Freelance Magic

MARCH 12, 2024

For example, if you want to know about influencer marketing and find a way to write about it as a freelance writer, you not only learn more about the field but get paid to do so. If you have a kid on the way, for example, it might not be the best time to start your full-time freelance career. And the best part?

Freelance 239

Freelance Script Portfolio Banking 239

Contently

MAY 11, 2024

As a frequent traveler, I type in Google searches like this all the time, whether I’m looking for a satisfying slice or a sweaty HIIT class (I’ve got two speeds) — and this is precisely why local SEO content strategy is so critical for businesses. What’s more, local search can be a great equalizer.

SEO 90

SEO Content Food Social Media 90

BKA Content

MARCH 22, 2024

How To Market Digital Products: 5 Strategies for 2024 In 2024, the digital product market should hit $7.63 As one of millions of digital product creators, you may wonder how to market digital products. As one of millions of digital product creators, you may wonder how to market digital products.

Landing Page 86

Landing Page Marketing Search Engine Optimization Social Media 86

Buffer

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. Interview them. Learn their language. Listen intently. "  2.

Content 123

Content Freelance Content Marketing Editorial 123

ContentWriters

MAY 8, 2024

As a digital marketer, you’re likely all too familiar with how crucial organic and paid marketing can be for your business. While each has its strengths, they’re most effective when combined into one powerful marketing strategy. To maximize results for your company, learn how SEO and SEM work together.

SEO 64

SEO Search Engine Optimization Keywords Engineering 64

Contently

MARCH 23, 2023

As marketers, we’re always looking for ways to measure our effectiveness and attribute our work back to the pipeline. Content marketing is no exception. Metrics help us make data-driven decisions to improve our strategies. So how do you know which ones are most important for your goals?

Engagement 142

Engagement Content Landing Page Brand Awareness 142

BKA Content

APRIL 22, 2024

Knowing some of the ways to calculate the ROI of SEO can help you measure the effectiveness of your SEO efforts, optimize your strategy, and help you with long-term planning. Measuring your performance while implementing different tactics can help you identify and focus on the strategies that work best for your business.

SEO 86

SEO Search Engine Optimization Insurance Agency 86

BKA Content

MAY 1, 2024

How To Create a Long-Term SEO Strategy That Works Some business goals are short-term, like monthly sales goals. Start reaping these rewards by developing an SEO long-term strategy. Start reaping these rewards by developing an SEO long-term strategy. SEO is a long-term strategy. The not-so-bad news?

SEO 74

SEO Architecture Search Engine Optimization Keywords 74

Backlinko

MAY 13, 2024

For example, Stratedia , a marketing agency, improved its clients’ results after investing in Semrush Local, a suite of local SEO tools. This insight is crucial for an effective local SEO strategy. And adjust your strategy as needed. Like “seo services” and “internet marketing services.”

Agency 54

Agency Keywords Management SEO 54

The Hoth

NOVEMBER 7, 2023

If you rethink your strategy and target more obscure, long-tail keywords that don’t get much search volume , you’ll have a FAR easier time ranking in a #1 spot – possibly for multiple keywords at a time. Here are a few examples of each: Short-tail keywords (head terms): SEO, gardening, digital marketing, home renovation, accounting, etc.

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

Contently

FEBRUARY 8, 2023

Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide.

Content Marketing 139

Content Marketing SEO Marketing Content 139

Contently

JANUARY 26, 2023

The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. We’ll walk through examples from organizations like Google, FedEx, Cigna, and more and break down the steps you can take to develop a thought leadership program of your own.

Pharmaceutical 145

Pharmaceutical Healthcare Brand Awareness Content 145

Content Hacker

FEBRUARY 7, 2024

Types of Creative Briefs Here at Content Hacker , we emphasize the importance of strategic long-form content marketing. A crucial part of this strategy involves crafting an effective creative brief that aligns with your project’s goals. Want to build a real money-making blog, 10x faster with the use of AI?

Writing 98

Writing Long Form Content Projects Creativity 98

ContentWriters

APRIL 17, 2024

In this blog, we’ll discuss how to onboard external writers in a way that ensures the long-term success of your content strategy. When you onboard external writers, you want to ensure they can jump in and support marketing right away, particularly when you’re scaling content creation.

Writer 64

Writer Construction Communication Editorial 64

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Download Now What is Social Media Marketing?

Social Media 126

Social Media Media Marketing Storytelling 126

Contently

APRIL 6, 2023

Love them or hate them, buyer personas are key to creating successful marketing strategies and effective content. Marketers base these personas on research and data about their actual consumers and use them to understand their needs, pain points, goals, and behaviors. What Is a Buyer Persona?

Social Media 135

Social Media Sales Audience Education 135

Contently

DECEMBER 15, 2022

Marketing budgets increased in 2022 after dropping to a historic COVID-19-related low in 2021. But content marketers can’t celebrate yet. That extra budget increases the expectation that marketers prove content delivers business results. That can increase the ROI from content marketing.

Marketing 123

Marketing Government Communication Collaboration 123

Buffer

APRIL 25, 2024

Direct mail is such a cool marketing strategy. Even though advertising via mail has been done for centuries , it's still a relatively untapped marketing concept in the e-commerce world — meaning there’s a lot of potential for small businesses to stand out.

Ads 94

Ads Brand Advertising Social Media 94

BKA Content

APRIL 26, 2024

The 3 Stages of the Customer Acquisition Funnel A long-standing model for explaining how businesses acquire customers uses the example of a funnel. It can be helpful to divide the customer acquisition funnel into three stages to better understand the buyer journey and optimize marketing strategies for your business.

Search Engine Optimization 67

Search Engine Optimization Insurance Digital Marketing Lead Generation 67

ContentWriters

MARCH 6, 2024

This clear direction aligns each team member, empowering writers to produce a polished, tailored piece that meets your marketing needs. Your overall content marketing strategy may encompass diverse types of assets, and you may use general content briefs for all of them. What Is a Content Brief’s Purpose?

SEO 98

SEO Writing Content Brand Awareness 98

Content Hacker

MARCH 8, 2023

Content strategy services are more in demand than ever before. That’s because smart content strategy leads to incredible content marketing. And incredible content marketing leads to mega-growth like: 67% more leads. In this blog post, we’ll: Break down how content strategy services work. 73% more trust.

Content Creation 105

Content Creation Content Long Form Content Search Engine Optimization 105

Grammarly

APRIL 16, 2024

For example, “giving 110 percent” has nothing to do with math and is figurative language for “working very hard.” One example of a technical term in marketing is “sales-qualified lead” or “SQL.” For example, write out “marketing-qualified lead” rather than “MQL.” Is jargon ever appropriate?

Writing 111

Writing Communication Concept Collaboration 111

Contently

FEBRUARY 23, 2023

For example, you know, at some point, someone put an item in their cart but didn’t buy it. We’ll look at how to measure sentiment using examples from brands with successful programs. Customer sentiment measures how people feel about you — specifically your brand, products, or marketing campaigns.

Content 133

Content Brand Awareness Landing Page Brand 133

Backlinko

MAY 8, 2024

For example, Google, “employment lawyer Seattle.” These results come from a thoughtful law firm SEO strategy. Ready to create an SEO strategy that increases your organic traffic? But SEO takes time, so a consistent, long-term strategy will yield the best results. This one page sends an estimated 2.2K What Is Law Firm SEO?

SEO 70

SEO Agency Keywords Engineering 70

Grammarly

MAY 17, 2023

Here are a few examples of when you might use a CV and when you should use a résumé. CV example Here’s an example of a CV used for a medical career: Eric Williams 456 Phillips Street | Portland, OR 97255 | Cell: 505-555-7558 | Pager: 505-555-4767 | ewilliams@example.com Education M.D., subscribers across platforms.

Medical 117

Medical Transportation Education Hospitality 117

Contently

FEBRUARY 14, 2023

For example, is the person looking to buy an item? Understanding each type will help you develop strategies to reach your ranking goals. Example: “LinkedIn login” Informational intent: These searchers seek specific information or want to learn more about a particular topic. Why does this matter for content strategy?

Engineering 144

Engineering Keywords SEO Social Media 144

Content Hacker

JANUARY 11, 2023

Content marketing is a booming industry set to reach a worth of $600 billion by 2024. It’s growing fast because it’s the modern way to market to consumers – ironically, by not marketing or selling to them. Since content marketing is the present and future of marketing, that means every business needs content to compete.

Content Creation 111

Content Creation Content Consulting Content Marketing 111

Smart Blogger

JANUARY 22, 2024

Navigating through the marketing funnel can often feel like a daunting journey, right? In this article, we’ll explore actionable strategies that transform this seemingly complex process into a straightforward path to success. What is a Marketing Funnel? Why Should You Use a Marketing Funnel? But fear not!

Marketing 90

Marketing Persuasion Social Media Brand Awareness 90

Income Diary

MARCH 19, 2024

The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. From savvy SEO strategies and engaging with guest posts, to leveraging email marketing and navigating the world of Google AdWords, each step is a stride towards a thriving online business.

Promotion 105

Promotion Website Social Media Advertising 105

Content Hacker

MARCH 9, 2023

Consumer-generated marketing. With this approach to marketing, companies leverage customer-generated content such as reviews, testimonials, photos, or videos to promote products and services – all while creating a more personal connection between the brand and the target audience. But what does consumer-generated marketing really mean?

Marketing 105

Marketing Social Media Advertising Engagement 105

Contently

FEBRUARY 21, 2023

As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions. Google, Siri, and Alexa are all examples of NLP in action. But its application can truly help content marketers in a variety of areas.

Content Marketing 126

Content Marketing SEO Marketing Content 126

Grammarly

DECEMBER 26, 2023

Long considered a traditional marketing strategy, sales letters remain relevant today by continually evolving. Generative AI like Grammarly or ChatGPT has quickly become a favorite tool for marketers to streamline the writing process. Next, marketing materials benefit from a touch of humanity—AI’s biggest weakness.

Sales 96

Sales Writing Persuasion Copywriter 96

BKA Content

JANUARY 8, 2024

Search engine optimization gets touted as the end-all, be-all, of digital marketing, but are SEO services worth it? Are they right, or are they wasting money when other marketing strategies would serve them better? Your industry may not lend itself to e-commerce, or alternative marketing tactics may serve your goals better.

SEO 80

SEO IT Brand Awareness Search Engine Optimization 80

Contently

NOVEMBER 10, 2022

The job’s not over until the paperwork is done—or, for content marketers, until results are measured. For most Chief Marketing Officers (CMOs), the holy grail of content measurement is return on investment (ROI). I’ve never met a content marketer with only one goal. ” Evaluate new ideas by potential revenue.

Management 124

Management Freelance Content Management System Content 124

Neil Patel

NOVEMBER 19, 2021

There’s a whole strategy involved, for one thing. You need to identify your target market, market your brand effectively , and create informative, appealing content for your chosen demographic. What’s more, customers evolve, so you must constantly adapt your strategy to suit your customers’ expectations.

Lead Generation 141

Lead Generation Social Media Sales Brand 141

Copywriter Collective

APRIL 26, 2024

The e-commerce business is greatly relying on the content strategy to reap digital success. The Evolution of E-commerce Content Strategies The e-commerce content strategy has transitioned remarkably over the years. Over time, with the huge growth of the digital market, the strategy in content also expanded.

Content 52

Content Copywriter Copywriting Text 52

ContentWriters

FEBRUARY 22, 2023

As an experienced marketer, you understand the incredible value of search engine traffic — and it’s no wonder why! This indicates that keyword research is important to your marketing success. This indicates that keyword research is important to your marketing success. Why Is Keyword Research Important in Marketing?

Keywords 98

Keywords Marketing Landing Page Digital Marketing 98