Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you.

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Digital Marketing Marketing Freelance Social Media 144

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. And for years, I stuck with this freelance title.

Content Writer 237

Content Writer Writer Content Writing 237

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. When done right, SEO copywriting doesn’t just sprinkle keywords here and there like a chef adding spices to a dish. But the magic doesn’t stop at keyword use.

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Copywriter Copywriting Copy Persuasion 72

Elna Cain

OCTOBER 19, 2023

Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. I love helping brands elevate their message on social media and through their email marketing. You can change it for every client you land or if you pivot or offer a new service. What can you do?

Website 224

Website Portfolio Retail Writing 224

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

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Keywords Blog Post Post Blog 95

The Hoth

JANUARY 16, 2024

Digital marketers have been fiercely arguing for years now whether SEO or PPC is more effective, and the debate will continue into 2024. SEO stands for search engine optimization, and it’s the practice of modifying your web content to rank better for your most important keywords on search engines like Google.

SEO 98

SEO Search Engine Optimization Landing Page Keywords 98

Smart Blogger

MAY 15, 2023

From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques. When you pair up these two terms, you’re looking to enhance your online content writing with SEO keywords that Google considers relevant based on a searcher’s intent.

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Copywriter Copywriting SEO Landing Page 127

Backlinko

FEBRUARY 19, 2024

In the fast-paced realm of digital marketing, understanding and outperforming your competitors is not just an advantage, it’s a necessity. Competitor analysis, a critical skill for any marketer, provides insights that can be the difference between leading the market or lagging behind. Let’s dive in.

Ad Copy 88

Ad Copy Landing Page Social Media Keywords 88

Neil Patel

AUGUST 11, 2021

Those who have successful ad campaigns spend a lot of time on the backend evaluating the performance of their ads, looking at different keywords , switching up the designs and copy , and testing everything against key metrics to see how they perform. With every type of digital marketing, targeting is an important factor.

Ads 144

Ads Management Landing Page Ad Copy 144

Elna Cain

JULY 16, 2023

The good job sites that do have copy jobs are Superpath, Contena and Ed1020. This job board is perfect if you do more digital marketing writing for SaaS businesses. Start by using keywords like “copywriter,” “brand copywriter,” or “copy editor” in your search bar.

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Copywriter Copywriting Freelance Copywriting Freelance 177

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. PPC is an exciting form of digital marketing because you can directly tie revenue generated to ad spend.

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Agency Landing Page Digital Marketing Ads 133

Neil Patel

MARCH 19, 2021

Whenever a user searches for a certain keyword, say “PPC Marketing,” Google looks through its list of advertisers for this word and initiates an auction between them. Different keywords have different average costs per click, and this should inform your bidding strategy. Is PPC Marketing Right for My Company?

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Bramework

JANUARY 7, 2023

Specializing in creating engaging, informative, and business-specific writing, website content writers are professionals who will ghostwrite blog posts, website pages, social media posts, email newsletters, and more for your blog or business. They will also craft copy that fits your brand’s voice and targeted audience.

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Content Writer Writer Website Script 98

ContentWriters

OCTOBER 27, 2022

Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. Paid Search is also called search engine marketing (SEM) and pay-per-click (PPC). However, once your web page ranks for a keyword, SEO generates traffic for months or years.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Smart Blogger

JULY 13, 2023

It’s a Swiss army knife packed with features that help you track your keyword performance and spy on your competitors. With an SEM tool, you can find the best keywords for your campaign, set your budget, create your ads, and track their performance. Need to brainstorm keywords ? Curious about cost per click for a keyword?

Digital Marketing 69

Digital Marketing Landing Page Keywords Construction 69

Neil Patel

MARCH 12, 2019

That’s a laundry list of keywords that drive me the most traffic. But there is an issue with a lot of those keywords. Keywords like affiliate marketing, SEO analyzer, SEO checker, statistical significance calculator are all terms that won’t drive me any revenue. How to pick the right keywords.

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Keywords SEO Agency Digital Marketing 112

Neil Patel

SEPTEMBER 16, 2021

Many times, marketers focus their SEO efforts entirely on discoverability. They want to tick that careful balance between keyword optimized and “ keyword stuffed ,” but here’s a secret: being on the first page of search engine results pages (SERPs) won’t do you any good if searchers aren’t interested in your content.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Smart Blogger

JULY 11, 2023

SEM Basics: What You Need to Know The heart of SEM beats with three core elements: keywords, bidding, and ads. Here’s how they work together: First, businesses spot those golden keywords that their customers are likely to use when they’re looking for the products or services they offer.

Engineering 59

Engineering Landing Page Marketing Construction 59

The Hoth

JANUARY 31, 2023

That’s why a local PPC strategy is such an effective digital marketing tool for smaller companies and local businesses. Of course, local paid search campaigns are like any other digital marketing strategy in that they require intelligent tactics and proper optimization to find sustainable success.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Credible Content

JANUARY 21, 2023

Whether you are writing copy for an email campaign, for a landing page, or simply for individual web pages of a website, you need to convince people into taking an action. For all my major keywords, I have been on Google’s first page for the past two months.” Persuasive writing is important in copywriting.

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Persuasion Copywriter Copywriting Writing 130

BKA Content

FEBRUARY 12, 2024

SEO for your homepage specifically focuses on your website’s main landing page. First, it ranks for relevant keywords, helping potential customers find your site. Second, it helps the other pages rank better by establishing your site as an authority on relevant topics that potential customers are searching for.

SEO 84

SEO Search Engine Optimization Keywords Engineering 84

Bramework

OCTOBER 19, 2023

Across the web, we found that the average landing page conversion rate was 2.35% , and the top 25% are converting at 5.31% or higher. What are these landing pages doing that the others are not? 1: Copy Our advice is to minimize the use of buzzwords on your website. However, there is power in having a long page.

Website 52

Website Landing Page Lead Generation Blog 52

Shorthand Content Marketing

OCTOBER 7, 2022

The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., copied) and shared with a broad audience of readers. . In the earliest days of marketing, most copy writing was produced in a sales letter format. Persuasive writing is at the core of all good marketing copy.

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Copywriter Copywriting Writing Content 97

Content Hacker

FEBRUARY 4, 2024

Turns out, writing is only half the battle in digital marketing; what wins the war is optimized content marketing. You’ll also find out how to weave keywords into your posts like a pro so people actually find them when they’re scouring Google for answers. This guide cuts through the noise to show you how to shine online.

Content Marketing 97

Content Marketing Brand Marketing Content 97

Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

Ads 140

Ads Ad Copy Copy Keywords 140

Neil Patel

NOVEMBER 23, 2021

You can use different variations of copy and images and measure what works best. Because of this, make sure to craft your descriptions in a way that they don’t repeat the copy. Your Landing Page Should Always Match Your Ad. Create Different Variations of Your Responsive Ads Assets. Save and launch your ad.

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Ads Landing Page Text Copy 112

Creative Little World

JANUARY 4, 2023

Copywriting is an essential part of marketing. In this article, we’ll dive into copywriting 101 and why good marketing copy should be a top priority when it comes to your marketing and sales. Keep reading for tips on how to create grea t copywriting for marketing. What exactly does a copywriter do?

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Copywriter Copywriting Persuasion Marketing 52

Freelance Magic

OCTOBER 19, 2022

Whether you’re a freelance writer or a digital marketer, the market is competitive. For example, let’s say you write landing pages for e-learning platforms. Even if your niche is just to write landing pages, you’ll still close more clients than you would by branding yourself as a “freelance writer”.

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Freelance Finance Landing Page Projects 130

The Hoth

JANUARY 30, 2023

If you relate more to the second part of each question – that’s a sign that your marketing agency isn’t equipped with the right tools. Marketing campaigns involve many moving parts, such as brand-building, content marketing, social media, and CRO (conversion rate optimization), among others. Keyword Performance Report.

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Agency Marketing Keywords Landing Page 98

Freelance Magic

SEPTEMBER 17, 2022

They can take on an individual writing assignment from companies, like the full copy for a website or a brochure, whitepaper, or ebook (a.k.a. Alternatively, they can work on what’s known as a “retainer basis” where they write several pieces of copy a month for companies. things that only need to be written once).

Freelance 130

Freelance Writer Freelance Copywriting Copywriter 130

The Hoth

AUGUST 1, 2023

In the world of digital marketing, you provide value to your target audience with great content that educates, informs, entertains, and solves their pain points. Stage one is to attract prospects to your website through keyword research and quality content. How do you conduct keyword research? How does it work?

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

The Hoth

MARCH 23, 2023

After 6 – 12 months of creating SEO-friendly content, making technical tweaks, and doing tons of keyword research – your web pages are finally starting to rank in the top 5 on the SERPs (search engine results pages). It’s an exhilarating feeling whenever your SEO strategy starts to bear fruit.

SEO 59

SEO Landing Page Lead Generation Keywords 59

Neil Patel

JUNE 9, 2021

That’s why as a digital marketer, you must always prioritize business ethics in all you do, including in your PPC ads. This could be anything that includes: advertising products you can’t supply using a high-traffic keyword that’s not relevant using hype to infer your product does what, in reality, it doesn’t.

Ad Copy 120

Ad Copy Landing Page Advertising Ads 120

Article Writing

OCTOBER 29, 2022

Good copy must walk a fine line between encouraging consumer action without sounding too pushy. No matter where your copy is, it must be punchy and catch someone’s attention. . Copy isn’t all about selling; sometimes, it’s getting readers to sign up for a newsletter, schedule a call, or download gated content.

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Copywriter Copywriting Copy Proofreader 131

Neil Patel

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. Which method should you choose? Pro: Easier to Share.

Landing Page 117

Landing Page IT Storytelling Text 117

Copywriter Collective

OCTOBER 31, 2023

If you’re a digital marketer or business owner, you probably understand the tediousness of persuading people to do business with you. It takes creating a persuasive sales page on your website and creating tons of engaging social media content just to catch the attention of potential customers.

Copywriter 52

Copywriter Copywriting Persuasion Proofreader 52

Backlinko

JUNE 2, 2023

Jasper : Best For Content Marketing Jasper is the best AI content generator for creating marketing copy, but that’s not all it can do. All you need to do is input a small amount of information, such as some keywords, and Jasper generates your content for you. You’ll never lose that much-needed ad copy again!).

Content 67

Content Landing Page Ad Copy Copy 67