Nick Ursborne

SEPTEMBER 2, 2023

They definitely don’t write with emotional intelligence. Fortunately, we have a solution for that… Emotionally Intelligent writing. Here are five ways in which emotionally intelligent writing raises the bar way above what AI alone can achieve. #1 1 – Emotionally Intelligent writing makes people feel heard and understood.

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Writing Copywriter Copywriting Persuasion 241

Make a Living Writing

APRIL 18, 2023

If you have been on the hunt for the best copywriting books out there, we will go over the basics of why you should learn from copywriting books, what to know, and then let’s dive into some options. What Is A Copywriting Book? Not all copywriting books are the same.

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Copywriter Copywriting Copy Persuasion 114

Credible Content

JUNE 18, 2023

15 common conversion copywriting mistakes to avoid Unlike traditional copywriting, which may focus more on brand messaging and storytelling, conversion copywriting prioritizes driving measurable results and conversions. There are several copywriting mistakes to avoid to ensure your efforts yield optimal results.

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Copywriter Copywriting Proofreader Persuasion 130

Nick Ursborne

JANUARY 15, 2024

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. It even came up with our copywriter’s name… Emma. The AI generates several versions of ad copy, providing her with a variety of approaches, from emotional appeals to fact-based persuasion. It was created by GPT-4.

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Ads Ad Copy Storytelling Copywriter 213

Enchanting Marketing

OCTOBER 25, 2022

Apple’s copywriters know how to captivate their audience and how to sell with words. Shall I show you their 8 most seductive copywriting techniques ? Write for both scanners and readers. So, copywriters need to ensure that people scanning a page still get their key messages. Follow the FAB formula. So what then?

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Sales Copy Copy Sales Persuasion 237

Susan Greene

NOVEMBER 5, 2022

A professional copywriter can write product descriptions that attract investors and persuade them to buy. Good marketing starts with writing your website. The copywriting on your website could be more dynamic. Work with a professional copywriter to create compelling web copy. It’s okay if writing isn’t your thing.

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Copywriter Copywriting Freelance Copywriting Sales Copy 130

Credible Content

AUGUST 31, 2022

E-commerce copywriting tricks you can master right now. Although copywriting always has a commercial aspect to it, e-commerce copywriting means writing copy for e-commerce websites. So, naturally, the primary purpose of your writing becomes: influencing maximum number of people so that they purchase from your website.

Copywriter 130

Copywriter Copywriting Persuasion Search Engine Optimization 130

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriting Copy is writing that persuades your audience to take action.

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Copywriter Copywriting Writer Writing 111

Shorthand Content Marketing

OCTOBER 7, 2022

Are you confused about the difference between copywriting and content writing? If you are considering copywriting vs. content writing for your business, this article will help you understand the key differences. What’s the difference between a content writer and a copywriter? But they are slightly different.

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Copywriter Copywriting Writing Content 97

Susan Greene

SEPTEMBER 29, 2022

That’s why 40% of prospects opt out after the trial period — and why you need a SaaS copywriter to convert those prospects and keep your funnels full. But what makes copywriting for SaaS unique? And how can you work with a SaaS copywriter without breaking the bank? A good copywriter for SaaS can help.

Copywriter 130

Copywriter Copywriting Copy Persuasion 130

Enchanting Marketing

FEBRUARY 13, 2024

If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. Read good writing, too. You’ll absorb the styles, techniques , and rhythm of good writing. Even when you don’t realize it, your writing will become better. Finish there.

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Sales Copy Writing Copywriter Copywriting 207

Enchanting Marketing

AUGUST 29, 2023

And she doesn’t like the tone of her writing at all. Helena is an expert in climate change, and she’d like to write in a conversational tone … As if she’s explaining climate change to a friend while sipping an ice tea at the town plaza. How to write conversationally Some say … Just write like you talk.

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Writing Persuasion Text Copywriter 266

Credible Content

MAY 24, 2023

Using irony in copywriting. Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. One powerful tool in a copywriter’s arsenal is irony.

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Copywriter Copywriting Entertainment Advertising 130

Kayleigh Moore

OCTOBER 10, 2023

It's finally time for me to share what I've been working on for a very long time: The Writing Lab. This is the new home for my writing resources, templates, video trainings, and more. Writing Video Lessons Wanted to come to one of my live writing trainings in the past, but couldn't make it? Here's what you'll find.

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Writing Persuasion Script Freelance 130

Copywriter Collective

JULY 7, 2023

Many business owners think of copywriting as elementary school stuff – crayons, rulers and lots of repetition to fill the page. After all, it’s “just” writing marketing materials and ads, right? Copywriting matters for business. Good copywriting deepens engagement and forges meaningful connections.

Copywriter 52

Copywriter Copywriting Persuasion Writing 52

Article Writing

OCTOBER 26, 2022

Knowing the difference between B2C and B2B copywriting and how to use each effectively will make all the difference in how you write and market your content. Below, learn about each type of copywriting and how you can use different methods to create copy that converts for your website. B2C Copywriting Definition.

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Copywriter Copywriting Persuasion Brand Awareness 89

Copywriter Collective

JANUARY 5, 2024

Copywriting is a crucial element of marketing for therapists and mental health professionals alike. It involves crafting compelling and persuasive content that resonates with potential clients. Effective copywriting can help you connect with your clients, build trust, and ultimately grow your practice.

Copywriter 52

Copywriter Copywriting Persuasion Writing 52

Grammarly

SEPTEMBER 18, 2023

To the dismay of writers like myself, AI is great at copywriting! Marketers and advertisers can use AI copywriting to save time and money. But in order to use AI for copywriting, you have to understand the basics of both copywriting and AI. Below, we explain how to get started with AI copywriting.

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Copywriter Copywriting Script Marketing Copy 93

Smart Blogger

MARCH 14, 2023

Most of what you hear about copywriting is a lie. Yes, it can be a great side hustle or even a full-time career, but it’s not the fantasyland many copywriting courses portray it as. I’m friends with some of the best copywriters alive like Kevin Rogers and the late Dan Kennedy. What is a Copywriter?

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Copywriter Copywriting Freelance Copywriting Script 120

Ashleyn Writes

OCTOBER 1, 2021

Because, what’s the MOST effective way to write copy … without really writing copy? If you want a starter template to write your own website copy, then be sure to look down below, you can grab a free template to go ahead and get started formatting yours. Figure out how to get better testimonials, of course!

Persuasion 130

Persuasion Copywriter Copywriting Copy 130

Express Writers

JANUARY 31, 2023

Direct response copywriting is the antithesis of the ad copywriting you see on TV. Those TV copywriters are focused on a long-term game. In contrast, direct-response copywriting focuses on the immediate moment. X Direct Response Copywriting Takeaways from Real-World Examples How do you write great direct response copy?

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Copywriter Copywriting Landing Page Persuasion 96

Smart Blogger

MAY 9, 2023

Mastering key copywriting skills can transform your writing from bland to brilliant, helping you create compelling content that captivates your audience. In a world where attention spans are shrinking, and competition is fierce, there’s no better time to sharpen your copywriting skills than now. Let’s dive in!

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Copywriter Copywriting Persuasion Search Engine Optimization 88

Smart Blogger

APRIL 12, 2023

Looking for inspiring ways to use conversion copywriting? You’ve heard you can move your website browsers into buyers simply by writing effective copy. We’ve broken down the key elements of conversion copywriting into bite-sized chunks for an easy-to-follow success recipe. It’s frustrating! Let’s get started! It’s intriguing.

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Copywriter Copywriting Sales Persuasion 102

Smart Blogger

MARCH 3, 2023

You’ll also learn: How metaphors and figurative language are related; The differences between metaphors and similes, analogies, and hyperbole; What are the six common types of metaphors; Tips for effectively using metaphors in your own writing. It helps give your writing a more intriguing creative tone.

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Prose Persuasion Concept Creativity 116

Make a Living Writing

OCTOBER 24, 2023

While most of us know that professional writers need to write for work, a lot of people forget that there are plenty of jobs that involve writing. If you ever have to communicate with other people or share knowledge, you most likely need to have solid writing skills to be able to do your job well.

Script 100

Script Writing Persuasion Content Creator 100

Copywriter Collective

OCTOBER 31, 2023

It takes creating a persuasive sales page on your website and creating tons of engaging social media content just to catch the attention of potential customers. That’s what makes copywriting essential for any marketing strategy. How Copywriting Can Elevate Your Message Copywriting is an important cog in the digital marketing wheel.

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Copywriter Copywriting Persuasion Proofreader 52

Freelance Writing Jobs

NOVEMBER 29, 2021

As a freelance marketing copywriter, you use your skills to write the best copy for your clients. Being persuasive when promoting their products is vital for customer conversions and success. But, how do you supercharge your marketing copy to be more persuasive? 10 Techniques For Writing Persuasive Marketing Copy.

Persuasion 52

Persuasion Marketing Copy Copy Proofreader 52

Freelance Writing Jobs

NOVEMBER 29, 2021

As a freelance marketing copywriter, you use your skills to write the best copy for your clients. Being persuasive when promoting their products is vital for customer conversions and success. But, how do you supercharge your marketing copy to be more persuasive? 10 Techniques For Writing Persuasive Marketing Copy.

Persuasion 52

Persuasion Marketing Copy Copy Proofreader 52

Smart Blogger

NOVEMBER 3, 2022

If you’re wondering what UX copywriting is all about, you’ve come to the right place. In this post, we’ll: Begin with a definition of UX copywriting and why it’s important. Give you lots of examples of good (and bad) UX writing in action. UX copywriting, or microcopy as it’s called, is a big part of a successful UX formula.

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Copywriter Copywriting IT Persuasion 93

Freelance Union

FEBRUARY 28, 2024

Optimizing a blog post to captivate your audience, rank well on search engines, and provide a seamless user experience requires a harmonious blend of copywriting, SEO, and UX/UI design.  Let's dive into how copywriting, SEO, and UX/UI work together, transforming a single blog post into a beacon of engagement and discoverability.

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Copywriter Copywriting Blog Post SEO 92

Grammarly

DECEMBER 26, 2023

The most recent technological advancement to affect sales letters is generative AI, leading to questions like “How do I write a sales letter with ChatGPT?” or “Can AI handle all kinds of copywriting?” A sales letter is a long-form piece of copywriting that aims to persuade the reader to purchase a product or service.

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Sales Writing Persuasion Copywriter 94

Smart Blogger

MAY 25, 2023

Have you ever wondered, “What is copywriting, and how can I use it to create compelling content?” This article isn’t just about defining copywriting; it’s about showing you, yes you, how to turn ordinary words into extraordinary messages that captivate your audience. What is Copywriting? Intriguing?

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Copywriter Copywriting Copy Persuasion 72

Smart Blogger

MAY 26, 2023

If you’ve ever found yourself wondering, “What is a copywriter?”, A copywriter is the wizard behind compelling blog posts, engaging social media updates, persuasive sales letters, and more. What is a Copywriter? So, what does a copywriter do? But a copywriter is more than just a writer.

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Copywriter Copywriting Persuasion Freelance Copywriting 74

Copywriter Collective

APRIL 12, 2024

The Unconventional Copywriting Hook to Captivate and Convert Your Audience Do you want your copy to sound like every other Tom, Dick, and Harry calling themselves a copywriter on Upwork? Decoding the Three Shades of Yes When it comes to the arts of persuasion and conversion copywriting, not all yeses are created equal.

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Copywriter Copywriting Audience Persuasion 52

Credible Content

MAY 30, 2023

The set of writing skills a content writer must have. Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements. Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements.

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Smart Blogger

JULY 4, 2023

Navigating the murky waters of copywriting salaries? Our guide covers everything you need to know about a copywriter salary — from hourly to monthly earnings, and even weekly rates! In fact, you’ll be a salary savant after this, equipped with all the necessary know-how to stride confidently in the copywriting world.

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Copywriter Copywriting Freelance Copywriting Healthcare 89

Smart Blogger

MAY 15, 2023

Are you on a quest to master the art of persuasive writing? In today’s digital age, copywriting courses can be your golden ticket. Ready to transform your content writing and command attention with your sales copy? May not cover advanced topics in copywriting. Limited focus on other types of copywriting.

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Copywriter Copywriting Copy Social Media 102