Wed.Aug 09, 2023

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Elegant Themes Launches Divi AI Tools for WordPress

Kristi Hines

WordPress users who rely on artificial intelligence (AI) tools are in for a treat. Elegant Themes launched Divi AI , a game-changing set of generative AI tools to help WordPress creators build unique websites and produce high-quality content. Built within Divi, Divi AI is a robust solution offering many features to elevate your website’s design and content.

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Website Speed Guide

Quick Sprout

Do you know how slow your site loads? Just a one-second delay in loading time results in: 16% decrease in … Website Speed Guide Read More » The post Website Speed Guide appeared first on.

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When to Use “Past” vs. “Passed”: Definitions and Examples

Grammarly

Remember the feeling of taking your driving test? Your palms were sweaty and your posture rigidly straight as you tried your hardest to make smooth turns and stops. With your shiny new license in hand, it was high time to celebrate! As you excitedly texted all your friends, suddenly you were confused—“I past!” simply didn’t look right. Is the proper phrase actually “I passed”?

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30+ Insanely Useful Writing Resources for Authors in 2023

Smart Blogger

Ever scoured the vast internet for the best writing resources, only to end up lost in a sea of options? I feel ya. You’re searching for quality online resources and writing tools that actually work, right? Well, good news! We’ve curated a list of over 30 of the most powerful online writing resources for budding authors like you and laid them out in 8 key stages with actionable tips to sharpen your writing skills.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Create a Hiring Process in 5 Simple Steps

Quick Sprout

Scaling a business requires top-level talent. To find and retain the right people, you need an effective recruiting, hiring, and … How to Create a Hiring Process in 5 Simple Steps Read More » The post How to Create a Hiring Process in 5 Simple Steps appeared first on.

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Unlock Audience Personas With the Power of LinkedIn Profiles

Content Marketing Institute

A failed attempt to find buyer intent prompted an unexpected lesson in how to use LinkedIn profiles. They provide a wealth of details to inform helpful personas and create more effective content marketing.

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How To Utilize SEO in a Whitepaper

BKA Content

How To Utilize SEO in a Whitepaper The 2019 Benchmarks for Content Marketing Report , a study by the Content Marketing Institute, found that more than half of companies with an online presence create whitepapers for their products and services. Writing an SEO whitepaper is becoming increasingly popular because whitepapers contain top-tier content that establishes your credibility and has a longer shelf life than other types of SEO content.

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What would this look like if it were easy?

Freelance Union

Have you ever seen a client, family member, or friend make heavy weather out of something and wonder why on earth they’re making things so darn complicated? I mean, from where you’re sitting, things look pretty straightforward, right? Now, let me ask you this. Have you been that person? I know I have! For me, making things more complicated than they need to be manifests in a few ways.

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Over 67% of Domains Using Hreflang Have Issues (Study of 374,756 Domains)

Ahrefs

Let’s look at the most common issues you should actually care about. Setting an x-default is not required. But it is recommended if you need a fallback page for users whose language settings don’t match any of your localized versions.

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8 Best Copywriting Courses To Add More Zeros To Your Income

CopyBlogger

There are plenty of copywriting courses available, but it can be tricky to figure out which one will give you. Continue Reading The post 8 Best Copywriting Courses To Add More Zeros To Your Income appeared first on Copyblogger.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Your B2B Six-Figure Writing Opportunity Playback Is Here!

AWAI

HOT: Exclusive “One-on-One” Interview with the Master Writer Steve Slaunwhite. Learn why B2B writing offers one of the surest and fastest paths to making six figures a year with just a handful of clients.

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How To Use HARO For Digital PR Links: Benefits, Tactics, and Tips

Fat Joe

Help a Reporter Out (HARO) is an amazing tool for digital PR. It can help you get high-quality backlinks , build brand awareness , and establish thought leadership. But the platform is more competitive than ever. You need a strategic approach to stand out from the crowd and get your responses picked up by journalists. In this guide, we’ll cover: What HARO is The benefits of using it How to get started What Is HARO?

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How to Write an Effective Video Script

ContentWriters

Video marketing is increasingly becoming a prominent form of content marketing and is not showing signs of slowing down. According to the 2023 Video Marketing Trends report by HubSpot , video is becoming an essential form of content marketing, with 91% of businesses using video as a marketing tool and 9 out of 10 consumers wanting to see more videos from brands.

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How to Write a Book in 5 Simple Steps (& Become an Author)

Smart Blogger

You’ve always dreamed of becoming an aspiring writer, haven’t you? Scribbling down notes, visualizing characters, and imagining a world that springs from your fingertips. But the question lingering in the back of your mind is, “how to write a book?” Well, dear reader, you’re not alone. Every published author starts with that burning query.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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An Unconventional Facebook Ads Strategy for Authors

Jane Friedman

Today’s post is by book advertising consultant Matt Holmes ( @MatthewJHolmes1 ). From April 2020 through to November 2022, I ran Facebook Ads in a way that ticked all the boxes when it came to best practices. But in December 2022, our Facebook Ads took a nose dive—sales, page reads, bestseller rank, and overall royalties all dropped. We went from earning $17,396 in November 2022, to less than $10,000 in January 2023.

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How to Turn Your Blog into a Book: 5 Definitive Steps for 2023

Smart Blogger

Turning a blog into a book might sound daunting, right? Yet, so many bloggers have done it, using their passion-filled posts as the backbone of their bestsellers. Why not you? Picture your blog’s greatest hits combined, refined, and shining on bookshelves! You’ve got insightful posts, actionable strategies, and tales that resonate with many.

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