Elna Cain
JULY 16, 2023
A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” This is a HUGE question but a very important one. I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.
Caroline Gibson
JULY 20, 2023
I’ve had some rather interesting (ahem) copywriting enquiries over the years; the best being from someone whose new business idea involved inviting people to live in trees on a South Pacific island and not use any money. He instructed me to be as creative as I wanted and to “invert your thought plate.” Reader, we didn’t go any further but that is my all-time favourite client line.
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BKA Content
JULY 17, 2023
Understanding Onsite Vs. Offsite SEO Did you know that more than 90% of websites on the internet don’t receive any organic search traffic from Google? This is because less than 1% of searchers look beyond the first page of results. Statistics like these show why search engine optimization is so important for any business. Without implementing a strong SEO plan, business owners cannot rise to the top of Google’s search engine results pages.
Jane Friedman
JULY 21, 2023
Today’s post is by author Catherine Baab-Muguira. Join her on Wednesday, July 26, for the online class The Author Platform Accelerator. So much querying advice is the same. No matter which article you’re reading, which podcast you’re listening to, or even the particular genre you’re working in, the guidance rarely varies: Start with story. Spend your first paragraph hooking ’em with plot, characters, conflict.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
Freelance Writing Jobs
JULY 16, 2023
Today, I’m going to cover a slightly sensitive topic. Today’s topic deals with mistakes that writers make that can keep them from being selected for better-paying gigs. Table of Contents Toggle Seven Mistakes That Can Affect Whether You’re Hired 1. Not managing your online brand 2. Not networking with potential clients 3. Not having an online presence at all 4.
Kristi Hines
JULY 21, 2023
Ready to chat with AI? These AI chatbots connect you with the latest large language models including GPT-4, PaLM 2, Claude 2, Llama 2, and more from big tech companies like OpenAI, Microsoft, Google, Anthropic, Inflection AI, and Cohere. Use them for general conversation, summarization, coding, professional coaching, strategy development, brainstorming, idea generation, troubleshooting, image inspection, data analysis, second opinions, meal plans, gift ideas, travel planning, venting, and many o
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
Rachelle Gardner
JULY 18, 2023
When Amanda first told me she wanted to write a book about the “emotional prosperity gospel,” I couldn’t say YES fast enough! Many Christians deny the prosperity gospel—the idea that God wants you to be healthy and wealthy— but embrace its more subtle spin-off, the emotional prosperity gospel, the belief that happiness and spiritual euphoria will follow if you believe the right things and make the right choices.
Nick Ursborne
JULY 17, 2023
By now, pretty much every writer and copywriter on the planet will have used a tool like ChatGPT as a writing assistant. Some writers use AI just to help outline their work. Others use it to complete full drafts. Other tasks that are really well suited to AI include things like brainstorming and market research. This takes us beyond just the task of writing, and can help us learn more about the products and services we’re writing about.
Kristi Hines
JULY 21, 2023
Looking for advice on search engine optimization (SEO)? Below is a table that links to over 300 social profiles of more than 40 SEO experts on 15 social media platforms, including Bluesky, Facebook, Instagram, LinkedIn, Mastodon, Threads, TikTok, Twitter, and YouTube. These thought leaders come from different corners of the world and encompass a range of roles, including consultants, educators, and practitioners.
Content Hacker
JULY 21, 2023
April of this year, I received an email from someone named Rick Calvert – a “someone” I’ve grown very fond of now, since being on his stage and getting to know him. It was an invitation to deliver my first keynote. He’d watched this powerful video , featured in my newsletter over at Content at Scale : This was Rick’s email after watching that story: And thus commenced an amazing conversation – all about AI, how Rick was one of the very first to launch an event for c
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
AWAI
JULY 21, 2023
Mari Smith, the Queen of Facebook, will be speaking at her first Bootcamp! In this video she touches on what she will address during her inaugural Bootcamp session and what she thinks is the most exciting thing happening in the industry today, and shares a profound question that transformed her.
Ahrefs
JULY 20, 2023
In this guide, we’ll answer just that and share some top tips for implementing a continuous SEO strategy. The answer, in short, is almost always no. SEO, in nature, is a continuous strategy.
Grammarly
JULY 19, 2023
We use words that begin with the prefixes dis and un every day: Perhaps you’ve told someone you’re dis appointed or un convinced or that your new shoes are un comfortable. How do these letters change the meaning of a word? To begin with, there are slight differences between the prefixes dis and un : Dis means “ not” or “the opposite of” and is sometimes attached to the beginning of verbs to indicate the undoing of an action.
AIIP
JULY 18, 2023
By Janel Kinlaw Each year at the Association of Independent Information Professionals (AIIP) Conference, the Past Presidents fund the Roger Summit Lecture Award to bring in an inspiring and stimulating speaker. In April 2023, the Lecture was delivered by Tony Zanders, CEO of Skilltype, Inc. Tony Zanders’ journey into the library and information management industry… Read More » The post The Digital Shift: Becoming the Modern Information Professional appeared first on AIIP Connections Blog.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
Dr. Rissy's Writing and Marketing
JULY 18, 2023
In the digital marketing landscape, the mantra “content is king” isn’t just a catchy phrase. It’s a guiding principle that underpins marketing strategies and shapes brand identities. Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action.
Ahrefs
JULY 17, 2023
In the world of SEO, links are a crucial ranking factor. With that comes a temptation for many website owners and marketers to resort to manipulative tactics to acquire links, which can lead to link spam.
Adam Connell
JULY 19, 2023
Want to learn more about personalization in marketing? You’re in the right place. As data analysis and automation tools have become more and more sophisticated, brands are increasingly able to deliver individualized marketing messages and product offerings to prospective customers at scale. In this post, you’ll find 35 personalization statistics that reveal how consumers feel.
Grammarly
JULY 17, 2023
Résumé references are people who can vouch for you as an employee or colleague. Whether you’re a recent graduate or an experienced professional , knowing how to choose and present the right references can impact your chances of landing your desired job. In this guide, we’ll show you who to include as references, how to format your résumé reference sheet, and how to list references on a résumé.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
AWAI
JULY 17, 2023
In today’s Monday Morning Jumpstart, Director of Training, Jade Trueblood, and special guest, Russ Henneberry, talk about how you can elevate from an “order taker” as a writer to an even more valuable role.
Freelance Union
JULY 18, 2023
We are thrilled to share an enormous victory for freelancers in New York City: The “Freelance Isn’t Free Act” is in action against a major media company, and working to get freelancers the compensation they’re owed. Recently, there’s been a resolution to a lawsuit filed by the city in 2021 against L'Officiel USA for failing to pay freelancers on time, in full, or at all.
Content Marketing Institute
JULY 18, 2023
Limited data has prompted B2B marketers to jump to conclusions for years. That skill could come in handy to thwart generative AI tools’ jumping to false conclusions. And it may even let you define or redefine the content in your industry.
The Creative Penn
JULY 17, 2023
What are the pros and cons of traditional publishing vs self-publishing? How can you combine multiple options for a more creatively satisfying — and profitable — author career? Rachael Herron gives her tips. In the intro, Power Thesaurus and editing tips for audio ; How Writers Fail — Kris Rusch; Finishing energy ; Sidekick for Shopify ; Shadow Survey (please complete before 31 Aug 2023).
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
Make a Living Writing
JULY 20, 2023
With constant advancements in medicine and health care, medical writers are more in demand than ever to help convey new information and break down academic concepts for readers. If you’re curious about medical freelance writing jobs then you’re in the right place. We’ve found six interesting types to consider. What Qualifications Do Medical Writers Need?
Freelance Union
JULY 18, 2023
RS Tax Tip 2023-89, July 10, 2023 Kids are expensive. Whether you just brought a bundle of joy home from the hospital, adopted a teen from foster care, or are raising a grandchild, freelancers often have more flexibility when it comes to childcare - but not with the costs. There are several tax breaks that can help. Here are some tax tips for new parents Get the child a Social Security or Individual Tax Identification number To claim parental tax breaks, the taxpayer must have their child or dep
Content Marketing Institute
JULY 19, 2023
People should take vacations. It’s a healthy thing to do. Of course, doing so often disrupts the regular work of the content marketers left behind. When you face a forced lull, do these five things.
Smart Blogger
JULY 19, 2023
Struggling with social media image sizes? You’re not alone. One of the biggest headaches in the digital world is mastering the optimal image sizes for different platforms. Luckily, with this guide, you can uncover specific numbers, actionable techniques, and all the nitty-gritty details to perfectly size your visuals. Say goodbye to pixelated, stretched, or oddly cropped pictures.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
BKA Content
JULY 19, 2023
How Many Internal Links To Use Per Page for SEO You probably already know that search engine optimization is vital if you want your website to climb to the top of Google’s ranking algorithm. What you might not realize is that SEO is about more than well-written content and high-quality keywords. Links are one of the top two criteria Google uses to rank pages.
Ahrefs
JULY 19, 2023
In this post, you’ll learn what SEO copywriting is and how to do it. SEO copywriting is creating high-quality content that appeals to both search engine algorithms and human users.
Content Marketing Institute
JULY 21, 2023
Recent research finds news articles deliver 80% of their lifetime value in the first week. What does that mean for your content plans? Robert Rose explains.
Smart Blogger
JULY 21, 2023
Understanding how to use ChatGPT can be quite a task, can’t it? It’s like unraveling a new language or learning how to drive. But you’re in luck, because that’s exactly what we’ll cover today! By unlocking the secrets of ChatGPT, you’ll be able to tap into its power for various applications, from drafting emails to writing your next best-seller.
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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