Contently

DECEMBER 13, 2022

The content you produce can look different in B2B versus B2C. For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Gating content for lead generation.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

ContentWriters

MARCH 6, 2024

They conserve resources and maintain productivity by eliminating confusion and avoiding unnecessary rounds of content revisions. When Should You Use an SEO Content Brief? Your overall content marketing strategy may encompass diverse types of assets, and you may use general content briefs for all of them.

SEO 98

SEO Writing Content Brand Awareness 98

Smart Blogger

FEBRUARY 16, 2023

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. Content Marketing Institute , 2022) 5.

Digital Marketing 125

Digital Marketing Marketing Retail Landing Page 125

BKA Content

NOVEMBER 13, 2022

When you need to fill your sales pipeline, generate fresh leads, expand the audience of your content and build your email list, consider creating a new long-form content asset with the help of an ebook ghostwriter. According to Content Marketing Institute , most ebooks range from 12 to 40 pages.

Landing Page 83

Landing Page Proofreader Recruitment Lead Generation 83

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. What makes it TOFU?

Marketing 102

Marketing Education Brand Awareness Keywords 102

BKA Content

JULY 14, 2023

Before we get too far down the rabbit hole of how to increase engagement with your written SEO content, it’s a good idea to define exactly what online real estate leads look like. Most leads come from direct engagement with your online real estate content.

Lead Generation 52

Lead Generation Landing Page Portfolio Social Media 52

Smart Blogger

MAY 8, 2023

Typically, marketers are concerned about tangible metrics: sales volume, leads generated, email subscribers added, etc. Content Marketing Content marketing educates, informs, and entertains without appearing overtly ‘sales-y.’ Here is an example of a landing page from Morning Brew.

Copywriter 95

Copywriter Copywriting Brand Awareness Social Media 95

Bramework

AUGUST 10, 2022

Social media can constitute 62% of lead generation if you know how to do it effectively. Convert Your Landing Pages. Your website is your lead conversion magnet when it comes to converting social media into sales in business. If your landing pages are not ready for the leads to come in, it’s considered a lost lead!

Social Media 52

Social Media Sales Media Landing Page 52

The Hoth

JANUARY 31, 2023

Setting up a digital marketing agency that sells SEO services takes a ton of time, effort, and money. Yet, once your agency is up and running, you face the additional challenge of building a robust client base – which means you need to have an airtight system for lead generation. How Do You Find SEO Leads? Why is that?

SEO 98

SEO Healthcare Agency Lead Generation 98

Article Writing

OCTOBER 17, 2022

We created a list covering the basics but to stay ahead of competition you need to be on top of new trends in the content marketing and ecommerce space. . Now you have to invest in marketing for your products/services. Whether you’re on Shopify or Squarespace, having a strong landing page is essential.

Manufacturing 98

Manufacturing Landing Page Finance Search Engine Optimization 98

The Hoth

AUGUST 1, 2023

In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points. Valuable content like infographics, how-to videos, podcasts, whitepapers, and webinars will attract new customers to your website as the fruit did with the squirrel.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

The Hoth

NOVEMBER 30, 2022

Marketing funnels contain a series of stages (top, middle, and bottom) and involve many different marketing channels , including: Paid ads . Content marketing . Email marketing . Each stage of the funnel requires different types of content to be successful. Social media posts . Blog articles . Webinars .

Marketing 105

Marketing Education Construction Landing Page 105

Bramework

JULY 6, 2022

It’s not just about finding content writers, it’s about finding quality, accountable people that can help your content stand out. . Content is a huge part of your lead generation strategy (or should be!) and it’s important to create quality, valuable articles that can help educate your target audience.

Blog Writer 52

Blog Writer Writer Landing Page Content Writer 52

Article Writing

OCTOBER 17, 2022

We created a list covering the basics, but to stay ahead of the competition, you need to be on top of new trends in the content marketing and eCommerce space. . Now you have to invest in marketing for your products/services. A strong landing page is essential whether you’re on Shopify or Squarespace. Instapage.

Manufacturing 64

Manufacturing Landing Page Finance Search Engine Optimization 64

Bramework

OCTOBER 30, 2023

Whether it’s filling out a form, making a purchase, or any other desired action, CRO is about making sure our blog visitors have the best experience possible that leads to those conversions. This could include actions such as visiting a landing page, clicking a button, filling out a form, or adding a product to a cart.

Blogger 52

Blogger Landing Page Insurance Keywords 52

Neil Patel

APRIL 20, 2021

In my experience as a content marketer who’s built a loyal audience, influence can be achieved through consistently creating useful content for your target audience and forming relationships with influencers and readers. Your responsibility is to educate others’ human minds as you convey your brand’s core message.

Sales 137

Sales Content Creation Advertising Education 137

Smart Blogger

NOVEMBER 23, 2022

Our own resources page is a good example: It promotes lots of different products, but it also explains why those products would be helpful to them. It’s educational. Because it contains a lot of quality content, plus it’s well optimized for SEO, it also ranks well in Google search results and gets organic traffic.

Marketing 111

Marketing Professional Services Promotion Banking 111

Copyhackers

SEPTEMBER 23, 2022

Idea 3: Merge content marketing with Meta ads to learn what your audience wants to see and hear from your brand. An effective strategy for 2022 that most marketers are finally buying into is using their ads not only for sales promos, but for content marketing as well. Idea 5: Go bigger with Lookalike Audiences.

Ads 52

Ads Copywriter Copywriting Ad Copy 52

Income Diary

MARCH 19, 2024

Engaging influencers in your social media marketing can supercharge your promotional efforts and enhance product appeal, cementing your footing in the vast internet ecosystem. Consistency in distributing high-quality content is the lifeblood of any email list, as it helps deter subscriber drop-offs.

Promotion 105

Promotion Website Social Media Advertising 105

ContentWriters

SEPTEMBER 22, 2022

It’s one of the few marketing methods that can achieve high results at a relatively low cost. Along with email and content marketing, social media provides several ways for rehab centers to improve their online presence. Interested in receiving high-quality medical content to enhance your drug rehab marketing campaign?

Medical 52

Medical Social Media Marketing Healthcare 52

Article Writing

SEPTEMBER 21, 2023

Guest post campaigns are an incredibly powerful PR and content marketing tactic. The exact purpose of a guest post depends on the content marketing strategy, but nearly every guest post will provide a range of benefits to its author. Make an educated guess! There are many reasons to start guest posting.

Post 104

Post Portfolio Editorial Social Media 104

Moz

JANUARY 22, 2019

And these prospects come from a gamut of methods such as SEO, content marketing, social media marketing, paid ads, and cold outreach. However, these customers may be getting to you through a different way such as landing pages. Blogging Let’s say Directive wants to create lead generation content.

Landing Page 56

Landing Page Sales Manufacturing Social Media 56

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required).   That’s certainly true for me.

Content Marketing 129

Content Marketing Marketing Social Media Search Engine Optimization 129

Neil Patel

JANUARY 20, 2021

Reason 1: Nurture More Leads and Organic Conversions. Lead generation is one of the missed opportunities. It also happens to be the linchpin of any successful marketing campaign. This means that when more people engage with your content, it adds context to your campaigns. Always post high-quality content.

Social Media 145

Social Media Persuasion Promotion Ads 145

Neil Patel

APRIL 22, 2021

If you want to learn how to write the perfect call-to-action that’ll captivate your target audience, educate them and increase your conversions, this in-depth article was written with you in mind. That is the action button you should be focusing some energy on for quality lead generation.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

ProBlogger

SEPTEMBER 7, 2014

This article will give a full look at how to encourage and capture readership, optimize for action and engagement, and get the most out of your content – the full gamut of content marketing best practice. Implement exit pop-ups promoting email-gated content relevant to your content’s subject matter.

Content 49

Content Landing Page Entertainment Government 49

Content Marketing Institute

DECEMBER 3, 2018

Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less. When the goal is lead generation, you need to incorporate that objective into your strategy.

Content Marketing 110

Content Marketing Marketing Lead Generation Content 110

Neil Patel

AUGUST 16, 2021

Lead generation is the process of creating consumer interest in your products or services. With lead generation, you can attract leads (your potential customer) into a marketing software system with the hope of nurturing them through the buying process. Here are my top lead generation tips.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Contently

DECEMBER 14, 2022

You want quality leads within your ideal customer profile (ICP) that are ready to talk to sales. While you know content is integral to your lead nurturing strategy, you need more tangible results from your content marketing teams. Are the demand generation marketers working hand in hand with content?

Editorial 105

Editorial Content Lead Generation Brand Awareness 105

Backlinko

FEBRUARY 20, 2024

Marketers can leverage Semrush’s wide range of toolkits to help them with their: SEO PPC advertising Social Media Management Keyword research Competitive analysis PR Content marketing and campaign management Trusted by over 10 million users globally, Semrush is a no-brainer for marketers. Impressive.

Content Creator 90

Content Creator Landing Page Digital Marketing Agency 90

Neil Patel

DECEMBER 18, 2018

Most remarketing campaigns don’t work well because you are driving people back to the same page that they didn’t convert in the first place. So instead of doing that, when you are remarketing users, send them to a page that has the opposite pitch. But if you don’t, which is more likely your case, use a 2-step checkout page.

Sales 111

Sales Landing Page Lead Generation Text 111

Moz

APRIL 3, 2019

Google, Bing, and Yahoo all have their own forms of a quality score that takes into account a number of factors, including your expected CTR, landing page quality and relevance to your ad, and ad text relevance. That’s not an issue from an SEO perspective as long as you no-index your landing pages. Goal: Lead generation.

Brand 68

Brand Government Finance Brand Awareness 68

Contently

DECEMBER 16, 2022

Crawl: Here, marketers start to build their content strategy. Walk: Brands get more strategic, lean into lead generation and engagement, and carve out their share of voice in the market. Run: Brands fine-tune their content’s SEO value, attribute success to lead values, and use single-touch attribution.

Content Marketing 134

Content Marketing Marketing Content Banking 134

Neil Patel

JANUARY 21, 2021

Keyword Branded : This is where you combine your anchor text with the target keyword for your site, e.g. getting started with content marketing. Let’s assume your page content sells blue denim jeans. You need both informational and transactional keywords in your page content to improve the Google rankings of your website.

Keywords 145

Keywords Text SEO Social Media 145

Moz

JANUARY 17, 2021

Posted by Nadya_Khoja We know there are numerous ways to generate B2B sales leads, but let’s face it, the same old methods have been done to death. Before we begin detailing these B2B methods, it’s important to keep in mind that lead generation isn’t a one-and-done deal. Automate email marketing. Buyer personas.

Sales 65

Sales Landing Page Lead Generation Social Media 65