The Hoth

JANUARY 31, 2023

If you’ve ever looked for a local restaurant on a search engine and clicked on one of the ads at the top of the page, you’ve seen a local PPC campaign in action. It differs from traditional PPC in that you’re targeting a specific location with your ads instead of going international. Why Bother with Local PPC?

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you.

Digital Marketing 144

Digital Marketing Marketing Freelance Social Media 144

Fat Joe

AUGUST 4, 2023

If you work in digital marketing, you’ve likely thought about launching your own agency. But you’ll learn to adapt and grow, becoming a more seasoned marketer. But how do you start a digital marketing agency? But how do you start a digital marketing agency? But digital marketing is a vast field.

Agency 52

Agency Digital Marketing Marketing Contractor 52

Neil Patel

MAY 7, 2021

Let’s take a look at how nonprofit marketing strategy is different from for-profit strategy and how nonprofit corporations may be able to better reach their goals by further leveraging digital marketing. What Makes Nonprofit Marketing Different From Marketing in Other Fields? Where you run the ad might change too.

Ads 128

Ads Marketing Recruitment Social Media 128

Neil Patel

JANUARY 25, 2021

There are more ways than ever before to leverage digital AI for marketing funnel optimization, including responsive ads. In the early stages of digital marketing, if you wanted to find out whether a piece of ad copy was effective, you had to manually A/B t est your ads across locations, ages, and demographics.

Ads 140

Ads Ad Copy Copy Keywords 140

Neil Patel

APRIL 26, 2021

With ad options on both their free and paid platforms, Pandora music ads are a great opportunity for advertisers who want to increase their audience. How Do Pandora Ads Work? Pandora advertisers can choose among three types of ads, all of which include several subsets. Pandora Music Content Ads. Brand Stations.

Ads 77

Ads Brand Awareness Landing Page Advertising 77

Freelance Union

APRIL 16, 2024

Whatever your current constraints, by leveraging the right digital marketing and lead generation strategies, you can position yourself as an expert in your field and one who is ‘in demand’ Over time, you can consistently fill your pipeline with promising opportunities.

Freelance 88

Freelance Lead Generation Prose Social Media 88

Elna Cain

FEBRUARY 27, 2024

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

Content Writer 237

Content Writer Writer Content Writing 237

Kristi Hines

AUGUST 2, 2023

Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Generate and publish SEO-optimized blog pages swiftly with QuickBlog, and craft marketing-driven landing pages with QuickPage. Let’s dive in!

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

MARCH 19, 2021

Pay-per-click is a common advertising model in internet marketing. It allows advertisers to place ads on search engines, social media platforms, and third-party websites, paying a fee whenever the ad is clicked. Generating over $134 billion in ad revenue , Google is the largest provider of PPC services.

Landing Page 138

Landing Page Marketing Advertising Digital Marketing 138

Freelance Magic

NOVEMBER 25, 2022

Digital Marketing. Since 2018 , digital marketing has taken over traditional advertising. That means there are a lot of companies offering marketing services and they need to reach their target audience to generate leads and convert clients. Or, you can write for agencies or blogs that provide tips on marketing.

Freelance 162

Freelance Finance Medical Writing 162

Neil Patel

FEBRUARY 5, 2019

Facebook engagement is easier and more valuable than you ever imagined. At one point, I was spending hundreds of thousands of dollars a month on Facebook Ads. For example, I once spent $400,000 on Facebook fan page likes. I still feel dumb for that one… The engagement just wasn’t there. It’s hidden.

Engagement 112

Engagement Marketing Landing Page Ads 112

Elna Cain

JULY 16, 2023

This job board is perfect if you do more digital marketing writing for SaaS businesses. When searching the job board, narrow your focus to specific job ads relevant to your niche. For example, when looking at the Superpath job site, I saw a job ad with Plot. What I like to do is search for the company on LinkedIn first.

Copywriter 177

Copywriter Copywriting Freelance Copywriting Freelance 177

Elna Cain

JANUARY 12, 2023

You do this by following them and engaging with them on the platform. Copywriters create content for marketing materials to draw in customers using persuasive language. Brochures, landing pages, and newsletters are examples of copywriting projects you might do. The goal is to get on a brand’s radar. Copywriter.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Neil Patel

SEPTEMBER 16, 2021

Images in your content are a powerful way to boost engagement. For this to work, you must implement image SEO best practices like naming your images properly and adding alt text. Your page URL is one of the main pieces of information shown on SERPs. Use Google Ads to Preview (Other CDN). Create Posts With Images.

Landing Page 145

Landing Page Persuasion Keywords Social Media 145

Smart Blogger

NOVEMBER 13, 2023

Step 1: Tailor Your Marketing to Your Target Audience Before diving into specific strategies, it’s crucial to remember that effective digital marketing resonates with its target audience. Content Marketing In the realm of content marketing , your goal is to become a thought leader in your field.

Social Media 79

Social Media Utilities Education Digital Marketing 79

Smart Blogger

JULY 11, 2023

SEM Basics: What You Need to Know The heart of SEM beats with three core elements: keywords, bidding, and ads. Once that’s set, they whip up eye-catching ads that make people want to click and find out more. Once that’s set, they whip up eye-catching ads that make people want to click and find out more.

Engineering 59

Engineering Landing Page Marketing Construction 59

Neil Patel

JUNE 24, 2021

Have you thought about incorporating the AI magic of chatbots with the wide net of a PPC ad campaign? Combining these two strategies can add a boost to your next digital marketing campaign. Where do you want people to go once they’ve seen your ad and shown some interest? Do you want to make a sale or provide information?

Utilities 96

Utilities Brand Awareness Landing Page Script 96

BKA Content

OCTOBER 27, 2023

How To Improve Online Visibility As a business on the cutting edge of innovation, your technology company needs SEO as an essential digital marketing strategy. Conduct Keyword Research A successful SEO strategy for marketing technology companies requires thorough keyword research.

SEO 80

SEO Search Engine Optimization Utilities Social Media 80

Content Writing

DECEMBER 20, 2022

In this form, you engage customers by writing high-quality and valuable content. Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. Cost-per-mills (CPM ads).

Copywriter 94

Copywriter Copywriting Electronics Writing 94

Bramework

OCTOBER 19, 2023

Download Now for Engaging, High-Quality Posts ! Across the web, we found that the average landing page conversion rate was 2.35% , and the top 25% are converting at 5.31% or higher. What are these landing pages doing that the others are not? Avoid using overly worded copy in titles, headings, and ads.

Website 52

Website Landing Page Lead Generation Blog 52

Smart Blogger

MAY 15, 2023

From keyword placement to engaging meta descriptions, we’re about to spill the beans on actionable techniques. And when your SEO copy starts to rank on Google, whether it’s a blog post , a landing page , an ebook , or website content, you create evergreen traffic. Here’s an example for “ power words.”

Copywriter 127

Copywriter Copywriting SEO Landing Page 127

ContentWriters

OCTOBER 27, 2022

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. As customers search online, paid search ads appear at the top of the results.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Quick Sprout

AUGUST 24, 2022

HubSpot is one of the most well-known names in the marketing world, and they’d credit their success on their inbound strategy. Design landing pages that convert. With that you’ll be able to set up landing pages and transaction emails. GetResponse — Best Features For Marketing Automation.

Marketing 126

Marketing Landing Page Lead Generation Sales 126

Neil Patel

DECEMBER 3, 2020

Would it surprise you if I said that direct mail gives you more bang for your buck than paid search and online display ads? Direct mail has a median ROI of 29% , putting the ROI in third behind email and social media marketing in terms of ROI. Direct Mail Works Great with a Digital Marketing Strategy. Well, it does.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Income Diary

MARCH 19, 2024

A strong online presence, coupled with a website that’s both pleasing to the eye and optimized for search engines, anchors your digital footprint. From savvy SEO strategies and engaging with guest posts, to leveraging email marketing and navigating the world of Google AdWords, each step is a stride towards a thriving online business.

Promotion 105

Promotion Website Social Media Advertising 105

ContentWriters

OCTOBER 12, 2022

Measuring the return on investment (ROI) of content marketing has been a central topic of discussion in the digital marketing space for decades. Content marketing ROI feels hard to pin down, which is why smart brands monitor ROI with tools and continue to invest in content marketing.

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

Neil Patel

AUGUST 23, 2021

That’s why we sought out the best digital marketing accounts to follow and added them to our feed. Niche: Digital marketing. Why Neil is Successful: A top 100 entrepreneur under the age of 35, Neil makes the complexities of digital marketing easy for the average reader. We know the feeling.

Marketing 128

Marketing Digital Marketing Search Engine Optimization Healthcare 128

Smart Blogger

OCTOBER 31, 2023

That’s why we’re here to simplify things with practical, easy-to-follow steps to turn your ideas into an engaging, profitable online course. This progressive approach helps maintain engagement and ensures a logical flow. Yet, with a sea of information out there, where do you even begin? We hear you! Let’s begin!

Utilities 74

Utilities Education Digital Marketing Landing Page 74

Neil Patel

APRIL 1, 2021

Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. Sprout Social reports that after following a brand on social media, consumers continue to engage in other ways. Take time to engage your audiences and respond to their comments and questions.

Social Media 145

Social Media Media Landing Page Advertising 145

Neil Patel

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. Your only option is to turn off ads altogether.

Landing Page 117

Landing Page IT Storytelling Text 117

Article Writing

NOVEMBER 4, 2022

In the most basic terms, digital marketing and SEO can be boiled down to understanding user intent and then structuring your strategy to provide that as comprehensively as possible. Marketing is all about finding ways to show your product to potential clients in a way that convinces them to buy it. It’s as simple as that.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

Elna Cain

OCTOBER 13, 2022

When you’re getting paid to write articles for clients that feature your name as the author, or you are guest posting on other sites, a well-written byline is key to adding legitimacy to the article to show you are an expert! Try to make this section of your byline engaging and not just a matter-of-fact spewing of details.

Portfolio 154

Portfolio IT Freelance Storytelling 154

The Hoth

AUGUST 1, 2023

Inbound strategy differs from traditional outbound marketing, where you reach out to prospects through techniques like cold-calling, placing ads before videos, and marching door-to-door to sell your products and services. In fact, nearly 40% of internet users have ad blockers installed, rendering many outbound techniques ineffective.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Smart Blogger

AUGUST 30, 2023

Do you feel you’re behind the curve, missing the content marketing gold rush? Or like you’re drowning in an oscillating ocean of digital marketing? Would you trust a highly polished ad or the photo from Jane in Minnesota who’s shared how the jacket withstood a blizzard? You relate, you respond, you engage.

Brand Awareness 64

Brand Awareness Content Social Media Persuasion 64

ContentWriters

NOVEMBER 9, 2022

A/B testing can be used to test anything – from the color of a button to the copy on a landing page. A/B testing is essential for any marketer who wants to improve. A/B testing is a powerful tool that can be used to improve a wide variety of online experiences, including: Landing pages. Product pages.

Landing Page 98

Landing Page Copy Ad Copy Website 98

Copywriter Collective

OCTOBER 31, 2023

If you’re a digital marketer or business owner, you probably understand the tediousness of persuading people to do business with you. It takes creating a persuasive sales page on your website and creating tons of engaging social media content just to catch the attention of potential customers.

Copywriter 52

Copywriter Copywriting Persuasion Proofreader 52