February, 2011

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Are You Damaging Yourself With Stories?

Men With Pens

I met Steve Errey years ago and it was respect at first sight. He was perceptive, smart, gentle and honest – all qualities I like in a person. Oh, and he was confident… enough to proudly flaunt his bold, bright pink website. Fast forward a few months and a shade of blue later, and Steve was still doing awesome stuff I appreciated. When he asked me for an interview on confidence, I stepped right up and poured my heart into it.

Website 74
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10 David Ogilvy Quotes that Could Revolutionize Your Blogging

ProBlogger

This week, I’ve been reading The King of Madison Avenue —an interesting biography of ad man David Ogilvy (aff). I’ve always been fascinated with Ogilvy and see a lot in what he’s done as relevant to bloggers. So here’s some of his more famous quotes, with a few thoughts on how they relate to our medium. 1. “The consumer isn’t a moron; she is your wife.&#.

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Why Your Digital Persona Begins with Humanity

Men With Pens

“YOU write it,&# I told Adam, nearly shoving the awkward task of writing an unveiling announcement for the Men with Pens/SXSW Meetup Event into his lap over Twitter DMs. “I can’t. I just can’t. And you know me well enough as a person. YOU do it.&#. “ME?!&# Adam was stunned. “But I… wha-… I… ME?!&# (He didn’t quite use those words, but the sentiment was close.). “You.

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How to Dig Up the Bones of Your Unwritten Novel

Men With Pens

Graham and I go way back. We’ve known each other a few years and have exchanged many pleasantries as fellow writers and Canadians. He pitched me a guest post that wasn’t written yet, and here was my reply: “You’re on 1) because you’re an old friend, 2) because I actually like you, 3) because you write well and 4) because you used the word bagel in this pitch.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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29 Ways to Keep Me Coming Back to Your Blog Again and Again

ProBlogger

Teach me how to do something. Entertain me. Stimulate me to think. Tell me a story. Present me with some interesting research results. Make me laugh. Review a product or service to help me make a decision. Tell me why and how something applies to me. Show me a case study of something you’ve (or someone else has) done. Make me feel like I’m not the only one who… Predict what will happen next.

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Make Your Facebook Fan Page a Party

ProBlogger

This guest post is by Caz Makepeace of y Travel Blog. Facebook Fan pages are swiftly becoming a standard extension to blogs’ brands and messages. This is a highly effective form of engaging with your target market and building a community around your brand. If you focus on making your Fan page your homepage for the social web, you can create a page that serves as your mini-hub.

More Trending

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10 Little-known Ways to Get Traffic to Your Blog

ProBlogger

This guest post is by Onibalusi Bamidele of YoungPrePro.com. Getting traffic to a blog is the major challenge a blogger faces. Many have read about various traffic generation strategies, but they find it difficult to get traffic to their blogs because these tips are no longer as effective as they once were. For example, guest blogging used to be very effective, but now that a lot of people are doing it and talking about it, it’s no longer as effective as it used to be.

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How Your About Page Can Make or Break Your Blog

ProBlogger

This guest post is by Lea Woodward of www.DotNetConnector.com. Did you know that the second place many new readers go after hitting the home page of your blog is your About page? Go and check your stats and you’ll probably see that if it’s not up there at #2, it’s probably still pretty high up on the list of “most viewed&# links.

Blog 47
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Teach, or Your Blog Will Die

ProBlogger

This guest post is by Martyn Chamberlin of Two Hour Blogger. What separates your blog from thousands of others in your niche? What are you doing that’s different? Why would people prefer your blog over others? Like most writers, that question may make you freeze for a minute. You can feel your insides going numb. Your face starts turning green.

Blog 47
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Come with Me to Tanzania

ProBlogger

Blogging has been very good to me. Over almost nine years, it’s been a daily blessing in more ways that I can count: new friends. new skills. new knowledge. the opportunity to travel. the ability to pay off a mortgage. business partnerships. the chance to do what I love (communicate and build communities) all day, every day— and get paid for it!

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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How to Brand Your Blog’s YouTube Channel

ProBlogger

This guest post is by Jenny Dean of Business Blog Writers. Whether you run a business with a YouTube channel, you’re a blogger whose blog has a complementary YouTube channel, or you’re someone with a blog who’s thinking of setting up a YouTube channel, you may be interested in knowing how to brand a YouTube channel. Why is branding important?

Brand 46
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How I Quit My Day Job and Became a Blogger

ProBlogger

I remember, in the early days of building a business around my blogs, being given the sage advice, “don’t give up your day job&# when I told friends or family members about my dreams of becoming a full-time blogger. Image by Adam Foster. It was advice that was well-meaning, and probably pretty wise on some levels—I mean, who had ever heard of a full-time blogger back in 2003?!

Blogger 46
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Use YouTube to Build Your Blog’s Audience

ProBlogger

This guest post s by David Edwards of Candy. For most people who are in their first year of launching a blog, it seems like a headache just to reach 1,000 unique visitors. I would have been in the same boat if it wasn’t for You Tube. I put more effort into building connections on there than anywhere else, and now I’m enjoying the fruits of my labors!

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The Ultimate Guide to Creating Your Blog Logo

ProBlogger

This guest post is by Liane of the Blog Design Team. After almost three years of blogging, and about the same time spent discovering my addiction to graphic design, I’ve come to realize that both of my passion go hand in hand. Blogging and design is a match made in heaven. And my favorite project to work on? Logos, of course. Sure, I’ve made designs for both online and offline business, but when a blogger knocks at my mail box, I give them special priority.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Why My Accountant Thinks I Robbed a Bank

ProBlogger

My accountant just called and asked me if I’d robbed a bank. She just saw the figures from the last few months of blogging and, as I mentioned back in my December earnings update , we’ve had some very good months lately. December was my biggest month ever, but January and February are shaping up to be great, too. There are two main reasons for the improvement in revenue: Christmas Promotion : In December, I ran a 12 Days of Christmas promotion on my photography blog.

Banking 44
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Don’t Go It Alone: Relationship-building for Bloggers

ProBlogger

This guest post is by Jane Sheeba of Find All Answers. Let’s get it straight. Blogging is not a standalone job. You cannot blog in a space that doesn’t exist and to a group of virtual people. You need people—yes, living human beings, not just pairs of eyeballs—to read your. blog. You don’t just need people to read what you write; you need people to: agree/disagree with you. give you different perspectives/thoughts/suggestions. follow as role models/examples. endorse/recommend y

Blogger 44
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How to Troubleshoot WordPress

ProBlogger

This guest post was written by Neil Matthews, a WordPress consultant at WPDude. Over the years, I’ve developed a troubleshooting methodology while working with my WordPress technical support clients. My methodology helps to solve the majority of WordPress crashed sites I’ve come across, and I wanted to share it with you, the good readers of ProBlogger.

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6 Ways to Sell a Website, and 4 Ways Not to Sell One

ProBlogger

This guest post is by 0Mathew Carpenter of Sofa Moolah. It’s gotten harder and harder to generate a stable income as an affiliate over the past two years. From Facebook’s decidedly anti-affiliate mindset, to the lengthy list of regulations that search engines such as Google have released, generating stable, consistent, and stress-free paid traffic isn’t as simple as it once was.

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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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My 6 Favorite Blogging Locations

ProBlogger

Where do you blog from? One of the most attractive parts about blogging as a profession for me is the independence and flexibility that it brings. I can work from anywhere that I can find an Internet connection. In fact, I don’t even need that at all times—I just need some kind of device to capture the content that I produce (something to type on, a camera, and/or a microphone).

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6 Fiction Writing Techniques to Improve Your Blog

ProBlogger

This is a guest post by Joanna Penn of The Creative Penn. Many people want to write a book and maybe you’re one of them. Perhaps you don’t want to write a novel, but these fiction writing techniques can still help you improve your blog. 1. Character. At its core, fiction is about characters and how they live, who they are and what they go through in the course of a book.

Writing 43
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How to Harness Your Email List to Help Pay Your Rent

ProBlogger

This guest post is by the Blog Tyrant. Wouldn’t it be nice to send out an email or two and pull in $10,000+ to pay your rent or mortgage payments for the year? It is actually possible using your own products or those of selected affiliates. And while some of you will be thinking that word “affiliates&# sounds dirty and underhanded, I’m here to tell you that affiliate marketing is actually one of the most honest ways to make money on the Web.

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I Do: Tips for Co-blogging with Your Spouse

ProBlogger

This guest post is by Mr. Broke Professional: the husband in the husband/wife team behind Brokeprofessionals.com. “I think you need to rewrite that last paragraph,” she said. “And this time, maybe try to be just a little more concise.”. She said it gently. Yet the words stung. She could tell I was a little hurt, so she tried to smooth it over. “I really like this blog post.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Personal Blog Monetization Perils and Pitfalls

ProBlogger

This guest post is by Brooke Schoenman of Brooke vs. the World. I write for two blogs that are both travel-themed, yet very different from one another. Brooke vs. the World has been my personal travel blog for the past four years, while WhyGo Australia is more of a travel guide blog which is part of a larger travel network, and focuses on making money.

Blog 41
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A Question of Money-back Guarantees and Marketing Your Online Products

ProBlogger

Over the last 12 months, I’ve continued to shift some of my own online business activities to producing products to sell on my blogs (I wrote about some the process here ). This has been a profitable move for me, but has also been one that has meant making a fairly significant mind shift in the way that I operate. In fact, it’s probably more accurate to describe it as a series of smaller mind shifts.

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Accepting the Blogger’s Social Responsibility

ProBlogger

This is a guest post by Bryan Cassidy of Endless Bucket List. On a daily basis we bloggers are bombarded posts about so-called unique methods of making money, getting new advertisement opportunities, and how to increase revenue streams. It becomes so deeply ingrained in our minds that the end goal, if we care about monetizing our blog, is to become the next millionaire blogger.

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Plan the Blog; Blog the Plan

ProBlogger

This guest post is by Tricia Lawrence of Realbrilliant.com. Oh, it’s a love/hate relationship with New Year’s Resolutions, isn’t it? If you’re feeling a bit dismayed at your lack of resolution to blog better in 2011, you’re not alone. But I’m here to help. How can you get that resolution back on track? 1. Revisit your plan. What did you decide to do this year?

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Bible Thumping, Brainwashing, and Pimping—Your Keys to Blog Success!

ProBlogger

This guest post is by Jason Towne of TopThreeDaily.com. I’m new to the blogosphere, but thanks to tips from ProBlogger and a few others, I decided to make the plunge and start my own blog. It’s only been a little over a week. The day after my site went live I had nearly 2,000 pageviews and 500 unique visitors. Within the next 24 hours those numbers doubled and then I soon passed 8,000 unique visitors and 20,000 pageviews.

Blog 39
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Should You Use Affiliates to Promote Your Products?

ProBlogger

Last week I shared my answer to a common question that many people getting into online product marketing ask: “ Should I offer a money-back guarantee? &# Today I want to tackle two others: “Should I start an affiliate program to promote my product?&# If so, “how much should I pay affiliates as a commission?&#. I had this conversation only yesterday with one blogger who was launching his first ebook.

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Are We Having Fun Yet?

ProBlogger

This guest post is by Justin P Lambert of Words That Begin With You. Quick question: are you having fun? I mean, you’re sitting here reading Problogger, so you’re likely a blogger, or at least thinking about jumping in. And you’re likely interested in making some money from your efforts. There’s nothing wrong with that at all.

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Let a Launch Buddy Help Boost Your Blog

ProBlogger

This post was written by the Web Marketing Ninja—a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. Curious? So are we! While I write blog posts, I don’t really refer to myself as a blogger. I’m just someone who likes sharing my experience to those who want to listen (or read), hoping it will help you in some way.

Blog 39
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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha