Grammarly

MAY 24, 2023

This isn’t true only when you’re searching for a brand-new job—a polished résumé is also an asset when you’re seeking a promotion. A clean, correct résumé makes you a more attractive candidate for any position you seek because it does the following: It communicates your skills and experience professionally.

Recruitment 92

Recruitment Proofreader Education Social Media 92

ProBlogger

AUGUST 30, 2015

We had wonderful speakers – Pamela Wilson from Big Brand System and Copyblogger , Heather B. Check out out Pamelas example at Big Brand Webinars. Look at your brands Instagram account. If you are a lifestyle brand, look at showing a ‘day in the life’ of the lifestyle product. Video: Credit: Mick Russell.

Landing Page 51

Landing Page Social Media Brand Communication 51

Grammarly

APRIL 10, 2024

OpenAI was founded in 2015 to create artificial intelligence that’s “safe and benefits all humanity.” The app interface may allow you to enter keywords, brand voice and tone, and audience segments and automatically incorporate that information into your prompts. Who created GPT-4? OpenAI released GPT-4 on March 14, 2023.

IT 108

IT Text Prose Architecture 108

Contently

FEBRUARY 17, 2023

It’s a disruptive technology primed to change how buyers shop and interact with brands. AR allows brands to extend their reach to consumers outside the traditional digital space and become part of their daily lives. ” Brands can use AR to augment training and education for their customers as well as their team members.

Engagement 93

Engagement Entertainment Marketing Medical 93

ProBlogger

DECEMBER 15, 2015

Top Tips for Getting the Most out of Monetizing Brand-Blog Relationships. Louisa Claire stopped by ProBlogger HQ to spill all the secrets she’s learned from being both a blogger and the conduit between bloggers and brands. What are brands looking for? How do you get on a brand’s radar? Louisa tells all.

Post 32

Post Entertainment Social Media Blogger 32

Buffer

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Marketing 52

Marketing Social Media Retail Search Engine Optimization 52

ProBlogger

NOVEMBER 24, 2015

Postings can be sponsored by brands very often and this also has to be disclosed. The post Top Takeaways for Bloggers from the International Food Blogger Conference 2015 appeared first on @ProBlogger. What bloggers should build first to bring and keep readers to their sites is trust, so ethics is an important piece of food blogging.

Food 34

Food Blogger Publisher Publishing 34

ProBlogger

DECEMBER 9, 2015

Well, blog-wise it’s great to know what’s happened across 2015, give you an overview of your efforts, point you in the right direction for 2016, and give you a case of the warm and fuzzies when you see how far you’ve come in 12 short months. Was it consistent with your brand? Personal branding: is it recognisable?

Blog 36

Blog Blogging Social Media Entertainment 36

Neil Patel

MARCH 17, 2021

By 2000, that number had climbed to 413 million, before roughly doubling every five years up until 2015. Generation Z isn’t the best target audience for every brand. While they might not be a fantastic audience for brands in the alcohol or broadcast TV spaces, there are definitely some things Generation Zers do enjoy.

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

JANUARY 26, 2021

Discord has evolved considerably since its official 2015 launch. You may find the categories limited at first sight, but plenty of brands use Discord successfully. Enabling engagement also: Enhances the customer and brand experience. Promote Your Brand With Communities. After all, isn’t it for gamers? Know Your Audience.

Communication 132

Communication Script Text Social Media 132

Buffer

DECEMBER 20, 2023

A pink billboard went viral on social media, along with a brand collaboration with Airbnb , and maybe most significantly, fans made thousands of memes combining Barbie with another blockbuster that shared its release date: Oppenheimer.  The Barbie Dreamhouse has become reality and it’s in Malibu. Time will tell.

Social Media 119

Social Media Media Storytelling Entertainment 119

Neil Patel

MAY 14, 2019

They look at factors like page speed, brand queries, and hundreds of other factors that it may have not been placing much emphasis on in the past. Now let’s look at 2014 versus 2019: And 2015 versus 2019: The big trend is that the organic search results have been drastically pushed down below the fold. But that’s only half the story.

SEO 112

SEO Concept Engineering Keywords 112

Neil Patel

JANUARY 12, 2021

Many brands are using Boomerang to connect, engage, and drive brand awareness. Boomerang is Instagram’s standalone app, created in 2015. This helps grow your brand and get your content in front of the right people. The Boomerang app allows you to showcase the workplace culture of your brand. Shareability.

Social Media 117

Social Media Media Marketing Brand Awareness 117

Shorthand Content Marketing

APRIL 22, 2022

Back in 2015, I wanted to do ‘something’ in the startup world. . This concept was all the rage back in 2015 because Hubspot was changing the SEO landscape by creating thousands of pieces of content per month. The ultimate goal of content marketing is to position you and your brand as an expert in your industry.

Content Writer 52

Content Writer Writer Healthcare Content 52

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Similarly, positive ROI statistics for video content have been booming for years – from 33 percent in 2015 to 87 percent in 2021.

Marketing 145

Marketing Brand Awareness Social Media Education 145

Content Marketing Institute

JULY 6, 2018

If you #OptOutside , you probably already believe REI’s brand promise that a “life outdoors is a life well lived.” The brand launched two shows this year, Wild Ideas Worth Living and Take It From Me. In 2015, the REI Foundation made a $1.5 At the same time, the team understands what it means to work for a retail brand. “We

Content Marketing 105

Content Marketing Marketing Content Retail 105

Neil Patel

JANUARY 21, 2021

Five Ways Brands and Influencers Can Use the Clubhouse App. Here’s how you can tap into the app’s community and use it to grow your brand and influence. It gives you a chance to bring your brand values to the forefront and have meaningful discussions with your audience. While podcast popularity has grown by 37.5%

Social Media 138

Social Media Media Engagement Concept 138

Neil Patel

MARCH 15, 2021

If your brand is active in these issues, then this is something you should be highlighting in your advertising. they entered the highly-saturated shoe market in 2015, where they faced huge competition. It’s an easy way to show your brand’s personality. Take Allbirds shoes. Examples of Paid Ads Targeting Millennials.

Ads 122

Ads Advertising Manufacturing Social Media 122

Content Marketing Institute

DECEMBER 12, 2017

In 2018, at least two major Fortune 500 brands will hire former publishers and/or media executives to serve as their chief marketing officers. 2 major Fortune 500 brands will hire former publishers and/or media execs as CMOs. 2018 will see the rise of employee brand advocates over paid influencers. More live streaming on social.

Content Marketing 111

Content Marketing Marketing Content Audience 111

Moz

MAY 13, 2019

Unfortunately, we don't have confirmed data for 2014-2015 (if you know differently, please let me know in the comments). 2015 – 62.9° / 60.3° The difference from 2015 to 2017, however, is clearly significant. If you're a Korean brand trying to rank for a commonly misspelled, high-volume term, this change could be huge.

IT 69

IT Engineering SEO Keywords 69

Moz

FEBRUARY 4, 2020

In 2015, for example, we were introduced to RankBrain -- the machine-based search algorithm that helps Google push more relevant results to users. In 2015, Google submitted a patent named “ Ranking Search Results Based On Entity Metrics ,” which is where the above entity description is sourced from. But it's easier said than done.

SEO 93

SEO Architecture Concept Keywords 93

Neil Patel

MAY 4, 2021

Even the Content Marketing Institute concedes there is no template for this, because every person and brand’s needs and goals are different. But that dropped from 65% in 2015, and other social channels still have validity. Stay Authentic and On-Brand. Many come through with epic TV spots that tell their brand story.

Social Media 145

Social Media Construction Digital Marketing Engagement 145

Neil Patel

OCTOBER 26, 2020

CB Insights found that the retail apocalypse that started in 2015 actually accelerated during the Covid-19 pandemic. These are brands you’d probably recognize. They should be able to show you the store, provide you with case studies, or outline the work they did for the ecommerce brand.

Consulting 133

Consulting Retail Persuasion Sales 133

Content Marketing Institute

JUNE 18, 2018

Though that traffic stat is from 2015, the influence of video is only growing. Providing a video-based educational experience allows you to: Position your brand as a niche authority. You can also create and market a standalone app for your video course, creating new discovery (through app stores) and engagement channels for your brand.

Website 109

Website Editorial Team Landing Page Content Creator 109

Neil Patel

DECEMBER 18, 2020

In a different scenario, we see how you don’t need to own a restaurant, bar, or food brand to benefit from Yelp Elite. That platform debuted around 2015, and it’s a way for Google to offer incentives for people who regularly review local businesses. This will likely have a positive impact on their business for years to come.

Food 144

Food Construction Retail Social Media 144

Neil Patel

JUNE 11, 2021

While BrickSeek doesn’t support all retail brands at the moment, they do have access to inventory for retailers like: Target Walmart CVS Home Depot Macy’s Lowes Office Depot Staples. Dealspotr is one of the most popular BrickSeek alternatives and has been around since 2015. Let’s get to them, shall we?

Sales 143

Sales Retail Manufacturing Website 143

Moz

OCTOBER 23, 2018

For those of you looking for a quick answer to this strategy-defining question, infographics aren’t as popular as they were between 2014 and 2015. The truth is that infographics are still one of the most-used formats for building links and brand awareness, and from my outreach experiences, with good reason. Yet, here we are.

Brand Awareness 56

Brand Awareness Content Creator Agency Creativity 56

Neil Patel

DECEMBER 3, 2020

Even better, the prospect response rate increased by 190% compared to 2015. And, 59% of US consumers say they actually enjoy getting mail from brands. Direct Mail Increases Brand Awareness. For this reason, consistent mailing increases awareness of your brand. But they saw your logo, your brand name, and what you do.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Neil Patel

APRIL 26, 2021

This ad experience allows advertisers to share content with listeners in unique ways, including the option to build branded playlists and own all of the ad space on a particular station. Brand Stations. Branded Stations. Elements of the campaign will dominate the background, giving listeners maximum exposure to your brand.

Ads 77

Ads Brand Awareness Landing Page Advertising 77

Neil Patel

APRIL 5, 2021

Paired with intelligent marketing strategies , these food advertisements will help you create high-converting PPC campaigns that bring your brand to the global stage. Branded in the signature Jif colors, it also delivers clear brand awareness and integrity. This is a big brand marketing lesson in a jar! Jif Peanut Butter.

Food 83

Food Advertising Ads Creativity 83

Neil Patel

SEPTEMBER 21, 2020

Launched in 2015, Google Local Guides—also known as Google Guides—took over where Google Cities left off. Businesses with an increased amount of user-generated content (UGC) stand to benefit from increased consumer confidence in their brand, enhanced trust from Google and potentially improved local search rankings. Elite Squad.

SEO 145

SEO Engagement Promotion Ads 145

Publishing Trends

JANUARY 19, 2023

At Penguin Random House , Vaishali Nayak , previously Senior Marketing Manager at HarperCollins Children’s Books , joins as Assistant Director of Brand Marketing. Jody Stigliano is now Senior Library and Educational Brand Marketing Manager; Sabrina Montenigro has been promoted to Educational and Library Marketing Associate.

Art Director 62

Art Director Editorial Agency Publisher 62

Neil Patel

JANUARY 7, 2023

In 2015, Google added 3.5 How well do you think your brand is doing with semantic search? It uses data from a variety of sources to provide users with information about people, places, and things. The Knowledge Graph has been growing steadily since it was first introduced in 2012. billion new entities to the Knowledge Graph.

IT 95

IT SEO Concept Keywords 95

Content Marketing Institute

SEPTEMBER 4, 2018

The vendor offers such good information that you become loyal to the brand. It’s from a brand selling dolls – but the subject has nothing to do with the dolls. Hopefully, those examples make it clear that content marketing isn’t about the brand, your products, or your services. Contentmarketing is educational. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Banking Insurance 111

Content Marketing Institute

MARCH 30, 2018

Non-Obvious trend: Brand stand. Reacting to a polarized media atmosphere, more brands feel compelled either by choice or necessity to take a stand and offer a distinct point of view about the world. 66% consumers say it’s important for brands to take a stand on social & political issues. SproutSocial Click To Tweet.

Content 108

Content Social Media Content Marketing Content Creator 108

Content Marketing Institute

NOVEMBER 5, 2018

Successful purpose-driven content marketing must feel like an integral part of the brand, not a one-off. A successful strategy is built for the long haul and speaks to the goals and interests of the brand, its employees, and the customers (or prospects). Purpose-driven brands also resonate with their employees.

Transportation 92

Transportation Content Projects Social Media 92

Neil Patel

NOVEMBER 4, 2020

When the Apple Watch first came out in 2015, there were 3,000 apps available for download. Because your Apple Watch apps notify you immediately when someone interacts with your brand on social media, you can fix issues faster (rather than waiting until you next check your phone or computer). Location-Based Alerts.

Social Media 145

Social Media Management Utilities Text 145