Sat.Apr 22, 2023 - Fri.Apr 28, 2023

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6 Facebook Rules of Marketing for Bloggers

Blogging From Paradise

(Updated 4-25-2023) Facebook confuses some bloggers. How do you market through the platform?

Blogger 141
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Why You Should Use Professional Ghostwriting Services

BKA Content

Why You Should Use Professional Ghostwriting Services Most businesses cringe when they think about all of the content they need to create to be able to compete online. Thankfully, there are solutions such as using a professional ghostwriter that can make content creation extremely hands-off and easy. But how do you know if you should use professional ghostwriting services for your content creation needs?

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Why Communication Matters More Than Creativity for Long-Term Content Success [Rose-Colored Glasses]

Content Marketing Institute

Short-term agility and speed could spell trouble for the long-term success of an innovative content marketing project. You focus too much on the content and not enough on the internal communication plan.

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8 Best WordPress Page Builder Plugins (2023 Edition)

Blogging Wizard

What is the best page builder plugin for your WordPress site? That’s the topic we’re going to explore in this post. The WordPress page builder industry has grown quite a.

Post 253
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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How to Get Started With ChatGPT

Ashleyn Writes

With the emergence of AI technology for copywriting, it’s going to become even more important to nail down those copy skills. Increased access to tools that polish copywriting puts an even higher value on personality-packed conversion copy, and that is something you’re completely capable of doing — even if you don’t consider yourself a good writer.

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When you feel positive momentum, use it or lose it.

Nick Ursborne

As freelancers we have to generate our own energy and momentum. We don’t have colleagues or managers to give us a quick boost. Nor do we have group meetings or off-site brainstorming days. At times we can do a great job of creating internal momentum for ourselves. At other times it becomes hard, and we feel ourselves running down, like a battery losing its charge.

IT 130

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Social Proof: 5 new studies that prove its continued persuasive power

Copyhackers

Because social proof has become such a mainstay in marketing, it's easy for marketers to grow numb to it. You forget that social proof is one of Cialdini's most persuasive principles. So here are 5 new studies to remind you about the persuasive power of social proof. The post Social Proof: 5 new studies that prove its continued persuasive power appeared first on Copywriting for startups and marketers.

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Should Brands Follow Ethical Guidelines for AI Use? The PR Council Says Yes

Content Marketing Institute

The PR Council this week published guidelines on how brands and agencies should act ethically when using AI content tools. Meanwhile, another survey highlights some problematic thinking about AI. Robert Rose explains it all today.

Brand 126
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10 Tips to Be a Social Blogger

Blogging From Paradise

(Updated 4/28/2023) I used to be painfully shy. But I made a few realizations over the years. Social bloggers are connected bloggers.

Blogger 141
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Examine SEO Case Study: 7 Lessons to 1 Million Monthly Visits

Ahrefs

That’s not all. Despite not using outreach, it acquired links from sites like The New York Times and Forbes—on autopilot. How? I spoke with the co-founder, Sol Orwell, to find out.

SEO 114
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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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3 Paid Advertising Options To Monetize Your Website

Make a Living Writing

If you have a popular website, you have probably thought about using paid advertising on your site. Out of all the ways to monetize your website, paid advertising is one of the easiest options, since you just need to paste the code or however it is set up and you are able to start making money. However, you often need a high amount of traffic to make a good amount of money.

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How To Interview a Job Candidate in a Style Fit for a Content Marketer

Content Marketing Institute

Stop asking questions when you interview content marketing candidates. Yes, that’s right. Kick the Q-and-Q format to the curb. Instead, try this technique to better assess your next content marketing team member.

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Should Bloggers Accept Sponsored Posts?

Blogging From Paradise

(Updated 4-24-2023) Some bloggers boost their income through sponsored content. Other bloggers warn against the dangers of publishing sponsored posts.

Blogger 128
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How to Get on the First Page of Google in 2023

Ahrefs

In fact, almost all of the traffic to our blog comes from first-page Google rankings: Unfortunately, nobody can guarantee first-page Google rankings. But you can improve your chances of getting them by following a logical process.

Blog 113
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Understanding Google’s Bard AI & How it Plays Into SEO 

The Hoth

On March 21st, 2023, Google launched its LaMDA-powered AI chatbot going by the name of Bard. It’s the search engine behemoth’s answer to OpenAI’s ChatGPT, the artificial intelligence chatbot that’s taken the media & world by storm. In fact, ChatGPT’s widespread popularity caused Google to go ‘code red’ on December 21st, 2022, due to the potential threat the AI chatbot posed to their business model.

SEO 109
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10 Tongue Twisters to Improve Pronunciation

Grammarly

As we all know, tongue twisters can be a real mouthful. These intentionally difficult phrases are challenging to say out loud (especially quickly) because your mouth and brain don’t always cooperate with each other! Although many tongue twisters might not make sense and may in fact be quite silly, they are actually a great tool for improving one’s fluency and pronunciation skills.

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6 Powerful Golden Rules of Blogging

Blogging From Paradise

(Updated 4-23-2023) I am the ultimate rule breaker guys. I ignored SEO for almost a decade and own a tiny email list.

Blog 135
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The EASY Way How to Write a KILLER Blog Post in 19 Steps

Neal Schaffer

Create the Content Brief and Outline The EASY Way How to Write a KILLER Blog Post in 19 Steps appeared first on NealSchaffer.

Blog Post 130
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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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Distribution 101: The Content Marketer’s Guide to Facebook Ads Tips

Contently

Are you looking for ways to craft better Facebook ads that result in higher conversions? With the right strategies, paid Facebook advertising is an effective way to reach new audiences, engage with prospects, and get new leads. But with so many options and variables, it can be easy to burn through your ad spend with minimal return. Here are five Facebook ad tips that will help you maximize your ad performance and drive more conversions. 1.

Ads 107
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12 Mood Examples From Literature (+ Definition & Writing Tips)

Smart Blogger

When it comes to mood examples, sometimes it’s easy to pinpoint what you’re looking for. For instance, are you watching a film that sends a shiver up your spine… or one that has you rolling with laughter? There’s a clear difference in mood. But what if you’re studying a novel or poem? Pinning down “mood” can be tricky. We’re going to explain what mood is, why it’s important, and how you can create grammatical mood in your writing.

Writing 99
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Synonyms for “Good”

Grammarly

There’s no way around it: Good is a good word. It carries a variety of meanings and connotations, and it swiftly covers a lot of ground. In fact, good is so good that we hardly ever think twice before using it. Good morning! How are you today? Good. How does the coffee taste? Good. Have you read any good books lately? Precisely because of good ’s popularity, it doesn’t come across as a particularly clever, creative, or insightful word choice.

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AI Content Platforms Faceoff: ChatGPT vs Content at Scale

Content Hacker

By now, you’ve probably tried your hand at a few AI content platforms. Sure, everyone is talking about ChatGPT, but have you tried the other tools on the market? (LOTS of them are out there, and more are emerging by the day. It can get overwhelming. ) With this ever-growing array of tools at our fingertips, it can be challenging to find the gems, let alone choose the right solution for your needs.

Content 95
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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Is ChatGPT the next big thing for small business? What you need to know

Freelance Union

ChatGPT has been all over the news lately, and there have been a lot of predictions about what it can and will do. Will it make blog writers obsolete? (This writer hopes not!) Will it replace SEO? Will it make natural language search the new standard? Big companies are scrambling to figure out how to optimize this new technology, but what about small businesses?

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The How, When and Why of Writing Autofiction

Jane Friedman

Photo by Designecologist Todays post is by author Adele Annesi ( @WordforWords ). As a writer and instructor of autofiction, I find the genre an inspirational way to explore pivotal life experiences. In this nexus of fact and fiction, writers can mine, select and transform their real life journeys, turning points and discoveries into story. First, let’s define the genre.

Writing 94
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How to Write a Great Graduation Card

Grammarly

Graduation is an exciting time in life—a chance to look back on the path that led to this academic achievement, and to anticipate the promise of all that’s yet to come. If you know someone who has a high school, college, or graduate school graduation coming up, a well-written graduation card can provide encouragement, offer words of wisdom, or convey how proud you are of their accomplishment.

Writing 95
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Is AI the end of human creativity as we know it?

Content Hacker

I used to be the loudest anti-AI writer in the room. In fact, just a few months ago, I was on stage confidently saying AI will never replace the human writer. Now, I’m the President at a leading AI writer for SEO marketing – Content at Scale. I want to tell you about my journey, and why I – one of the most anti AI writers in the room – adapted to the times.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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This online tool helps taxpayers track their refund

Freelance Union

IRS Tax Tip 2023-53, April 19, 2023 After filing a return, taxpayers due a refund are usually eager for that money to hit their bank account. They can check the status of their refund easily and conveniently with the IRS Where's My Refund? tool at IRS.gov/refunds and with the IRS2Go app. Refund status is available within 24 hours of the IRS letting the taxpayer know that they got the e-filed return.

Banking 94
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First Pages Critique: Getting a Handle on Pace

Jane Friedman

Photo by Nicolas Henderson (CC BY 2.0) Ask the Editor is a column for your questions about the editing process and editors themselves. It also features first-page critiques. Want to be considered? Submit your question or submit your pages. This month’s Ask the Editor is sponsored by Author Accelerator. Is book coaching your dream job? Take the One-Page Book Coaching Business Plan Challenge to find out what kinds of writers you would coach, how (exactly!

Banking 92
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Enterprise-Grade Generative AI Is Now Available for Grammarly Business Customers

Grammarly

Generative AI has the power to transform the way work gets done. And with GrammarlyGO available for all Grammarly Business customers in beta by the end of April, everyone in your organization will move faster with enterprise-grade generative AI that works across workflows and applications. GrammarlyGO is enterprise-grade generative AI Generative AI holds incredible promise for organizations to accelerate high-impact work, unlock creativity, and save time and money.

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$6 million 1340 HP Koenigsegg One in London

Blogging From Paradise

As you guys know, for whatever reason, odd, bizarre, humorous or outright one of a kind experiences seem to find me as I circle […]

Post 105
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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha