Google’s Claim on Link-Building – What Does it Mean for SEO?
The Hoth
SEPTEMBER 27, 2023
Illyes touched on many topics during the session, including Google ‘un-launches’ (which apparently happen more than we think), AI content, user click data and algorithm updates. In November, Duy Nguyen of Google’s Search Quality Team said links don’t matter as much for SEO as they did when Google first launched. So what gives?
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