Enchanting Marketing

JULY 25, 2023

Uhm, yeah … The most common writing advice is to write daily. And it’s sound advice. But … Daily writing is not possible for everyone. It’s never worked for me. Sometimes I miss a few days; sometimes a few weeks. At best, I write daily-ish. But I am always ( well, almost always ) keen to return to writing. Why? One thing is that I’ve learned to enjoy writing , even when the writing process is difficult or messy.

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Writing Creativity Concept Blog Post 233

The Creative Penn

JULY 24, 2023

How can you use what you're scared of to write better stories that resonate with readers? How can you acknowledge your shadow side and bring aspects of it into the light in a healthy way that serves you and your customers? Michaelbrent Collings talks about his experiences — and you can do my Shadow Survey here (before 31 Aug 2023). In the intro, The Inner Work of Age by Connie Zweig ; different kinds of direct sales [ Wish I'd Known Then ]; QuitCast on productivity and burnout with Becca Syme; 7

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Writing Hospitality Writer Concept 98

Ahrefs

JULY 24, 2023

By finding and fixing those issues, you can often boost your rankings and get more organic traffic. This is where an SEO audit comes in. An SEO audit checks how well optimized your website is for search engines.

SEO 102

SEO Engineering Website IT 102

Grammarly

JULY 25, 2023

As AI gains popularity, students have been exploring how to use it to support academic writing , with time-saving tasks like summarizing longer text, identifying answers to one’s questions, or brainstorming research topics. If you’re considering using AI for school assignments, it’s first and foremost important to understand what your professor’s and/or your school’s guidelines are for ethical use.

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Text Communication Writer Copy 83

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

Animalz

JULY 26, 2023

Manual link-building isn’t for the faint of heart. You knock on many doors, endure countless rejections, and occasionally score a few backlinks — campaign after campaign after campaign. It’s a disheartening process many content marketers have to endure. But there’s another way. Create linkable content you know people want to reference on topics that naturally attract high-quality backlinks.

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Editorial Content Keywords SEO 95

AWAI

JULY 26, 2023

Practice is the best way to keep improving at any endeavor. For a copywriter, that means time spent writing! Follow the “client brief” to do this practice assignment, using tips from a master.

Copywriter 97

Copywriter Copywriting Writing 97

Grammarly

JULY 28, 2023

When we hear “AI writing,” we tend to think big: a futuristic computer handling all our written reports, emails, and documents for us in a matter of seconds. While the technology is not at that point yet, there are still lots of tasks that generative AI like ChatGPT and GrammarlyGO can help you with right now. In this guide, we talk all about AI-generated content and how it can help with your writing or copywriting.

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Writing Ad Copy Text Copy 96

Content Marketing Institute

JULY 27, 2023

Accuracy mattered before AI-generated content, and it still matters today. Use this checklist to ensure the accuracy of all your content – whether it originates from a human or an algorithm.

Content 91

Content IT 91

The Creative Penn

JULY 26, 2023

I rarely do videos so I thought you might to see this one! I tell you more about Catacomb, out now at JFPennBooks.com (and coming soon on other stores ). Walker Kane didn't believe in monsters … Until they took his daughter. Beneath the streets of Edinburgh, an ancient evil waits. Each year, the Grendsluagh—a prehistoric monster of insatiable hunger—demands a human sacrifice in exchange for the city’s continued prosperity.

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Creativity Post 98

Jane Friedman

JULY 27, 2023

Photo by Steve Johnson on Unsplash Today’s post is by regular contributor Susan DeFreitas , an award-winning author, editor, and book coach. She offers a wide range of courses on the craft of fiction , as well as a free ebook, Cracking the Code: 10 Craft Techniques That Will Get Your Novel Published. I write a lot about character arc, and I talk a lot about it with my clients.

Advertising 85

Advertising Communication Projects Writer 85

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Grammarly

JULY 26, 2023

The healthcare industry has experienced significant labor challenges in the wake of COVID-19. As a result, the healthcare services and technology (HST) sector is expected to be the fastest-growing sector in healthcare as hospitals and clinics adopt new technology to improve their efficiency amid staff shortages. HST companies like ModMed continue to work fast and make significant strides toward developing technology solutions that will free up providers from unnecessary admin to focus on deliver

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Healthcare Hospitality Collaboration Communication 87

Content Marketing Institute

JULY 26, 2023

The days of the basic marketing funnel are over. Adding an overlay of empathy lets you walk with your prospects on their never-quite-linear journey. And that’s when you’ll start seeing real, long-term relationships.

Marketing 88

Marketing Ads 88

Ahrefs

JULY 26, 2023

Raleigh, North Carolina, is where I’ve called home for more than a decade. It’s a community that I know and love, so I’m featuring it first. It also has one of the largest and oldest SEO communities in the world.

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SEO IT 79

Jane Friedman

JULY 28, 2023

Photo by Donald Wu on Unsplash Today’s post is excerpted from Blueprint for a Memoir by Jennie Nash , founder of Author Accelerator. Two temporal elements—the time frame of the story and where you are standing in time while you tell your tale—are central to the idea of structure in memoir. But they are tricky to determine because you are still living the life you are writing about in your memoir, and you existed at all the points in time throughout the story you are telling.

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Writing Concept Writer Post 83

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Grammarly

JULY 26, 2023

On Instagram, the phrase “a picture is worth a thousand words” might be an understatement. However, a well-crafted Instagram caption can help you say a lot more. Captivating Instagram captions grab a user’s attention, provide context to a post, inject it with personality, and generate meaningful engagement. Give your writing extra polish Grammarly helps you communicate confidently Write with Grammarly 8 tips for writing an Instagram caption 1 Start strong Every post gets 2,200 characters, but on

Writing 85

Writing Text Food Engagement 85

Content Marketing Institute

JULY 25, 2023

Threads owes its phenomenal success to the magic of an engaged, owned, and subscribed audience. It’s a play many successful content marketers have used, too. Robert Rose explains why you should tap into that superpower to launch new content.

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Audience Content Engagement Content Marketing 82

Freelance Union

JULY 26, 2023

IRS Tax Tip 2023-90, July 17, 2023 For many freelancers, summertime means change. Whether it's a life change like a marriage or a typical summer event – like sending the kids to camp – things people do in summer could affect their income taxes. Here are a few summertime activities and tips on how taxpayers should consider them during filing season.

Projects 77

Projects Freelance Finance IT 77

BKA Content

JULY 24, 2023

What Is a White Hat Link Building Service? Did you know the first result in a Google search gets more than 30% of all clicks? Google’s algorithm uses more than 200 different factors when ranking websites, but building links is right at the top of the list. Links to and from other high-ranking websites are an essential part of an SEO campaign, but link building must focus on quality over quantity and come about via organic creation.

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Agency Insurance Social Media Portfolio 77

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

Grammarly

JULY 24, 2023

The rise of voice-to-text technology on smartphones has eased the challenges of error-prone and time-consuming typing on small keyboards. But traditional transcription solutions have their own challenges, often requiring precise dictation and extensive editing. Get Voice Composer for iOS today Grammarly helps you communicate confidently Compose with Grammarly Fortunately, Grammarly’s Voice Composer offers a revolutionary solution that empowers users to efficiently and confidently write on their

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Text Communication Writing Blog Post 81

Content Marketing Institute

JULY 28, 2023

Barbie-related newsjacking exploded with the movie’s worldwide success. But can your brand be successful with newsjacking (Barbie or no Barbie)? Robert Rose explains the key ingredient you’ll need.

IT 76

IT Marketing Brand 76

Make a Living Writing

JULY 25, 2023

Knowing how when to write with humor is an important skill every writer should know. Humor is not always appropriate, and when used improperly it can alienate readers or annoy an audience. That said, humor isn’t used enough in writing and can add a lot of surprise and delight on the page when used correctly. What Is Humor? According to the dictionary, humor is: The mental faculty of discovering, expressing, or appreciating the ludicrous or absurdly incongruous : the ability to be funny o

Writing 79

Writing Utilities Freelance Writer 79

Smart Blogger

JULY 28, 2023

Ever scratched your head thinking, “what is Google Bard?” Don’t worry, you’re not the only one. This new AI wizardry from Google can be a bit of a puzzle at first. But, with a little bit of guidance, you can turn that confusion into savvy know-how and unlock its full power. And that’s what this guide is for. So buckle up, it’s time to turn uncertainty into understanding!

IT 74

IT Text Freelance Engineering 74

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

Freelance Union

JULY 24, 2023

Hands up if you’re a creative freelancer or entrepreneur who has (or suspects you may have) ADHD. 🧠 If your hand is up, you’re in great company! While 7-10% of the general population has an ADHD diagnosis, the rate is estimated to be significantly higher in entrepreneurs and freelancers. As a business coach and ADHD life coach for creative entrepreneurs and freelancers, this makes total sense to me.

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Creativity Finance Freelance Concept 74

BKA Content

JULY 26, 2023

The Importance of SEO Reputation Management Reputation is everything for modern businesses. These days, both positive and negative impressions can go viral quickly. Fortunately, with the help of SEO and reputation management, you can build a great name for your brand. Why Do You Need SEO Reputation Management? Online reputation management is exactly what it sounds like: taking good care of your company’s reputation.

Management 72

Management SEO Search Engine Optimization Social Media 72

Jane Friedman

JULY 25, 2023

Today’s post is by author and book coach Suzette Mullen. A couple of months ago I did something that left me feeling somewhere between a wet noodle and a very burnt piece of toast. Picture a TED talk, with a Zoom room as the stage, and a memoir writer in a fugue state with dry mouth and shaky legs giving a 10-minute talk without notes. I’d been practicing this talk for weeks as part of a public speaking course that had one simple assignment: put together a signature talk.

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Persuasion Writer Promotion Communication 74

Smart Blogger

JULY 28, 2023

Curious about how to use GPT-4, the brainchild of the latest AI revolution? You’ve landed in the right spot. This groundbreaking technology has piqued interest worldwide, turning the everyday enthusiast into AI aficionados. Visualize producing nuanced, human-like content with a few keystrokes, or orchestrating tasks with unprecedented accuracy.

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Text Medical Creativity Utilities 72

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

Content

CopyBlogger

JULY 25, 2023

Most freelance job posts receive hundreds of applications. As someone who has hired freelance writers and sifted through hundreds of. Continue Reading The post How to Create a Writing Portfolio That Clients Love appeared first on Copyblogger.

Portfolio 71

Portfolio Writing Freelance Writer 71

Ahrefs

JULY 25, 2023

For someone starting a new business, this figure could be way outside your reach. So how do you find a truly affordable SEO solution that can fit any budget?

SEO 75

SEO IT 75

Make a Living Writing

JULY 27, 2023

When it comes to freelance writing jobs, nurses have special qualifications that enable them to find unique jobs. If you come from the medical industry and are wondering how to find nurse freelance writing jobs, you’re in the right place. The healthcare industry is complex, and it’s important for publications to employ writers who understand the industry and are qualified to write about the topics medical publications cover.

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Freelance Medical Healthcare Writing 68

Smart Blogger

JULY 28, 2023

Navigating the digital landscape with ChatGPT Chrome Extensions is like having a secret weapon. These small yet mighty tools can transform your day-to-day tasks, streamline your communication, and turbocharge your productivity. We’re about to explore the top 25 extensions that will redefine your online experience. Picture this: effortless task management, boosted interaction, and a tech-empowered life.

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Utilities Text Engineering Management 71

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

Entertainment