Neil Patel

NOVEMBER 16, 2021

You’ll never be able to eliminate some friction points, of course—for instance, not everyone who views an ad needs or can afford a car. Fortunately, when you want to market vehicles on social media, dynamic Automotive Inventory Ads (AIAs) can reduce friction dramatically. What Are Automotive Inventory Ads (AIAs)?

Ads 122

Ads Social Media Sales Promotion 122

Moz

APRIL 22, 2020

that we forget the basis of winning SEO begins and ends with keywords. Not choosing keywords before you start with SEO means shooting in the dark — a likely losing gamble if your content will succeed or not. Choosing the wrong keywords means wasting your time and budget on content that will never gain visibility in search results.

Keywords 65

Keywords SEO Consulting Concept 65

Neil Patel

MAY 19, 2021

Twenty-nine percent of keywords featuring a question word like “why” or “can” triggers the featured snippet. Combine it with lucrative keywords, and it can be a winning recipe to grow site traffic and drive conversions. Why Is Answering Users’ Queries With High Potential Keywords an Effective Strategy?

Keywords 139

Keywords SEO Digital Marketing Landing Page 139

Moz

FEBRUARY 25, 2020

In 2020, over 1,600 (16.6%) of the searches we analyzed had #1 positions that were worse than the worst-case scenario in 2013. Here's our big "winner" for 2020, a search for "lollipop" — the #1 ranking came in at an incredible 2,938px down. At 2,938px, the 2020 winner comes in at just over three times 2013's worst-case scenario.

Ads 72

Ads Entertainment Text Brand 72

Neil Patel

MAY 12, 2020

If you aren’t tracking your rankings, you can set up a project on Ubersuggest for free and track up to 25 keywords. And when I say update, I am not talking about just adjusting a sentence or adding an image. Such as, would adding infographics, step-by-step instructions, or videos to the article make it more useful?

SEO 145

SEO Keywords Concept Ads 145

Neil Patel

NOVEMBER 5, 2019

And I’ve noticed that very few people are talking about what’s really going to happen in 2020. What’s going to happen in 2020? In 2020, you will see more companies adopting business intelligence solutions… from paid ones to free ones like Google Data Studio. So, what are these trends? Alright, here goes…. Of course not!!!

Marketing 112

Marketing Agency Food Finance 112

Neil Patel

APRIL 15, 2021

Google’s call-only ads make it easy for customers to call your business. This article explains what these useful ads are, how they could benefit your business, and how you can start running them today. What Are Call-Only Ads? Call-only ads, officially called “ call ads ” by Google, lets customers call you directly from Google.

Ads 109

Ads Ad Copy Copy Contractor 109

Moz

JULY 14, 2020

Sarah also laid out her thoughts on major SEO trends for 2020. 5 Timely Trends for 2020: 1. new & ramping up search experiences — James Wirth (@jameswirth) July 14, 2020. winning — Seth @ Goldstein Media (@GoldsteinMedia) July 14, 2020. Google Ads. Dr. Pete — Moving Targets: Keywords in Crisis.

Brand Awareness 59

Brand Awareness Ad Copy Keywords Brand 59

Moz

JULY 14, 2020

Sarah also laid out her thoughts on major SEO trends for 2020. 5 Timely Trends for 2020: 1. new & ramping up search experiences — James Wirth (@jameswirth) July 14, 2020. winning — Seth @ Goldstein Media (@GoldsteinMedia) July 14, 2020. Google Ads. Dr. Pete — Moving Targets: Keywords in Crisis.

Brand Awareness 58

Brand Awareness Ad Copy Keywords Brand 58

Moz

JULY 14, 2020

Sarah also laid out her thoughts on major SEO trends for 2020. 5 Timely Trends for 2020: 1. new & ramping up search experiences — James Wirth (@jameswirth) July 14, 2020. winning — Seth @ Goldstein Media (@GoldsteinMedia) July 14, 2020. Google Ads. Dr. Pete — Moving Targets: Keywords in Crisis.

Brand Awareness 58

Brand Awareness Ad Copy Keywords Brand 58

Moz

JULY 15, 2020

There's endless possibilities w/ #machinelearning : Some cool things: - AI-generated faces - Auto-excuse generator (need that) Leveraging for SEO: - Keyword research - Forecasting time series - Extracting entities and categories from URLs - Internal link analysis #mozcon — Seer Interactive (@SeerInteractive) July 15, 2020.

Keywords 68

Keywords SEO Promotion Content Creation 68

Moz

JULY 15, 2020

There's endless possibilities w/ #machinelearning : Some cool things: - AI-generated faces - Auto-excuse generator (need that) Leveraging for SEO: - Keyword research - Forecasting time series - Extracting entities and categories from URLs - Internal link analysis #mozcon — Seer Interactive (@SeerInteractive) July 15, 2020.

Keywords 61

Keywords SEO Promotion Content Creation 61

Moz

FEBRUARY 4, 2020

In this article, I will take a look at what is in store for SEO in 2020 and how these factors will change the way we formulate strategies throughout the next year and beyond. Finally, Google has added visual image search attributes to search results. Topics and semantics over keywords. Voice search is here to stay. Conclusion.

SEO 93

SEO Architecture Concept Keywords 93

Neil Patel

MARCH 30, 2021

Because we have over a billion keywords globally in Ubersuggest and we already have a questions section, I thought it would be fun to see what it would look like worldwide. In 2017 it was 13.41% and it went up to 14.52% in 2020. The big change though was “how” related keywords went up consistently each year.

SEO 145

SEO Keywords Agency Digital Marketing 145

Moz

JANUARY 5, 2020

Succeeding in 2020 means becoming a clear-eyed surveyor of any structural issues as well as seeing the "good bones" potential, so that you can flip dilapidation into dollars. For example, I’m less excited about schema for 2020 than I was in 2019 because of Google removing some of the benefits of review schema. Education is power.

SEO 78

SEO Government Utilities Medical 78

Moz

JULY 15, 2020

There's endless possibilities w/ #machinelearning : Some cool things: - AI-generated faces - Auto-excuse generator (need that) Leveraging for SEO: - Keyword research - Forecasting time series - Extracting entities and categories from URLs - Internal link analysis #mozcon — Seer Interactive (@SeerInteractive) July 15, 2020.

Keywords 46

Keywords SEO Promotion Content Creation 46

Neil Patel

SEPTEMBER 10, 2019

Especially when you consider that they generate over $100 billion+ per year in ad revenue? But there is one issue with making changes manually, and I know this because I own an ad agency and I do the SEO for my own website. The post 7 Advanced SEO Strategies I’m Trying to Implement Before 2020 appeared first on Neil Patel.

SEO 111

SEO Medical Engineering Website 111

Neil Patel

AUGUST 3, 2021

Their stock went from $404 at the start of 2020 to currently sitting above $1500. Travel in the United States has hit 2 million passengers a day which is closer to pre-pandemic levels, versus 90,000 a day in April of 2020. Here’s what traffic looks like when we compare July 2021 to July 2020. That’s massive growth.

Agency 145

Agency Keywords Website Ads 145

BKA Content

MAY 13, 2024

Customizable Metadata: SEO is highly impacted by title tags, meta descriptions, targeted keywords, and other metadata on each page. Learn More What are the Top 5 Ecommerce Platforms for SEO in 2024 With ecommerce increasing in popularity since 2020 , there are plenty of avenues ecommerce sites can take to increase visibility.

SEO 71

SEO Insurance Collaboration Keywords 71

ContentWriters

MARCH 27, 2024

By refreshing content, you introduce new keywords and improve the content’s search engine rankings, making it more visible to potential readers. Use tools to analyze the content’s current SEO performance, including keyword rankings, traffic, and engagement metrics. Consider the content’s layout, design, and navigability.

Writer 111

Writer Content Freelance Keywords 111

Bramework

JANUARY 20, 2023

I started using those search terms and including related questions and keywords in my blog posts to try to repeat what I did to get my first big hit in traffic. He helped calm me down and asked me questions about my traffic and encouraged me to work on my keywords and make the best blog post.

Keywords 98

Keywords Blog Blogging Pharmaceutical 98

Neil Patel

FEBRUARY 19, 2021

In 2020, advertisers spent almost $200 billion in paid search ads , with retail spending over $15 billion , and this number is expected to increase moving forward. If you’re behind in your paid search and social ad spend, don’t worry. How Can Paid Ads Help You Reach Your E-Commerce Sales Goals?

Social Media 145

Social Media Sales Media Retail 145

Backlinko

JANUARY 8, 2024

In this guide, I’m going to cover: The 100 most searched terms on YouTube The 50 most subscribed YouTube channels The 10 most viewed channels on YouTube How marketers can leverage YouTube stats I’ll also show you how to find YouTube keywords to enhance your video marketing campaigns. billion views since its upload in 2020.

Entertainment 87

Entertainment Keywords Collaboration Script 87

Moz

MARCH 1, 2020

In a 30-page whitepaper published last year, Google delineates specifically how it fights against bad actors and misinformation across Google Search, News, Youtube, Ads, and other Google products. In the beginning of 2018, Google displayed Featured Snippets in approximately 12% of search results; in early 2020, that number hovers around 16%.

Medical 76

Medical Website Keywords Engineering 76

BKA Content

JANUARY 1, 2024

An Overview of SEO Pros and Cons In 2020, web users conducted 5.1 You could also need to adjust your content to match your target audience’s keyword search and intent. SEO Requires New Posts and Auditing Search engines not only review your posts for keywords and intent, but they also search for consistent updates and new content.

SEO 76

SEO Brand Awareness Advertising Insurance 76

Backlinko

MARCH 22, 2024

Adding an H1 tag to a webpage isn’t a confirmed ranking factor. Adding H1 tags to your website page is one aspect of creating a good page experience. Incorporate Your Keyword in the H1 Tag According to a correlation study , Google uses the H1 tag as a secondary relevancy signal. Why Are H1 Tags Important for SEO?

Search Engine Optimization 79

Search Engine Optimization Content Management System Text Engineering 79

BKA Content

MARCH 13, 2024

In a 2020 construction marketing survey, 53% of respondents planned to increase SEO marketing efforts, and 12% planned to decrease paid search ads. Keyword Research A keyword is a word or phrase that best defines a page’s content. Keyword research is critical to your digital marketing strategy.

Construction 52

Construction SEO Search Engine Optimization Keywords 52

Neil Patel

APRIL 5, 2021

It went from 54.11% in 2017 to 62.41% in 2020. But if I was a website like weather.com I probably wouldn’t as it decreases my traffic, which decreases my ad revenue. higher CTRs for 15 to 40 characters title tags – I would recommend that you keep yours closer to the 40 character mark so you can include more keywords.

Landing Page 145

Landing Page Storytelling SEO Keywords 145

Neil Patel

NOVEMBER 26, 2020

Have you ever seen a Facebook ad for Chanel? Or an Instagram ad for Lamborghini? billion in 2020 to $388 billion in 2025. Until now, luxury brands have been able to rely on full-page ads in premium magazines, billboards in duty-free stores, and high-end, high budget TV ads. Me neither. Luxury Marketing Trends.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Express Writers

JANUARY 17, 2023

Improve Your Keyword Research. SEO strategies help improve your search rankings for specific keywords. And Google Trends can help you do better keyword research. Use the Explore feature and enter a keyword or phrase you are considering. Use the Explore feature and enter a keyword or phrase you are considering.

Content Marketing 98

Content Marketing SEO Marketing Content 98

Neil Patel

MARCH 25, 2021

In 2020, TikTok was ranked one of the world’s top mobile apps , outperforming YouTtube, Tinder, and Netflix. Using keywords in your social networks is the best way to improve your SEO on TikTok. Adding a CTA to your profile will tell users exactly what to do next, and can help increase conversions. Use Shoppable Videos.

Landing Page 141

Landing Page Social Media Advertising Creativity 141

Neil Patel

MARCH 3, 2020

To give you an idea of what that is worth, Dream Host paid us $60,000 for an ad spot…. Now on top of the ad money, Eric and I both have gotten clients from our podcast. Keep in mind, when I make money through ads or generate revenue for my ad agency , there are costs so by no means does that revenue mean profit.

SEO 145

SEO Keywords Advertising Ads 145

ContentWriters

OCTOBER 27, 2022

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. As customers search online, paid search ads appear at the top of the results.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

The Creative Penn

DECEMBER 10, 2023

If we don’t like what the search engine serves up, we go back and modify our keywords to be more clear about our intention, and try again. The search engine sends traffic, either organically or through pay-per-click ads, which are placed on popular keywords and keyword phrases. Oh, the joys of book research!

Keywords 98

Keywords Advertising Text Engineering 98

Freelance Union

NOVEMBER 10, 2022

With 59 million freelancers in 2020 in the US and experts claiming that by 2027, the majority of the workforce in the US will be freelancers , we know freelancing is getting increasingly popular each year. The system will show your ad only to those matching the given parameters. It can be equally effective for freelancers.

Freelance 125

Freelance Social Media Advertising Finance 125

Income Diary

APRIL 29, 2024

You too can write epic blog posts that rank on Google’s front page for popular keywords. Longer posts have more keywords, more often, and in more combinations. Bullet Points I’ve recently started adding some “What You’ll Learn” bullet points near the beginning of all of my Income Diary articles. The same goes for video.

Writing 59

Writing Keywords SEO Content Creation 59

Article Writing

NOVEMBER 4, 2022

In the past, efficient search engine optimization was all about keywords and links and using them to draw traffic to your content. However, people do tend to keep their searches shorter and simpler, something that should be taken into account when planning keywords and SEO. Long-Tail Keywords. Keyword Research.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97