The Daily Egg
MAY 14, 2016
It’s believed that it takes users (who have no idea of what your site does) exactly three seconds to orient themselves and. The post How To Increase Your Landing Page Conversions by Asking a Question appeared first on The Daily Egg.
Neal Schaffer
JANUARY 25, 2016
Are you looking to set actionable goals, both personally and professionally, to help you grow? If so, let’s make some of those apply to your blog. What should your blogging goals be? Firstly, before we dive into the specific goals themselves, let’s talk about how they should be structured. I recommend you create S.M.A.R.T. blogging goals. A S.M.A.R.T. goal is defined as one that is specific, measurable, achievable, results-focused, and time-bound.
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ProBlogger
SEPTEMBER 23, 2016
Do you feel like there is so much change afoot this year? I totally do! And I think this week’s picks really reflect that. There is an undercurrent of taking risks and moving forward. My kind of undercurrent. I’d love to hear what changes you’re making, if you’re starting a blog , revamping a current one, branching out into online business or something else?
Buffer
JULY 2, 2016
“Join us!” “Sign up!” These phrases litter the huge variety of email newsletter boxes you’ll come across online, and they generally serve the same purpose: Click here to give us your email address. They serve the same purpose, but do they say the same thing? Can one word change the way you feel about a button? In my experience, yes.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.
The Daily Egg
MAY 18, 2016
I am an artist. Or at least that’s what 90% of the people I speak to think when I tell them what. The post The Biggest Lie in Copywriting appeared first on The Daily Egg.
The Daily Egg
FEBRUARY 9, 2016
We all need a little help… from time to time. Actually, as online copywriters striving for greatness, we need all the help. The post 16 Helpful Copywriting Articles To Launch You Into Web Writing Greatness appeared first on The Daily Egg.
Content Pro Pulse brings together the best content for content professionals from the widest variety of industry thought leaders.
ProBlogger
OCTOBER 23, 2016
Contributed by ProBlogger SEO expert Jim Stewart of StewArt Media. Whether you’re a hobby blogger or have turned your blog into a business, your main goal is always going to be increasing the number of visitors you have to your site. The way most of your visitors will find your blog is by searching on Google and finding it high in the search rankings.
ProBlogger
DECEMBER 21, 2016
As 2016 winds down, many of us are looking towards 2017 wondering what we can do to take our blogs to the next level. Will next year be the year we finally: Turn our blog into a legitimate side-hustle? Score a guest post on a big site? Launch that online course? Whatever our individual goals might be, every blogger can benefit from doing the following six things in January: 1.
ProBlogger
OCTOBER 31, 2016
By ProBlogger Expert Angela Ponsford. Unless you’ve been living under a rock, you’re probably aware that Facebook ads are one of the best marketing tools available to bloggers and business owners. But whether you’re a complete newbie to Facebook ads or if you’ve been using them for a while, there’s probably still a heap of features that you didn’t even know existed.
ProBlogger
OCTOBER 5, 2016
This is a guest contribution from ProBlogger expert Jerry Low. You may have heard of the 80/20 rule – it was recognized as a concept more than a century ago. In modern times, the rule has been used to achieve a broad range of objectives, from economics to business management to better relationships to weight loss. If you apply the principle to blogging, you could improve your efficiency and maximize your efforts.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
ProBlogger
DECEMBER 13, 2016
From ProBlogger SEO expert Jim Stewart of Bloggers SEO. Content may be king, but if you don’t optimise your blog content in a way that Google likes, your readers will never find it. Structuring your content in a way that Google understands means higher rankings across your entire site. This makes your blog more visible to readers searching for your topic, and more likely to show up near the top of the page when they search for your niche.
ProBlogger
OCTOBER 4, 2016
This is a guest contribution from Richard Richsh. WordPress is the most preferred platform by many beginners and developers across the globe for its ease of use. More than 75% of the website’s today use WordPress, and there are many ways by which you can increase your WordPress website’s ranking using SEO – one of these ways is to pay attention to your permalinks.
ProBlogger
SEPTEMBER 12, 2016
This is a guest contribution from Nick Rojas. When Instagram unveiled its new Stories platform in early August, the social network made no bones about that the fact that it was inspired by Snapchat’s pioneering feature of the same name. Some social media watchers went even further, calling it a blatant ripoff. In less than a month, however, many marketers are have already concluded that Instagram Stories is more than just an alternative to Snapchat Stories.
ProBlogger
OCTOBER 12, 2016
This is a guest contribution from ProBlogger Expert Kelly Exeter. It was the toaster that did it in the end. I’d been juggling work around school holidays. I had a book in its pre-launch phase. I was trying to figure out in which of my already tight days I could record four podcasts. And I was on deadline for two guest posts while trying to figure out what I’d write about for my own website.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.
ProBlogger
SEPTEMBER 19, 2016
This is a guest contribution from Michelle Kulas of PodcastMotor. If you’ve been blogging for any length of time, you may have had daydreams about achieving fame, fortune and glory through your blog. At the very least, you’ve probably been hopeful that you’d reach your target readers and maybe make some money by selling a product or service that you talk about in your blog.
ProBlogger
OCTOBER 17, 2016
By ProBlogger Expert Sam Nordberg. Creating an online course can be a great way to increase your income from your blog. Let’s face it, you spend a lot of time creating content anyway, putting it together in a course for your readers seems like a logical next step. Yet, the thought of putting together a full course can be overwhelming to say the least.
ProBlogger
OCTOBER 25, 2016
By ProBlogger Advertising Expert Alita Harvey-Rodriguez of MilkIt Academy. It’s a tough world out there for bloggers. You all have incredible engaging content that your readers love, yet almost everyone expects something for free. You probably know that your content is more valuable than you’re paid or compensated for but justifying your media prices can often be a battle.
ProBlogger
SEPTEMBER 26, 2016
As a blogger and social media strategist, there are a few things I absolutely would not be caught dead without. I have to keep on top of a ton of tasks in all my roles, and the faster and more efficiently I can get these done, the better! Having important tools only a click away makes all the difference in the world – hence why I love keeping my Chrome toolbar stocked with things I need every day.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.
ProBlogger
SEPTEMBER 21, 2016
This is a guest contribution from Alicia Rades from aliciarades.com. You started a blog because you recognized the importance of content marketing. You know that businesses that blog get more traffic than those that don’t. But more traffic doesn’t necessarily mean more customers. You have to be able to leverage your blog content in a way that convinces readers to trust you and buy from you.
ProBlogger
SEPTEMBER 14, 2016
This is a guest contribution from author Daryl Rothman. “ Never ,” exhorts George Orwell in his prolific essay Politics and the English Language, “ use a long word where a short word will do.”. This etymological edict claims many adherents, and who amongst us has not wrestled with that great literary conundrum of word choice? Whether you blog, pen fiction, nonfiction or anything at all, finding the right words and writing style is essential.
ProBlogger
NOVEMBER 21, 2016
By ProBlogger SEO expert Jim Stewart of StewArt Media. You’ve no doubt seen the subject of HTTPS in the media recently – the importance of applying it to your blogging website in order to preserve your Google rankings has been widely reported. But what does it mean for you? Do you have to drop everything and start the process of moving over right away, or will it pay to wait a few months?
ProBlogger
SEPTEMBER 13, 2016
“Your life will be better if you take action on the things you avoid.” These were the words I kicked off the 7th annual ProBlogger Training with – by quoting my mum who when I was a kid realised that I have a tendency to procrastinate and watch life pass me by. I shared them because sometimes as bloggers it’s easy to procrastinate – and to avoid doing those important things that we know will bring life to our blogging.
Speaker: Tim Buteyn
Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.
ProBlogger
NOVEMBER 1, 2016
This is a guest contribution from Matt Clough. There’s nothing like the rush of a new idea forming in your mind, the adrenalin that comes from suddenly have a clear focus and direction. This is as true with blogging as it is anything else. If you’ve got an exciting new blogging project, it’s very tempting to get the not particularly exciting stuff – hosting, blog platform selection – over and done with as quickly as possible in order to move on to truly bringing your idea to life.
ProBlogger
OCTOBER 16, 2016
Sometimes it can take years before we find a good rhythm to our blog’s posting schedule. Some blogs suit smaller, bite-sized pieces every day (or multiple times a day), and some blogs get by on posting once a month. Darren gets asked A LOT how often one should post, especially when just starting out with a blog. The answer, unfortunately, is not one-size-fits-all!
ProBlogger
DECEMBER 27, 2016
Well it’s no secret, and probably not much of a surprise, to find that Facebook dominated the search results in social media this year on ProBlogger! The algorithm changed so much and left us all scrambling to figure out how to still reach our audience on the world’s biggest community-connecting platform. Never fear folks, we had the best people on the job!
ProBlogger
DECEMBER 20, 2016
This is a guest contribution from Kate Toon, SEO expert and trainer at The Recipe for SEO Success. When most people start their own podcast, the last thing on their minds is SEO. They’re too busy developing eye-catching graphics, buying a cool microphone, and trying not to make that horrible saliva sound when they speak. Why? Because most podcasters think SEO is all about Google, and nothing to do with iTunes, Stitcher or SoundCloud.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.
ProBlogger
SEPTEMBER 18, 2016
There have been so many changes to the social media landscape across the years, in fact an incredible amount of changes just in the last 12 months. Where Twitter and forums used to reign supreme, you’ll find today’s bloggers fatigued with Facebook , confused about Snapchat , and getting their heads around the same capabilities, only over on Instagram.
ProBlogger
OCTOBER 14, 2016
I don’t know about you but the fact we’re half way through October really freaks me out. I’m neck-deep in editorial schedules and I even wrote “2017” on a post the other day – where did this year go? As usual, the news that caught my eye this week is pretty diverse – small business blogging stuff, emojis, online courses, and case studies of folk who are doing it right online.
ProBlogger
DECEMBER 26, 2016
I have a feeling this post will be a popular one! Blog monetization continues to be a growing trend, and it’s one of the main reasons people visit ProBlogger – to find out how to get started, what kinds of income to explore, and how to make more money! These were the monetization posts that resonated the most across 2016, and you can find the most popular content creation posts here.
ProBlogger
SEPTEMBER 30, 2016
Hello and welcome to yes another weekend roundup read! WordPress tells me this is number 41: what a lot of ground we’ve covered this year! Plenty of these articles made me ponder the state of affairs (and my blog) more than they did teach me how to blog better – but I think some re-evaluation from time to time is a good thing. No point flogging a dead horse, as they say!
Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion
In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha
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