Content Marketing Institute

MARCH 28, 2022

How do you create a landing page that beats your competitors’? Here’s how to do a competitor landing page analysis. Look at what they’re doing – after all, that’s what buyers do. Continue reading →

Landing Page 99

Landing Page 99

Content Marketing Institute

MAY 31, 2022

When a jump in traffic to your landing page doesn’t lead to an increase in conversions, it’s time to investigate. Here are five of the most common pitfalls. Continue reading →

Landing Page 95

Landing Page 95

Content Marketing Institute

JANUARY 8, 2019

Creating visuals for a landing page is kind of like dressing for a job interview. You want the visuals on your landing pages to communicate to visitors that you’re delivering what they want in a manner that reflects your overall brand. But content offerings usually are digital products. Don’t pick the first option.

Landing Page 105

Landing Page Storytelling Text Communication 105

Elna Cain

FEBRUARY 27, 2024

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. This is similar to what I do with my audience.

Content Writer 237

Content Writer Writer Content Writing 237

Elna Cain

DECEMBER 11, 2023

These are: Content leads CEOs Strategists Copywriters/freelancers So, how can you be active on LinkedIn and not waste time doing this? I can use this new skill for my copywriting clients and blogging clients, too, as these hooks are great for any content. But the ACT of doing this (i.e., being intentional) leads to clients.

Writing 225

Writing Freelance Content Digital Marketing 225

Nick Ursborne

NOVEMBER 30, 2023

Companies find it hard to resist the math of using AI to write at least some of their copy and content. And sometimes, when writing informational content, optimized for SEO, and published in bulk, with some light human editing AI can come close to being “good enough”. First, I write a prompt for an AI tool like ChatGPT.

Copy 215

Copy Ads Copywriter Copywriting 215

BKA Content

APRIL 24, 2024

How To Approach Content Mapping Easily and Efficiently Getting website visitors to click on your “buy now” button isn’t easy. The average conversion rate for most landing pages is only about 2.5%. If you’re struggling to persuade site visitors, content mapping may be your key to e-commerce success.

Landing Page 66

Landing Page Content Social Media Keywords 66

Contently

MARCH 23, 2023

Content marketing is no exception. However, traditional metrics like website visits or clicks don’t tell us the whole story of how our content is performing. Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect.

Engagement 142

Engagement Content Landing Page Brand Awareness 142

Elna Cain

JANUARY 12, 2023

Are you trying to figure out how to become a content writer? Content writing is a fantastic way to work for yourself and make money at home! Content writers are basically freelance writers that create written content for various industries. How to Become a Content Writer: The Skills. But don’t despair!

Content Writer 162

Content Writer Writer Medical Copywriter 162

Contented

MARCH 12, 2018

It explores a common usability problem with menu design and landing pages, that copywriters can easily fix. Keep content away from pages designed for navigation. The same goes with leaving a trail of content on a menu landing page. The same goes with leaving a trail of content on a menu landing page.

Landing Page 52

Landing Page Writer Content Management System Government 52

Copyhackers

OCTOBER 12, 2023

It’s a gloomy world where unused ads, landing pages and email campaigns mope around, waiting for the day they’ll finally launch. Others […] The post The ‘Ship It’ Manifesto: How to get your content assets out of Marketing Purgatory appeared first on Copywriting for startups and marketers.

Landing Page 111

Landing Page Marketing IT Copywriter 111

BKA Content

MARCH 22, 2024

Market Digital Products Using a Virtual Storefront and Landing Page Just like physical products, you need a storefront for your digital products. Marketers tend to have a few goals for their landing pages — gaining high-quality leads (43.6%) or increasing sales (33.7%). Then, optimize your content for these keywords.

Landing Page 86

Landing Page Marketing Search Engine Optimization Social Media 86

ContentWriters

MARCH 6, 2024

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. Read on to learn everything you need to know about how to write a content brief. What Is an SEO Content Brief? What Is an SEO Content Brief?

SEO 98

SEO Writing Content Brand Awareness 98

ProBlogger

JUNE 20, 2017

If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can help you achieve your conversion goals.

Landing Page 53

Landing Page Persuasion Copy Text 53

Bramework

JANUARY 7, 2023

Are you trying to figure out if you truly need to hire a website content writer for your blog or business? Quality content. Producing frequent and high-quality blog posts, videos, web pages, and more is an essential business practice. What is a Website Content Writer? Website Content Writing Tools.

Content Writer 98

Content Writer Writer Website Script 98

Jasper

DECEMBER 19, 2022

Website content writing can be a time consuming process. Use our process to accelerate your workflow and automate landing page content creation.

Website 98

Website Writing Landing Page Content Creation 98

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. Here is how their call-to-action may sound like: Call now and get this set of knives free with your vegetable chopping set.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Nick Ursborne

NOVEMBER 14, 2023

That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. It made me think about the people who would be reading my copy and content. appeared first on Writing for the web - online copywriting and content writing. His feedback changed a lot for me.

Copywriter 233

Copywriter Copywriting Writing Landing Page 233

Shorthand Content Marketing

OCTOBER 7, 2022

Are you confused about the difference between copywriting and content writing? If you are considering copywriting vs. content writing for your business, this article will help you understand the key differences. What’s the difference between a content writer and a copywriter? An Example of Professional Content Writing.

Copywriter 97

Copywriter Copywriting Writing Content 97

Freelance Writing Jobs

JANUARY 22, 2023

Being a good writer is one thing, but having the skills necessary to adapt to different content formats without losing the messages and goals of your marketing content are perhaps the most important part of being a solid and dependable content writer. Landing Pages A landing page is created for a specific marketing campaign.

Writing Style 75

Writing Style Script Landing Page Writing 75

Article Writing

OCTOBER 29, 2022

content marketing. content marketing strategy. How Does Content Marketing Drive Sales? Posted On: Businesses everywhere want to ensure that their content marketing efforts churn out profits, website views, and customers. But, how does content marketing help a business in the long run? Sales Amplify. Case Studies.

Sales 98

Sales Content Marketing Marketing Content 98

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. The purpose of content can be to educate, entertain, or invite conversation with the reader.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Make a Living Writing

APRIL 8, 2024

If you’re a mid-career or seasoned copywriter or content writer, it doesn’t hurt to get a refresher. Landing pages Most webpages are landing pages. That said, there are different types of landing pages. A landing page is where a customer or reader ‘lands’ after clicking a link.

Copy 80

Copy Copywriter Copywriting Landing Page 80

BKA Content

MAY 18, 2023

How To Create a Landing Page: The Complete Guide ​Building effective landing pages is essential for B2B and B2C businesses. Simply put, landing pages can tell you a lot about your customers and the channels you should be prioritizing for maximum profits. What Is a Landing Page? Hint: very.

Landing Page 93

Landing Page Content Creation Copywriter Copywriting 93

Contently

FEBRUARY 21, 2023

As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions. Integrating NLP Into Your Content Marketing Efforts As a content marketer, you may think of NLP as a term you would hear from your engineering friends.

Content Marketing 126

Content Marketing SEO Marketing Content 126

Content Writing

DECEMBER 20, 2022

Content Overview: . If content writing in modern times has a digital flavor, then copywriting is perhaps the right remedy to make a lasting impression. Besides, if you take the time to validate any written material, content writing is your best option. Content Writing. Popular Examples of Content Writing : White Papers.

Copywriter 94

Copywriter Copywriting Electronics Writing 94

The Hoth

OCTOBER 31, 2022

So if you’ve been staunchly against AI content writing , it’s time to see the light. . AI tools are a fantastic way to supercharge your content creation. 1: Produce content entirely free of grammar mistakes . AI tools also factor in readability, which is highly advantageous, especially for bloggers producing long-form content.

IT 105

IT Proofreader Writing Content 105

ContentWriters

FEBRUARY 21, 2024

Hailed as game-changers by some and the beginning of the end by others, these tools seemed ready to streamline content creation. Would it sideline traditional methods of content generation? How would Google react to AI-generated content? Content creators felt they had a green light to test the new technology.

Content Marketing 59

Content Marketing Marketing Content Creation Content 59

Contently

FEBRUARY 23, 2023

For example, say traffic to one of your webinar landing pages is much higher than usual, dropping your conversion rate. It turns out the company you partnered with recently got some negative press, and that news outlet linked to your webinar page. That’s why you need to know how to measure sentiment.

Content 133

Content Brand Awareness Landing Page Brand 133

BKA Content

JUNE 29, 2023

Technical SEO Vs. Content SEO: Choosing an Effective Approach In the realm of search engine optimization, two critical components play a role in driving organic traffic and improving a website’s visibility: technical SEO and content SEO. For this, you need to tackle both technical and content SEO.

SEO 76

SEO Content Search Engine Optimization Utilities 76

Neil Patel

MARCH 27, 2023

What’s so important about product pages? Product pages drive direct sales. If you focus on effectively building product page content, you could see a big payoff in conversions and traffic. The quality of your product page content, visuals, and navigation can make or break your store.

Content 102

Content Keywords Brand Awareness Retail 102

Quick Sprout

JULY 25, 2022

You can generate leads and add people to your subscriber list with GetResponse landing page tools and webinars. Every plan comes with email autoresponder functionality, marketing automation, and 180+ landing page templates. You can even set some elements of your email content to change based on the recipient.

Landing Page 135

Landing Page Lead Generation Management Sales 135

ProBlogger

MAY 26, 2016

Now that products and services have taken up marketing on blogs and websites to a whole new level, you would be familiar with Landing Pages. Landing pages are specially-designed and set up pages for particular products, services or events. A landing page may come with one or more elements.

Landing Page 26

Landing Page Text Freelance Social Media 26

Backlinko

JUNE 2, 2023

The dawn of AI has many content creators fearing the worst—and you may be one of them. I’m going to show you how AI content generators will actually make your life a lot easier. My pick of the bunch is Jasper, but which will you choose to 10x your content production? Generating long-form content is also straightforward.

Content 67

Content Landing Page Ad Copy Copy 67

The Hoth

NOVEMBER 30, 2023

In particular, those levels comprise your buyer’s journey and the different stages of your sales funnel – and content mapping is how you present the right content at each level. At this stage, you’re looking for informative, educational content about the products you’re interested in eventually buying.

Content 52

Content Banking Education Landing Page 52

Content Hacker

FEBRUARY 22, 2023

Ever heard of a product content strategist? They’re the ones who guide and shape the content experience surrounding a specific product. Product content is fundamentally different from marketing content. So is the content that helps you use the product, including user manuals, guides, walkthroughs, tutorials, and more.

Portfolio 98

Portfolio Content Education Storytelling 98

BKA Content

DECEMBER 27, 2022

How To Move to Online Content Writing Jobs From Full-Time Employment. If you’re a fan of coziness and convenience, then online content writing jobs may be a perfect fit. If you want to become a full-time web content writer, take a look at this guide. Practice Writing Before Applying to Online Content Writing Jobs.

Portfolio 52

Portfolio Contractor Writing Content Creation 52