ProBlogger

JULY 2, 2014

'You will have noticed this week we have learned how to reach out to brands for advertising and sponsorship on our blogs – and the best way to sell yourself is to have all your details in a handy, professional media kit. It shows that you’re serious about partnering up to create an both an income for you and awareness of brands, and gives potential sponsors all the information they need to decide that you’re the blogger they’d like to work with.

Media 55

Media Brand Collaboration Advertising 55

ProBlogger

JULY 31, 2014

'Image via Flickr user triedandtruetutoring. This is a guest contribution from entrepreneur and author Niall Harbison. Although not everybody wants to make money from their blog, it is undoubtedly the goal for many. To make a living from writing at home often features high on the list of dream jobs! I’m lucky enough to have just published a book which got to number one in the charts, sold a business, as well as running a couple of businesses today, and most of the success can be put down

Blog 55

Blog Blogging Social Media Publisher 55

ProBlogger

JULY 6, 2014

'This is a guest contribution from Louisa Claire of Brand Meets Blog , a blogger outreach agency marrying brands with the bloggers who want to work with them. If you’re feeling a little overwhelmed by last week’s Partnering with Brands theme week , this might give you just the inspiration you need… When bloggers start working with brands they tend to be full of excitement about the opportunities that come with it. .

Brand 54

Brand Blog Blogging Agency 54

ProBlogger

JULY 17, 2014

'This is a guest contribution from Marcus Taylor of Venture Harbour. In Western cultures, there is a prevailing belief that you ‘work your way to the top’, ‘climb the ladder’, and make slow and steady efforts to achieve success. This way of thinking is undoubtedly a smart approach, particularly for bloggers. However, there is an equally smart, yet opposing, belief that’s more common in certain Eastern cultures: leapfrogging straight to the top.

Blogger 54

Blogger Keywords Concept Agency 54

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

ProBlogger

JULY 30, 2014

'This is a guest contribution from business/tech writer Nick Chowdrey. Getting on Google News. Everybody knows that the world of SEO is changing. As Google’s algorithms get ever more efficient at filtering out good content from bad, more and more companies are turning to content marketing and guest posting to increase their Google page rank and appear higher up searches.

SEO 52

SEO Editorial Team Content Management System Editorial 52

ProBlogger

JULY 8, 2014

'Image via Flickr user Liquine. This is a guest contribution by Renee from Beautifille.com. . This year marks 10 years of my blogging career, and after starting several women’s blogs (some successful, some not), and being an avid reader of them myself, I’ve learn the key elements in what makes a blog “make it” or not. Here they are. Key #1: Make Sure Your Blog is Visually Great.

Blog 51

Blog Blogging Blogger Social Media 51

ProBlogger

JULY 23, 2014

'This is a guest contribution from Emma Henry of True Target Marketing. There’s no denying that plenty of us are trying to make a living on the internet. The good news is that it’s still early days when it comes to building a successful online business. In reality, very few businesses know how to effectively execute strategic online marketing campaigns.

Lead Generation 49

Lead Generation Keywords Engineering Website 49

ProBlogger

JULY 21, 2014

'This is a guest contribution from Andy Nathan, of Smart at the Start. I have a secret formula for using the Problogger job board that will enthrall many, and bring others to tears with their boredom. That is OK! I do not want everyone to use what I am about to explain below, because that just means more business for me. . In fact, I struggled with whether I should even share this information to anyone, because…well… human greed being what it is.

Portfolio 48

Portfolio Contractor Freelance Copy 48

ProBlogger

JULY 13, 2014

'This is a guest contribution from Amy Brown of Wordprax.com. Videos don’t have a magic wand, as believed by certain marketeers (both amateurs and seasoned ones). . Threading video marketing success is hard work, and requires a fair bit of creativity. While it’s true that video content can enhance engagement at a much greater rate than its more static counterparts, if quality is being compromised, your video marketing endeavor isn’t going to get as far as it could.

Script 46

Script Marketing Content Promotion 46

ProBlogger

JULY 28, 2014

'This is a guest contribution from Emma Henry of True Target Marketing. There’s no denying that plenty of us are trying to make a living on the internet. The good news is that it’s still early days when it comes to building a successful online business. In reality, very few businesses know how to effectively execute strategic online marketing campaigns.

Lead Generation 46

Lead Generation Keywords Engineering Website 46

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

ProBlogger

JULY 6, 2014

'This is a guest post from M. Farouk Radwan of optimistnet.com. In April 2014, I launched my social network www.optimistnet.com, and by the beginning of May we already had 180,000 page views and a few thousands registered users. Our Alexa Rank jumped from 4 million in the beginning of May to 680K in a very short period of time, and we had more than 5,000 posts made on the network in the first month by our visitors.

Projects 44

Projects Text Marketing Writing 44

ProBlogger

JULY 16, 2014

'Image via flazingo.com. This is a guest contribution from Steff Green, of WorkflowMax. Recently I wrote a post about my experiences as a company looking to hire another blogger for our team. Today I’m putting on my blogger hat and I’m looking at what the experience taught me about how a blogger can improve his/her chances of landing a blogging job at a company.

Recruitment 43

Recruitment Content Creator Blog Blogging 43

ProBlogger

JULY 4, 2014

'You have decided to work with brands on your blog to create a little income. Congratulations! You’re joining hundreds of thousands of others doing that very thing, and more than likely having a great time doing so. You’ve read all the advice, and you’re keen to get started. Let’s put it all together and get the wheels in motion.

Brand 39

Brand IT Advertising Social Media 39

ProBlogger

JULY 24, 2014

'Image via Flickr user Andrew Pescod. This is a guest contribution from Poulami Ghosh of PPC Ads Management. If conversion rates really matter to you, you should be aware that every marketing campaign has to have a dedicated landing page. This is particularly true with regard to PPC where you have to pay for every single click. Ask any PPC company and it will tell you the same thing.

Landing Page 53

Landing Page Projects Storytelling Management 53

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

ProBlogger

JULY 31, 2014

'At a recent team meeting at ProBlogger HQ to plan the theme for our next ‘theme week’ here on the ProBlogger blog I nervously suggested that we should create a week long series of posts on the topic of Facebook. As the word came out of my mouth I found myself almost involuntarily shuddering because I know that there’s a lot of mixed feelings among bloggers about the network right now and I half expect that we’ll get our fair share of ‘I’ve given up on Faceboo

Social Media 40

Social Media Advertising Blogger Engagement 40

ProBlogger

JULY 22, 2014

'This is a guest contribution from digital media project manager Sandeep Sharma. Now more than ever, marketing experts are improving their marketing strategy with fewer resources, and they are shifting marketing budgets from traditional to digital tactics like search engine optimization and social media. Companies, too often, omit their social media marketing strategy from their SEO strategy, which is a grave mistake.

Social Media 55

Social Media Engineering Search Engine Optimization Media 55

ProBlogger

JULY 7, 2014

'Today I want to share a Facebook tip that I’m sure many ProBlogger readers will already know, but which I am sure some have not heard about. Every single time I share it, I get “wow, I never knew that!” comments. It’s all to do with how Facebook lets you customise your status updates when sharing links on your Facebook page.

Social Media 55

Social Media Media Blog Blogging 55

ProBlogger

JULY 29, 2014

'This is a guest contribution from blogger Jenish Pandya. What happens when ProBlogger legend Darren Rowse comes to your city for the first time ever? You and everyone around you go crazy and act like teenagers at a Justin Bieber concert and start taking heaps of photos every time he makes a move. Then what do you do with all the photos you have taken?

Blog 50

Blog Blogging Hospitality Projects 50

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

ProBlogger

JULY 1, 2014

'So you’ve been blogging for a while and have built up a solid readership and community because you consistently deliver useful/inspirational/entertaining content? There is a fair chance if you have included a contact email address on your blog that before long an email from a brand, a PR or digital marketing agency, will land in your inbox. You will either be surprised and delighted, or offended, that your little blog has been noticed by said brand.

Collaboration 52

Collaboration Brand Agency Blog 52

ProBlogger

JULY 17, 2014

'This is a guest contribution. You look around you, and there’s competition everywhere. Companies are mushrooming day and night. You wonder how many of these are there really. 145,000 businesses each year – that’s your number. . Competition online is fierce. Only a few years ago, marketing gurus would have suggested you try social media to beat your competitors.

Utilities 49

Utilities Social Media Text Entertainment 49

ProBlogger

JULY 20, 2014

'Over the years I’ve heard many debates in the blogosphere about what is ‘king’ ‘Blogging is King’ was something many argued almost 10 years ago as it began to rise in popularity. ‘Content is King’ was the catch cry for many years… then it became ‘Community is King’ for a while as community management became the big thing. ‘Twitter is King’ was something I heard a number of bloggers crying (as they gave up their blogs to get

Content 55

Content Education Blogger Management 55