The Hoth

JANUARY 23, 2023

In addition to ranking content based on relevancy, they also wanted to rank pages based on how many other websites linked to them. Read on to discover proven-effective ways to target and acquire backlinks from the most relevant and authoritative websites in your niche. What Are High-Authority Backlinks? What’s Domain Authority ?

Website 98

Website Editorial Content Creator Government 98

BKA Content

APRIL 26, 2024

The author, William Townsend, was the first marketing professional to combine an older advertising model oriented around awareness, interest, desire and action, or the AIDA model , with the concept of a funnel. On-page SEO helps search engines index your business website so that pages can rank in results for relevant searches.

Search Engine Optimization 64

Search Engine Optimization Insurance Digital Marketing Lead Generation 64

BKA Content

OCTOBER 4, 2023

SEO Like I’m 5: The Ultimate Beginner’s Guide to Search Engine Optimization “ SEO Like I’m 5 ” by Matthew Capala is your go-to resource for the foundational concepts of SEO. Capala is an accomplished digital marketing executive, speaker, and entrepreneur.

Search Engine Optimization 72

Search Engine Optimization SEO Digital Marketing Concept 72

The Hoth

NOVEMBER 7, 2023

While you were able to outpace websites of a similar size and stature, the big boys have you shaking in your boots. These are competitor websites with impeccable link profiles, sky-high authority, and scores of loyal fans flocking to their web pages daily (think Amazon, Wikipedia, NY Times, etc.).

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. While both play a big role in many digital marketing campaigns, their purpose is starkly different.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Make a Living Writing

APRIL 15, 2024

Companies across various industries rely on skilled writers to create engaging content for their websites, blogs, social media, and marketing materials. Freelance journalism Freelance journalists contribute articles, features, and investigative pieces to newspapers, magazines, online publications, and news websites.

Freelance 73

Freelance Proofreader Portfolio Persuasion 73

Contently

JANUARY 25, 2023

What does voice search mean for content marketers in 2023? But first, let’s connect the dots between voice search and digital marketing. Voice Search & Digital Marketing: What’s the Connection? That core concept remains the same, though voice search does affect SEO in one way—length.

Search Engine Optimization 95

Search Engine Optimization Digital Marketing Content Collaboration 95

BKA Content

JANUARY 8, 2024

Search engine optimization gets touted as the end-all, be-all, of digital marketing, but are SEO services worth it? Are they right, or are they wasting money when other marketing strategies would serve them better? Your industry may not lend itself to e-commerce, or alternative marketing tactics may serve your goals better.

SEO 80

SEO IT Brand Awareness Search Engine Optimization 80

The Idea Logical Company

JANUARY 4, 2023

We’ve previously explored what I called “the end of the trade publishing concept” , which stems from the now wide-open opportunity to publish available to anybody with a computer and something to deliver as a book. It feels like we may have reached a new benchmark: admittedly a very fuzzy one.

Publisher 299

Publisher Publishing Publishing Hospitality 299

The Hoth

JANUARY 9, 2023

Yet, they can also show up for abstract concepts, such as influencer marketing or SEO. . Yet, this definition is a bit too simplistic, as knowledge panels can also appear for concepts at times. Before you do that, take a look at all these websites and verify that the information they have posted about your brand is true. .

Search Engine Optimization 116

Search Engine Optimization Concept Social Media SEO 116

The Hoth

FEBRUARY 20, 2024

It’s now 2024, and digital marketers are changing the way they approach optimizing content for search engines for various reasons (the rise of AI content, Google SGE, Microsoft Copilot, and the list goes on and on). Some sort of topical cream that makes your website rank higher? (if What’s topical authority? User signals.

SEO 59

SEO Medical Digital Marketing Keywords 59

Smart Blogger

JULY 19, 2023

They might discover your Instagram through your website or your YouTube through Instagram. Building Trust Seeing familiar social media icons on your site or digital content assures users of your brand’s legitimacy. Consider your website layout and user journey when deciding where to place them.

Social Media 71

Social Media Media Brand Concept 71

The Hoth

AUGUST 22, 2023

If you want to succeed with a Google SEO campaign, you need a strong backlink profile consisting of high-quality, trusted websites that link to your content. If you want to find out if a website has a strong backlink profile, standard practice is to check its domain authority. The top Google result contains an average of 3.8x

IT 98

IT SEO Concept Keywords 98

BKA Content

JANUARY 19, 2024

To keep up, your website needs to evolve its search engine optimization techniques. Semantic concepts are like family trees or brainstorming maps, where one idea branches out into many words that often appear together. See how semantic keywords can boost your digital marketing with high-quality SEO content customized to your business.

Keywords 75

Keywords SEO Search Engine Optimization Contractor 75

Backlinko

APRIL 23, 2024

Backlinko’s confident brand tone of voice builds trust and establishes the website as a go-to resource for cutting-edge digital marketing strategies. Nerd Fitness is a pretty big website, with more than 250,000 monthly visits. The answer to this question needs to go beyond “get more website traffic.”

SEO 73

SEO Communication Brand Social Media 73

The Hoth

JANUARY 24, 2023

With the right tactics, it’s entirely possible for smaller companies to form great marketing teams that are on par with larger enterprises. Between social media channels, freelancer websites, internships, and specialty job boards, there’s a massive talent pool of marketers just waiting for you to call them.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Content Hacker

MARCH 15, 2023

In this blog post, we’ll explore all of these questions and more – giving you the insights you need to leverage effective, authoritative content marketing on your website. Additionally, thought leadership content has been shown to increase website traffic and improve SEO rankings. I wrote an entire book on these concepts!”

Long Form Content 94

Long Form Content Content Digital Marketing Concept 94

Neil Patel

FEBRUARY 3, 2023

Search is like the front door to your website. As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Winners and losers were based on the following major items: Backlink presence: Success with garnering natural links from other websites.

Brand Awareness 144

Brand Awareness Storytelling Keywords Engineering 144

Shorthand Content Marketing

JANUARY 5, 2023

This updated edition helps business owners to understand the evolution of inbound content marketing and the increasing demands of today’s savvy online buyers. If you only read one content marketing book in 2023, make it this one. 2) Marketing Made Simple by Donald Miller. 3) Marketing Rebellion by Mark Schaefer.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

BKA Content

FEBRUARY 28, 2024

These days, most people find out about local businesses online, so a search-optimized website is one of the best investments you can make. Search engine optimization (SEO) is nearly 90% more effective at boosting website traffic than paid ads, leading to more customers, work and sales. How important is SEO for contractors?

Contractor 73

Contractor SEO Construction Search Engine Optimization 73

Freelance Magic

NOVEMBER 25, 2022

Finance is a complex topic for the masses and sectors like banking and insurance are always looking for writers who can break down difficult concepts. Digital Marketing. Since 2018 , digital marketing has taken over traditional advertising. Or, you can write for agencies or blogs that provide tips on marketing.

Freelance 162

Freelance Finance Medical Writing 162

ContentWriters

JUNE 14, 2023

This post also offers valuable insight for business managers looking to improve the visibility and ranking of websites or those interested in becoming content writers who specialize in SEO. ContentWriters can help you unlock the potential of your website with SEO content. Incorporating internal links within the website.

Content Writer 91

Content Writer SEO Writer Search Engine Optimization 91

Grammarly

JANUARY 22, 2024

The rule of seven , one of the oldest concepts in marketing, estimates the average buyer must be exposed to a brand seven times before making a purchase. Overcommitting to too many marketing channels Digital marketing and our hyper-connected world have created more ways than ever to reach target customers.

Brand 101

Brand Communication Brand Awareness Social Media 101

Smart Blogger

FEBRUARY 20, 2023

Online Marketing Specialist National Salary Range: $54,702 to $67,852 Some marketing professionals use the terms “online marketing” and “ digital marketing ” interchangeably. Property Managers use online marketing to attract potential tenants in addition to core property management duties.

Marketing 83

Marketing Collaboration Social Media Digital Marketing 83

BKA Content

NOVEMBER 18, 2022

You have probably seen a ton of articles expressing the importance of effective SEO writing to your digital marketing strategy, but do you really understand what it even means? Basic Concepts Behind SEO Writing. Before you can understand SEO writing, there are two basic concepts you need to grasp first. Organic Searches.

SEO 87

SEO Search Engine Optimization Writing Concept 87

Smart Blogger

MARCH 10, 2023

Examples include personal finance, digital marketing, and technology. Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES. There’s a wide variety of subtopics in this area.

Freelance 131

Freelance Writing Finance Script 131

The Hoth

JANUARY 18, 2023

While search engine optimization is a popular topic amongst digital marketers , it’s less understood by C-suite executives and stakeholders. . SEO tactics are undoubtedly effective, with 61% of B2B marketers reporting that SEO (and the organic traffic it generates) drive more leads than any other marketing channel. .

SEO 104

SEO Education Digital Marketing Search Engine Optimization 104

ContentWriters

MARCH 22, 2023

These kinds of content are all known as short-form content, primarily used to generate interest, answer initial questions, and drive traffic to a company’s website. Beyond that, its more serious job is to keep the reader engaged enough to spend more than a few minutes on the website. Keep paragraphs short and use visuals.

Long Form Content 98

Long Form Content IT Electronics Content 98

Contently

MARCH 14, 2023

Some people think SEO is an elusive “unicorn,” available only to the marketing elite. But digital marketing experts disagree. It’s really a cash cow,” said Jared Degnan, director of digital strategy at Kellen Communications during Communication Week’s webinar “Unicorns, SEO, and Other Myths.”

SEO 91

SEO Content Marketing Marketing Content 91

Neil Patel

AUGUST 31, 2021

This is even more of a puzzle in a digital world. Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. Trends don’t stick around for a decade or a year. You may even learn something new!

Marketing 137

Marketing Social Media Lead Generation Concept 137

Smart Blogger

JULY 5, 2023

Bounce rate is one of those jargon terms that digital marketers throw around, but what does it really mean? Simply put, it’s the percentage of people who visit your website and leave without interacting further. A high bounce rate means that your website failed to captivate your visitors from the get-go.

Keywords 73

Keywords Digital Marketing Storytelling Utilities 73

Article Writing

NOVEMBER 4, 2022

In the most basic terms, digital marketing and SEO can be boiled down to understanding user intent and then structuring your strategy to provide that as comprehensively as possible. Marketing is all about finding ways to show your product to potential clients in a way that convinces them to buy it. It’s as simple as that.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

Quick Sprout

OCTOBER 22, 2022

They’ll help optimize your website and online presence to ensure you’re visible to the widest possible audience in your area. 1SEO looks beyond your local SEO performance and gives you a complete digital marketing audit when you sign up. Your entire digital marketing strategy needs improvement. Best Option : 1SEO.

SEO 88

SEO Agency Digital Marketing Contractor 88

Smart Blogger

JULY 27, 2023

In the digital world, content writers are the unsung heroes who breathe life into websites, blogs, social media posts, and even emails. Digital marketing agencies look for content writers to craft compelling stories for their clients. Numerous digital marketing agencies post job vacancies on platforms like LinkedIn.

Content Writer 66

Content Writer Freelance Writer Pharmaceutical 66

The Hoth

FEBRUARY 22, 2024

This concerns SEO professionals since the whole point of optimizing content for search engines is to generate more website traffic. This is Google’s philosophy on the matter, but it doesn’t exactly align with the goals of digital marketers and search engine optimizers. It has to do with a concept called ‘page real estate.’

IT 59

IT SEO Brand Awareness Keywords 59

Content Hacker

FEBRUARY 9, 2023

Over time, these practices have been refined so that today we see an incredibly complex web of strategies for optimizing websites for maximum visibility on search engine results pages (SERPs). First, let’s review the concept of SEO. It’s the process of optimizing a website to rank higher in search engine results.

SEO 96

SEO Search Engine Optimization Content Creation Engineering 96

Copywriter Collective

OCTOBER 31, 2023

If you’re a digital marketer or business owner, you probably understand the tediousness of persuading people to do business with you. It takes creating a persuasive sales page on your website and creating tons of engaging social media content just to catch the attention of potential customers.

Copywriter 52

Copywriter Copywriting Persuasion Proofreader 52