Contently

JANUARY 25, 2023

What does voice search mean for content marketers in 2023? But first, let’s connect the dots between voice search and digital marketing. Voice Search & Digital Marketing: What’s the Connection? Basic search engine optimization (SEO) principles still apply to voice searches.

Search Engine Optimization 128

Search Engine Optimization Digital Marketing Content Collaboration 128

The Hoth

FEBRUARY 22, 2024

This concerns SEO professionals since the whole point of optimizing content for search engines is to generate more website traffic. What should SEOs do about it? This is Google’s philosophy on the matter, but it doesn’t exactly align with the goals of digital marketers and search engine optimizers.

IT 59

IT SEO Brand Awareness Keywords 59

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. While both play a big role in many digital marketing campaigns, their purpose is starkly different.

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Copywriter Copywriting Electronics Writing 94

The Hoth

JANUARY 9, 2023

Because they significantly affect SEO click-through rates. . Yet, they can also show up for abstract concepts, such as influencer marketing or SEO. . Yet, this definition is a bit too simplistic, as knowledge panels can also appear for concepts at times. But why should you care about knowledge panels?

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Search Engine Optimization Concept Social Media SEO 116

Content Powered

DECEMBER 4, 2022

These best practices range from high-level and abstract concepts to technical do-and-don't lists. Any longer, you run into "wall of text" syndrome, where people only read the first sentence and glaze over it. Without breaking up large blocks of text into smaller digestible sections, your eyes start to naturally glaze over.

Blog Post 52

Blog Post Post SEO Blog 52

Fat Joe

MARCH 31, 2023

Today, the SEO industry is worth an incredible $100 billion and it’s still growing. SEO lets companies grow their businesses online on their terms, without the restrictions of traditional advertising or the lack of attribution from other marketing methods. In those early days, SEO was simplistic.

SEO 59

SEO Search Engine Optimization Agency Engineering 59

Backlinko

APRIL 23, 2024

You use tone of voice in marketing to express your brand’s personality through text. Even if the final product becomes an audio ad or video tutorial, text is the foundation of all content marketing formats. On Backlinko, you know you’re getting SEO tips you can immediately use. Contrast this tone with The SEO Rant!

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SEO Communication Brand Social Media 82

The Hoth

MARCH 23, 2023

It’s an exhilarating feeling whenever your SEO strategy starts to bear fruit. After 6 – 12 months of creating SEO-friendly content, making technical tweaks, and doing tons of keyword research – your web pages are finally starting to rank in the top 5 on the SERPs (search engine results pages). SEO vs. CRO: What’s the Difference?

SEO 59

SEO Landing Page Lead Generation Keywords 59

The Hoth

MAY 18, 2023

High-quality links have been a big deal for SEO strategies ever since Google’s inception in 1998. Larry Page and Sergey Brin wanted their search engine to center around citations – where you point to others’ work to build up your own – and the concept of link–building was born.

Construction 98

Construction Contractor Search Engine Optimization Text 98

Content Hacker

MARCH 15, 2023

Optimize Your Thought Leadership Content for SEO Write Thought Leadership Content to Boost Your Business What Is Thought Leadership Content? Additionally, thought leadership content has been shown to increase website traffic and improve SEO rankings. I wrote an entire book on these concepts!” Most of it is also long-form.

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Long Form Content Content Digital Marketing Concept 98

ContentWriters

MARCH 22, 2023

Remember as well that a page that is optimized for search engines — what marketers call SEO content — will typically rank higher in a Google search. But more words are not better if they don’t add value, offer new ideas, define difficult concepts, or improve the quality of the reader’s experience.

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Long Form Content IT Electronics Content 98

Smart Blogger

MAY 26, 2023

With every project comes the opportunity to learn about different industries, consumer behaviors, and marketing strategies. And as digital marketing evolves, there are always new techniques, trends, and platforms to explore. SEO Knowledge : The ability to apply SEO principles in copywriting is key.

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Copywriter Copywriting Persuasion Freelance Copywriting 74

Content Powered

AUGUST 7, 2022

Depending on who you talk to, readability tests are either essential for SEO or near-completely meaningless. The more complex a sentence is, the more words it uses, and the more complex the expressions are, the higher the reading level of the text (resulting in a lower score). Do Readability Tests Matter for SEO? Which is it?

SEO 52

SEO Keywords Text Audience 52

Content Hacker

MAY 19, 2023

Why you need to understand keyword research and SEO optimization (crucial for reaching a wider audience). If you focus on digital marketing agencies : Offer advice about creating high-quality content that drives organic traffic while adhering to SEO best practices. Not sure where to begin?

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Blog Post Blog Blogging Post 98

Moz

MARCH 16, 2021

And while using SEO keywords in your content can help you get found by users, focusing solely on keyword density doesn’t cut it when it comes to creating SEO-friendly, reader-focused content. LSI keywords are based on the concept of latent semantic analysis, which is a technique for understanding natural language processing.

Keywords 56

Keywords SEO Engineering Digital Marketing 56

Quick Sprout

FEBRUARY 19, 2023

List posts are great for SEO because they tend to contain lots of keywords (and links) spread throughout them. Whether it’s screenshots of a website or a diagram illustrating a process, visual content can help break up the text and make it easier for readers to understand what you’re talking about. or “which is better?”

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Blog Post Post Blog Blogging 77

Moz

APRIL 1, 2019

Posted by FeliciaCrawford It feels like it's been a king's age since we first began our long journey to rewrite and revamp the Beginner's Guide to SEO. Kameron Jenkins , our SEO wordsmith and all-around content superheroine. What makes this new version so darn special and sparkly, anyway? Please forgive us. A small but mighty team.

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SEO Architecture Construction Concept 62

Fat Joe

APRIL 28, 2023

What does SEO have in common with memes and the Turritopsis dohrnii jellyfish? No matter how many times technology, trends, or changing habits try to kill it, SEO’s survival is as persistent as a rabid whack-a-mole. But it seems like SEOs have even more. But why is there so much doom-mongering regarding SEO?

SEO 52

SEO IT Social Media Consulting 52

Intergrowth

MARCH 24, 2023

Affiliate marketing is becoming more and more popular every day as people trade in the 9-5 lifestyle for the opportunity to be their own boss. The only issue with this concept is that making it as an affiliate marketer is no easy feat. So how do you build a successful affiliate marketing business?

Marketing 88

Marketing Landing Page Text Advertising 88

ContentWriters

JANUARY 4, 2023

If you’re in digital marketing, you know about Neil Patel. Named a Top Ten marketer by Forbes, there is much to learn from this expert. The Neil Patel Blog is an interesting mix of text posts, video posts, and podcasts. It’s great for marketing basics, learning how to advertise, and handling customer service.

Finance 97

Finance Blog Blogging Education 97

Content Hacker

AUGUST 31, 2023

This can be a sentence, a question, or any text that provides context for the conversation. For instance, “Explain this concept in simple terms” or “Give me a detailed analysis.” “I aim to educate my readers about [concept/issue]. Can you suggest a structure for a blog post analyzing [concept]?

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Content Creation Content Social Media Concept 98

Moz

SEPTEMBER 24, 2020

Posted by BritneyMuller Machine learning — a branch of artificial intelligence that studies the automatic improvement of computer algorithms — might seem far outside the scope of your SEO work. Today we are taking a sneak peek at what I spoke about at MozCon 2020 , where I made machine learning accessible to SEOs everywhere.

SEO 52

SEO Keywords Concept Text 52

Smart Blogger

MAY 9, 2023

This could include keyword research for SEO copywriting or understanding your target audience’s pain points. For example, if you’re writing about digital marketing, research the latest trends and statistics to back up your claims. But no one likes to read convoluted text. ” Notice the improvement?

Copywriter 88

Copywriter Copywriting Persuasion Search Engine Optimization 88

The Hoth

MAY 10, 2023

High-quality links have been a big deal for SEO strategies ever since Google’s inception in 1998. Larry Page and Sergey Brin wanted their search engine to center around citations – where you point to others’ work to build up your own – and the concept of link–building was born.

Construction 59

Construction Contractor Search Engine Optimization Text 59

Smart Blogger

JULY 19, 2023

Building Trust Seeing familiar social media icons on your site or digital content assures users of your brand’s legitimacy. SEO Benefits Lastly, linking your social media profiles can indirectly boost your SEO. Used wisely, they can significantly contribute to your digital marketing success.

Social Media 71

Social Media Media Brand Concept 71

Neil Patel

DECEMBER 10, 2021

The early days of SEO were like the Wild, Wild West. Blackhat SEO experts were doing everything imaginable to rank their sites on Google. These days, Google’s SERP Algorithm has really cracked down on content quality – and those older SEO hacks have long crumbled to dust. What Are Anchor Texts, and Why Bother?

Text 145

Text SEO Keywords Engineering 145

Smart Blogger

MARCH 10, 2023

Examples include personal finance, digital marketing, and technology. Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES. The best part of this content type?

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Freelance Writing Finance Script 131

Article Writing

OCTOBER 29, 2022

Even though your readers are smart, most won’t want to expend mental energy trying to read through complicated concepts. Spend 80% of your time writing your title and only 20% on the text. Next, make your text scannable. It’s difficult to read long blocks of text. Laurelei Litke, Digital Marketer, HealthLabs.

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Copywriter Copywriting Copy Proofreader 131

Content Hacker

OCTOBER 26, 2023

YouTube videos explaining concepts outlined in white papers? A Strategic Approach To Content Marketing Why spend hours creating fresh topics when you have goldmines buried within your past work? Research has shown (1 from Research 1) that reusing older materials helps save time ( 2 from Research 1 ), not to mention the SEO benefits.

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Publisher Publishing Publishing Content 52

Content Hacker

FEBRUARY 20, 2024

Diving deeper, you’ll grasp the art of magnetizing viewers by mastering SEO tactics and leveraging social media marketing, transforming your posts into digital magnets. At Content Hacker, we believe in empowering you to share that narrative with the world through effective long-form content marketing.

Blog 52

Blog Blogging Social Media Collaboration 52

Content Hacker

JANUARY 10, 2024

These platforms are like creative co-pilots who never tire out — ready 24/7 to spitball fresh concepts or refine your drafts until they shine. Brainstorm Content Ideas Content ideation is a critical aspect of any marketing strategy, but it can be challenging to consistently come up with fresh and engaging ideas.

Content Creation 40

Content Creation Brand Content Proofreader 40

Content Hacker

MARCH 2, 2023

Inbound content marketing is a form of digital marketing that focuses on creating and distributing content to attract, engage, and convert potential customers. These can help illustrate complex concepts in an easy-to-understand way. Body copy (text within a main article). Headings/subheadings. Ready to sign up?

Content Marketing 105

Content Marketing Marketing Content Creation Content 105

BKA Content

JANUARY 19, 2023

What You Can Expect From AI Content in 2023 AI-generated content may seem like the next big digital marketing trend , but it may be more like the next Napster , creating huge ripples in the marketing industry and generating a lot of controversy. with content is dangerous as of now. TLDR spoiler: it is lying.

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Content Medical Content Creation Writer 92

ContentWriters

FEBRUARY 21, 2024

Would SEO be reshaped and redefined? Generative AI tools ignited a wave of excitement among marketing professionals, sparking speculation and experimentation. Representing a new evolution of technology with the potential to generate content at unprecedented speeds, many marketers and knowledge professionals explored their capabilities.

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Content Marketing Marketing Content Creation Content 59

Intergrowth

MARCH 5, 2023

Although some of them sound silly, they describe processes, metrics, and strategies that digital marketers use. New words are introduced, others fall out of fashion, and it’s our job as marketers to keep up with them. Clickbait Clickbait is a type of hyperlink text that uses dirty tricks to encourage users to click.

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Marketing Social Media Brand Awareness Content Management System 92

The Hoth

MARCH 10, 2023

Stay tuned to learn more about the difference between AI and human writers to inform your SEO & content creation strategies. Understanding AI Writing AI writing involves using machine learning algorithms & language models to automatically generate text like blog posts, poems, essays, creative writing, and more.

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Writer Content Creation Proofreader Copywriter 59

The Hoth

FEBRUARY 8, 2023

While this may seem odd, scarcity tactics are extremely powerful, and you can and should use them in your digital marketing campaigns. Marketers often view scarcity marketing and eliciting a sense of urgency in customers as the same thing, but they’re actually two different concepts.

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