Tue.Oct 03, 2023

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New Release Spotlight: Matthias Roberts

Rachelle Gardner

Happy release day to author Matthias Roberts! Holy Runaways speaks to people who are feeling ignored, oppressed, or rejected by their religious community and church, offering a path forward built on speaking truth, deep listening, and acting with compassion. Psychotherapist Matthias Roberts reaches out to those who, like him, want to understand the religion they’ve run from and erect a new faith on firmer foundations.

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How to Get in the Right Headspace to Write

Enchanting Marketing

Writing can be tough, right? I’ve been there, too. I used to think of writing as a struggle. I’d wrestle to get my thoughts on paper. I’d fight with my inner critic. I’d beat myself up. Come on! Get that first draft done! Don’t be a sissy!!! But that has changed. Shall I explain? How to get in the right headspace I realized how much my approach to writing has changed when I read Anna Fleming’s book Time on Rock.

Writing 161
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The SEO Framework vs Yoast SEO: Which Is Better in 2023?

ThemeIsle

Comparing The SEO Framework vs Yoast SEO may seem like a challenge. That's because these are two of the most popular search engine optimization (SEO) plugins for WordPress. But, if you're still on the fence about which SEO plugin to use, this article will help you make an informed decision. The post The SEO Framework vs Yoast SEO: Which Is Better in 2023?

SEO 114
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How To Build a Content-Driven, Audience-Centric Content Strategy

Content Marketing Institute

What does it mean to build a truly audience-centric content strategy? For the National Multiple Sclerosis Society, it meant rethinking everything (in pursuit of a noble ultimate goal). Learn how they did it in this excerpt from Robert Rose’s new book.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Anchor Text Ratios: Why They Still Matter for SEO Strategies

The Hoth

What do backlinks, internal links, and external links all need to have the best possible impact on your link profile? If you guessed optimized anchor text, then you’re 100% correct. Both established and new SEOs tend to overlook optimizing their anchor text, as they’re too focused on acquiring as many backlinks as possible. Yet, anchor text is a ranking factor , as it provides valuable context to search engines about the web pages your links point to.

Text 98
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1,294 A/B Testing Ideas Later, We Found 9 That Always Work

Quick Sprout

There’s a lot of noise out there about A/B testing and what it can do for a website’s performance. The … 1,294 A/B Testing Ideas Later, We Found 9 That Always Work Read More » The post 1,294 A/B Testing Ideas Later, We Found 9 That Always Work appeared first on.

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The Quickest Way to Turn a Website Into an App

Quick Sprout

You’ve successfully built a website—but now you want to turn it into an app. So where exactly do you begin? … The Quickest Way to Turn a Website Into an App Read More » The post The Quickest Way to Turn a Website Into an App appeared first on.

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Oct. 16 tax filing extension deadline nears for millions of taxpayers

Freelance Union

IR-2023-183, Sept. 29, 2023 WASHINGTON — The Internal Revenue Service today reminded taxpayers about the upcoming tax filing extension deadline. To avoid a possible late filing penalty, those who requested an extension to file their 2022 tax return should file their Form 1040 on or before Monday, Oct. 16. Disaster-area taxpayers in most of California and in parts of Alabama and Georgia also have until Oct. 16, 2023, to file various federal individual and business tax returns and make tax

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How To Keep Up With Monthly SEO Maintenance and Why It Matters

BKA Content

How To Keep Up With Monthly SEO Maintenance and Why It Matters About 68% of online experiences start with a search engine, but only 0.63% of results on the second page get clicked. Search engine optimization ensures that your content reaches the front page of results. However, SEO isn’t something you can do one time and forget about it. Ongoing SEO maintenance is necessary to ensure you stay on the front page.

SEO 81
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API-Powered Copywriting: Enhancing Efficiency and Creativity

Copywriter Collective

How can API-powered copywriting tools enhance efficiency and creativity? As the world of technology moves ever onward, the business of copywriting and freelance writing has become more competitive than ever. This is mainly due to the continual development and AI-powered copywriting. This means that those freelance writers and copywriters who still eschew the likes of ChatGPT need to become even more efficient if they are going to compete and stay in business.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Is Blogging Still Relevant? The Answer May Surprise You!

Bramework

Wondering if blogging is still a relevant marketing tool in the digital age? Trust me, I’ve asked myself the same question countless times. Having poured over extensive research – like Hubspot’s study showing consumers reading blogs multiple times a week and making purchases based on them – it seems clear that blogging remains a powerful way to build presence and authority.

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Putting Grammarly’s Generative AI Capability Into Action

Grammarly

In late August, Grammarly launched a series of generative AI features intended to support students in their responsible and effective use of AI while writing. When enabled by Grammarly for Education institutional admins, these features support students throughout the writing process, from initial assignment comprehension to brainstorming to real-time feedback to revision before submission.

Education 103
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Journals and More: Exploring Print-On-Demand Possibilities For Writers

Freelance Writing Jobs

In today’s digital age, writers no longer need traditional publishing houses to produce physical copies of their work. Thanks to the rise of print-on-demand (POD) services and platforms, independent authors can easily create and distribute high-quality printed materials like books, journals, and merchandise without investing in large print runs or upfront costs.

Writer 97
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How to Write a Political Essay, With 5 Tips

Grammarly

If you’ve read political op-eds, you’ve read political essays. Political essays have been used to express individuals’ opinions and shape readers’ views for centuries. Historically famous political essays include On Liberty by John Stuart Mill, Vindication of the Rights of Woman by Mary Wollstonecraft, and Republic by Plato. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly What is a political essay?

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.