Categories (With Cool Tools!)

Moz

Just how influential are the categories you select? Our recent State of the Local SEO Industry 2020 survey found that, out of all factors, GMB elements (which include categories) have the greatest impact on local pack rankings. When and where to choose Google categories. How to choose Google categories.

Medical 65