Neil Patel

APRIL 19, 2021

In other words, Twitter shoulders some of the risks involved in running paid ads on their platform. Keyword Targeting. Another significant advantage of Twitter advertising is that you can create campaigns to target people who have used a particular keyword. As a result, people will pause to take a closer look at your ad.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Backlinko

JUNE 2, 2023

Some of its most useful templates include video script outlines, blog idea outlines, photo post captions, and social media ad posts. When I was creating an ad with the Facebook Ad Primary Text template, I had to use three prompts. Speech-to-text input : Add further detail to the text using your voice.

Content 67

Content Landing Page Ad Copy Copy 67

Neil Patel

MARCH 23, 2021

Another benefit of Google Search campaigns is you can pick the keyword that triggers your search and display ad. For example, if you’re selling ‘fishing rods,’ you can decide to only show your ads when someone types the word ‘fishing rods,’ into Google. Choose the Right Keywords to Target. in spite of the high bid.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

The Creative Penn

DECEMBER 10, 2023

I also increasingly use ChatGPT as a search and discovery tool, both through text and voice, and I used all three services as part of preparing this article. If we don’t like what the search engine serves up, we go back and modify our keywords to be more clear about our intention, and try again.

Keywords 87

Keywords Advertising Text Engineering 87

Jane Friedman

APRIL 19, 2023

You write that ChatGPT can “streamline your writing process and progress by generating text quickly, reducing the time spent typing or brainstorming.” If I wanted ChatGPT to write some back-cover text (even if I intended to heavily edit it), I would have no idea what to tell it to make it do that. Back to your experiences with it.

Creativity 126

Creativity Ad Copy Copy Writer 126

Neil Patel

NOVEMBER 23, 2021

One reason for this is your ads can fit on any available ad space and thus have more opportunities to be displayed. Versatility : With responsive display ads, your ads can take on many shapes and sizes. For example, your ad might show as a banner ad on one site and a dynamic text ad on another.

Ads 112

Ads Landing Page Text Copy 112

Smart Blogger

MAY 26, 2023

This involves integrating keywords seamlessly into your text and understanding how to optimize your copy for search engine rankings. To give you a clearer idea, let’s walk through some of these roles: Marketing Copywriter : Crafts compelling ad copy designed to sell products or services.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

The Hoth

OCTOBER 20, 2022

Certain risks do come along with PPC like ad placement or a competitive keyword. So, it’s best to choose the right type of ad campaign that fits your goal. . Providers like Google Ads and Bing Ads, show your ads to people who actively search for different keywords. . Display ads.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Contractor 98

Freelance Writing Jobs

JANUARY 22, 2023

Images sourced from remotetribe.life Simple and straightforward content that naturally weaves primary and secondary keywords works best here. A solid video script will also need to be paired up with text and images on screen to ensure your audience understands what’s being said and the sources you may be quoting from.

Writing Style 75

Writing Style Script Landing Page Writing 75

Smart Blogger

JULY 31, 2023

Similarly, Machine Learning algorithms, with enough data, can make complex decisions, predict outcomes, and even create human-like text. It analyzes sentence structures, semantics, and context to generate human-like text. AI software doesn’t “understand” text the way humans do. can do it all.

Blog Writer 72

Blog Writer Writer Content Creation Long Form Content 72

Neil Patel

APRIL 14, 2021

I suggest using UberSuggest, which is my own free keyword research tool. The keyword tool acts much like a thesaurus. Ubersuggest will tell you how often people search these phrases, how competitive the keywords, and how much it’ll cost to advertise on each keyword. In other words, what is the intent of the keyword?

Landing Page 143

Landing Page Advertising Keywords Ads 143

Neil Patel

DECEMBER 4, 2020

Through a successful PPC campaign , your website could feature at the top of the page for your chosen keywords, potentially bringing in a large volume of traffic. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Selecting Keyword Phrases for Your Real Estate Marketing PPC. Lauderdale.

Marketing 127

Marketing Advertising Landing Page Keywords 127

Neil Patel

APRIL 15, 2021

Do you know what’s great about this ad? Unlike the other two, this company has carefully tailored its ad copy , so nothing gets cut off. This ad is also a solid example of how non-urgent businesses can use call-only ads. I recommend creating very specific ad groups, each targeting a different customer need.

Ads 109

Ads Ad Copy Copy Contractor 109

Neil Patel

MARCH 9, 2021

If your campaign indicates that the goal is to get more people to call your business, you could set up an automated call extension that will insert a call button or a phone number beside or beneath the ad text. The dynamic structured snippet extensions will populate in between your body text and the sitelinks. Conclusion.

Ads 104

Ads Keywords Text Ad Copy 104

Neil Patel

JULY 29, 2021

What Are the Different Types of Reddit Ads? Reddit offers marketers two different ad types : promoted posts and display posts. These ads are available as link ads or text ads. Link ads: Easy to create and build, these Reddit ads feature a link to your website or to a specific product page.

Ads 110

Ads Sales Banking Advertising 110

Neil Patel

JUNE 23, 2021

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Scan Your Competitor’s Ad Copy With Spyfu.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

NOVEMBER 3, 2021

There are different types of data labeling, including: image video audio text. Marketing campaigns, social posts, ad copy, and website flow are all included in that process. For price optimization, this will largely be text and images. That’s right, data labeling can do more than just categorize data based on keywords.

Marketing 125

Marketing Healthcare Utilities Finance 125

The Hoth

OCTOBER 31, 2022

That way, you can take the AI-generated ad copy and pair it with your expertise, creativity, and insights. . The content AI tools produce is already SEO -optimized , with your target keywords already injected in the right spots. The best part? 4: Improve your content marketing ROI . Step #4: Draft and edit the article .

IT 105

IT Proofreader Writing Content 105

Moz

SEPTEMBER 27, 2020

It may be the case that your content is good and relevant to your users, but does not match the intent that Google is showcasing in the SERP for the keywords of focus. Example: webmasters who hope to rank for a “navigational or informational” keyword with a transactional, page or vice versa. Your content isn’t as up-to-date.

Content 74

Content Keywords Ad Copy SEO 74

Content Hacker

JUNE 30, 2023

This is simply a text prompt + link that encourages the reader to take a specific action — like signing up for your course! Step #1 : Identify your ideal customer profile to create highly targeted ads that resonate with them. Step #2 : Craft compelling ad copy and visuals that showcase the benefits of enrolling in your course.

Collaboration 98

Collaboration Blog Blogging Banking 98

Moz

JULY 23, 2019

I contemplated exactly how to introduce this topic because we always hear about the bad side of meta tags — namely, the keywords meta tag. There are meta tags beyond just description and keywords , though those two are picked on the most. It's the ad copy that will determine if users click on your result.

SEO 63

SEO Ad Copy Keywords Text 63

Neil Patel

SEPTEMBER 2, 2021

As a result, many businesses are looking to lower paid ad costs by increasing ad relevance. Dynamic keyword insertion is an ideal strategy to improve relevancy and lower paid ad costs. When used correctly, it can help deliver highly relevant ads with little extra work. What Is Dynamic Keyword Insertion?

Keywords 133

Keywords IT Landing Page Ads 133

ProBlogger

OCTOBER 31, 2016

If a certain age group outperformed the others then you might want to only target that age group with your next ads. Conversely, if you really want to target a certain age group and they weren’t clicking on your ad then you might decide to try a different image or different ad copy to try and get them to engage.

Advertising 55

Advertising Ad Copy Ads Management 55

Neil Patel

APRIL 5, 2023

However, what’s most helpful is the detailed data like referring pages, URLs, domain authority score, and anchor text. To use Majestic, begin by conducting a Google search to pick a post that ranks at the top of search engine results pages (SERPs) for your keyword. Now you know how difficult/competitive your keyword is to rank for.

Social Media 133

Social Media Keywords SEO Advertising 133

Smart Blogger

MAY 25, 2023

In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. When done right, SEO copywriting doesn’t just sprinkle keywords here and there like a chef adding spices to a dish. But what exactly is copywriting?

Copywriter 72

Copywriter Copywriting Copy Persuasion 72

Neil Patel

FEBRUARY 18, 2021

You can monitor keywords as well. Best Ways to Use This Tool: Get competitors’ backlinks Monitor social (or other website) mentions of your company Monitor keyword mentions. Enter in a search term, either a keyword or a company, and the tool will tell you what’s being said about that term across blogs and social platforms.

Keywords 145

Keywords Agency Social Media Ad Copy 145

BKA Content

DECEMBER 7, 2022

Copywriting plays an essential role in branding — after all, who’s responsible for the text that greets website visitors? Who creates ad copy to entice consumers? However, not everyone has the skills to naturally include target keywords in a sentence. Written Content Creation. Social media posts. Branding Support.

Copywriter 87

Copywriter Copywriting Freelance Content Creation 87

Smart Blogger

MAY 9, 2023

Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. This could include keyword research for SEO copywriting or understanding your target audience’s pain points. But no one likes to read convoluted text.

Copywriter 88

Copywriter Copywriting Persuasion Search Engine Optimization 88

Content Hacker

JANUARY 10, 2024

Do Keyword Research and Topic Clustering 4. These savvy systems enable entrepreneurs to quickly create high-quality ad copy — from catchy ad slogans right down to those crucial product descriptions — that connects with customers and drives conversions. Brainstorm Content Ideas 2. Fast-Track Content Research 3.

Content Creation 40

Content Creation Brand Content Proofreader 40

ProBlogger

JULY 25, 2012

Buying advertising space on search engines can be a great way to ensure that the people seeing your ads have expressed a need in your offer. You’ll have chosen ad ad format, too: when you buy ad space, you’ll need to choose a format, and the format you choose will likely be driven by your budget.

Advertising 38

Advertising Entertainment Social Media Copy 38

Backlinko

MARCH 19, 2024

Overall, though, it’s a solid choice if you need a quick draft based on keyword research, albeit with a few areas that could use some tweaking. Claude is trained to have natural, text-based conversations, and it excels in tasks like summarization, editing, Q&A, decision-making, and more.

Architecture 84

Architecture Entertainment Utilities Search Engine Optimization 84

Neil Patel

MAY 5, 2021

Here are five simple things you can do to make sure you are getting the most for your paid ad dollars. Understand (and Use) Long Tail Keywords. Longtail keywords are keywords that are several words long. Ubersuggest is a great resource for discovering keywords in your industry. Don’t let that happen to you.

Advertising 123

Advertising Landing Page Social Media Keywords 123

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Consider the following steps: Analyze keyword performance: Evaluate the keywords you are targeting and their relevance to your audience. Identify any gaps or areas for improvement.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Moz

AUGUST 27, 2020

Too many keywords. First thing, too many keywords. We see this a lot where people, in Google it says make sure to put together keywords that have the same sort of theme. By taking this one thing and then breaking it down into a much more specific ad group, you can really have much more control. Then look at your ad copy.

Ads 64

Ads Ad Copy Keywords Agency 64

The Hoth

JANUARY 31, 2023

For a local marketing strategy to work, you’ll likely have to hire an outside agency to help you handle content creation, keyword research, technical adjustments, & analyzing metrics to adjust your tactics accordingly. Yet, many digital marketers don’t know about the effectiveness of single keyword ad groups, especially for local PPC.

Ads 81

Ads Brand Awareness Landing Page Digital Marketing 81

Neil Patel

AUGUST 6, 2021

Coupled with BigCommerce’s fully customizable email templates (using code or the text editor), creating follow-up campaigns couldn’t be easier. Thoroughly research your keywords and negative keywords ( Ubersuggest is an excellent tool for this). Craft personalized ad copy. Be Proactive With Customer Onboarding.

Landing Page 142

Landing Page Social Media Sales SEO 142

Moz

MAY 2, 2019

Too many keywords. First thing, too many keywords. We see this a lot where people, in Google it says make sure to put together keywords that have the same sort of theme. By taking this one thing and then breaking it down into a much more specific ad group, you can really have much more control. Then look at your ad copy.

Ads 68

Ads Ad Copy Keywords Agency 68